Oracle CX Sales vs SAP CRM comparison

Oracle and SAP are both solutions in the CRM category. Oracle is ranked #14 with an average rating of 8.0, while SAP is ranked #3 with an average rating of 7.6. Oracle holds a 2.5% mindshare in CRM, compared to SAP’s 9.1% mindshare. Additionally, 87% of Oracle users are willing to recommend the solution, compared to 84% of SAP users who would recommend it.

Oracle CX Sales

Read 15 Oracle CX Sales reviews

1,286 Views
1,222 Comparison Views

87% willing to recommend

SAP CRM

Read 44 SAP CRM reviews

3,831 Views
3,525 Comparison Views

84% willing to recommend

Oracle CX Sales

SAP CRM

Comparison Buyer's Guide

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Executive SummaryUpdated on Jul 27, 2025

SAP CRM and Oracle CX Sales are key players in the CRM software category. Oracle CX Sales appears to have an edge with its more complete cycle from marketing to post-sales processes and superior cloud-based support.

Features: SAP CRM is valued for its robust functionality, seamless integration with SAP ERP, flexible customization, lead and opportunity management, accurate sales forecasting, and comprehensive reporting. Oracle CX Sales provides a complete marketing-to-post-sales cycle, workflow-driven capabilities, industry-specific solutions, customizable analytics, and mobile-enabled functionality.

Room for Improvement: SAP CRM is criticized for complexity, an outdated user interface, integration difficulties, and occasional downtime. Users seek better speed, advanced reporting, and AI features. Oracle CX Sales needs to improve its user interface and mobile app, and while customization support is increasing, it still lacks flexibility compared to competitors like Salesforce.

Ease of Deployment and Customer Service: SAP CRM provides on-premises and cloud deployment options, with technical support rated well but inconsistent based on implementation partners. Oracle CX Sales is primarily cloud-based, praised for strong 24/7 support and responsiveness, offering a clear cloud advantage over SAP.

Pricing and ROI: SAP CRM is perceived as expensive with an annual licensing model, making it less suitable for small businesses. Oracle CX Sales is also considered pricey but offers substantial value for standard implementations with competitive pricing and discounts despite higher initial costs.

To learn more, read our detailed Oracle CX Sales vs. SAP CRM Report (Updated: July 2025).

Buyer's Guide

Oracle CX Sales vs. SAP CRM

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Oracle CX Sales

Ranking in CRM

14th

Average Rating

7.8

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

Opportunity Management (6th), Sales Force Automation (6th)

SAP CRM

Ranking in CRM

3rd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Local Government CRM (2nd), Marketing Management (3rd)

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Oracle CX Sales is 2.5%, down from 2.9% compared to the previous year. The mindshare of SAP CRM is 9.1%, down from 10.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Uday Kiran B

Senior Analyst at Capgemini

Offers the capability to customize it the way I want, create my own CRM, and create a new closed integration with everything

The best thing is we can customize it. For example, there are some standard procedures in CRM, the opportunity that is standard. Other than that, we can create customized software on a business-to-business basis. So, if I don't want to follow any standard upgrade of CRM, I can customize it the way I want, create my own CRM, and create a new closed integration with everything. I can make my own CRM. The analytics in Oracle CX Sales are good. We can use ODA (Oracle Digital Assistant) to track data. There are some out-of-the-box reports for things like currency exchange data or product lists. These features are there by default. If you need to create new custom reports, it's possible to do so. They've been lagging behind the visual builder recently, but the product has improved.

Read full review

ToniaSpight-Sokoya

Personal Service Consultant at Sokoya Networking

A CRM system that helps you automate and integrate your customer data and customer facing-activities: sales, marketing, service, and e-commerce

One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's essential to ensure the system flags documents properly according to global retention policies. We need to address bugs and make sure our system fully aligns with our procedures and policies. This is crucial to prevent breaches, especially in a time when breaches are becoming more common. For instance, my personal identity was compromised four months ago when my mortgage company had a breach, and I’m still working with the FTC to clean up the damage. In my work in mortgage and financial services, I’m focused on preventing this kind of issue for our consumers and clients.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"the Oracle CX Sales Eloqua module is very useful."

