Oracle CRM vs SugarCRM Platform comparison

Oracle and SugarCRM are both solutions in the CRM category. Oracle is ranked #8 with an average rating of 7.6, while SugarCRM is ranked #24 with an average rating of 8.5. Oracle holds a 3.1% mindshare in CRM, compared to SugarCRM’s 0.6% mindshare. Additionally, 89% of Oracle users are willing to recommend the solution, compared to 50% of SugarCRM users who would recommend it.

Oracle CRM

Read 39 Oracle CRM reviews

1,627 Views
1,399 Comparison Views

89% willing to recommend

SugarCRM Platform

Read 12 SugarCRM Platform reviews

520 Views
390 Comparison Views

50% willing to recommend

Oracle CRM

SugarCRM Platform

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Executive SummaryUpdated on Dec 19, 2024

Oracle CRM and SugarCRM are competitors in the CRM space, offering various features tailored to different business needs. Oracle CRM has the upper hand in terms of comprehensive solutions and advanced capabilities, whereas SugarCRM is favored for cost-effectiveness and ease of use.

Features: Oracle CRM provides a comprehensive integration framework for sales, service, marketing, and cloud solutions. Its industry-specific solutions cater to diverse business needs, with notable predictive analytics capabilities. Oracle CRM stands out for its strong data management system and broad customization options. SugarCRM emphasizes foundational CRM functionalities like lead, account, and opportunity creation. It enhances customization and flexibility with marketing automation and case management at a more affordable price point. The improved user interface and adaptability are key strengths of SugarCRM.

Room for Improvement: Oracle CRM requires enhancement in usability, particularly in mobile functionality and integration with non-Oracle applications. The user experience could benefit from a modernized interface with less manual intervention. SugarCRM could improve its data visualization and user interface for better engagement. Limitations in system administration tools and mobile integration are areas where SugarCRM can advance. Both platforms face delays in support response times, with Oracle CRM needing improvements in UI design.

Ease of Deployment and Customer Service: Oracle CRM offers deployment flexibility across private, public, and hybrid clouds but is commonly used on-premises. SugarCRM supports on-premises and public cloud deployment, noted for its straightforward implementation. Oracle provides a stratified support system with slower response times, while SugarCRM is known for faster, friendlier customer service, though Oracle's network benefits complex issues.

Pricing and ROI: Oracle CRM targets larger enterprises with higher pricing justified by its extensive functionalities and scalability, though prohibitive for smaller businesses. SugarCRM provides a budget-friendly approach, with affordable licensing and easy CRM usage entry. Oracle delivers significant ROI for complex needs, whereas SugarCRM offers solid ROI for businesses seeking straightforward CRM with lower overhead costs.

To learn more, read our detailed Oracle CRM vs. SugarCRM Platform Report (Updated: July 2025).

Buyer's Guide

Oracle CRM vs. SugarCRM Platform

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Oracle CRM

Ranking in CRM

8th

Ranking in Marketing Automation

5th

Average Rating

7.8

Reviews Sentiment

6.7

Number of Reviews

Ranking in other categories

No ranking in other categories

SugarCRM Platform

Ranking in CRM

24th

Ranking in Marketing Automation

7th

Average Rating

7.0

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (8th), Sales Force Automation (5th)

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of Oracle CRM is 3.1%, down from 3.5% compared to the previous year. The mindshare of SugarCRM Platform is 0.6%, down from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM

Featured Reviews

Omair Bokhari

Head of IT Operations at Fatima Group

Helps business track their customers, sales leads, and opportunities

An area for improvement is the vendors' inability to understand the customers' requirements and communicate them to Oracle. When we started to implement the tool, and during the very initial phases of the product, when Oracle launched it, our company opted for it. We faced a few challenges related to the product speed associated with some functionalities that were not available when the tool was just launched, but later on, it became available, and right now, we are actually using it. The tool is fulfilling our requirements. There were no major hiccups or challenges due to the tool. The solution's mobile app needs to be enriched with more functionalities in the future.

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Styliana Araouzou

Senior Operations Analyst at Etoro

Customizable, easy to configure, and reliable

My company is considered a customer and an end-user. I'm not sure which version of the solution we're using right now. It's a company that offers lots of user manuals and you can find most of your stuff there before starting development. I'd advise potential new users to go through everything. I would rate the solution an eight out of ten. By default, it comes with a really good model where you can start working with it without having a lot of developers in your team. It's a system that includes everything related to the client and you can see everything under one screen without having a different product or system. It's been great, for the most part.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Technical support is very fast. It's customer friendly."

"I find the reporting features impactful."

"Oracle CRM is a stable solution."

"It helps our company interact with our customers, track leads and opportunities, determine how many opportunities are transferred into actual sales, and other such areas."

"During the demos, Oracle CRM's natural language search feature stood out to me. It departs from the traditional menu-based options, making searches more intuitive. Another significant feature is their Common Data Platform. Including an accounting package as part of the full platform was also appealing."

"For the most part, the solution is straightforward."

"CRM's performance is good, we've never faced any issues with it."

"Currently it's meeting all our needs, hence the migration about six months ago that we moved from on-premise to OCI, to the cloud-based platform to add additional capacity and analytics."

More Oracle CRM pros

"The most valuable aspect of this solution is its low cost."

"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."

