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Microsoft Dynamics CRM vs SugarCRM Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 29, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Dynamics CRM
Ranking in CRM Customer Engagement Centers
1st
Ranking in CRM
1st
Ranking in Sales Force Automation
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
80
Ranking in other categories
Local Government CRM (1st), Marketing Management (2nd)
SugarCRM Platform
Ranking in CRM Customer Engagement Centers
9th
Ranking in CRM
23rd
Ranking in Sales Force Automation
6th
Average Rating
7.0
Reviews Sentiment
6.4
Number of Reviews
12
Ranking in other categories
Marketing Automation (11th)
 

Mindshare comparison

As of August 2026, in the CRM Customer Engagement Centers category, the mindshare of Microsoft Dynamics CRM is 13.6%, down from 23.1% compared to the previous year. The mindshare of SugarCRM Platform is 4.4%, up from 2.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
Microsoft Dynamics CRM13.6%
SugarCRM Platform4.4%
Other82.0%
CRM Customer Engagement Centers
 

Featured Reviews

NavinJacob - PeerSpot reviewer
Chief Digital Officer at Cipher7
Has enabled seamless integration across platforms while supporting advanced analytics for customer insights
Microsoft Dynamics CRM doesn't provide solutions that allow you to transform easily if you have a heterogeneous mix of technologies or if your contact center is on analog and you try to digitize it. A lot of custom work is needed if you have to integrate heterogeneous technologies with the Microsoft suite, but if you are using the Microsoft suite, then it's quite seamless. Microsoft Dynamics CRM should add commercial models that allow smaller companies to use it because it can get pretty expensive. Better commercial options for smaller implementations may be helpful. There should be commercial options for smaller companies, as the overheads and costs of Dynamics can be quite high.
reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Microsoft Dynamics CRM has plenty of valuable features."
"I like that Microsoft Dynamics CRM works, and it's been okay; I like that it is a stable solution, and my main reason for using it is that it is stable and meets our requirements from a functionality point of view."
"The solution is versatile and customizable."
"We are able to effectively follow up on requests, ensuring all customer issues are resolved in a timely manner. This solution provides a platform where there is visibility of all customer interactions, with efficient follow-up."
"Microsoft Dynamics CRM used to be four versions behind Salesforce, but now it has really caught up."
"The solution is easy to use and stable. It offers a 360-degree view of your customers. It allows you to track interactions, giving you full visibility into customer habits and behavior"
"The most valuable thing about Microsoft Dynamics CRM is the integration and the applicability."
"The management and ability to process leads are the solution's most useful features; it makes it easy to maintain accounts and keep them up to date and relevant, the interface is very good and makes the product easy to use, the price is pretty decent, the initial setup is pretty straightforward, the sales cycle is great, everything is at the tip of my fingers, I have good visibility due to the excellent reporting, and the dashboard is great and lets me click anywhere and see anything."
"This solution's stability is very good, it runs almost without effort, and we don't have any support issues with it."
"It has sales email campaigns, plus integration with Active Directory."
"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."
"The performance and stability are fine."
"My advice to others is this is a good solution for importing or exporting any graphics."
"The most valuable aspect of this solution is its low cost, and it works well."
"By default, it comes with a really good model where you can start working with it without having a lot of developers in your team."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
 

Cons

"From my experience, the solution's tech support could improve with a quicker response time."
"It would be a little bit easier if there were better ways to configure and modify native add-ins or plugins."
"Microsoft Dynamics CRM is a good tool, but if you don't have experience using a CRM solution, there are a lot of things you'll need to learn. This tool needs to be more user-friendly."
"In terms of the performance, when it comes to loading a large volume of data, it's slow at times, so the system could be optimized."
"The support from Microsoft would improve. Most of the time of the day is terrible."
"Dynamics could perform a little better, and it would be nice to save the filters I use frequently, so I don't need to do the same thing every day."
"This solution could be more stable."
"A built-in automation engine to automate parts of workflows would be beneficial. That's the feature I'd be most happy to see expanded. It's currently tagged as simple automation, but I'd love some predictive capability."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"Pipelines, forecasts, and reporting in general, are not that good in the free version."
"The UX was such that it limited the use of it."
"Putting so many things into SugarCRM became a much-hated task, mainly because of the horrible UI."
"At the moment, there is a complicated flow in regards to the user's permissions and what they can see."
"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."
"I would like to see more integration on a mobile platform in the next release."
"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."
 

Pricing and Cost Advice

"The cost could be cheaper. I would rate them 3 out of 5."
"The solution is not expensive."
"We have deployed the cloud-based version and it is a subscription and the price is based on the number of users using it."
"Microsoft Dynamics CRM is slightly cheaper than Salesforce today. Pricing for the solution is pretty aggressive in the market."
"The solution is expensive."
"Licensing fees are paid on a monthly basis."
"My organization pays for the license, and I do not know how much it costs."
"Microsoft Dynamics CRM is very affordable if you use the yearly subscription."
"Licensing fees are paid on a yearly basis."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Government
9%
Manufacturing Company
8%
Construction Company
7%
Financial Services Firm
18%
Construction Company
16%
Engineering Company
8%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business43
Midsize Enterprise22
Large Enterprise21
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
 

Questions from the Community

What are the pros and cons of MS dynamics vs. Salesforce CRM?
When comparing Microsoft Dynamics 365 and Salesforce CRM in 2026, both are leading CRM platforms, but they serve slightly different strengths depending on business needs. Features: Salesforce is t...
Is it advisable to purchase Dynamics CRM in addition to NAV 2016?
Short answer: depends on your sales needs. NAV 2016’s built-in CRM is very basic. It’s fine for simple contact management and basic sales tracking, but it lacks: Proper pipeline management Adva...
What needs improvement with Microsoft Dynamics CRM?
A few areas where Dynamics CRM can improve: User experience → Still feels complex for non-technical users, especially for daily tasks Customization vs complexity → Easy to customize, but quickl...
What is your experience regarding pricing and costs for Sugar Enterprise?
All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.
What needs improvement with Sugar Enterprise?
The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...
What advice do you have for others considering Sugar Enterprise?
To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when you want to scale, then I would recommend Salesforce. Overall, I would rate it a...
 

Also Known As

Dynamics CRM, MS Dynamics CRM
No data available
 

Overview

 

Sample Customers

Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Find out what your peers are saying about Microsoft Dynamics CRM vs. SugarCRM Platform and other solutions. Updated: August 2026.
908,877 professionals have used our research since 2012.