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Freshsales vs Microsoft Dynamics CRM vs Salesforce Sales Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of April 2026, in the CRM category, the mindshare of Freshsales is 1.0%, up from 1.0% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 2.6%, down from 11.9% compared to the previous year. The mindshare of Salesforce Sales Cloud is 2.1%, down from 9.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM2.6%
Salesforce Sales Cloud2.1%
Freshsales1.0%
Other94.3%
CRM
 

Featured Reviews

Manojkumar Reddy - PeerSpot reviewer
Associate Technology Consultant at a tech vendor with 10,001+ employees
Automation has boosted sales efficiency and improves follow-ups across multiple customer segments
The automation runs whenever a certain trigger point is met. For example, if the person details captured indicate they are interested in proceeding further, then when we update the particular field, it automatically goes to the next person at a higher level, and then the status gets changed. There are many features including recently enabled AI that gives a brief description to the contact person about what that particular promotion is about. There are also features like auto email getting triggered and marketing emails. All of those features are part of Freshsales.
NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
Jonny Katz - PeerSpot reviewer
VP of Business Operations at PeerSpot
Uses data-driven insights to improve workflows and highlights a need for simpler automation tools
Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they've launched Lightning, it's clunky at times with page load speeds. It also needs to be made extremely more user-friendly. For new people using Salesforce Sales Cloud, there is a steep learning curve. Additionally, giving non-admins the ability to make changes on the fly is something that I feel is necessary. Currently with Salesforce Sales Cloud, you need to have a consultant. It's hard to build the flows or workflows. Making it easier for that end-user who's not so technically minded to help themselves is essential. I choose seven out of ten because I think you need a consultant or a consulting company to help you build it out. Certain changes should be made much easier and more user-friendly where an admin can do it. The automation processes need to be much simpler. If you're looking at other tools out there, for example SalesLoft or HubSpot, it's much easier to build those workflows and do automation.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Freshsales is very simple to use, but it's fairly limited in its functionalities, and it's very cheap."
"Freshsales is user-friendly, scalable and stable."
"The solution is a low-cost CRM product compared to other CRM alternatives."
"To conclude, the productivity and automation features are the most useful."
"I like Freshsales because it's integrated with Shopify which we use to host our website."
"The solution's most valuable feature is its well-organized sales cycle, which is important to us."
"One of the most valuable features is the ability to divert deals based on the potential revenue or specific market to certain sales teams."
"Freshsales has impacted us positively; it has saved time, increased sales, and improved customer relationships."
"Dynamics is a complete tool that helps the company measure and track sales, orders, current customers, and the sales pipeline."
"I like that Microsoft Dynamics CRM works, and it's been okay; I like that it is a stable solution, and my main reason for using it is that it is stable and meets our requirements from a functionality point of view."
"The product is user-friendly."
"For the price of Microsoft Dynamics CRM, you receive a lot of comprehensive functionality."
"For me, the most helpful functionalities in Microsoft Dynamics CRM are customer engagement, contact management, opportunity management, and order management. The service management features, including ticket management and handling complaints from the call center, are also very useful. One of the key benefits is the faster time to market, as it allows for quicker product delivery and better customer management. The tool also improves customer interaction through the service center, leading to better adherence to KPIs."
"The management and ability to process leads are the solution's most useful features; it makes it easy to maintain accounts and keep them up to date and relevant, the interface is very good and makes the product easy to use, the price is pretty decent, the initial setup is pretty straightforward, the sales cycle is great, everything is at the tip of my fingers, I have good visibility due to the excellent reporting, and the dashboard is great and lets me click anywhere and see anything."
"Dynamics is easy to use. There are several fields I can filter."
"Easy and fast to implement, very flexible to be able to meet our business needs, and low cost licensing."
"Salesforce helps me very well organizing my daily tasks and shows me an overview of what I have reached every day or offers me reports which can be easily created and saved for my personal way of working."
"There is a ton of information on the dashboard. Reports are also there for us. We can analyze information across the team and across a period, such as quarterly or annually."
"Salesforce Sales Cloud has positively impacted my organization as the old excuse where a lot of people used to prefer working in Excel has been eliminated; nowadays, we have a system that's built around our business needs, which helps us optimize processes, make processes much shorter, and give us insights into sales cycles and how to improve them."
"It is very good, and I would recommend it to others who are considering using it."
"Salesforce provides a lot of tools out of the box like opportunity tracking, automation, and linking between account, contact, and posting."
"It is a very good tool. There are a lot of interesting features. It is one of the best solutions."
"The automation of Salesforce Sales Cloud makes the process very easier to focus on leads and converts them automatically to accounts, contacts, and opportunities."
"Salesforce is a very powerful tool which helps us to build that through tools like Process Builder or Flows, or even write code to achieve these scenarios."
 

