Adobe Campaign vs monday.com comparison

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Adobe Campaign

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Executive Summary

We performed a comparison between Adobe Campaign and monday.com based on real PeerSpot user reviews.

Find out in this report how the two Marketing Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Adobe Campaign vs. monday.com Report (Updated: April 2025).

Adobe Campaign vs. monday.com

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Helped 850,028 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Adobe Campaign

Ranking in Marketing Management

8th

Average Rating

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

monday.com

Ranking in Marketing Management

5th

Average Rating

9.4

Reviews Sentiment

7.3

Number of Reviews

227

Ranking in other categories

CRM (4th), Project Portfolio Management (5th), Project Management Software (1st), Opportunity Management (2nd)

Mindshare comparison

As of May 2025, in the Marketing Management category, the mindshare of Adobe Campaign is 4.8%, down from 5.5% compared to the previous year. The mindshare of monday.com is 5.3%, down from 6.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Marketing Management

Featured Reviews

Pritam Deb

Senior Analyst at Accenture the Netherlands

Easy to learn because it has quite a lot of documentation

Depending on your business scenarios, you can use it, but the initial knowledge of Java scripts, API integrations, and data management. The tool is not a complex platform if you know about the aforementioned areas. Adobe Campaign has features for creating templates, importing templates, and creating various workflows. We used these features to launch the emails, and everything else features. In our company, we integrated Adobe Campaign with Tealium Customer Data Hub. Tealium Customer Data Hub was useful for sending some information to Adobe Campaign for various email campaigns. Whatever data we received in Adobe Campaign was sent back to the Tealium Customer Data Hub for further segmentation. Adobe Campaign can be integrated with other various platforms as well. I think the tool is easy to learn because Adobe has quite a lot of documentation, which includes a broad range of documentation along with various training portals and training materials. The tool is not that complex. From the functionality perspective, it is a very good tool. The tool's UI seems a bit slow, and since it needs enhancement, I rate it a nine out of ten.

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Jaikishan Daryanani

Product Manager at Enreap

C level has visibility into the entire timeline and status of an initiative, and real-time reporting saves work

It is meant for non-technical users. As a matter of fact, for technical users, it may seem kind of naive or non-sophisticated or something. But for non-tech people, it's a visual treat because it has functionalities and capabilities suited to their business function as well as flexibility in terms of customization to make it adaptable. monday.com is very flexible. We created workspaces for every team and they have the flexibility to create and define their own processes and data points as well as their approval processes. Viewing projects and timelines via Gantt charts in monday.com is a native functionality. The power of the dashboard is that the solution enables you to do risk, timeline, and cost-benefit analyses for your initiatives. It gives you a complete perspective on the impact of your future decisions and initiatives for the upcoming months, quarters, and years. Based on the different levels in the organization, there is visibility into what each function of the organization or each department is up to. As a manager, it gives you a live update of the tasks and any particular changes. You can track the entire project for your teams and for other teams as well. Creating a new project in monday.com takes a few seconds. If you have the templates created you can generate a project via automation. If you have a standard WBS (work breakdown structure) for every single project, you can trigger automation. When the project is approved, within a fraction of a second, the entire WBS is ready for you so that you can start putting in your updates and data. There are around 200 templates available in the solution, and that gives you a baseline to start from, whether you are doing agile management or waterfall. Once you select a template, boom, it creates a baseline structure and you can start. And even if you want to create a new project, it's still pretty simple and a matter of a few seconds.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The tool helps store and manage our data. I don't need to be a pro in SQL, but I can still run queries and get the exact data I want. Some workflows help me get data from any table and send it to any platform without expert SQL knowledge. I can still export complicated data anywhere."

"Analytics was a good part of Adobe Campaign."

"It is a stable solution."

"I love that Monday.com has boards that can change with a click from a list, to a calendar, to a form that you can send and collect data, etc."

"I don't really use the tool's advanced features, but I think it is quite convenient that I can just link the remaining timeline to calculate the set of end dates and the start dates."

"There are many templates to choose from when you are creating your first board."

"Timeline and countdown systems have been great for us as well as the ability to "@" team members in comment sections to have collaborative conversations, give feedback, and share files."

"Being able to see your own personal specific projects makes it that much more accessible a program and is great for work productivity."

"The board function allows you to create a digitized to-do list."

"It's helped us organize and collaborate with clients and has been a great foundation/framework to support our growth."

"Shareable boards are a great solution for clients who want to track the progress of their work orders without checking in with us directly."

More monday.com pros

Cons

"The dashboard is perfect. The UI could be more user-friendly because the buttons are pretty small. Only someone who knows where to find them will easily locate them. New users might have difficulty finding options. Since I've been working with it for a while, I don't have that problem."

"Adobe Campaign needs to improve the UI because it is a bit old. Sometimes, the platform is a bit slow."

"The problems we faced with Adobe Campaigns in my company stemmed from the fact that it was very complex software."

"It would be great to be able to pull an activity report."

"The web page can be a bit buggy at times, especially after I switch to a different tab and then come back to the Monday site after leaving it idle for a few minutes."

