Bigin by Zoho CRM vs HubSpot CRM comparison

Zoho and HubSpot are both solutions in the CRM category. Zoho is ranked #23 with an average rating of 8.0, while HubSpot is ranked #5 with an average rating of 8.3. Zoho holds a 0.8% mindshare in CRM, compared to HubSpot’s 1.2% mindshare. Additionally, 100% of Zoho users are willing to recommend the solution, compared to 98% of HubSpot users who would recommend it.

Bigin by Zoho CRM

Read 4 Bigin by Zoho CRM reviews

727 Views
720 Comparison Views

100% willing to recommend

HubSpot CRM

Read 49 HubSpot CRM reviews

1,734 Views
1,647 Comparison Views

98% willing to recommend

Bigin by Zoho CRM

HubSpot CRM

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Executive Summary

We performed a comparison between Bigin by Zoho CRM and HubSpot CRM based on real PeerSpot user reviews.

Find out in this report how the two CRM solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Bigin by Zoho CRM vs. HubSpot CRM Report (Updated: December 2025).

Buyer's Guide

Bigin by Zoho CRM vs. HubSpot CRM

December 2025

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Helped 879,259 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Bigin by Zoho CRM

Ranking in CRM

23rd

Average Rating

8.0

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

No ranking in other categories

HubSpot CRM

Ranking in CRM

5th

Average Rating

8.0

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of December 2025, in the CRM category, the mindshare of Bigin by Zoho CRM is 0.8%, down from 0.8% compared to the previous year. The mindshare of HubSpot CRM is 1.2%, down from 1.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
HubSpot CRM	1.2%
Bigin by Zoho CRM	0.8%
Other	98.0%

CRM

Featured Reviews

Vivek_Kumar@

Zoho Developer at KG CRM Solutions LLP - Zoho Authorized Partner

Has supported lead and deal tracking for small businesses but lacks deeper customization options

The pipeline management has helped to streamline the sales processes in that I can develop the business pattern where we can send automated emails and automated calls at different stages. For example, when a lead enters a system, we can automatically generate welcome emails. Once any modification in the lead is done, such as when it's qualified, we can send them qualified emails or acknowledgment emails based on the business pipeline. This user-friendly interface has helped my customers adapt quicker to Bigin by Zoho CRM as, after customization or completion of the project, I will make a Loom video to train the clients through the sessions, and through the Loom videos and SOPs, they can adapt easily to Bigin by Zoho CRM. They can also adapt to all the applications.

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Charles Dickens

President at iCIO, Inc

Effortlessly manage relationships with seamless contact data integration

The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"With Bigin by Zoho CRM, we spent about a week for setup and within 15 days it was operational, requiring less than a month total for implementation."

"I rate Bigin by Zoho CRM nine out of ten."

"We can add users and products to the workflows."

"The pipeline management has helped to streamline the sales processes in that I can develop the business pattern where we can send automated emails and automated calls at different stages."

"The features are superior, as few others can reach that level."

"I like how you can track one account from marketing to closing the deal. For example, suppose you generated a lead through marketing, you can then track it through to when the deal is closed."

"The solution is easy to use for anyone, integrates well with email, has simple node management, and has good tracking lead features."

"What I like most about HubSpot CRM is the ability to track how an interaction goes along the pipeline. I also like that you can use HubSpot CRM to schedule when you want a particular email to go out. Another valuable feature of the solution is having all your client information in a consolidated database."

"It was quite stable. I didn't notice any specific issues or downtime"

"The automations that HubSpot provides, such as creating sequences and the playbooks they have, are valuable."

"We get a good overview of where everything is in the pipeline."

"HubSpot CRM helps our company to organize and track a high number of leads easily."

More HubSpot CRM pros

Cons

"Their commercial model based on slabs is not easily comprehensible. The sales representatives should be better equipped to explain the slab structure in a simpler manner."

"The user interface is too modular and fragmented, posing challenges. The UI could be much better by the year 2025."

"Zoho CRM needs to incorporate HRM."

"Bigin by Zoho CRM is a very limited application; we cannot customize it as we want."

"The only thing that was tough was that the functionality was very dependent on the licensing level. So there were many things I wanted to do, but then I'd have to add on different licenses or purchase different add-ons."

"There is a limitation with the integration with other tools or workflows."

"Sometimes, the usability is not intuitive."

