SAP CRM vs Siebel CRM comparison

SAP and Oracle are both solutions in the CRM category. SAP is ranked #3 with an average rating of 7.7, while Oracle is ranked #14 with an average rating of 7.0. SAP holds a 2.1% mindshare in CRM, compared to Oracle’s 1.2% mindshare. Additionally, 84% of SAP users are willing to recommend the solution, compared to 88% of Oracle users who would recommend it.

SAP CRM

Read 44 SAP CRM reviews

4,256 Views
3,873 Comparison Views

84% willing to recommend

Siebel CRM

Read 20 Siebel CRM reviews

2,684 Views
2,550 Comparison Views

88% willing to recommend

SAP CRM

Siebel CRM

Comparison Buyer's Guide

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Executive SummaryUpdated on Nov 2, 2025

SAP CRM and Siebel CRM are both leading solutions in the customer relationship management industry. SAP CRM appears to have an edge due to its strong integration with SAP ERP, providing comprehensive data insights and scalability.

Features: SAP CRM offers seamless integration with SAP ERP, sales forecasting, and analytics, enhancing decision-making and customer insights. Its multi-channel integration allows access from various platforms like websites and social media. The scalability ensures it fits well for large enterprises. Siebel CRM provides high customizability and advanced workflows, supporting complex business needs. It features comprehensive data modeling and integration capabilities, beneficial for detailed customer management.

Room for Improvement: SAP CRM faces challenges in user-friendliness and flexibility, with noted performance issues and a need for better AI and security features. It is also less favored for smaller businesses due to high costs. Siebel CRM is critiqued for complex customization, backend slowness, and an outdated user interface, with further advancements needed for modern SaaS competition. Both systems could enhance their integration and interface designs.

Ease of Deployment and Customer Service: SAP CRM offers flexible deployment options across public, private, and hybrid clouds, though support can be slow at times. Siebel CRM is generally implemented on-premises and provides responsive customer service, though it could benefit from improved training and simplified setup to enhance user experience.

Pricing and ROI: SAP CRM is considered expensive, especially for smaller businesses, with significant setup costs and annual licensing fees. However, it offers strong ROI potential for larger enterprises. Siebel CRM also comes with a high price, causing some customers to consider competitors. Both systems offer potential for ROI over time, especially suitable for large-scale implementations, although high costs may deter smaller organizations.

To learn more, read our detailed SAP CRM vs. Siebel CRM Report (Updated: February 2026).

Buyer's Guide

SAP CRM vs. Siebel CRM

February 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP CRM

Ranking in CRM

3rd

Ranking in Local Government CRM

2nd

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Marketing Management (3rd)

Siebel CRM

Ranking in CRM

14th

Ranking in Local Government CRM

3rd

Average Rating

7.6

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of February 2026, in the CRM category, the mindshare of SAP CRM is 2.1%, down from 11.4% compared to the previous year. The mindshare of Siebel CRM is 1.2%, down from 6.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
SAP CRM	2.1%
Siebel CRM	1.2%
Other	96.7%

CRM

Featured Reviews

Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

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ShirazShah

CRM Specialist at Allied Bank Limited

Integration capabilities facilitate efficient data management and enhance customer service, but the analytics requires improvement

The analytics capabilities in Siebel CRM have presented numerous challenges. Due to these challenges, we had to integrate Microsoft Power BI. The CRM analytics was not sufficient for our needs, given that we have four million customers and a thousand products. We are currently focusing on the upgrade and discussing with Oracle. If there have been improvements in the analytics side over the past few years, we are open to evaluating them. Currently, all analytics are being done on Power BI. The data is exported to our data lake, and Power BI is being used for all reporting and analytics. Even our customer 360, which is the core of any CRM, has Power BI widgets built-in through iframe because we could not accomplish this through Siebel CRM. The analytics component has been the main pain point for our organization, particularly due to processing time and performance with our large customer base.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"When we are using SAP CRM we receive more accurate results than using any other CRM system."

"Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment."

"One of the main things is that the reports are very customizable. It is very easy and user-friendly to customize the reports the way the user wants. They can see the reports as per their expectations and change them accordingly."

"The initial setup of SAP CRM was simple."

"We are using the HANA Z database for CRM, which enhances the products we are currently using by making the system more efficient. Everything is connected to CRM, so we can use the data for analytics, sales forecasting, and data modeling."

"SAP CRM is very fast, providing accurate information and good results."

"Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together."

"What I found most valuable in SAP CRM is its multitenancy, and you can use it from your website, SMS, and even social media, and it's all integrated, so my company is trying to leverage on all of those."

More SAP CRM pros

"The best thing about the tool is its data model. The underlying data model refers to how the data is stored in databases. We can also experience the ease of developing anything with the tool. We can customize any functionality as per any business challenge."

"Siebel CRM's most beneficial aspects are the workflows. It has complete holistic workflows for a customer management system."

"Siebel offers a high level of customization which has been valuable. The solution also offers the ability to model complex products."

"Siebel CRM has a strong database model, workflow and integration tools."

"Siebel CRM is the number one CRM product in the world."

"Due to the many features that are built in from a CRM perspective, it is the best product we have."

"It is quite robust and flexible. You can develop almost anything you want. You go into the tools, and you can do anything you want."

"The solution is scalable."