"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."

"It works well with Jira. You can customize it to fit your needs."

"It has sales email campaigns, plus integration with Active Directory."

"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."

Cons

"Improvements could be made in automating certain tasks, such as automatically notifying me via email when a customer has signed off on a proposal. Some of these features require payment, but including them in the basic package for smaller companies would be beneficial."

"Our infrastructure is set up for an on-premises deployment of this solution and I am concerned that the online deployment that we are moving to will not perform as well as our current on-premises storage systems. It could cause some problems, such as latency delays."

"The interface could be more user friendly. It is currently not intuitive, and it can be better. The onboarding process for the end users of this solution could be easier, and there should be a few more things for user knowledge and training. It takes a lot of technical knowledge to get used to it."

"The cost can be a bit more expensive compared to other options."

"The licensing is expensive."

"Their support could be faster. Like any other solution provider, in some cases, it takes time to get their response, and sometimes, they do not fix the issue in the first round. Therefore, we have to go through another round."

"An improvement would be to lower the price of the license."

"The one thing that I hate about it is when you pay for services for a certain amount of time, the service ends just before it should be over. For example, I may pay for a month of service, but it will tell me the service is over before the month ends."

More Oracle CRM cons

"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."

"You cannot include all your entities under one instance at the moment."

"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."

"I would appreciate it if SugarCRM could support us in on-premise implementation."

"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."

"I would like to see more integration on a mobile platform in the next release."

"It lacks customization, and this is the main reason that we are switching to a different solution."

Pricing and Cost Advice

"There is a license required to use this solution. The price is reasonable for a CRM."

"We have annual licenses to use this solution that are quite expensive. For example, we have approximately four types of licenses and we have one annual contract for the number of licenses we use for Oracle CRM and the loyalty system."

"The costing for this solution is very high. It targets top tier companies. This solution can be split up into multiple modules to cater to the low tier customers."

"Every year, we have new users, and we get new licenses. It depends on various things such as the number of users and expansion of our business lines."

"The tool's pricing involves a monthly subscription fee based on the number of users. I believe it's around $20 per user initially, and then an additional five dollars per user if more users are added."

"The solution is expensive."

"It is not cheap. It is more suitable for big companies."

"The pricing for licensing is pretty expensive. If you need one particular feature it becomes expensive to have to continue paying for it."

More Oracle CRM pricing and cost advice

"Licensing fees are paid on a yearly basis."

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Top Industries

By visitors reading reviews

Financial Services Firm

12%

University

11%

Computer Software Company

11%

Government

11%

Engineering Company

17%

Computer Software Company

13%

Educational Organization

12%

Real Estate/Law Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Oracle CRM?

The most valuable feature is the ability to automatically enrich deals by connecting to APIs. This allows me to gather additional information about companies, number of employees, and data from the...

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What is your experience regarding pricing and costs for Oracle CRM?

The price of Oracle CRM in Vietnam is high, which is a concern. Clients must buy the license once, and if there are updates in the year, they need to buy the new version.

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What needs improvement with Oracle CRM?

Oracle CRM should improve in terms of AI capabilities and user interface design. Compared to Salesforce, it lacks advanced features in these areas and is not as user-friendly.

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What do you like most about Sugar Enterprise?

The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards.

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What is your experience regarding pricing and costs for Sugar Enterprise?

All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.

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What needs improvement with Sugar Enterprise?

The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...

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Comparisons

Siebel CRM vs Oracle CRM

Compared 34% of the time

SAP CRM vs Oracle CRM

Compared 30% of the time

Salesforce Sales Cloud vs Oracle CRM

Compared 13% of the time

Microsoft Dynamics CRM vs Oracle CRM

Compared 11% of the time

Oracle Eloqua vs Oracle CRM

Compared 5% of the time

More Oracle CRM Competitors

No data available

Product Reports

Buyer's Guide

Oracle CRM

June 2025

Download Oracle CRM product report

Buyer's Guide

SugarCRM Platform

June 2025

Download SugarCRM Platform product report

Also Known As

Market2Lead

No data available

Overview

On demand CRM with contextual intelligence, adaptive business planning, and analytics. Supports cloud integration with Outlook and mobile devices, as well as sales and marketing applications. Multi-tenancy or single-tenancy options available.

Oracle

SugarCRM is a versatile CRM solution that facilitates communication and organization within a company. Its primary use case includes call and comment logging, account relation, customer detail storage, verification handling, transaction tracking, marketing material management, and payment transaction handling. The most valuable functionalities include customizable exports of graphics, statuses, complaints, and tasks, as well as its scalability, stability, and low cost. It integrates well with Jira and can be easily configured. The platform improves efficiency, productivity, collaboration, communication, and coordination within organizations, while also providing valuable insights and data analytics for informed decision-making.

SugarCRM

Sample Customers

Turk Telekom, yoo Ltd , Mobilitec, Sanipex Group, ec4u expert consulting AG, Hover Automotive India Pvt. Ltd., Lawn Tennis Association, Geodis, Freedom Technology

Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor

Buyer's Guide

Oracle CRM vs. SugarCRM Platform

July 2025

Free Report: Oracle CRM vs. SugarCRM Platform

Find out what your peers are saying about Oracle CRM vs. SugarCRM Platform and other solutions. Updated: July 2025.

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