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Workato vs Zapier comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Workato
Average Rating
8.4
Reviews Sentiment
7.1
Number of Reviews
17
Ranking in other categories
Integration Platform as a Service (iPaaS) (8th)
Zapier
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
41
Ranking in other categories
Cloud Data Integration (10th)
 

Mindshare comparison

Workato and Zapier aren’t in the same category and serve different purposes. Workato is designed for Integration Platform as a Service (iPaaS) and holds a mindshare of 4.3%, up 4.2% compared to last year.
Zapier, on the other hand, focuses on Cloud Data Integration, holds 2.0% mindshare, up 1.8% since last year.
Integration Platform as a Service (iPaaS)
Cloud Data Integration
 

Featured Reviews

Rohit Sircar - PeerSpot reviewer
Great automation and strong workflows useful for integration
The initial setup is quite straightforward. When connecting Workato with your on-premises system, you have to install the Workato agent on your network. It was not complex but a long process to configure and settle. Workato has not gone live for us yet, so only the developers are currently using it. But in terms of users, we will have close to 250 and maybe 30 additional direct users. We are seeing a lot of different use cases where we can add new recipes because we started small, and there are many different areas where we can implement Workato for automation.
FrankHo - PeerSpot reviewer
Though the tool offers a visually appealing UI, it needs to improve its documentation
With Zapier, improvements are required in the areas of concerns like bugs, ease of use, and documentation. The product has many bugs, so users have to wait for a period ranging from five minutes to an hour to see where the Zap went. In Zapier, Zaps aren't very understandable owing to the way they work. As a user, you would think that in Zapier, a Zap works in a particular way once you set it up, but it won't happen. At times, some Zaps can interfere with each other, because of which there might be infinite loops that may occur, owing to which multiple Zaps continue to run or break down in general, after which nothing would run in your environment. You would not be notified about the breakdown of Zaps. The bugs in the product may be considered to understand or get an explanation of how Zaps works between software systems, so for something between Gmail and HubSpot, Zapier would explain through better documentation what would work and what wouldn't work. Maybe if Zapier had better functionality with Python or any other coding language in general, it would make the product a lot better.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Workato reduces total development time as it generates code seamlessly and integrates with SQL databases or APIs through configuration."
"Workato allows us to streamline our operations by replacing multiple legacy systems with a single integrated platform."
"I would recommend Workato because everyone is moving away from writing extensive code."
"Their automation and workflows are very strong, and you can build the workflows very easily and quickly."
"Workato reduces total development time as it generates code seamlessly and integrates with SQL databases or APIs through configuration."
"Moreover, AI automation simplifies integration development by understanding requirements from prompts and creating the necessary automation."
"I definitely recommend Workato to others; it is the best product in our technology stack, allowing us to integrate legacy systems and address diverse requirements."
"Workato is less expensive and offers similar integration capabilities."
"The most valuable feature of Zapier is it saves me time doing repetitive tasks."
"The initial setup is pretty easy to do."
"We find it effortless to set up. We really don't have to do anything other than finding the application in the Zapier catalog. And as long as the application has been re-integrated into Zapier, they're able to then just provide the connection details and hook it up."
"The product's initial setup phase was very easy."
"Zapier's interface, for me, is the solution's greatest value proposition. It is designed and developed for people who don't have a clue about what they're trying to do. It has a very user-friendly interface."
"The solution is a SaaS and does not require a complex setup."
"There are a few valuable features, like the stability that it comes with and also the number of features that it offers. I've used other services like Pabbly, but they don't offer similar numbers of applications that Zapier has or allows to integrate with – it's maximum."
"The product's most valuable feature is automation."
 

