Microsoft Dynamics CRM vs SAP CRM comparison

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Comparison Buyer's Guide
Executive Summary

We performed a comparison between Microsoft Dynamics CRM and SAP CRM based on real PeerSpot user reviews.

Find out in this report how the two CRM solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed Microsoft Dynamics CRM vs. SAP CRM Report (Updated: November 2022).
655,113 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
"It is easy to use and our processes are much better organized and reviewed.""I mostly like automation and recently added custom automation so we can brainstorm and find the best fit for our particular use-case.""The flexibility to create any sort of format has been very valuable.""The various integrations have made it easier for us to focus on keeping our information in one place so that we're not spending time (wasting time) trying to find information in different places online.""In short - it keeps a remote asynchronous team in sync.""I love how we can color coordinate between statuses and how statuses jump into their respective groups automatically once chosen.""I really really like the sort by name or dates functions as they toggle and make being able to offer super-quick organization a breeze, especially when client-facing."" sends email notifications to keep us all on task. I love the email reminders asking me where I am with the assigned task and if I need some help. I have used this to get things done on time, and it also encourages me to acknowledge when I need some help because I have not been able to complete the task."

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"The most valuable feature is that it's easy to use and can work with any Microsoft solution without problems.""Microsoft Dynamics CRM brings the most value in terms of its ease of implementation.""This is a scalable solution.""Microsoft Dynamics CRM has a very nice UI, and is very easy to use. It's easy to install, has a lot of features, and provides good technical support.""Microsoft Dynamics is user-friendly and intuitive. It's easy to understand how it works.""The most valuable features of Microsoft Dynamics CRM are its easy operations and functionality.""I have used many Microsoft solutions and I am comfortable using the solution. Additionally, it is secure.""Multifeatured CRM software with good stability and scalability."

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"The most important factor for recommending SAP CRM is its integration with the core SAP platform. Globally, most enterprises are using SAP as an ERP platform to manage their key business functions. SAP CRM has out-of-the-box integration with the core SAP platform. You can integrate your pre-sales and post-sales into the single platform on the SAP CRM very easily, and you can extend that CRM to your customers who can actually see what is happening to their orders—such as whether it is dispatched or not dispatched or at what stage it is—simply by logging onto the CRM platform.""SAP CRM integrates well with SAP ERP which is useful.""Its scalability is good.""We get very good support from SAP.""Once the lead is matured, you can convert it into an opportunity and you can track it by the opportunity based on the product segment.""The flexibility to design the portal and customize it according to the needs of the clients is valuable. The integration with SAP ERP is also valuable.""We are using the HANA Z database for CRM, which enhances the products we are currently using by making the system more efficient. Everything is connected to CRM, so we can use the data for analytics, sales forecasting, and data modeling.""SAP CRM has a good performance."

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"Monday, the service, can be improved with even greater integration and configuration.""I often find it difficult to keep track of all the projects I am involved in.""I would love to be able to hide rows visibility. Currently, this is only available for columns.""Having more pre-defined formats and/or templates or having the ability to make public some formats/templates (not the information on them) would be useful.""Constant updates mean the service is down sometimes, which isn't ideal.""The addition of subtasks was really great. It helps reduce a lot of the clutter on our boards. However, sometimes it is inhibitive to use them as the features available using main tasks don't apply to subtasks.""If there was an option to print out a report per client that we have time-tracked, it would be really useful.""We'd like to see cross-board automation."

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"Microsoft Dynamics CRM can improve by adding more artificial intelligence. Additionally, they should add more modules, such as account-based management, that are available on other platforms such as""The installation was difficult. I'm not the person that implements the solution. However, to have the solution function in the correct way, the process can be difficult.""The solution could improve by having better integration documentation.""This solution would be easier to use if everything was displayed on one page, to avoid moving from one tab to another tab to add documents or add comments.""The price of Microsoft Dynamics CRM could improve.""It is difficult to qualify opportunity in Microsoft Dynamics CRM.""The performance could be improved.""Microsoft Dynamics CRM is not that customizable, you can customize it, but a lot of it is still pre-built in a way that you have a lot of details in there that you don't need."

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"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases.""The interface could be improved.""As SAP CRM is still in its pilot version in my company, and my team is still experimenting on it, there's little room for exploration, but its setup is not as straightforward, so this could be an area for improvement.""The solution needs more flexible customization, tender request, and they need to think about some of the localization aspects.""They have recently updated their user interface but they should continue to improve upon it in the future. Additionally, overall performance or speed of response times could be better.""CRM is costlier than its competitors.""Content management is one area where SAP CRM could use some work because we were seeking a CRM solution that could store BLOB data, like PDF and email data, which takes up a lot of space in the database. Recently, we migrated to a content server, but it would be nice if CRM had built-in BLOB data management because BLOB data is a challenge we've been dealing with since last year.""In the future, machine learning and artificial intelligence functionality need to be included."

