Adobe Campaign vs monday.com comparison

Read 227 monday.com reviews

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Adobe Campaign

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Executive SummaryUpdated on May 21, 2025

Adobe Campaign and monday.com compete in the marketing automation and project management markets, respectively. Adobe Campaign has an edge in managing complex marketing campaigns with advanced personalization capabilities, while monday.com stands out with customizable workflows for effective project management and team collaboration.

Features: Adobe Campaign offers strengths in multi-channel marketing, personalized customer journeys, and advanced data analytics. These features cater to intricate marketing strategies by enabling detailed audience segmentation and campaign optimization. Monday.com provides flexibility with its customizable dashboards, intuitive task management tools, and time-tracking features, making it ideal for diverse project management needs.

Ease of Deployment and Customer Service: Adobe Campaign's deployment is complex, designed for enterprise solutions, and is supported by extensive training resources. Its detailed setup includes integration capabilities suited for large organizations. Monday.com, however, provides a simpler, cloud-based deployment, allowing quick setup and immediate usability. It is backed by an intuitive help system, offering live support and comprehensive knowledge resources to assist users at any stage.

Pricing and ROI: Adobe Campaign typically involves a significant initial investment due to its enterprise-level solutions, yet it delivers a strong ROI for sophisticated marketing environments. Clients often perceive value in its robust capabilities for managing large-scale marketing initiatives. On the other hand, monday.com offers a more cost-effective entry point with scalable pricing plans, appealing to businesses pursuing versatile project management tools. Its pricing model is transparent, offering options for different sizes and needs of organizations.

To learn more, read our detailed Adobe Campaign vs. monday.com Report (Updated: June 2025).

Adobe Campaign vs. monday.com

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Helped 859,129 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Adobe Campaign

Ranking in Marketing Management

8th

Average Rating

7.6

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

No ranking in other categories

monday.com

Ranking in Marketing Management

5th

Average Rating

9.4

Reviews Sentiment

7.4

Number of Reviews

227

Ranking in other categories

CRM (5th), Project Portfolio Management (6th), Project Management Software (2nd), Opportunity Management (3rd)

Mindshare comparison

As of June 2025, in the Marketing Management category, the mindshare of Adobe Campaign is 5.3%, up from 5.1% compared to the previous year. The mindshare of monday.com is 5.0%, down from 6.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Marketing Management

Featured Reviews

Pritam Deb

Senior Analyst at Accenture the Netherlands

Easy to learn because it has quite a lot of documentation

Depending on your business scenarios, you can use it, but the initial knowledge of Java scripts, API integrations, and data management. The tool is not a complex platform if you know about the aforementioned areas. Adobe Campaign has features for creating templates, importing templates, and creating various workflows. We used these features to launch the emails, and everything else features. In our company, we integrated Adobe Campaign with Tealium Customer Data Hub. Tealium Customer Data Hub was useful for sending some information to Adobe Campaign for various email campaigns. Whatever data we received in Adobe Campaign was sent back to the Tealium Customer Data Hub for further segmentation. Adobe Campaign can be integrated with other various platforms as well. I think the tool is easy to learn because Adobe has quite a lot of documentation, which includes a broad range of documentation along with various training portals and training materials. The tool is not that complex. From the functionality perspective, it is a very good tool. The tool's UI seems a bit slow, and since it needs enhancement, I rate it a nine out of ten.

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Alan Chiou

PM at Galaxy Software Services

User-friendly interface simplifies project management but it requires stable connectivity

We primarily use monday.com for project management within our department, which includes sales, operations, and engineering monday.com makes it very easy to input any information. The style and format are user-friendly, making it practical for our needs despite some network issues. The need for…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The tool helps store and manage our data. I don't need to be a pro in SQL, but I can still run queries and get the exact data I want. Some workflows help me get data from any table and send it to any platform without expert SQL knowledge. I can still export complicated data anywhere."

"It is a stable solution."

"Analytics was a good part of Adobe Campaign."

"I love the time-tracking feature."

"monday.com is easy to set up."

"Being able to see your own personal specific projects makes it that much more accessible a program and is great for work productivity."

"Automation is definitely my favorite feature as it makes our lives so much easier."

"The number one feature is the ability to automate pretty much everything."

"The sales sheet where we keep track of all transactions including transaction history, customers, and all necessary records is great."

"The ability to track dates and times we need cases to be completed has been of great use to my firm."

"I love how I can customize so many items on the boards to fit my exact needs."

More monday.com pros

Cons

"The problems we faced with Adobe Campaigns in my company stemmed from the fact that it was very complex software."

"The dashboard is perfect. The UI could be more user-friendly because the buttons are pretty small. Only someone who knows where to find them will easily locate them. New users might have difficulty finding options. Since I've been working with it for a while, I don't have that problem."

"Adobe Campaign needs to improve the UI because it is a bit old. Sometimes, the platform is a bit slow."

"Some boards are just buggy."

"The calendar selection for dates is not the easiest to navigate."

