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Actifio vs Rubrik vs Veeam Data Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of May 2025, in the Backup and Recovery category, the mindshare of Actifio is 0.3%, down from 0.4% compared to the previous year. The mindshare of Rubrik is 7.7%, up from 7.2% compared to the previous year. The mindshare of Veeam Data Platform is 16.0%, down from 20.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Backup and Recovery
 

Featured Reviews

Anil-Sinha - PeerSpot reviewer
Actifio enables quick and efficient data refreshes
The product is scalable. However, to ensure optimal scalability, you need to work on the underlying hardware and resources. For example, if your network has limited bandwidth, you need to identify and address the bottlenecks by increasing resources. The product is designed to be scalable, but it requires attention to the underlying resources to ensure sufficient capacity. For example, they have the appliance on a given server. And that server would work till a certain stage. Then if you see that the resources are low or have reached the capacity, you have to next level of the VM, like, in terms of if there is a memory or CPU or from the appliance to wherever you are hosting, wherever you are presenting that virtual disk, that network traffic, if you see that network traffic is reaching capacity, then you have to add additional. So it's scalable from the design perspective, but you have to work on the underlying resources to make sure they also have that capacity.
AmarpreetSingh - PeerSpot reviewer
Optimal data security and management achieved with smooth deployment and strong support
I plan to expand the number of users for Rubrik in the future. Currently, I have approximately 10 to 12 customers on Rubrik, as we are partners to Rubrik and a service provider, SIS. I am working with large to medium organizations, not small ones. Regarding Artificial Intelligence, Rubrik is in the initial phase, and I am expecting more from them. I can give them seven out of ten for their improvements in that area. I would recommend Rubrik to other organizations because it is easy to install, easy to manage, and very compact in terms of a solution, with good support from Rubrik. These features allow it to match from small scale to large scale customers very easily. The number of people who usually take part in maintenance from my side depends on the customer size. For large customers, we involve four to five people, but for small customers, one person is enough. I rate Rubrik eight out of ten.
Edward Hore - PeerSpot reviewer
Reliable with good support but needs a better navigation menu
We use Veeam Data to back up our VMware infrastructure Veeam Data Platform is valuable for its stability and the ability to easily contact support for assistance. The support team provides answers whenever we need them. It is also one of the most scalable backup solutions I've worked with. The…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"They will assist me in achieving whatever budget issue the client may be having."
"The solution helps reduce costs."
"Very user-friendly and the QSA is very good."
"Actifio was very stable. Whenever they identified bugs, they would promptly provide us with patches."
"This product has unique capabilities that lead the product category in test data management, cloning and recovery."
"Very user-friendly and the QSA is very good."
"The product's most valuable feature is the immutability of a backup."
"The solution is stable."
"Rubrik is highly scalable and is easy to do."
"Rubrik has improved our organization by minimizing downtime."
"One platform for instant recovery."
"The solution's technical support team is very responsive and proactive."
"The live mount reduces complexity."
"Rubrik has brought all of our backups under a single pane of glass and made recovery extremely simple."
"Veeam Data Platform is the first recommendation from my company and me, as it's easy to set up, and the portal and management are very straightforward compared to competitors."
"The solution's most valuable feature is that its reports are detailed compared to other tools."
"The solution is stable and the performance is good."
"This is easy to use with a simple restore feature."
"It has helped us to protect our IP address and critical information."
"Its portability and being able to back up between different platforms are the most valuable features."
"The initial setup is pretty straightforward."
"It helps with process restoration. With Veeam, we never had backup or restoration issues."
 

Cons

"The solution doesn't support AIX software or in-cloud, and we have a lot of servers running on AIX and Oracle."
"Areas that need improvement would be the support for recovery in the physical environment."
"Lacks the option to price backup costs within the solution itself."
"The initial setup is complex."
"Google has stopped supporting the on-premise version of the tool."
"While the product does support various databases, the company needs to make more of an effort to support N-minus-one compatibility."
"User interface could be improved."
"I have a personal want which might not necessarily make sense with Rubrik as a company or Rubrik as a software, but it'd be really nice if they could also handle things like item-level backups and restores of Active Directory objects and DNS and DCP objects."
"They have what's called an organization which means different groups of access to Rubrik, but the alerting only goes to the admins. My suggestion to Rubrik is to make sure that the separate organizations or groups of users get the appropriate alerting."
"Rubrik could improve in customization options for dashboards."
"The Office 365 protection could be improved."
"I wish there was more training readily available, not just the expensive classes that require purchasing Rubrik credits."
"There is room for improvement in pricing. After the licensing, the price tends to go up as time goes by."
"The solution's reporting feature could be better."
"The whole graphical user interface is very easy, but the details are hidden deeply and aren't easily visible. You cannot easily see the details and explore or choose the settings. We should be able to easily explore various settings and options. If you can see more details while choosing the settings or setting it up, it helps in getting the software running easily. For example, in Microsoft Office, you can see much more in the interface than in Veeam Backup & Replication. It is a complex software. It is not easy to use, and you must know what to do and where to do. The user manual has more than a thousand pages. They should give some direct information through the software and improve the software. On their website, they can have some videos and step-by-step information to make us come straight to our goals."
"The pricing model could be improved. It can be made cheaper."
"Enhancing the level of automation in IT processes would be beneficial."
"They can improve the features and Veeam Enterprise Manager. The interface and features are kind of limited. It would be good if they can provide more features and a better interface. For example, if I want to provide certain users with the privilege to back up and restore and do day-to-day tasks, I cannot do it in the current version. It is like you either give everything to everyone or no user can have access to anything. In version 9, a lot of features were missing, and it wasn't clear. Version 10 is easier from the communication perspective, and the disk backup option is very clear."
"Could offer a better conclusion of the backups."
"They fixed everything that I was hoping for. It is pretty good. There were a few things in 9.x that I was wishing for, and they came true in version 10. We were looking for retention without having to make a copy job. We're getting ready to migrate m365 to the cloud. I haven't dived into it to make sure, but I wish the m365 backup would integrate into the current console so that we don't have to use two different consoles."
"The solution could improve by having a version to be compatible with the Linux system. They have improved the storage depository using the Linux proxy and Linux storage, but it can completely run on the Linux environment it would be much better."
"Sometimes Veeam is not that effective when it comes to legacy environments."
 

