Oracle CRM vs SugarCRM Platform comparison

Oracle and SugarCRM are both solutions in the CRM category. Oracle is ranked #6 with an average rating of 8.0, while SugarCRM is ranked #26 with an average rating of 7.0. Oracle holds a 1.1% mindshare in CRM, compared to SugarCRM’s 0.9% mindshare. Additionally, 90% of Oracle users are willing to recommend the solution, compared to 50% of SugarCRM users who would recommend it.

Oracle CRM

Read 41 Oracle CRM reviews

2,368 Views
1,894 Comparison Views

90% willing to recommend

SugarCRM Platform

Read 12 SugarCRM Platform reviews

1,576 Views
1,119 Comparison Views

50% willing to recommend

Oracle CRM

SugarCRM Platform

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Executive SummaryUpdated on Dec 19, 2024

Oracle CRM and SugarCRM are competitors in the CRM space, offering various features tailored to different business needs. Oracle CRM has the upper hand in terms of comprehensive solutions and advanced capabilities, whereas SugarCRM is favored for cost-effectiveness and ease of use.

Features: Oracle CRM provides a comprehensive integration framework for sales, service, marketing, and cloud solutions. Its industry-specific solutions cater to diverse business needs, with notable predictive analytics capabilities. Oracle CRM stands out for its strong data management system and broad customization options. SugarCRM emphasizes foundational CRM functionalities like lead, account, and opportunity creation. It enhances customization and flexibility with marketing automation and case management at a more affordable price point. The improved user interface and adaptability are key strengths of SugarCRM.

Room for Improvement: Oracle CRM requires enhancement in usability, particularly in mobile functionality and integration with non-Oracle applications. The user experience could benefit from a modernized interface with less manual intervention. SugarCRM could improve its data visualization and user interface for better engagement. Limitations in system administration tools and mobile integration are areas where SugarCRM can advance. Both platforms face delays in support response times, with Oracle CRM needing improvements in UI design.

Ease of Deployment and Customer Service: Oracle CRM offers deployment flexibility across private, public, and hybrid clouds but is commonly used on-premises. SugarCRM supports on-premises and public cloud deployment, noted for its straightforward implementation. Oracle provides a stratified support system with slower response times, while SugarCRM is known for faster, friendlier customer service, though Oracle's network benefits complex issues.

Pricing and ROI: Oracle CRM targets larger enterprises with higher pricing justified by its extensive functionalities and scalability, though prohibitive for smaller businesses. SugarCRM provides a budget-friendly approach, with affordable licensing and easy CRM usage entry. Oracle delivers significant ROI for complex needs, whereas SugarCRM offers solid ROI for businesses seeking straightforward CRM with lower overhead costs.

To learn more, read our detailed Oracle CRM vs. SugarCRM Platform Report (Updated: January 2026).

Buyer's Guide

Oracle CRM vs. SugarCRM Platform

January 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Oracle CRM

Ranking in CRM

6th

Ranking in Marketing Automation

5th

Average Rating

7.8

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

No ranking in other categories

SugarCRM Platform

Ranking in CRM

26th

Ranking in Marketing Automation

10th

Average Rating

7.0

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (10th), Sales Force Automation (6th)

Mindshare comparison

As of February 2026, in the CRM category, the mindshare of Oracle CRM is 1.1%, down from 3.1% compared to the previous year. The mindshare of SugarCRM Platform is 0.9%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
Oracle CRM	1.1%
SugarCRM Platform	0.9%
Other	98.0%

CRM

Featured Reviews

reviewer2758776

IT Consultant at a tech services company with 51-200 employees

Has improved process coverage and integration while offering strong analytics and user experience

The analytics and reporting functionalities of Oracle CRM are good. I would rate them eight to nine out of ten, but it slightly falls behind Salesforce, which is much more advanced in terms of meeting the process and analytics part. The integration of Oracle CRM with other Oracle applications is seamless; that's not a problem at all. The biggest advantage of Oracle CRM for me is the process coverage, ease of use, the UI, and obviously a good amount of analytics; these are the few strengths and seamless integration with any platform. The multichannel service support has an impact on my customer service operations.

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reviewer1345677

Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees

Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us

It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution serves end-to-end customer relationship management which includes sales cloud, e-commerce cloud, and marketing cloud."

"During the demos, Oracle CRM's natural language search feature stood out to me. It departs from the traditional menu-based options, making searches more intuitive. Another significant feature is their Common Data Platform. Including an accounting package as part of the full platform was also appealing."

"The product is straightforward to set up. There's no difficulty."

"Everything related to insights and dashboards is valuable. It is great for tracking all the effort and generating reports."

"The most valuable feature of Oracle CRM is the organization it provides."

"Oracle CRM is very, very stable, one of the most stable products I've used in my career, and doesn't require much maintenance."

"We are able to take back control of our client sales information and analyze it for the future to improve."

"The solution is smooth, easy to use, easy to customize and it has many features. Plus, there are regular updates."

More Oracle CRM pros

"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."