Cons

"Integrating on-prem applications is challenging, even though they have an on-prem agent."
"It is tedious to make a tailor-fit function."
"The management dashboard in the solution is an area with shortcomings that needs improvement."
"Workato's Extract, transform, and load (ETL) and extract, load, and transform (ELT) are not very strong and could be improved for very complex transformations."
"One area for improvement is the CI/CD pipeline, which lacks a version control system similar to GitHub for easier deployment."
"From the deployment point of view, our customers encounter platform downtime where it does not serve the actual request on the systems."
"From a technical standpoint, the security features at the data orchestration level could be more organized, and improvements in certificate management are necessary."
"A limitation is that their cloud presence is only in North America and Europe."
"The user interface for Zapier could be improved. It also takes some time to sync the data between different environments."
"Zapier needs to improve in the same way most RPA solutions should, such as Robocorp, Make, or UiPath. They are not good at helping you find the connections that you need for the problem that you have. For example, if need something on Instagram. I'm going to have to do research for hours to be able to find the components or the app, which is going to do what I need it to do. It makes it difficult to use the system when you don't know what to use."
"My biggest concern with Zapier would be their pricing strategy."
"The pricing could be a little cheaper."
"System-to-system is fine, but when it comes to system-to-user, where Zapier is helping to communicate to a user, that's a one-way communication. If that user has to perform some action on that notification, the action isn't handled by Zapier. So there's no way to orchestrate that and it's very cumbersome."
"There is room for improvement in the support. They are not responsive, and they don't take much time to get resolved."
"Some apps are not available yet. For instance, a connection with Joomla! would be great. In general, all the most-used apps are available, but I bumped into Joomla! with a client."
"I would like to see them improve the Quickbase integration. Currently, it only allows triggering actions when records are added, but it would be more useful if we could also trigger actions when records are modified or deleted."
 

Pricing and Cost Advice

"On a scale of one to ten, the pricing is around a six. We have a consumption model and the pricing is higher. If you are using any kind of ML-based approach, machine learning, or some advanced analytics, you may have to pay more."
"Speaking about price, I would say that it's market-related. Also, there are costs in addition to the standard license fees since different add-ons depend on what you require."
"Workato is an expensive solution."
"The least expensive plan is $24 a month, and you can go all the way to $800 a month if you're a huge company using many tasks."
"Zapier is a paid service. Its license renews monthly, and Zapier will downgrade your subscription to the free version when your credit card doesn't have funds. That significantly impacts your service because everything halts completely. Zapier doesn't have any hidden costs."
"Think your Zaps through to make sure you don't use more Zaps than you need."
"There is a free plan that is, of course, limited. However, it allows you to understand and check true scenarios for a while."
"It's very straightforward licensing. There's only one cost you have to pay, and if you want a relevant pricing plan, I think you have two or three different models or packages which include the number of notifications or Zaps, as they call it, that you can program."
"The product is reasonably priced."
"Per task, there is a monthly plan involving 15 euros...Also, in different forms, they just give you the ability to use different features. They charge 18.58 euros for the first standard plan, which includes 750 tasks. So, it is about 25 cents per task."
"It's very affordable."
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Top Industries

By visitors reading reviews
Educational Organization
33%
Financial Services Firm
10%
Computer Software Company
9%
Manufacturing Company
7%
Computer Software Company
16%
Financial Services Firm
10%
University
9%
Educational Organization
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Workato?
Workato is low code, intuitive, and easy to use.
What needs improvement with Workato?
One area for improvement is the CI/CD pipeline, which lacks a version control system similar to GitHub ( /products/github-reviews ) for easier deployment. Though it has a recipe life cycle manageme...
What is your primary use case for Workato?
I am using Workato ( /products/workato-reviews ) for integrating and automating solutions for finance, HR, and IT. Specific use cases include onboarding and offboarding for HR, handling invoices fo...
What do you like most about Zapier?
The product's most valuable feature is automation.
What is your experience regarding pricing and costs for Zapier?
The pricing is suitable. It's not cheap, but not expensive.
What needs improvement with Zapier?
The pricing could be a little cheaper.
 

Comparisons

 

Overview

 

Sample Customers

Panera Bread, Berkshire Hathaway, Salesforce, Box, Splunk, ComScore, IBM, Complex Media, Microsoft, Home Depot, Cisco, News Corp, Braille Institute
BuzzFeed, Groupon, Spotify, Columbia University, FOX
Find out what your peers are saying about Workato vs. Zapier and other solutions. Updated: July 2023.
849,686 professionals have used our research since 2012.