Bitrix24 vs SAP CRM comparison

Bitrix24 and SAP are both solutions in the CRM category. Bitrix24 is ranked #11 with an average rating of 8.0, while SAP is ranked #3 with an average rating of 7.8. Bitrix24 holds a 2.1% mindshare in CRM, compared to SAP’s 10.7% mindshare. Additionally, 90% of Bitrix24 users are willing to recommend the solution, compared to 83% of SAP users who would recommend it.

Bitrix24

Read 20 Bitrix24 reviews

796 Views
623 Comparison Views

90% willing to recommend

SAP CRM

Read 43 SAP CRM reviews

3,697 Views
3,245 Comparison Views

83% willing to recommend

Bitrix24

SAP CRM

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Executive SummaryUpdated on Dec 19, 2024

SAP CRM and Bitrix24 compete in the CRM and collaboration tools category. SAP CRM seems to have the upper hand in terms of functionality, offering robust features and seamless integration with SAP solutions, while Bitrix24 is praised for its flexibility and cost-effectiveness.

Features: SAP CRM offers lead management, seamless integration with other SAP solutions, and comprehensive sales reporting and customization options. Bitrix24 provides strong CRM and collaboration tools, efficient task management, and project management features with flexible customization for user needs.

Room for Improvement: SAP CRM needs improvements in user-friendliness, interface updates, and better AI and analytics capabilities. Bitrix24 could enhance its user interface, simplify workflows, and improve ERP integration and marketing automation.

Ease of Deployment and Customer Service: SAP CRM offers deployment flexibility with multiple cloud options but has varied support depending on partners, often leading to slow response times. Bitrix24 provides straightforward deployment with consistent public cloud support and responsive customer service, though there is room for improvement in availability.

Pricing and ROI: SAP CRM is considered expensive, affecting its adoption by smaller companies, although it can provide a high ROI over time. Bitrix24 is more budget-friendly, offering significant functionality at a lower cost, which results in strong ROI, particularly appealing to small to medium-sized enterprises.

To learn more, read our detailed Bitrix24 vs. SAP CRM Report (Updated: April 2025).

Buyer's Guide

Bitrix24 vs. SAP CRM

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Bitrix24

Ranking in CRM

11th

Average Rating

7.4

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Project Management Software (13th), Enterprise Social Software (5th)

SAP CRM

Ranking in CRM

3rd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Local Government CRM (2nd), Marketing Management (3rd)

Mindshare comparison

As of May 2025, in the CRM category, the mindshare of Bitrix24 is 2.1%, up from 2.1% compared to the previous year. The mindshare of SAP CRM is 10.7%, up from 10.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Abasiakama Bassey

Founder at Elxae Hub

A project management tool that offers great scalability and stability

The support provided by Bitrix24 is an area with shortcomings that needs improvement. From an improvement perspective, Bitrix24 should consider providing live and upfront support to its users, especially those who use the solution's free version. If you want someone to get on your platform for which you can't provide support, then it doesn't make that platform any different from its competitors. It would make sense to people if Bitrix24 could provide support for even their free version. It would be good if Bitrix24 added some accounting elements to the tool instead of just providing functionality related to bookkeeping alone since it can help Bitrix24 become a complete tool. During the setup phase of the solution, the tool should provide its users an option to add the accounting part, making it a complete solution.

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GodfreyNoel

Distribution Cordinator at Unilever Inc.

Excellent user experience with ease of use and reliable technical support

When SAP CRM does the maintenance, it can take a long time, which can impact business continuity because we have to wait for the maintenance team to finish their work. Maybe if SAP could establish how you can access the tool using a cloud-based environment that would be virtualization, that would be better.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"It is a very scalable solution...The tool currently operates efficiently and contributes to our ongoing digitization efforts, including documentation and workflows."

"Collaboration and CRM are the most valuable features of Bitrix24."

"Bitrix24 is ideal for creating a CRM platform. It can integrate some third-party solutions, and it's highly flexible."

"The data entry functionality is excellent, and the pipeline views and filters are highly useful."

"We are considering Bitrix24 as an office automation solution for our workplace productivity-related issues, project management activities, and staff tracking."

"I am impressed with the solution's ability to customize workflows."

"It's a very easy-to-use product."

"The solution's most valuable feature is its project management functionality...It is a pretty stable solution."

More Bitrix24 pros

"It was comfortable setting up the tool."

"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."

"SAP CRM integrates well with SAP ERP which is useful."

"It provides innovative ideas for implementation."