Pricing and Cost Advice

"Support is very good. They send out a VM link and help you fix any issues."
"Pricing is on a case by case basis."
"Actifio is cheaper than other tools."
"There is just one cost, and it includes software and hardware. So, everything is included. It is better than other solutions in terms of cost. We also have Dell EMC Avamar in our environment, and we have to pay for the hardware and data domain. We also have to pay for the software license for the data protection suite. So, based on my calculations, I find Rubrik cheaper, and we are also getting good performance."
"High priced when considering a total change in backup solution."
"The solution is expensive for small businesses."
"I rate the pricing an eight on a scale of one to ten, where one is low, and ten is high."
"Rubrik's competitive pricing and strong return on investment make it a compelling choice, especially compared to alternatives like Data Domain and Avamar. Commvault was considered but deemed too expensive."
"The setup cost is a bit high, but the solution is an all-in-one solution."
"Rubrik is quite expensive for small businesses."
"You pay a premium for Rubrik, but you're getting a premium service that comes with immutable backups, instant recovery, and world-class support."
"Veeam Data Platform's pricing is affordable."
"The cost is based on the number of core servers."
"Veeam Backup Replication is inexpensive for small workloads."
"It is highly cost-effective when compared to other solutions."
"It comes with a higher cost and it is an all-inclusive solution."
"The price of Veeam Backup and Replication is expensive."
"The pricing depends on the number of clients. We pay 10,00 USD per year. On a scale of one to ten, where one is cheap, and ten is expensive, I rate the pricing an eight out of ten."
"Setup cost and licensing of Veeam are nothing to complain about when compared to similar products for enterprise backup recovery solutions."
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Comparison Review

it_user159711 - PeerSpot reviewer
Nov 9, 2014
VMware SRM vs. Veeam vs. Zerto
Disaster recovery planning is something that seems challenging for all businesses. Virtualization in addition to its operational flexibility, and cost reduction benefits, has helped companies improve their DR posture. Virtualization has made it easier to move machines from production to…
 

Top Industries

By visitors reading reviews
Financial Services Firm
21%
Computer Software Company
19%
Retailer
10%
Government
5%
Computer Software Company
12%
Financial Services Firm
11%
Government
10%
Manufacturing Company
9%
Computer Software Company
15%
Manufacturing Company
9%
Financial Services Firm
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Actifio?
Actifio is cheaper than other tools. I rate the pricing an eight out of ten.
What needs improvement with Actifio?
The product must provide AI features. Google has stopped supporting the on-premise version of the tool.
Which would you choose - Rubrik or Veeam Backup & Replication?
Veeam Backup & Replication provides an easy-to-set-up solution to the issue of data storage and recovery. Setting...
What do you like most about Rubrik?
It's easy to manage and has an innovated solution.
What is your experience regarding pricing and costs for Rubrik?
Rubrik's pricing is a little costly. On a scale of one to ten, I would place it as an eight regarding cost.
Major Differences Between These 4 Backup and Disaster Recovery Solutions?
Comparing the features of the four is not the right approach. You need to develop a list of requirements for backup ...
How do the backup solutions of Veeam and Veritas compare?
Technically, Veeam is best for hyper-v & VMWare replications, snapshots, HA failover, also support for file syste...
How does Nakivo compare with Veeam Backup & Replication?
Nakivo is my favorite backup software. Below are the main benefits of Nakivo compared to Veeam 1. Low cost. 2. Backup...
 

Also Known As

No data available
No data available
Veeam Backup & Replication, Veeam ONE
 

Overview

 

Sample Customers

IBM, Waste Industries, Nasdaq, Verizon, Sharp, Rosetta Stone, Dakine, JBS Australia, Texas Wesleyan University, Cintra, People's Choice Credit Union, Lotto NZ, Electric Insurance, Tyler Technologies, Intility, Corporate One Federal Credit Union, Bryant University, pc/nametag, Isagenix, Sungard Availability Services, Databank, Electrocraft, Lifescript, Westfleisch, Interstate National Corporation, RestorePoint, Net3, Access Community Health Network, Newmarket International, Rezolve Group Inc., Piri Reis University, MC Assembly, Grass-Merkur, dbMotion, Christian Broadcasting Network, Bezeq, Abilene Christian University, CNW Group, Softcat, Migliori, City of South Portland, NaviSite, News-Press & Gazette, Comtec, Equity Insurance, Admirals Bank, Assistra, Dassault, Henry Davis York Lawyers, SAI Global, Audax Group, DSM, Triad Retail Media, Euronet Worldwide, Palm Beach County School District, iGate, Emerald Queen Casino
Driscoll's, Red Hawk Casino, Davies Ward Phillips & Vineberg LLP, Wabash National, Chateau Ste. Michelle Wine Estates, Galliker Transport & Logistics
Business & Legal Resources Inc., Ohio Department of Developmental Disabilities, Alliance Healthcare, Poulin Grain Inc., Linear Technology, Northwestern University, ARKEMA, Sogegross, City of Lynchburg
Find out what your peers are saying about Veeam Software, Zerto, Commvault and others in Backup and Recovery. Updated: May 2025.
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