"CX Sales is very intuitive - you just have to click a few buttons, and you see everything."

"The lead and opportunity management features are valuable."

"Oracle CX Sales is workflow-driven, aligning with best practices in our sales process."

"The analytics features in Oracle CX Sales are good."

"In my experience, the most valuable feature of Oracle CX Sales varies depending on the vertical of the business you're in. Oracle offers industry-specific products tailored to different sectors. However, the sales cycles and methods remain largely consistent across the board."

"It is stable and scalable, and their support has been very responsive."

"The integration with other systems is easy."

More Oracle CX Sales pros

"The product integrates with third-party tools easily."

"The solution is easy to use."

"The most valuable feature for me is the flexibility to consolidate the products."

"The primary use case for us is lead creation and data management."

"We get very good support from SAP."

"The solution is stable."

"The most valuable feature is real-time data. You don't have to go to the finance team for information. On one screen, you can see if stock is available and check the customer's outstanding balance, and then you can process the order. SAP CRM's integration with other applications is easier."

"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform."

More SAP CRM pros

Cons

"It gives multiple entries for the same data because if you enter it once, it has to populate all other fields that are relevant."

"CX Sales' stability isn't the best - it has a tendency to crap out and need refreshing, especially when creating quotes."

"The tool must allow developers to check logs."

"They could provide more integrated AI features as part of the platform rather than as a separate offering."

"You can get disconnected if you do not have a strong, reliable internet connection."

"Improvements for Oracle CX Sales include enhancing the user interface (UI) to meet modern standards. Many clients prefer a more optimized UI over the classic one. The market is moving towards better UI and UX design coupled with functionalities. Oracle has a tool called VBCS that can help improve the UI. With VBCS, the look and feel of the application can be completely transformed. For example, Oracle CX Sales has been implemented for Ferrari, a top automotive industry player."

"They should have a mobile app because the sales folks travel a lot. Rather than logging into an application on the desktop, a mobile application update should be easier for them."

"Support is very poor."

More Oracle CX Sales cons

"The implementation and integrations could be better. After we went into the production environment, we had some issues. Most of them were with the ERP integration. Many other issues were around the client's integrations between the ERP and CRM platforms. It could be more user-friendly. It wasn't very user-friendly initially, but now it's easier for them to use. Now, the users can use that platform better than at the beginning. We would like to see reports with more analytic features and artificial intelligence in the next release. For example, show more metrics and KPIs and more dynamic dashboards. Because the platform has some models, but it's not easy to use. It's a little complex."

"There is no scope for integration because SAP does not allow any personal integration."

"SAP must provide a demo system for the customers."

"CRM is costlier than its competitors."

"What I see as a challenge against our competitor is that Salesforce comes with more flexibility, for enhancement purposes, whereas the SAP CRM Cloud is more robust and rigid. It's not flexible to implement any bespoke solution."

"Content management is one area where SAP CRM could use some work because we were seeking a CRM solution that could store BLOB data, like PDF and email data, which takes up a lot of space in the database. Recently, we migrated to a content server, but it would be nice if CRM had built-in BLOB data management because BLOB data is a challenge we've been dealing with since last year."

"Recently, the price of SAP CRM has increased, which is one concern."

"The tool's installation on the cloud takes time, but it should be easier. One transaction takes around one to one and a half hours."

More SAP CRM cons

Pricing and Cost Advice

"It's more costly, and I would give it a two on a scale from one to five with one being expensive and five being competitive pricing."

"The solution is reasonably priced compared to other tools."

"Pricing is based on licensing. They offer three different levels: basic, advanced, and enterprise. While I haven't checked the pricing recently, they often provide good discounts on the product."

