Rubrik Reviews

Name: Rubrik
Brand: Rubrik
Rating: 4.6 (92 reviews)

Vendor: Rubrik

4.6 out of 5

92 reviews
98% willing to recommend

3,594 followers

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What is Rubrik?

Rubrik is a backup and recovery solution that can be used as a converged data management platform for physical, virtual, and hybrid environments. The solution works to protect your data and applications from ransomware, operational failures, and rogue employees, and also helps your organization simplify data management and accelerate cloud mobility. In addition, Rubrik is designed for cloud integration and infinite scalability to enable hybrid cloud for all enterprises.

Get the Rubrik Buyer's Guide and find out what your peers are saying about Rubrik, Veeam Data Platform, Commvault Cloud and more!

Rubrik is the #4 ranked solution in best Backup and Recovery Software, top Cloud Backup solutions, and top Disaster Recovery Software. PeerSpot users give Rubrik an average rating of 9.2 out of 10. Rubrik is most commonly compared to Veeam Data Platform: Rubrik vs Veeam Data Platform. Rubrik is popular among the large enterprise segment, accounting for 64% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 12% of all views.

Helped 849,686 peers since 2012

Featured Rubrik reviews

Ibrahim Hasan

Sales Manager at Beta Information Technology

Our customers primarily use Rubrik for secure backup, with a guarantee of ten million dollars in case of any attack on the backup. It is also used for seamless integration and as an appliance, which eliminates the need for additional storage The most valuable feature of Rubrik is its concept of a…

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BurhanShakil

Systems Engineer at Harvard University

Capacity reports could definitely be improved. It's hard to determine what is using the space and why. For instance, you can see that some host is using 2 TB on the Rubrik node and the disk space on that host is 400 GBs. It's hard to explain how there can be 2 TBs of data on local storage when nothing has changed on the host for the past three days. They have improved a lot on the SLA reports. We used to get a lot of false alerts before, because a snapshot was missed. In the reports it would remain a "non-compliant to an SLA for 42 days, until the 42 cycles were done. They've removed that. If it misses an SLA and if you take another snapshot or to take an automatic backup, it automatically fixes the SLA report to show us it's protected. Most of their documentation for cloud stuff can be improved. This could be old information, as we did the PoC last year and maybe their documentation has been updated now, but we literally had to contact support every day, and at every step for things like, "Okay, what do we do with the AMIs? How do we get Rubrik configured? How do we convert the image?" None of that was available in a single documentation format. It was spread around in different documentation.

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Lee Apps

Cloud Services Manager at Tecala Group

The ease of use and innovation are the features that stand out for us. It provides the capability to drive down to the end-user, service desk level one, and use the system with minimal training. The web interface is excellent, and we really like it. The Google search, capability for file restore, and the ability to integrate the API into third-party products are really good. The archival functionality is excellent, supporting all the major cloud vendors. For our situation, it supports pretty much all of the archival methods that we would want to use for long-term retention. We archive data for up to seven years. We have used the API support for integration with vCloud director to create a tenant self-service portal. Our next project will be looking into automation with ServiceNow. We have used the predictive search feature and it drastically reduces the time it takes to find and restore data for people. It used to take perhaps hours to hot mount an image and then search it for a file. Now, we use the Google-like search to look not only across an individual VM but across the whole environment, with all of the VMs. We can find any file across terabytes of data in under 30 seconds and have a restore done, depending on the size of the file, in generally under five minutes.