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Pricing and Cost Advice
  • "I wasn't involved with the licensing, but I believe it's negotiable."
  • "The solution is quite inexpensive. For example, we pay $8,500 for 75 users. It's somewhere around $100 a user, approximately."
  • "The project manager would be responsible for any licensing fees. As an end-user, we just follow suit."
  • "Fees are paid monthly per user."
  • "The price is reasonable for the number of users we have."
  • "I am using its free version."
  • "We tell others it's about $2200 for a ten-person plan and it can be adjusted; it's easy to scale."
  • More Pricing and Cost Advice →

  • "It's kind of pricey. It's about $50 or $60 per user."
  • "I am not the person who pays for Microsoft Dynamics CRM but it is expensive. I have been using Microsoft Azure, which Microsoft Dynamics CRM is built on, and I know we prepaid for the services. For me as a consumer, I do not think I can afford it, mainly because I am only learning how to use the AI and the rate which they charge is high. In general, Microsoft solutions are expensive and this is most likely due to the brand, this is something you expect. However, the price might be high but you receive a highly secure solution."
  • "There is a license required to use Microsoft Dynamics CRM."
  • "The price of the solution is good but could be cheaper."
  • "We have a three-year ELA with all our Microsoft solutions and often we had to do a true-up which was approximately $1,000,000. Additionally, we pay approximately $2,500 a month for support."
  • "Pricing for this software could be cheaper."
  • "The solution is open source and is free. However, it does require a Dynamics 365 subscription."
  • "My organization pays for the license, and I do not know how much it costs."
  • More Microsoft Dynamics CRM Pricing and Cost Advice →

  • "There is a license required for the solution and most of my clients purchase an annual license."
  • "SAP CRM is an expensive solution and is the most challenging aspect of the solution."
  • "SAP CRM costs approximately a couple of thousand a month."
  • "Its price is reasonable. As compared to other CRMs, this CRM is competitively priced. They have multiple flavors with different sets of functionality. Pricing is based on the flavor that suits your requirement. If you have more users, the cost will come down."
  • "The pricing from SAP is good but it takes time to realize the investment."
  • "SAP CRM is not suitable for smaller businesses because it is expensive. The larger businesses would be able to handle the cost."
  • "There is a license required to use SAP CRM."
  • "From the maintenance perspective, SAP CRM is quite expensive compared to cloud services because the current solution they're using is managed by us and we are hosting it on servers. There is the cost of hosting, and managing servers and applications. The overhead is substantial, but this solution is a legacy system. It will take some time for the customer to migrate out of it."
  • More SAP CRM Pricing and Cost Advice →

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    655,113 professionals have used our research since 2012.
    Questions from the Community
    Top is one of the best project management softwares available on the market. It lets you create and customize the… more »
    Top Answer:We have project overviews to keep track of each client and project and I can also see what the other managers are doing… more »
    Top Answer:Monday could be improved if it could be linked with Google Calendar. This way, I can add deadlines directly on Monday… more »
    Top Answer:Microsoft Dynamics CRM can improve by having integration with Slack. Additionally, the solution is incomplete, and we… more »
    Top Answer:We are using Microsoft Dynamics CRM mostly for team collaboration and customer information.
    Top Answer:We have deployed the cloud-based version and it is a subscription and the price is based on the number of users using… more »
    Top Answer:The solution assists us in identifying what to send, what to offer, and what customers are buying.
    Top Answer:I am not aware of the exact cost. However, my understanding is that it is quite costly.
    Top Answer:The interface could be improved because sometimes it has lots of data to enter, and possibly 50% don't use it. So the… more »
    Also Known As
    Dynamics CRM, MS Dynamics CRM
    Learn More
    Overview is a cloud-based platform that allows teams to design their own work management software and applications. is a basic yet intuitive work operating system that facilitates teamwork in these ways:

    • Allows teams to define workflows

    • Adapts to changing demands

    • Establishes transparency

    • Allows for collaboration

    • Eliminates manual grunt work is extremely adaptable and may be utilized in any sector and for any workflow. You can build your apps to match your specific operational needs and modify your boards, dashboards, and documents to fit your team properly. It may be used for anything, including projects and procedures, and it can be used across teams, departments, leaders, and organizations.

    Here are a few examples of how software can be put to good use:

    • Marketing pipelines
    • Recruitment procedures
    • Video production planning
    • Tracking progress
    • Product timelines
    • Business management
    • Design planning
    • Bug tracking
    • Event planning
    • Construction planning Features has many valuable features. Some of the most useful ones include:

    • Customized workflows
    • Task prioritizing
    • File sharing
    • Drag-and-drop
    • Context-aware communication
    • Progress and milestone monitoring

    The most popular key features include:

