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Bigin by Zoho CRM vs SAP CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bigin by Zoho CRM
Ranking in CRM
28th
Average Rating
8.6
Reviews Sentiment
7.5
Number of Reviews
2
Ranking in other categories
No ranking in other categories
SAP CRM
Ranking in CRM
3rd
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
44
Ranking in other categories
Local Government CRM (2nd), Marketing Management (3rd)
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of Bigin by Zoho CRM is 1.0%, up from 0.7% compared to the previous year. The mindshare of SAP CRM is 9.1%, down from 10.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

GS
Simplifies customer journey management with extensive value for startups
Bigin by Zoho CRM offers a suite of applications customized for the Indian market. Its modules, such as tax and invoicing, integrate smoothly with sales modules, managing the customer journey from start to end. It is startup-friendly and helps reduce the cost per lead, offering great value for small and mid-sized companies.
ToniaSpight-Sokoya - PeerSpot reviewer
A CRM system that helps you automate and integrate your customer data and customer facing-activities: sales, marketing, service, and e-commerce
One area for improvement is the security model, especially regarding records management retention and the audit and legal holds. Since we're in the middle of a cloud digital transformation, it's essential to ensure the system flags documents properly according to global retention policies. We need to address bugs and make sure our system fully aligns with our procedures and policies. This is crucial to prevent breaches, especially in a time when breaches are becoming more common. For instance, my personal identity was compromised four months ago when my mortgage company had a breach, and I’m still working with the FTC to clean up the damage. In my work in mortgage and financial services, I’m focused on preventing this kind of issue for our consumers and clients.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I rate Bigin by Zoho CRM nine out of ten."
"We can add users and products to the workflows."
"Its scalability is good."
"The flexibility to design the portal and customize it according to the needs of the clients is valuable. The integration with SAP ERP is also valuable."
"The solution's contract management and product hierarchy features of SAP CRM are the most beneficial for our business operations."
"The most valuable feature is lead management and integration."
"The most valuable feature for me is the flexibility to consolidate the products."
"What I found most valuable in SAP CRM is its multitenancy, and you can use it from your website, SMS, and even social media, and it's all integrated, so my company is trying to leverage on all of those."
"It was comfortable setting up the tool."
"The user interface is excellent."
 

Cons

"The user interface is too modular and fragmented, posing challenges. The UI could be much better by the year 2025."
"Zoho CRM needs to incorporate HRM."
"The integration of SAP CRM with the SAP platform is relatively easier as compared to any other third-party product. If you go for any other third-party product, you will have a lot of challenges in terms of integration."
"SAP CRM should create a more user-friendly graphical user interface (GUI)."
"Previously, the SAP CRM used to use simple servers, but now SAP uses HANA. The problem with the HANA databases is their interoperability with other solutions. SAP CRM could improve by working better with other solutions."
"There are quite a lot of missing parts in SAP CRM, which is why we do a lot of customization. Not everything is there, and some things need custom coding to cater to specific needs. It is not a plug-and-play solution with standard features, and we have to customize quite a lot."
"The B2C features of SAP are strong, but they are not very known to the public and companies. They must make it more known for B2C applications or B2C use cases."
"SAP must provide a demo system for the customers."
"SAP CRM could improve in the area of user-friendliness. It would help if you had an engineer to do the administration. The migration is complex when moving from the old version to the latest version."
"As SAP CRM is still in its pilot version in my company, and my team is still experimenting on it, there's little room for exploration, but its setup is not as straightforward, so this could be an area for improvement."
 

Pricing and Cost Advice

Information not available
"From the maintenance perspective, SAP CRM is quite expensive compared to cloud services because the current solution they're using is managed by us and we are hosting it on servers. There is the cost of hosting, and managing servers and applications. The overhead is substantial, but this solution is a legacy system. It will take some time for the customer to migrate out of it."
"The pricing from SAP is good but it takes time to realize the investment."
"The product is expensive."
"There is a license required for the solution and most of my clients purchase an annual license."
"The licensing model for SAP CRM is customer-based."
"As for the product licensing, we pay an annual fee. It's important to consider setup costs and licensing based on your organization's budget and needs."
"SAP CRM is an expensive product."
"We have to pay a yearly licensing fee for SAP CRM, which is expensive."
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Top Industries

By visitors reading reviews
No data available
Manufacturing Company
12%
University
9%
Financial Services Firm
9%
Computer Software Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Bigin by Zoho CRM?
We can add users and products to the workflows.
What needs improvement with Bigin by Zoho CRM?
The user interface is too modular and fragmented, posing challenges. The UI could be much better by the year 2025.
What is your primary use case for Bigin by Zoho CRM?
I am not currently using Bigin by Zoho CRM ( /products/bigin-by-zoho-crm-reviews ), but I have used it in a previous company for about five years. I often recommend Bigin by Zoho CRM ( /products/bi...
What do you like most about SAP CRM?
Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.
What is your experience regarding pricing and costs for SAP CRM?
SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.
What needs improvement with SAP CRM?
Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, ...
 

Comparisons

 

Overview

 

Sample Customers

Information Not Available
Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.
Find out what your peers are saying about Bigin by Zoho CRM vs. SAP CRM and other solutions. Updated: July 2025.
865,384 professionals have used our research since 2012.