"Having more pre-defined formats and/or templates or having the ability to make public some formats/templates (not the information on them) would be useful."

"We can send emails from monday.com, but when it comes to the format, we don't necessarily want to always have the monday.com logos. We want to be able to make the emails we send out from monday.com, especially if they're coming from a specific person, look like they would if they were coming from our Outlook."

"Some of the automation is having some technical difficulties."

"Currently, we run our accounting on Quickbooks Online and we are forced to use their reporting tools to bring out the data we want to see. I would much rather have Quickbooks integration that allows us to more seamlessly pull transactions into Monday in real-time and allow us to manipulate that data on the Monday interface."

"We'd like integration with SharePoint so that it becomes easier to find and share files stored in SharePoint."

"I would really like to see the reporting functionality updated."

More monday.com cons

Pricing and Cost Advice

"The solution is cheaper than Salesforce. It is useful for small banks that want to trigger emails."

"It will be a bit expensive because it is an Adobe product."

"Fees are paid monthly per user."

"I wasn't involved with the licensing, but I believe it's negotiable."

"I rate the tool's pricing a six out of ten."

"The project manager would be responsible for any licensing fees. As an end-user, we just follow suit."

"The enterprise plan looks expensive because we don't understand the value as monday.com users. The pro level and other packages seem reasonable."

"monday.com is pretty affordable. It's cheaper than Asana. There are four tiers, including a free version. The free version is fine if you don't have any complex projects. One of the most advanced plans is around $16 per month per user."

"There are features that they're putting in the Enterprise plan that you have to pay for the Enterprise plan to use those features. The Enterprise plan is probably double or triple the Pro plan price, or it may be two and a half times. From a business standpoint, I don't like the fact that I have to pay two and a half times more to use a particular feature."

"We tell others it's about $2200 for a ten-person plan and it can be adjusted; it's easy to scale."

More monday.com pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

22%

Educational Organization

18%

Manufacturing Company

Comms Service Provider

Educational Organization

60%

Computer Software Company

Financial Services Firm

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Adobe Campaign?

Analytics was a good part of Adobe Campaign.

What needs improvement with Adobe Campaign?

The dashboard is perfect. The UI could be more user-friendly because the buttons are pretty small. Only someone who knows where to find them will easily locate them. New users might have difficulty...

What is your primary use case for Adobe Campaign?

We use Adobe Campaign to trigger emails, set reminders, and manage customer data in an omnichannel environment.

Do you recommend Monday.com?

Monday.com is one of the best project management softwares available on the market. It lets you create and customize the tools you need to run every aspect of your work. I particularly favor it bec...

What do you like most about monday.com?

The product's initial setup phase was straightforward.

What needs improvement with monday.com?

I would like to have the ability to create more than two levels of subtasks in monday.com. It was a significant challenge as I often wanted to make a task dependent on another group, but it was dif...

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Product Reports

Marketing Management

Download Adobe Campaign product report

Download monday.com product report

Also Known As

Neolane Campaign

No data available

Overview

It's a set of solutions that help you personalize and deliver campaigns across all of your online and offline channels.

- Simplify campaign management

Manage your data and monitor the performance of your cross-channel campaigns from one place.

- Deliver engaging email

Use personalized, contextual and real-time email messages to deliver a compelling customer experience.

- Automate campaigns

Use marketing automation to increase your campaign productivity and reduce your time to market.

Adobe

Monday.com is a dynamic platform offering streamlined automation, customizable interfaces, and seamless integrations ideal for efficient project management.

Monday.com facilitates seamless management through its user-friendly dashboards, ensuring effective collaboration. Its integration with platforms like Slack and Google Drive enhances productivity while offering task assignment, time tracking, and status updates. The customizable templates and color-coded statuses provide clarity and transparency, making it adaptable for technical and non-technical teams.

What are the key features of Monday.com?

Streamlined Automation: Optimize workflows with automated processes.
Intuitive Dashboards: Track progress and performance at a glance.
Customizable Boards: Tailor board layouts to suit team needs.
Real-time Collaboration: Enhance team interaction with collaborative tools.
Integration Capabilities: Connect with Slack, Google Drive, and more for cohesive productivity.

What benefits should users consider?

Improved Efficiency: Automation and integration promote smoother operations.
Enhanced Communication: Tools for direct communication reduce reliance on email.
Transparent Reporting: Comprehensive visibility into project progress and task status.
Adaptability: Suitable for different team structures and sizes.

In project management, Monday.com is widely employed to track tasks, manage timelines, and organize workflows. Its tools enhance collaboration across remote teams, streamline communication, and support sales and onboarding processes. Teams use it to organize information, assign roles, and reduce email dependence through its customizable interface and robust integrations.

Sample Customers

Euromoney Learning Solutions, Cr_dit Agricole Nord-Est, a Synergie GIE regional bank, Renault, HD Supply, Dior, Mercola.com

Raw Digital, Wix, Discovery, Frost & Sullivan, Adidas, Asos, Uber

Adobe Campaign vs. monday.com