    • Work scheduling:’s Workload feature allows you to accurately assign and schedule team members at any given time. Check who's available and who isn't so you may reschedule or reassign work as needed to meet all of your project deadlines.
    • Tracking time for tasks: It's crucial to know where your time goes, especially if you're invoicing clients by the hour. Greater work precision is achieved by having a clear grasp of how much time is spent on each task because you’re able to make more informed decisions about how you spend your time.
    • Automated processes: Automations eliminate the need for manual labor in the completion of repetitive tasks.
    • At-a-glance dashboards: Dashboards are an excellent method to quickly see what's essential. They make it simple to gather useful information, manage project progress, predict effort, and keep track of budgets. They also keep your team focused and engaged on the high-level objectives that drive progress.
    • Integration with external tools: With two-click integrations, you can easily make your primary work hub. Integrate popular external apps like Jira and Slack, as well as Gmail and Mailchimp, to optimize your workflow even further.
    • Varied options for viewing data with Views: provides a number of ways to examine the data in your boards, including Gantt Chart View for project plans and Chart View for progress tracking. Views helps you to take a fresh perspective on things and obtain crucial insights that you might not have gotten otherwise.

    Reviews from Real Users stands out among its competitors for a number of reasons. Two major ones are its task status feature and its ability to integrate with external apps. PeerSpot users take note of the advantages of these features in their reviews:

    Ben D., Front End Developer at a marketing services firm, writes of the product, “Their flagship feature, what used to be called the pulse, is great. Pulse offers great management. Being able to see everything at a glance and check task status, is wonderful. They use subtasks and the simple aspects of task management have been really helpful.”

    Another PeerSpot reviewer, the Head of Projects at Smart Media SA, notes, “The boards offer an amazing and clear view of my tasks, campaigns, and progress. Automations especially with Slack and Outlook help with keeping my team up-to-date always. Graphs and charts are valuable for reporting purposes and to track progress made. Workforms/surveys are valuable and a very cool added feature.”

    Dynamics CRM is Microsoft's leading Customer Relationship Management solution. This solution allows organizations to nurture their relationships with their customers, to engage with these customers in the best way possible at all the right times, and to match customers to the correct products and services.

    Dynamics CRM is one of the most effective sales and marketing tools around, because of its innovative and social-driven technology. The tool allows marketers and salespeople to communicate, interact and service customers in a smarter, personalized, and more insightful manner. And best of all is that this can all be done from any device, as Dynamics CRM is mobile-based, cloud-based and available on-premise. The tool also integrates with social media platforms, allowing for full social media capabilities and reporting.

    SAP CRM provides marketing solutions for big data analytics, social media marketing, segmentation, multichannel campaigns, loyalty, and resource management.

    Learn more about
    Learn more about Microsoft Dynamics CRM
    Learn more about SAP CRM
    Sample Customers
    Raw Digital, Wix, Discovery, Frost & Sullivan, Adidas, Asos, Uber
    Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
    Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
    Top Industries
    Marketing Services Firm18%
    Non Tech Company8%
    Real Estate/Law Firm7%
    Manufacturing Company7%
    Computer Software Company13%
    Financial Services Firm8%
    Manufacturing Company7%
    Computer Software Company29%
    Financial Services Firm21%
    Comms Service Provider8%
    Computer Software Company22%
    Comms Service Provider10%
    Financial Services Firm6%
    Manufacturing Company23%
    Financial Services Firm15%
    Computer Software Company23%
    Comms Service Provider13%
    Manufacturing Company7%
    Financial Services Firm5%
    Company Size
    Small Business79%
    Midsize Enterprise12%
    Large Enterprise9%
    Small Business24%
    Midsize Enterprise13%
    Large Enterprise63%
    Small Business52%
    Midsize Enterprise30%
    Large Enterprise19%
    Small Business22%
    Midsize Enterprise17%
    Large Enterprise61%
    Small Business39%
    Midsize Enterprise4%
    Large Enterprise57%
    Small Business19%
    Midsize Enterprise17%
    Large Enterprise64%
    Buyer's Guide
    Microsoft Dynamics CRM vs. SAP CRM
    November 2022
    Find out what your peers are saying about Microsoft Dynamics CRM vs. SAP CRM and other solutions. Updated: November 2022.
    655,113 professionals have used our research since 2012.

    Microsoft Dynamics CRM is ranked 3rd in CRM with 42 reviews while SAP CRM is ranked 4th in CRM with 19 reviews. Microsoft Dynamics CRM is rated 7.6, while SAP CRM is rated 7.6. The top reviewer of Microsoft Dynamics CRM writes "Works effectively with Microsoft tools and has been exponentially helpful, but is not agnostic when working with other platforms and requires a lot of work on the backend". On the other hand, the top reviewer of SAP CRM writes "Great task and opportunity features with a helpful dashboard". Microsoft Dynamics CRM is most compared with ServiceNow, Salesforce Marketing Cloud, Siebel CRM, Salesforce Sales Cloud and Freshdesk, whereas SAP CRM is most compared with Oracle CRM, Salesforce Marketing Cloud, Siebel CRM, Salesforce Sales Cloud and Sugar Enterprise. See our Microsoft Dynamics CRM vs. SAP CRM report.

    See our list of best CRM vendors, best Local Government CRM vendors, and best Marketing Management vendors.

    We monitor all CRM reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.