Cons

"The reporting for this solution across all their products could be improved."
"It lacks customizability for complex and larger use cases."
"The licensing costs should be based on the amount of data and number of clients that one can insert into the application."
"We can use only one domain in the basic package."
"The price of this solution could be improved as well as the reporting functionality."
"We have a problem with the time to delivery for our customers, although this is not specific to this solution. Time to delivery can be 90 days."
"The reporting for this solution across all their products could be improved. Currently, we have clients who export their data from Freshservices to third party solutions such Power BI to create more comprehensive reports."
"We have a problem with the time to delivery for our customers, although this is not specific to this solution."
"Microsoft Dynamics CRM is not that customizable, you can customize it, but a lot of it is still pre-built in a way that you have a lot of details in there that you don't need."
"During a period of time, restoring data and maintaining it could be better in Microsoft Dynamics CRM."
"Sometimes Microsoft's support can be difficult to contact, and it can take a while to get a response to a ticket."
"Microsoft Dynamics CRM is operational enough, in terms of frequency, but an area for improvement would be its dashboard. Currently, it's widget-like, so hopefully, it could be improved, particularly to allow you to create a custom dashboard using a query. A custom dashboard would make the solution better and is an additional feature I'd like to see in the next release of Microsoft Dynamics CRM because right now, it only has a default dashboard, but maybe my account has limited access, so I can only see the default version of the dashboard."
"Microsoft Dynamics could have better note-taking capabilities. It should have more preset options where you enter notes by clicking a box instead of writing them out."
"Microsoft Dynamics CRM could improve by making it easier to export data to SharePoint because most of our customers use SharePoint. They have to log into a Microsoft environment platform from their SharePoint for access should be made easier. Additionally, if the customer portal was enhanced for it to be customized it would be a benefit."
"Microsoft Dynamics CRM needs to improve its integrations."
"Microsoft Dynamics CRM is operational enough, in terms of frequency, but an area for improvement would be its dashboard."
"The deployment of (meta) data from the sandbox environment to production is also a weaker point because their solution is not powerful (even non-existent)."
"The solution's scalability has some limitations."
"Sometimes they refresh the production environment, which can be a bit of a challenge."
"The deployment of data from the development environment to production is also a weaker point because their solution is not powerful."
"Although the implementation was straightforward with our in-house team, it did take 12 weeks to complete the process."
"The setup of Salesforce Sales Cloud is complex. You need specialists in that area to be able to have a good setup. Once it's set up properly, running it is seamless. That's the most beautiful thing about Salesforce Sales Cloud."
"The cost could be lower. I would like to see a more affordable licensing model."
"The price of Salesforce Sales Cloud could be reduced. It is expensive."
 