More Siebel CRM pros

Cons

"SAP CRM could improve in the area of user-friendliness. It would help if you had an engineer to do the administration. The migration is complex when moving from the old version to the latest version."

"I think what needs to be improved is the solution for Brazil's organization."

"There could be some specific configurable options on the UI level to improve visibility."

"CRM is costlier than its competitors."

"In the future, machine learning and artificial intelligence functionality need to be included."

"When features do get added, we would like the product to notify us in a timely way."

"There is a lot of missing data and data latency issues between the different modules of SAP CRM, which creates a lot of problems."

"The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects."

More SAP CRM cons

"It is difficult to set up."

"Siebel is not user-friendly."

"I want Oracle to improve the tool’s UI with a vanilla application. I would also like to see an insurance broking vertical in their future releases. There are thousands of brokers who look for an insurance broking solution."

"The tool took a lot of time to deploy."

"The user interface, mobile application, and support could be improved."

"Siebel CRM can improve as an ERP and for a few corporate business workloads."

"Siebel CRM should improve its UI. Because it's all about the customer experience and how the customer experiences it, the internal customer is more important for CRM than the people handling the company. So, you get frustrated if you don't have a very good user interface and user experience."

"The UI could be improved by being fully cloud native as this is what our customers are looking for. It would also be great to see what updates are coming up for release and for updates to take place automatically without manual intervention."

More Siebel CRM cons

Pricing and Cost Advice

"The product is costly."

"There is a license required for the solution and most of my clients purchase an annual license."

"SAP CRM is an expensive product."

"Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."

"The licensing model for SAP CRM is customer-based."

"The company has seen an increase in revenue."

"From the maintenance perspective, SAP CRM is quite expensive compared to cloud services because the current solution they're using is managed by us and we are hosting it on servers. There is the cost of hosting, and managing servers and applications. The overhead is substantial, but this solution is a legacy system. It will take some time for the customer to migrate out of it."

"They should reduce the price to target small businesses."

More SAP CRM pricing and cost advice

"I think the tool’s pricing is exaggerated. Once you do the price sizing as per your business needs, you would find that the price of other solutions like Zoho CRM, HubSpot CRM, Salesforce CRM, etc. would be always the same."

"The price of Siebel CRM depends on the usage of the business requirement. For large enterprises the price it's very good but if you are using it for medium scale enterprises, the price is very expensive."

"The product is expensive."

"Its licensing is yearly."

"This solution is expensive compared to other solutions in the market. This makes it difficult to convince our customers to use it. The customers who are already using Siebel have thought about moving to Velocity or Salesforce."

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Top Industries

By visitors reading reviews

Manufacturing Company

13%

University

Financial Services Firm

Computer Software Company

11%

Government

10%

Manufacturing Company

10%

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	5
Large Enterprise	27

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	1
Large Enterprise	16

Questions from the Community

What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

See all answers

What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

See all answers

What needs improvement with SAP CRM?

See all answers

What do you like most about Siebel Sales?

Siebel CRM has enhanced customer engagement for our organization, particularly through its robust data model and flexible features. One specific scenario where Siebel CRM excelled was in addressing...

See all answers

What is your experience regarding pricing and costs for Siebel Sales?

I do not have any information on pricing, setup cost, or licensing.

See all answers

What needs improvement with Siebel Sales?

See all answers

Comparisons

Microsoft Dynamics CRM vs SAP CRM

Compared 40% of the time

Salesforce Sales Cloud vs SAP CRM

Compared 12% of the time

Oracle CRM vs SAP CRM

Compared 5% of the time

Zoho CRM vs SAP CRM

Compared 5% of the time

Adobe Campaign vs SAP CRM

Compared 4% of the time

More SAP CRM Competitors

Microsoft Dynamics CRM vs Siebel CRM

Compared 19% of the time

Oracle CRM vs Siebel CRM

Compared 11% of the time

Salesforce Sales Cloud vs Siebel CRM

Compared 10% of the time

Oracle CX Sales vs Siebel CRM

Compared 10% of the time

Oracle Fusion Service vs Siebel CRM

Compared 9% of the time

More Siebel CRM Competitors

Product Reports

Buyer's Guide

SAP CRM

January 2026

Download SAP CRM product report

Buyer's Guide

Siebel CRM

January 2026

Download Siebel CRM product report

Also Known As

No data available

Siebel Sales

Overview

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Siebel CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. With its robust features and user-friendly interface, Siebel CRM enables organizations to effectively manage customer interactions and enhance customer satisfaction. The solution offers a wide range of modules, including sales force automation, marketing automation, and customer service management, allowing businesses to automate and optimize their customer-facing activities.

Siebel CRM also provides advanced analytics and reporting capabilities, enabling businesses to gain valuable insights into their customer data and make informed decisions. With its flexible deployment options, including on-premises and cloud-based solutions, Siebel CRM can be tailored to meet the unique needs of any organization.

Oracle

Sample Customers

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Tªrk Telekom, Bouygues Telecom, City of Atlanta, IGEPA IT-SERVICE GmbH, ec4u expert consulting AG, Salud Responde, Sascar, Banca Transilvania, UL, Ingersoll Rand, The Royal Dutch Touring Club ANWB

Buyer's Guide

SAP CRM vs. Siebel CRM

February 2026

Free Report: SAP CRM vs. Siebel CRM

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