

Salesforce Sales Cloud and SAP CRM both compete in the CRM category. Salesforce appears to have an advantage with its flexibility, customizability, and extensive integration capabilities, while SAP CRM offers competitive integration within the SAP ecosystem.
Features: Salesforce Sales Cloud offers extensive customization capabilities, robust CRM tracking, and smooth integration with numerous tools. Its flexibility, rapid setup, and seamless email platform integrations are highly regarded. SAP CRM is noted for its integration with SAP ERP, lead management, and the consolidation of pre-sales and post-sales data.
Room for Improvement: Salesforce Sales Cloud faces criticism for its complexity, cost, and need for customization expertise. Issues with integration and reporting are also noted. SAP CRM needs improvements in user interface and flexibility and struggles with intuitive navigation and integration with non-SAP systems.
Ease of Deployment and Customer Service: Salesforce Sales Cloud is mainly hosted on public and private clouds, offering global accessibility and quick deployment, though customer service varies with the support package. SAP CRM, often hosted on-premises or hybrid clouds, faces scalability and speed challenges, with customer service reliability depending on company size and package.
Pricing and ROI: Salesforce Sales Cloud is costly, particularly for smaller businesses, but is seen as valuable due to its functionality and integration potential, often delivering a good ROI through increased efficiency. SAP CRM is also expensive, especially for smaller enterprises. However, it offers competitive pricing for larger businesses utilizing SAP's ecosystem, providing significant ROI through its robust integration and features.
Many first-time CRM users are unaware of all features and best practices, so we guide them with use cases, sample work, or sometimes create a POC to show them how their system will look and the expected outcomes.
Salesforce Sales Cloud is a fantastic tool but requires disciplined data entry by sales personnel and operations teams to maintain data quality.
Support requires a subscription and when taken, the service is pretty nice.
I am satisfied with their response time and quality.
Salesforce Sales Cloud is totally cloud native, requiring no additional effort for scalability.
Salesforce is highly scalable and operates efficiently.
We handle a huge amount of data in our CRM without any problems.
Salesforce Sales Cloud is very stable.
I have not experienced any degradation in Salesforce's performance.
Compared to AWS, it is slower, which could be a hindrance.
With today's generative AI capabilities like ChatGPT, it should be possible to directly communicate with the software rather than navigating through the entire system manually.
I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal.
This happened for the first time because of the new CEO, Arundhati, who revolutionized pricing strategies, allowing discounts of 60-70% for Salesforce Sales Cloud in India.
Without negotiation, costs can become expensive.
I would rate the price for Salesforce Sales Cloud as a three, where one is a high price.
SAP CRM is not suitable for small companies because of the cost.
Its easy-to-navigate interface aids in delivering clear vision and organization, especially for sales and business management.
The Einstein Analytics and the inbuilt reporting are very useful for keeping track of pipeline movement.
The biggest benefit of the Salesforce Sales Cloud is a centralized point, a centralized source of truth for customer-related information; you centralize all the information in a single database, and that's the biggest benefit.
If there is any error in our machine, a log is automatically generated, and from SAP CRM, we can see that the machine has problems.
| Product | Market Share (%) |
|---|---|
| Salesforce Sales Cloud | 2.8% |
| SAP CRM | 3.1% |
| Other | 94.1% |


| Company Size | Count |
|---|---|
| Small Business | 54 |
| Midsize Enterprise | 26 |
| Large Enterprise | 40 |
| Company Size | Count |
|---|---|
| Small Business | 14 |
| Midsize Enterprise | 5 |
| Large Enterprise | 27 |
Salesforce Sales Cloud is a comprehensive tool lauded for its customization, ease of use, and integration capabilities. Its cloud-based nature offers seamless access and scalability, helping manage leads, opportunities, and workflows efficiently. Powerful reporting and dashboards enhance visibility and productivity.
Salesforce Sales Cloud serves as an essential aid for companies aiming to streamline sales processes. It integrates sales and marketing, manages customer data, and supports automation, which increases efficiency. Despite its expense and complex interface, its ability to forecast, track customer engagement, and automate key workflows stands out. Companies encounter challenges with system costs and integration issues, particularly regarding third-party applications and mobile functionality. Reporting and dashboards offer significant insights, although room for improvement exists. Licensing costs and storage fees are considerations for prospects, alongside the need for improved training and AI features. Users maximize the platform for sales pipeline management, forecasting, and operational analytics.
What are the most important features?Organizations across industries utilize Salesforce Sales Cloud from finance to healthcare for business development and CRM tasks. It is integral to managing accounts, leading pipelines, and aligning sales with marketing strategies. Firms improve customer relations and operational efficiency through its analytics and reporting capabilities.
SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.
The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.
SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.
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