SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.
Product | Market Share (%) |
---|---|
SAP CRM | 9.1% |
Microsoft Dynamics CRM | 9.9% |
Salesforce Sales Cloud | 8.1% |
Other | 72.9% |
Type | Title | Date | |
---|---|---|---|
Category | CRM | Aug 28, 2025 | Download |
Product | Reviews, tips, and advice from real users | Aug 28, 2025 | Download |
Comparison | SAP CRM vs Microsoft Dynamics CRM | Aug 28, 2025 | Download |
Comparison | SAP CRM vs Salesforce Sales Cloud | Aug 28, 2025 | Download |
Comparison | SAP CRM vs monday.com for Enterprise | Aug 28, 2025 | Download |
Title | Rating | Mindshare | Recommending | |
---|---|---|---|---|
Microsoft Dynamics CRM | 3.9 | 9.9% | 93% | 79 interviewsAdd to research |
monday.com for Enterprise | 4.7 | 3.5% | 98% | 227 interviewsAdd to research |
Company Size | Count |
---|---|
Small Business | 13 |
Midsize Enterprise | 5 |
Large Enterprise | 25 |
Company Size | Count |
---|---|
Small Business | 155 |
Midsize Enterprise | 82 |
Large Enterprise | 333 |
The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.
SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
Author info | Rating | Review Summary |
---|---|---|
CRM administrator at a manufacturing company with 10,001+ employees | 4.0 | We use SAP CRM to monitor sales and marketing activities, benefiting from its customization and automation features. While we appreciate its capabilities and support, we've noticed price increases and slow report performance as areas for improvement. |
Personal Service Consultant at Sokoya Networking | 5.0 | SAP CRM has significantly enhanced our ability to protect consumer information and manage risks, essential for compliance and governance. The iVest Viewer and improved integration capabilities streamline processes, though the security model requires refinement for records management and retention policies. |
Distribution Cordinator at Unilever Inc. | 4.5 | In my logistics role, I use SAP CRM for order placement and vendor onboarding. It offers a good user experience and ease of use but has long maintenance times, impacting business continuity. Cloud-based access could improve efficiency. |
Founder & CEO at imfine.club | 4.0 | I have used SAP CRM in various projects, both cloud and on-premise. The cloud version offers more features, but navigation needs improving. Despite a successful integration, high costs led clients to switch to Salesforce. SAP suits massive organizations. |
Global Key User CRM at Weidmüller Interface GmbH & Co. KG | 3.5 | We use SAP CRM for marketing campaign management, sales activities, and customer service improvement. It efficiently integrates customer data with SAP ERP, enhancing customer targeting. However, its integration with Microsoft Teams and Outlook needs improvement for better synchronization and contact management. |
CLO at a financial services firm with 10,001+ employees | 3.5 | I work in a bank using SAP CRM for managing customer portfolios and banking services. While it offers valuable features like straightforward API integration, it requires customization and lacks future support as we're transitioning to the cloud by 2027. |
Sr. Manager, TMT Business Consulting (Focused on B2B Tech Product cos.) at IIM Lucknow Alumni Association | 2.0 | I use SAP CRM across our organization in India for client insights. While it's great for global scalability and data localization, it's slow, with a complex interface. We chose SAP over Microsoft due to conflict of interest concerns with other providers. |
Business Process Analyst at Marcopolo SA | 4.5 | I primarily use SAP CRM as a principal company system and find it straightforward. The flexibility to consolidate products is its most valuable feature, although improvements are needed for Brazil's organizational needs. We've seen a positive return on investment. |