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Rubrik mindshare

Product category:

As of May 2025, the mindshare of Rubrik in the Backup and Recovery category stands at 7.7%, up from 7.2% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Backup and Recovery

PeerResearch reports based on Rubrik reviews

Type	Title	Date
Category	Backup and Recovery	Apr 30, 2025	Download
Product	Reviews, tips, and advice from real users	Apr 30, 2025	Download
Comparison	Rubrik vs Veeam Data Platform	Apr 30, 2025	Download
Comparison	Rubrik vs Zerto	Apr 30, 2025	Download
Comparison	Rubrik vs Commvault Cloud	Apr 30, 2025	Download

Title	Rating	Mindshare	Recommending
Veeam Data Platform	4.3	16.0%	94%	423 interviews Add to research
Commvault Cloud	4.3	7.5%	95%	110 interviews Add to research

Valuable Features

Rubrik's most valuable features include instant recovery, a Google-like search, and a user-friendly web interface. Users appreciate its API integration, SLA-based automation, and immutable backups enhancing security. Archival functionality effectively reduces costs by utilizing cloud services, and global file search expedites data retrieval. Reliability, programmability, and seamless integration with existing systems lead to significant time savings and simplified data management, making it a preferred choice for rapid recovery and long-term data retention.

"Rubrik's customer service is excellent."
"Rubrik provides excellent customer service and technical support."
"Since switching to Rubrik, our backup times have decreased significantly, going from two and a half days to one and a half hours for certain systems."

Room for Improvement

Rubrik requires improvements in user interface design and efficient reporting. Users find the current GUI and reporting functionalities insufficiently user-friendly and customizable. Enhancements in Active Directory integration and better support for various applications such as MySQL, open-source databases, and Microsoft Teams are necessary. Expanding disaster recovery options and enabling more efficient cross-hypervisor restores could be beneficial. Pricing presents a challenge, being considered high for many. More substantial support for smaller businesses and enhanced security measures are also expected.

"I wish there was more training readily available, not just the expensive classes that require purchasing Rubrik credits."
"The reporting feature should be improved. I need a better output from the existing reports as they currently do not provide comprehensive metrics."
"Price-wise, Rubrik needs improvement as it is considered expensive compared to similar competitors."

ROI

Rubrik has led to significant time savings in IT operations and management, enabling teams to focus on more value-added tasks. Users report reduced downtime and faster data retrieval. While exact calculations vary, many observe notable cost savings and TCO improvements. Rubrik's ease of use and automation features have increased efficiency and satisfaction. Despite some challenges in quantifying returns, the beneficial impacts on productivity and compliance are widely acknowledged.

Pricing

Rubrik offers a premium pricing model best suited for medium to large enterprises. Despite the higher costs, customers find value in its operational ease, reduced management time, and comprehensive all-in-one solution. Licensing typically includes software and hardware, with multi-year contracts offering total cost advantages. Users highlighted a strong return on investment, especially when compared to alternatives like Commvault or NetBackup. Subscription options like Rubrik Go can enhance affordability by spreading costs over time.

"The initial setup cost includes support and maintenance costs, followed by a monthly fee."
"Rubrik is fairly priced."
"Rubrik is expensive, but due to its data management capabilities, customers can save a lot by reducing hardware and storage."

Popular Use Cases

Rubrik is primarily used for backing up virtual and physical environments, including VMware, SQL databases, and NAS data. Many organizations utilize Rubrik for reliable, seamless data management, streamlining processes, and enhancing disaster recovery efforts. Customers appreciate its simplicity and the ability to automate tasks while ensuring compliance and security, especially against ransomware. Rubrik's integration capabilities, such as with cloud services, are valuable for data archiving and recovery operations.

Service and Support

Rubrik's customer service and support are highly rated, excelling in responsiveness and expertise. Users consistently praise technical support for quick response times and knowledgeable staff, often resolving issues swiftly. The team is noted for proactively addressing potential problems and implementing feature requests. Rubrik's engineers communicate effectively, providing clear solutions and robust support. Feedback suggests a high level of satisfaction, with support experiences often exceeding expectations, making them favorable compared to other vendors.

Deployment

Rubrik's initial setup is widely described as easy and straightforward. Users frequently highlight the quick installation process, often completed within a few hours or even minutes. Deployments are typically aided by Rubrik engineers, facilitating swift system integration. Network preparation is noted as the main consideration, with some teams experiencing longer durations due to unique requirements or configurations. Despite minor network complexities, users consistently find the setup efficient and user-friendly.

