Oracle CRM and Freshsales are prominent competitors in the CRM market. Oracle CRM holds an edge with its advanced features tailored for large enterprises, while Freshsales appeals to small to mid-sized businesses due to its user-friendly interface and affordability.
Features: Oracle CRM offers comprehensive analytics, detailed reporting, and robust integration capabilities aimed at complex business operations. Freshsales provides innovative lead management, easy customization, and AI-driven insights, catering to businesses seeking straightforward CRM solutions.
Room for Improvement: Oracle CRM could benefit from streamlining its deployment process and simplifying its learning curve. Freshsales might look into expanding its feature set to better cater to enterprise-level needs and enhancing its scalability options.
Ease of Deployment and Customer Service: Freshsales is noted for its quick deployment and excellent customer support, ensuring an efficient setup and continuous assistance. Oracle CRM, while powerful, requires more time and expertise for deployment, offering scalability for those who navigate its complexities.
Pricing and ROI: Oracle CRM involves higher initial costs with the potential for a high return on investment, appealing to businesses ready for significant upfront investments for long-term gains. Freshsales offers competitive pricing with faster ROI, making it attractive to cost-conscious companies aiming for quick returns.
| Product | Market Share (%) |
|---|---|
| Oracle CRM | 1.4% |
| Freshsales | 0.9% |
| Other | 97.7% |
| Company Size | Count |
|---|---|
| Small Business | 6 |
| Midsize Enterprise | 2 |
| Company Size | Count |
|---|---|
| Small Business | 17 |
| Midsize Enterprise | 2 |
| Large Enterprise | 22 |
Freshsales is a single solution CRM designed for high-growth, high-velocity sales teams. The software includes integrated phone and email, user behaviour tracking, and lead scoring on one platform. Users can track events and manage a visual sales pipeline, as well as view custom reports and analytics. Email tracking features enable users to know when and how many times an email was opened, or a link was clicked on. Users can effectively engage with prospects by targeting the next set of email actions, and create personalised sales campaigns from email templates. Insightful email metrics tell users which emails are performing well and which aren’t. The Awaiting Response feature automatically lists contacts that need to be replied to. Freshsales enables direct calling with a simple click on a contact’s phone number. The solution records the entire conversation history including email conversations in one place. Users can add notes, schedule tasks, as well as make appointments. Freshsales also offers personalised welcome and voicemail messages for greeting customers. In-depth customer insights on prospects allow users to plan relevant conversations, and keep track of touch points using the activity timeline. Freshsales collects data and segments activities based on a contact’s behaviour. Users can get perspective on leads with advanced lead scoring, and prioritises important follow-ups. The visual sales pipeline provides complete visibility of deals across various stages. Users can sort and filter by close dates, helping to make more guided decisions for climbing up the sales ladder. Freshsales’ drag and drop navigation tool enables users to move deals across the sales pipeline into any stage. Users can call or email prospects directly from the deals dashboard for a non-interruptive workflow. Visual sales reports and revenue analytics monitor sales progress and identify successful campaigns by source, sales rep, territory, and more. Freshsales mobile apps for iOS and Android let users access deals while on-the-move and stay up-to-date on prospects at all times. Freshsales is part of the Freshworks product family, whose products include Freshdesk Customer Support Software, Freshservice IT Service Management Software etc. – with more than 100000 customers worldwide, including Cisco, Honda, 3M, The Atlantic, and QuizUp.
On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.
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