"The product pricing is reasonable compared to other solutions in the market."

"The price is reasonable."

"The product is pricey."

"It's expensive, but worth the money."

"SAP CRM costs approximately a couple of thousand a month."

"We have to pay a yearly licensing fee for SAP CRM, which is expensive."

"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."

"SAP CRM is an expensive product."

"SAP CRM is an expensive solution and is the most challenging aspect of the solution."

"The pricing from SAP is good but it takes time to realize the investment."

"The solution is expensive."

"There is a license required for the solution and most of my clients purchase an annual license."

More SAP CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

16%

Government

15%

Computer Software Company

11%

Financial Services Firm

Manufacturing Company

11%

University

Computer Software Company

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Oracle CX Sales?

The integration with other systems is easy.

See all answers

What is your experience regarding pricing and costs for Oracle CX Sales?

Pricing is based on licensing. They offer three different levels: basic, advanced, and enterprise. While I haven't checked the pricing recently, they often provide good discounts on the product.

See all answers

What needs improvement with Oracle CX Sales?

The address fields can be limiting on a global scale, with issues like long addresses and different styles for pin codes. Customization of field length and width to accommodate geographical require...

See all answers

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...

See all answers

Comparisons

Microsoft Dynamics CRM vs Oracle CX Sales

Compared 28% of the time

Salesforce Sales Cloud vs Oracle CX Sales

Compared 28% of the time

Siebel CRM vs Oracle CX Sales

Compared 22% of the time

Sales Creatio vs Oracle CX Sales

Compared 9% of the time

Oracle Fusion Service vs Oracle CX Sales

Compared 8% of the time

More Oracle CX Sales Competitors

Microsoft Dynamics CRM vs SAP CRM

Compared 33% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 23% of the time

Zoho CRM vs SAP CRM

Compared 13% of the time

Oracle CRM vs SAP CRM

Compared 10% of the time

Siebel CRM vs SAP CRM

Compared 9% of the time

More SAP CRM Competitors

Product Reports

Buyer's Guide

Oracle CX Sales

July 2025

Download Oracle CX Sales product report

Buyer's Guide

SAP CRM

July 2025

Download SAP CRM product report

Also Known As

Oracle Sales Cloud

No data available

Overview

Oracle Sales Cloud is a sales enablement, sales intelligence, and sales performance management hybrid platform. It combines sales automation and intelligence, SPM (including compensation plans), partner relationship management, and sales collaboration tools. Features include: lead and opportunity management, prospecting, customer data enrichment, territory and quota balancing, goal alignment, compensation plan modeling, account management, partner selling programs, social collaboration, and sales education/knowledge management.

The key elements of Oracle Sales Cloud's SFA solution are vast. They include: • Core foundational sales force automation tools such as account, opportunity and lead management and productivity tools • A comprehensive partner relationship management offering to manage channel sales and partner management • Extensive sales performance management encompassing the science of managing territories, quota management and sales incentive compensation • Advanced analytics consisting of pre-built analytic reports, data visualization and adaptive intelligence • A customer data management system to ensure clean, consolidated and complete customer information. With rich functional capabilities and a comprehensive feature set, Oracles Sales Cloud provides a more modern approach to sales execution.

Oracle

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

Batesville, PROMATIS software GmbH, Grupo Arcor, Australian Finance Group Ltd., King Lai Hygienic Materials Co. Ltd., Nico International, Bausch & Lomb India Pvt. Ltd., Acorn Paper Products Company, Beijing East United Grid Technology Co. Ltd., Namu Tech Co. Ltd.

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Buyer's Guide

Oracle CX Sales vs. SAP CRM

July 2025

Free Report: Oracle CX Sales vs. SAP CRM

Find out what your peers are saying about Oracle CX Sales vs. SAP CRM and other solutions. Updated: July 2025.

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