Scalability

Rubrik is recognized for its exceptional scalability. Users appreciate the ability to add Briks or nodes seamlessly for increased capacity and performance. It's praised for efficient scaling processes that accommodate growing data needs without disruptions. Many find its architecture flexible and easy to manage, ensuring consistent performance across various environments. New features often enhance its functionality. Organizations confidently expand use, highlighting its adaptability in diverse infrastructures and rating it highly for scalability.

Stability

Rubrik is widely regarded as stable, with impressive reliability. Many report minimal issues and commend its robust performance. Some have faced minor problems, including with new releases and cloud instances, but support is praised for effective resolutions. Frequent updates enhance stability. While some suggest room for improvement, others rate it highly for dependability and continuous operation. Users appreciate Rubrik's ability to seamlessly handle tasks even after disruptions like power outages.

These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.

Download our Rubrik Buyer's Guide for additional reliable information.

Review data by company size

By reviewers

By visitors reading reviews

Top industries

By visitors reading reviews

Computer Software Company

12%

Financial Services Firm

11%

Government

10%

Manufacturing Company

Healthcare Company

Educational Organization

University

Retailer

Insurance Company

Energy/Utilities Company

Construction Company

Comms Service Provider

Real Estate/Law Firm

Wholesaler/Distributor

Media Company

Non Profit

Legal Firm

Transportation Company

Outsourcing Company

Hospitality Company

Performing Arts

Recreational Facilities/Services Company

Consumer Goods Company

Pharma/Biotech Company

Logistics Company

Aerospace/Defense Firm

Compare Rubrik with alternative products

Learn more about Rubrik

Rubrik’s software is also built to support most operating systems, databases, hypervisors, clouds, and SaaS applications, and the solution integrates with on-premises hardware if necessary.

Rubrik Features

Rubrik has many valuable key features. Some of the most useful ones include:

Instant recovery
Live-restore
Single console
Automatic incremental backups
Policy-driven automation
Instant search
Live Mount capability
Compliance and capacity customized reporting
Quick and efficient snapshots
Multiple backup destinations
Deduplication and file compression
Intuitive web interface
Good performance
Easy to use
Low maintenance
Flexible deployment

Rubrik Benefits

There are several benefits to implementing Rubrik. Some of the biggest advantages the solution offers include:

Single policy engine: Because Rubrik is policy-driven, it functions through a single policy engine that orchestrates service level agreements (SLAs) across the data lifecycle. Management is automated through one programmatic interface.

Customized reports: With Rubrik, you can create customized reports and utilize data visualizations.

Advanced security: Regardless of location, data remains secure in transit and at rest throughout its lifecycle, as it is stored and backed up.

Compliance: With Rubrik, you gain granular role-based access control while automating compliance reporting, which helps complete various industry and internal audits.

Reviews from Real Users

Below are some reviews and helpful feedback written by Rubrik users.

PeerSpot user Chadd B., System Administrator at a manufacturing company, says, “The solution is easy to use with an intuitive web interface, helpful support, good performance, and saves us time. The most valuable feature is the Instant Recovery, where we can restore a VM or SQL database or any server or application, and have it up and running on their appliance within a few seconds. The VM backup and the SQL backup are blazingly fast for both backup and recovery.”

A Storage Administrator at a healthcare company explains that the solution “Cut our backup management time significantly, and the near-instant recovery reduces our downtime. He also comments that “The scalability is wonderful. That is one of our biggest advantages with this.”

Burhan S., Systems Engineer at Harvard University, mentions, "There is a live-restore feature, their Live Mount, and the way it works we can instantly recover a VM, a past backup, to be directly attached to our VMware environment. Rubrik will act as a disk for it. It's like an instant restore. Within a few minutes our VM is up and running. And then, if we want to restore it, we can just migrate it to our actual storage."

Kevin M., Head Of Operations at University of Reading, states, “The solution’s SLA-based functionality means we don't have to manually manage backup windows, and recovery times have been notably reduced. Its web interface is really easy to use. It's just click and go. It's fast and intuitive. We've never had any problems in navigating.”