"We can send emails from monday.com, but when it comes to the format, we don't necessarily want to always have the monday.com logos. We want to be able to make the emails we send out from monday.com, especially if they're coming from a specific person, look like they would if they were coming from our Outlook."

"If I want to use the product after I have completed my assignment, or if I want to use it for some of my other projects, I don't really get to use it again."

"If you want to drag a task or rearrange them, it's quite tricky, especially on the app."

"If monday.com was cheaper, that would be better because it's quite expensive."

"One thing that would be cool is if Monday had a chat feature."

"The solution has dashboards, however, you have a limited amount. You may only get ten when you need closer to 30. We often need to create many boards. For example, we might need one board per customer. If we have more than ten customers, we run out of boards available. I'm not sure if you can pay more in order to get more or if it's just a design limitation. It's unclear. In any case, they should be more generous."

More monday.com cons

Pricing and Cost Advice

"It will be a bit expensive because it is an Adobe product."

"The solution is cheaper than Salesforce. It is useful for small banks that want to trigger emails."

"The pricing of monday.com is worth it."

"I think monday.com's paywalls are a little too high. Some basic features are locked behind the premium subscription. Some applications they offer within their subscription model are locked in an expensive package. These applications provide functionality that would benefit small teams, but it's too much money for a startup or a small business."

"The licensing cost is not that high for monday.com. However, if you need an implementer, the cost is high because there aren't so many monday.com professionals."

"Fees are paid monthly per user."

"monday.com's pricing is fair compared to its competitors, although it is a bit more expensive than most of them. It's more expensive than Jira, Zoho, ClickUp, and Trello. But it is fairly priced when you compare the kinds of features and the capabilities that you get and the ROI."

"The project manager would be responsible for any licensing fees. As an end-user, we just follow suit."

"The pricing of monday.com was a little bit high for us, especially here in South Africa, compared to Basecamp."

"The pricing is totally fair. I don't have any issues with it."

More monday.com pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

24%

Educational Organization

Manufacturing Company

Computer Software Company

Educational Organization

41%

Computer Software Company

Financial Services Firm

Government

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What do you like most about Adobe Campaign?

Analytics was a good part of Adobe Campaign.

What needs improvement with Adobe Campaign?

The dashboard is perfect. The UI could be more user-friendly because the buttons are pretty small. Only someone who knows where to find them will easily locate them. New users might have difficulty...

What is your primary use case for Adobe Campaign?

We use Adobe Campaign to trigger emails, set reminders, and manage customer data in an omnichannel environment.

Do you recommend Monday.com?

Monday.com is one of the best project management softwares available on the market. It lets you create and customize the tools you need to run every aspect of your work. I particularly favor it bec...

What do you like most about monday.com?

The product's initial setup phase was straightforward.

What needs improvement with monday.com?

If monday.com was cheaper, that would be better because it's quite expensive.

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Product Reports

Marketing Management

Download Adobe Campaign product report

Download monday.com product report

Also Known As

Neolane Campaign

No data available

Overview

It's a set of solutions that help you personalize and deliver campaigns across all of your online and offline channels.

- Simplify campaign management

Manage your data and monitor the performance of your cross-channel campaigns from one place.

- Deliver engaging email

Use personalized, contextual and real-time email messages to deliver a compelling customer experience.

- Automate campaigns

Use marketing automation to increase your campaign productivity and reduce your time to market.

Adobe

Monday.com is a dynamic platform offering streamlined automation, customizable interfaces, and seamless integrations ideal for efficient project management.

Monday.com facilitates seamless management through its user-friendly dashboards, ensuring effective collaboration. Its integration with platforms like Slack and Google Drive enhances productivity while offering task assignment, time tracking, and status updates. The customizable templates and color-coded statuses provide clarity and transparency, making it adaptable for technical and non-technical teams.

What are the key features of Monday.com?

Streamlined Automation: Optimize workflows with automated processes.
Intuitive Dashboards: Track progress and performance at a glance.
Customizable Boards: Tailor board layouts to suit team needs.
Real-time Collaboration: Enhance team interaction with collaborative tools.
Integration Capabilities: Connect with Slack, Google Drive, and more for cohesive productivity.

What benefits should users consider?

Improved Efficiency: Automation and integration promote smoother operations.
Enhanced Communication: Tools for direct communication reduce reliance on email.
Transparent Reporting: Comprehensive visibility into project progress and task status.
Adaptability: Suitable for different team structures and sizes.

In project management, Monday.com is widely employed to track tasks, manage timelines, and organize workflows. Its tools enhance collaboration across remote teams, streamline communication, and support sales and onboarding processes. Teams use it to organize information, assign roles, and reduce email dependence through its customizable interface and robust integrations.

Sample Customers

Euromoney Learning Solutions, Cr_dit Agricole Nord-Est, a Synergie GIE regional bank, Renault, HD Supply, Dior, Mercola.com

Raw Digital, Wix, Discovery, Frost & Sullivan, Adidas, Asos, Uber

Adobe Campaign vs. monday.com