"I believe it's tailored for companies that are well-lined up for inbound sales. They have rich content, and they can generate leads and capture leads on all the channels and websites, but if you are focusing on or depending on outbounds, it lacks the capabilities that are being offered by companies that focus on outreach, such as Salesloft or Outreach. It mainly lacks cadences for salespeople."

"Invoices were the thing we were thinking should be part of the solution, and that's been added now."

"All the features of HubSpot CRM are not buddled together, you need to purchase different modules to have a complete solution."

"HubSpot CRM could improve by reducing the price."

"I believe that the navigation for sales representatives is not very good, and the tool needs improvement since it has become a mess with too much information to manage."

More HubSpot CRM cons

Pricing and Cost Advice

Information not available

"If one is a low price and ten is a high price, I rate the pricing as a five. HubSpot CRM is much more expensive than Salesforce. My company probably pays around 40 USD per user monthly."

"I do not recall the particulars of the licensing fees."

"The price of the solution could improve because it is expensive."

"The pricing is in a midrange if you line up the marketing tools."

"HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."

"The price of HubSpot CRM is expensive."

"The cost of HubSpot CRM is less than the cost of Freshsales."

"It's in the upper range. If 10 represents the most expensive, I'd rate it a 7 out of 10. Its price also depends on the size of your team."

More HubSpot CRM pricing and cost advice

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Top Industries

By visitors reading reviews

No data available

Computer Software Company

12%

Performing Arts

11%

Comms Service Provider

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	39
Midsize Enterprise	5
Large Enterprise	8

Questions from the Community

What needs improvement with Bigin by Zoho CRM?

With AI becoming prevalent, Bigin by Zoho CRM needs AI updates, which I heard they are working on. Additionally, their commercial model based on slabs is not easily comprehensible. The sales repres...

See all answers

What is your primary use case for Bigin by Zoho CRM?

In my previous organization, we used Bigin by Zoho CRM for vendor onboarding, payments, and everything. In the present organization, we are only doing the billing. Since we are a very small organiz...

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What advice do you have for others considering Bigin by Zoho CRM?

We are currently working on integrating Bigin by Zoho CRM with other applications, particularly an HR HRIS system, though this is planned for 2026 end. Bigin by Zoho CRM saves considerable time com...

See all answers

What do you like most about HubSpot CRM?

The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.

See all answers

What is your experience regarding pricing and costs for HubSpot CRM?

The cost is about the same price, currently charged monthly.

See all answers

What is your primary use case for HubSpot CRM?

We are a user of HubSpot CRM. We are not a customer because we use all the free modules of HubSpot CRM over the last years that we have used it. Because the CRM is free, we use the CRM. HubSpot CRM...

See all answers

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Product Reports

Buyer's Guide

CRM

November 2025

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Buyer's Guide

HubSpot CRM

December 2025

Download HubSpot CRM product report

Overview

Bigin by Zoho CRM is a streamlined CRM platform designed to meet the needs of small businesses, offering essential CRM functionalities with ease of use, enabling businesses to efficiently manage customer interactions and sales processes.

It operates as a lightweight CRM focusing on pipeline visibility and data-driven decision-making. Users can track deals, schedule follow-ups, and collaborate across teams, providing a simple yet effective way to enhance customer relationships. Bigin is acclaimed for its balance between robust features and simplicity. While it proves invaluable for small business operations, users indicate that enhancements in customization and scalability could elevate its utility further.

What are the standout features of Bigin by Zoho CRM?

Pipeline Management: Visualize and manage sales pipelines effectively.
Email Integration: Seamlessly integrate and manage email accounts.
Workflow Automation: Automate repetitive tasks to increase efficiency.
Mobile Access: Cloud-based accessibility from mobile devices.
Customizable Fields: Tailor fields to match business requirements.

What benefits or ROI should users expect?

Increased Efficiency: Streamlines sales processes, saving time.
Improved Collaboration: Facilitates better team communication.
Enhanced Decision-Making: Provides insights for informed choices.
Cost-Effectiveness: Affordable for small businesses.

Bigin by Zoho CRM is often used in small and medium enterprises needing straightforward CRM solutions without the complexities of larger systems. Industries such as retail, service-based businesses, and startups find its features particularly useful, helping teams focus on customer engagement and sales growth.

Zoho

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management.

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes.

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

HubSpot

Sample Customers

Information Not Available

digimind, easyrecrue, software2, subaru, suzuki

Buyer's Guide

Bigin by Zoho CRM vs. HubSpot CRM

December 2025

Free Report: Bigin by Zoho CRM vs. HubSpot CRM

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