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Bigin by Zoho CRM vs Dynamics 365 Sales comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bigin by Zoho CRM
Ranking in CRM
23rd
Average Rating
8.0
Reviews Sentiment
6.4
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Dynamics 365 Sales
Ranking in CRM
16th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
14
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Bigin by Zoho CRM is 0.7%, down from 0.9% compared to the previous year. The mindshare of Dynamics 365 Sales is 0.5%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
Dynamics 365 Sales0.5%
Bigin by Zoho CRM0.7%
Other98.8%
CRM
 

Featured Reviews

Vivek_Kumar@ - PeerSpot reviewer
Zoho Developer at KG CRM Solutions LLP - Zoho Authorized Partner
Has supported lead and deal tracking for small businesses but lacks deeper customization options
The pipeline management has helped to streamline the sales processes in that I can develop the business pattern where we can send automated emails and automated calls at different stages. For example, when a lead enters a system, we can automatically generate welcome emails. Once any modification in the lead is done, such as when it's qualified, we can send them qualified emails or acknowledgment emails based on the business pipeline. This user-friendly interface has helped my customers adapt quicker to Bigin by Zoho CRM as, after customization or completion of the project, I will make a Loom video to train the clients through the sessions, and through the Loom videos and SOPs, they can adapt easily to Bigin by Zoho CRM. They can also adapt to all the applications.
reviewer2245296 - PeerSpot reviewer
Sr. Manager, Tmt Business Consulting (Focused On B2 B Tech Product Cos.) at a security firm with 11-50 employees
Efficient and intuitive experience facilitates global sales collaboration and optimizes user engagement
Beyond what Dynamics 365 Sales currently provides, any improvement would require a combination of processes, changes, and user behavior modifications on our side coupled with the product. The product has launched numerous features, including AI capabilities, though I haven't found use for many of them. Reducing feature bloat would be beneficial, especially considering different organizational needs. In a federated B2B company, CRM usage is limited to fundamental fields. Performance improvements, such as reducing field loading time from three seconds to one second, don't significantly impact average users. In our B2B organization, which consists of numerous companies each generating several million dollars in revenue, teams only need 5-10 strong features. Additional features are primarily useful for central sales revenue operations teams handling reports and analysis. For average users in a B2B services organization, the current feature set is sufficient. Over the last few months, we have received many AI features and co-pilot integration into Teams. However, additional CRM features are not necessary for our usage.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I rate Bigin by Zoho CRM nine out of ten."
"The pipeline management has helped to streamline the sales processes in that I can develop the business pattern where we can send automated emails and automated calls at different stages."
"The pipeline management has helped to streamline the sales processes in that I can develop the business pattern where we can send automated emails and automated calls at different stages."
"We can add users and products to the workflows."
"With Bigin by Zoho CRM, we spent about a week for setup and within 15 days it was operational, requiring less than a month total for implementation."
"The AI provides insights about the customer."
"Dynamics 365 Sales offers robust integration capabilities with third-party tools, complemented by our in-house developed applications. We've tailored our pricing within Dynamics 365 to suit our specific needs, collaborating closely with our teams for its development. Leveraging Azure and Microsoft Office 365 integration, Dynamics 365 becomes even more powerful."
"The most valuable features of Dynamics 365 Sales for us are the standard functional power platform applications for business processes."
"What makes Dynamics 365 Sales interesting is the new AI capabilities through CoPilot, which can help write in NLP and look through what's happening on the opportunities without getting into the details."
"SAP was very complicated, while Dynamics 365 Sales became simple for senior leaders to use, reducing time spent from 2-3 hours per week in SAP to 15-20 minutes in Microsoft Dynamics when done properly."
"The tool is on the same screen as Microsoft and Windows, which makes it easier for end users to learn. Its features are good, and the solution's integration is without challenges."
"Microsoft 365, in its entirety, provides a collaborative environment that allows me to connect to multiple tools, including email, drive, and cloud hosting folders."
"Dynamics 365 Sales is a stable solution with good documentation."
 

Cons

"Bigin by Zoho CRM is a very limited application; we cannot customize it as we want."
"The user interface is too modular and fragmented, posing challenges. The UI could be much better by the year 2025."
"Bigin by Zoho CRM is a very limited application; we cannot customize it as we want."
"Zoho CRM needs to incorporate HRM."
"Their commercial model based on slabs is not easily comprehensible. The sales representatives should be better equipped to explain the slab structure in a simpler manner."
"It's very structured, and the out-of-the-box functionality is very limited, meaning you have to do a lot of customizations."
"The pricing must be improved."
"There's room for improvement in the pricing models."
"However, having more dashboards and customizable templates, specifically tailored for sales in Dynamics 365, would enhance its usability even further. Being able to create custom dashboards would be particularly beneficial."
"The product's pricing needs improvement."
"I have not noticed anything that I would recommend for improvement so far."
"An area for improvement is the integration with WhatsApp. Currently, it is available only through a third party, which incurs additional costs."
"Reducing feature bloat would be beneficial, especially considering different organizational needs."
 

Pricing and Cost Advice

Information not available
"The pricing is challenging, which is particularly relevant for countries like Pakistan and others with limited budgets."
"The cost of the solution is very similar to that of other solutions like Salesforce CRM."
"Dynamics 365 Sales' pricing is in the middle. It's not expensive like SAP and Oracle."
"The platform is expensive."
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Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise4
 

Questions from the Community

What needs improvement with Bigin by Zoho CRM?
With AI becoming prevalent, Bigin by Zoho CRM needs AI updates, which I heard they are working on. Additionally, their commercial model based on slabs is not easily comprehensible. The sales repres...
What is your primary use case for Bigin by Zoho CRM?
In my previous organization, we used Bigin by Zoho CRM for vendor onboarding, payments, and everything. In the present organization, we are only doing the billing. Since we are a very small organiz...
What advice do you have for others considering Bigin by Zoho CRM?
We are currently working on integrating Bigin by Zoho CRM with other applications, particularly an HR HRIS system, though this is planned for 2026 end. Bigin by Zoho CRM saves considerable time com...
What do you like most about Dynamics 365 Sales?
It integrates well with other Microsoft products, enhancing sales workflow.
What needs improvement with Dynamics 365 Sales?
Beyond what Dynamics 365 Sales currently provides, any improvement would require a combination of processes, changes, and user behavior modifications on our side coupled with the product. The produ...
What is your primary use case for Dynamics 365 Sales?
Our organization uses Dynamics 365 Sales for global sales collaboration. Previously, CRM was being treated as Outlook, with everyone in the organization receiving it by default regardless of necess...
 

Overview

Find out what your peers are saying about Bigin by Zoho CRM vs. Dynamics 365 Sales and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.