Pricing and Cost Advice

"If one is a very low price and ten is expensive, I rate the product price as a three."
"The basic price is affordable. The add ons are expensive."
"The tool is not that expensive."
"The price for this solution is good in general, but in Brazil we do pay additional taxes."
"Freshsales is an economical product."
"For the price of Microsoft Dynamics CRM, you receive a lot of comprehensive functionality. Additionally, it integrates very well. We pay approximately $100 a month to use the solution and we do not have any additional costs."
"Microsoft Dynamics CRM is an expensive solution."
"Microsoft Dynamics CRM is a little expensive solution."
"The solution is expensive."
"We have a three-year ELA with all our Microsoft solutions and often we had to do a true-up which was approximately $1,000,000. Additionally, we pay approximately $2,500 a month for support."
"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."
"The solution is not expensive."
"I am not the person who pays for Microsoft Dynamics CRM but it is expensive. I have been using Microsoft Azure, which Microsoft Dynamics CRM is built on, and I know we prepaid for the services. For me as a consumer, I do not think I can afford it, mainly because I am only learning how to use the AI and the rate which they charge is high. In general, Microsoft solutions are expensive and this is most likely due to the brand, this is something you expect. However, the price might be high but you receive a highly secure solution."
"We have a yearly license, and there are no hidden costs. Considering the Indian market, the pricing is reasonable. I don't consider it to be on the high side."
"There is a license required to use this solution and the price is expensive. It could be reduced."
"You need to pay for the license per user per month. For example, you need to pay $100 per user. If you have 200 users using your Salesforce, that would be multiplied by a hundred, that's $20,000 per month and a quarter million per year."
"Sales Cloud is quite expensive."
"Implementation and add-ons may be additional costs."
"The price of the Salesforce Sales Cloud is expensive. We pay monthly for the solution but we are billed quarterly."
"In terms of investment value and return of the investment, Salesforce right now is pretty good on the Western markets where the price of the employees is pretty high."
"The overall price of Salesforce Sales Cloud could be better, it is more expensive than other competitors. There is an annual license for Salesforce Sales Cloud."
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Top Industries

By visitors reading reviews
Construction Company
16%
Comms Service Provider
12%
Outsourcing Company
10%
Computer Software Company
10%
Financial Services Firm
9%
Manufacturing Company
9%
Government
8%
Computer Software Company
8%
Manufacturing Company
10%
Computer Software Company
8%
Construction Company
8%
Financial Services Firm
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise2
Large Enterprise1
By reviewers
Company SizeCount
Small Business41
Midsize Enterprise22
Large Enterprise20
By reviewers
Company SizeCount
Small Business55
Midsize Enterprise26
Large Enterprise40
 

Questions from the Community

What needs improvement with Freshsales?
The licensing costs should be based on the amount of data and number of clients that one can insert into the applicat...
What is your primary use case for Freshsales?
I use the solution in my company since we are interested in the application and all the activities that salespeople d...
What advice do you have for others considering Freshsales?
I can tell others that it is a good product and it is perfect for medium and large-sized companies because the setup ...
What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slig...
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix o...
What is your primary use case for Microsoft Dynamics CRM?
I have been working with Microsoft Dynamics CRM for five or six years for various customers. I work with CRM and some...
What do you like most about Salesforce Sales Cloud?
The features of Sales Cloud most useful for testing and running email campaigns are highly valuable.
What needs improvement with Salesforce Sales Cloud?
Salesforce Sales Cloud can be improved in several areas. First, the UI is an area for enhancement. Even though they'v...
What is your primary use case for Salesforce Sales Cloud?
Salesforce Sales Cloud serves as our primary tool for our sales team and reviews team to document and keep all our in...
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
Sales Cloud, SFDC, Salesforce
 

Overview

 

Sample Customers

Caratlane, Pykih, Buying Show, INTUO, WallyPark, Exploring Vacations, Raved, Forest, Ascendore, MagePlaza, Vacasa,
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Coca-Cola Enterprises, Kuoni Global Travel Services, Financial Times, Just Eat, Jobsite, H.R. Owen, PlayerLayer, O2, DMGT, Philips, Xtreme.ie, Business Stream, Remote Asset Management, Dialogue Group
Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM. Updated: March 2026.
885,444 professionals have used our research since 2012.