"The most valuable aspect of this solution is its low cost."

"It works well with Jira. You can customize it to fit your needs."

"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."

"It has sales email campaigns, plus integration with Active Directory."

"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."

Cons

"The user interface and performance could be better."

"Though Oracle CRM's support has a good reaction time, it needs to be better."

"The interface could be more user friendly. It is currently not intuitive, and it can be better. The onboarding process for the end users of this solution could be easier, and there should be a few more things for user knowledge and training. It takes a lot of technical knowledge to get used to it."

"I'd like to see more feature enhancements."

"With Oracle CRM, people report some usual downtime and frequent outages."

"Their support could be faster. Like any other solution provider, in some cases, it takes time to get their response, and sometimes, they do not fix the issue in the first round. Therefore, we have to go through another round."

"Oracle CRM's technical support is not that great sometimes. It could be improved with better quality for response time and empathy with the client's operations."

"I would like to remove all manual work and get the benefits of the function that Oracle provides without any manual interference or paperwork."

More Oracle CRM cons

"I would like to see more integration on a mobile platform in the next release."

"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."

"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."

"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."

"You cannot include all your entities under one instance at the moment."

"It lacks customization, and this is the main reason that we are switching to a different solution."

"I would appreciate it if SugarCRM could support us in on-premise implementation."

Pricing and Cost Advice

"The solution is expensive."

"There are licenses needed to use this solution and they are managed by our product team."

"The pricing for licensing is pretty expensive. If you need one particular feature it becomes expensive to have to continue paying for it."

"We were able to get a ten-year contract for a very good discount with our three platforms together with Oracle."

"Oracle is very expensive, but you have to pay to get this kind of scalability and database flexibility."

"In my region, the tool is expensive. There are no additional costs in addition to the standard licensing fees of the tool."

"There is a license required to use this solution. The price is reasonable for a CRM."

"The product’s pricing is very high."

More Oracle CRM pricing and cost advice

"Licensing fees are paid on a yearly basis."

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Top Industries

By visitors reading reviews

University

13%

Financial Services Firm

11%

Manufacturing Company

Educational Organization

Engineering Company

16%

Manufacturing Company

13%

Computer Software Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	17
Midsize Enterprise	2
Large Enterprise	22

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	2
Large Enterprise	3

Questions from the Community

What do you like most about Oracle CRM?

The most valuable feature is the ability to automatically enrich deals by connecting to APIs. This allows me to gather additional information about companies, number of employees, and data from the...

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What is your experience regarding pricing and costs for Oracle CRM?

The price of Oracle CRM in Vietnam is high, which is a concern. Clients must buy the license once, and if there are updates in the year, they need to buy the new version.

See all answers

What needs improvement with Oracle CRM?

Oracle CRM's technical support is not that great sometimes. It could be improved with better quality for response time and empathy with the client's operations. When a client asks for any support, ...

See all answers

What is your experience regarding pricing and costs for Sugar Enterprise?

All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.

See all answers

What needs improvement with Sugar Enterprise?

The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...

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What advice do you have for others considering Sugar Enterprise?

To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when you want to scale, then I would recommend Salesforce. Overall, I would rate it a...

See all answers

Comparisons

SAP CRM vs Oracle CRM

Compared 14% of the time

Siebel CRM vs Oracle CRM

Compared 13% of the time

Salesforce Sales Cloud vs Oracle CRM

Compared 12% of the time

Microsoft Dynamics CRM vs Oracle CRM

Compared 10% of the time

Oracle CX Sales vs Oracle CRM

Compared 5% of the time

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Vtiger CRM vs SugarCRM Platform

Compared 10% of the time

Microsoft Dynamics CRM vs SugarCRM Platform

Compared 9% of the time

Siebel CRM vs SugarCRM Platform

Compared 7% of the time

Zoho CRM vs SugarCRM Platform

Compared 7% of the time

Oracle CRM OnDemand Sales vs SugarCRM Platform

Compared 6% of the time

More SugarCRM Platform Competitors

Product Reports

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Oracle CRM

January 2026

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Buyer's Guide

SugarCRM Platform

January 2026

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Also Known As

Market2Lead

No data available

Overview

On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

Oracle

SugarCRM is a versatile CRM solution that facilitates communication and organization within a company. Its primary use case includes call and comment logging, account relation, customer detail storage, verification handling, transaction tracking, marketing material management, and payment transaction handling. The most valuable functionalities include customizable exports of graphics, statuses, complaints, and tasks, as well as its scalability, stability, and low cost. It integrates well with Jira and can be easily configured. The platform improves efficiency, productivity, collaboration, communication, and coordination within organizations, while also providing valuable insights and data analytics for informed decision-making.

SugarCRM

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology

Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor

Buyer's Guide

Oracle CRM vs. SugarCRM Platform

January 2026

Free Report: Oracle CRM vs. SugarCRM Platform

Find out what your peers are saying about Oracle CRM vs. SugarCRM Platform and other solutions. Updated: January 2026.

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