"I have found the most valuable feature of the SAP CRM system is its ability to integrate with other modules. SAP CRM is all about integrating with other modules. For example, SuccessFactors is their learning management. This is one use case that SAP CRM themselves use. Their lead generation versus their sales from their educational services. You can instantly receive insight into how many leads have been generated and how much it turned into real business or revenue for them. I was told in one of the seminars that the data transfer from the lead generation to sales is only 24 hours in SAP CRM."

"When we are using SAP CRM we receive more accurate results than using any other CRM system."

"I have found the sales reporting feature specifically useful as it provides reporting and visualization which helps in decision-making. I use this to understand where to improve, which in-turn, helps generate sales."

"The most valuable feature is real-time data. You don't have to go to the finance team for information. On one screen, you can see if stock is available and check the customer's outstanding balance, and then you can process the order. SAP CRM's integration with other applications is easier."

More SAP CRM pros

Cons

"It's a team management tool, but the way the tasks are assigned and the way you are able to control them are lacking when compared to Asana or monday.com. The latter tools are a lot more adaptable to team management. Thus, better features to control the team are needed in Bitrix24."

"I would like to see improvements with Bitrix24's marketing automation."

"The support provided by Bitrix24 is an area with shortcomings that needs improvement."

"It would be great if colleagues could get alerts via email when they are assigned something."

"We need full ERP integration to take all our processes in one platform."

"The solution's open channel and contact center could be improved."

"Some functionalities of the tool required specific expertise. For example, the SIP Connector is difficult to install."

"The stability could be improved."

More Bitrix24 cons

"They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better."

"The product's pricing could be better."

"They should improve the design to make it more appealing to users."

"Improvement is needed for SAP CRM's integration with Microsoft Teams and Outlook Its integration with Microsoft collaboration software, including Teams, Outlook, and SharePoint, is not very good. There are issues with synchronization between appointments in CRM and Outlook, as well as challenges with managing contacts, which creates problems."

"The solution is expensive."

"There is no scope for integration because SAP does not allow any personal integration."

"SAP CRM could improve in the area of user-friendliness. It would help if you had an engineer to do the administration. The migration is complex when moving from the old version to the latest version."

"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."

More SAP CRM cons

Pricing and Cost Advice

"Price-wise, it is a very cheap solution."

"Bitrix24 is a cheap tool. I think our costs are somewhere between $1,000 and $5,000 per month. There are no additional costs with it. We did put in some hours to clean up some project-related stuff in it, but it was not much."

"On a scale from one to ten, where one is expensive and ten is cheap, I rate the solution's pricing a seven or eight out of ten."

"I use the free version. I sense that my company will need a license for the solution in a few months to use some features like lead management."

"Bitrix24 used to be cheaper, but now it's getting expensive."

"The product's pricing is okay for me. It is not expensive."

"The pricing for this program is reasonable."

"The cost is $2,500, which will be spread out over 18 to 24 months."

More Bitrix24 pricing and cost advice

"We pay for the license yearly."

"There is a license required to use SAP CRM."

"The product is costly."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

"Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."

"They should reduce the price to target small businesses."

"The company has seen an increase in revenue."

"SAP CRM is not suitable for smaller businesses because it is expensive. The larger businesses would be able to handle the cost."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

21%

Comms Service Provider

11%

Government

Retailer

Computer Software Company

12%

Manufacturing Company

10%

Financial Services Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Bitrix24?

We are considering Bitrix24 as an office automation solution for our workplace productivity-related issues, project management activities, and staff tracking.

See all answers

What is your experience regarding pricing and costs for Bitrix24?

The pricing for Bitrix24 is reasonable and standardized. However, we face limitations in Venezuela, where monthly invoicing isn't available, forcing us to pay annually.

See all answers

What needs improvement with Bitrix24?

We need full ERP integration to take all our processes in one platform. Additionally, extracting data can be troublesome, as we have to use Russian APIs, which poses a security concern.

See all answers

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

Every user needs to have a license.

See all answers

What needs improvement with SAP CRM?

One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's es...

See all answers

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Compared 24% of the time

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Compared 13% of the time

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Product Reports

Buyer's Guide

Bitrix24

April 2025

Download Bitrix24 product report

Buyer's Guide

SAP CRM

April 2025

Download SAP CRM product report

Overview

Communication and collaboration tools
Ready for unified collaboration? Intranet, chat, videoconferencing, calendars, workspaces, documents, tasks and internal communication tools in one place!

Group task management
Collaborative task management for teams large and small. Time tracking, reminders, reporting, templates, task dependencies and more.

Bitrix24

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

mobilblitz Geissler & Ulrich GbR, Caloryfrio.com, k-webs, Ecuatoriana Industrial, Artistic Closets, Saigon Newport Corporation

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Bitrix24 vs. SAP CRM

April 2025

Free Report: Bitrix24 vs. SAP CRM

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