Make vs ServiceNow Orchestration comparison

Make and ServiceNow are both solutions in the Process Automation category. Make is ranked #6 with an average rating of 8.1, while ServiceNow is ranked #13 with an average rating of 8.0. Make holds a 1.7% mindshare in PA, compared to ServiceNow’s 2.4% mindshare. Additionally, 86% of Make users are willing to recommend the solution, compared to 93% of ServiceNow users who would recommend it.

Make

Read 18 Make reviews

3,642 Views
2,258 Comparison Views

86% willing to recommend

ServiceNow Orchestration

Read 16 ServiceNow Orchestration reviews

3,315 Views
3,182 Comparison Views

93% willing to recommend

Make

ServiceNow Orchestration

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Executive SummaryUpdated on Mar 15, 2026

ServiceNow Orchestration and Make are competing products in the automation and orchestration space. Make appears to have the upper hand due to its extensive workflow customization and cost-effectiveness, providing flexibility for varied automation requirements.

Features: ServiceNow Orchestration provides comprehensive integration with IT service management systems and is scalable with strong AI capabilities. Valuable features include service mapping for AI ops projects and a flexible interface allowing simple drag-and-drop workflow creation. Make offers a user-friendly builder, an array of integrations, and a simple UI that assist in automating complex workflows efficiently. Integration with a multitude of platforms and the capacity to create automations without writing code are prominent features of Make.

Room for Improvement: ServiceNow Orchestration requires enhancements in promoting low-code or no-code solutions to make it more accessible and improvements in network connectivity testing. More user-friendly development tools could be beneficial. Make could enhance data management aspects and better support businesses with highly specialized IT requirements. Expanding its library of ready-to-use orchestration packs could be advantageous. Enhancement in documentation and providing more advanced user support could help Make users in managing its extensive capabilities.

Ease of Deployment and Customer Service: ServiceNow Orchestration features a robust deployment model ideal for enterprises, offering extensive support for complex setups, benefiting organizations using the ServiceNow platform. Make emphasizes ease of use with a more straightforward deployment process, appealing to businesses with limited technical resources. ServiceNow's customer service is more advanced, leveraging established enterprise support structures, whereas Make focuses on rapid and efficient assistance tailored for varied customer needs.

Pricing and ROI: ServiceNow Orchestration involves higher setup costs associated with its enterprise-level services, posing a challenge to ROI for smaller businesses. Make offers an attractive pricing model, providing value with its affordability and swift implementation benefits. The low-cost entry point of Make combined with versatile functionalities ensures a strong ROI for companies prioritizing cost efficiency.

To learn more, read our detailed Make vs. ServiceNow Orchestration Report (Updated: June 2026).

Buyer's Guide

Make vs. ServiceNow Orchestration

June 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Make

Ranking in Process Automation

6th

Average Rating

8.0

Reviews Sentiment

5.5

Number of Reviews

Ranking in other categories

AI Software Development (4th)

ServiceNow Orchestration

Ranking in Process Automation

13th

Average Rating

8.2

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of July 2026, in the Process Automation category, the mindshare of Make is 1.7%, up from 0.9% compared to the previous year. The mindshare of ServiceNow Orchestration is 2.4%, down from 4.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Process Automation Mindshare Distribution
Product	Mindshare (%)
Make	1.7%
ServiceNow Orchestration	2.4%
Other	95.9%

Process Automation

Featured Reviews

Dinesh Lavu

Automation workflows have saved time and have reduced manual work for my client projects

Most of what I learned about Make is mainly from the templates only. Anything that I tried to do, I try to see who has done it already and try to understand and rebuild it. When I'm trying to build some workflows, there's a chatbot component. When I ask for something, it helps me in that. Or if I get a bug that I'm finding difficult to debug or understand the use case or the log, it clearly explains it to me and sometimes it advises me to do certain things, so that it's easy for me to fix it. One area for improvement is an auto-building feature. Another is how n8n has a chatbot completion where you can bring some LLMs into the workflow and integrating Ollama and all of that is something I felt is really needed for Make also.

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Claude-Yameogo

Consultant at a comms service provider with 1,001-5,000 employees

Has helped orchestrate processes and integrate workflows across cloud environments

I recommend ServiceNow Orchestration for larger companies because they have the capability to manage complex environments where it performs better. I promote low-code solutions for these implementations. I don't currently have an idea regarding the pre-built integrations of ServiceNow Orchestration, but I plan to check my area to determine what added value it can bring. I would rate this solution a nine overall.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Instead of spending several days implementing and testing API integrations inside our FastAPI back end, I was able to build the workflows in a few hours using Make."

"Make has positively impacted my organization by helping me save around 10 plus hours per month to automate reporting and social media posting."

"Every employee used to work manually, and I also used to do manual tasks, now Make does everything automatically."

"Make's front-end interface, the modular interface that it has, drag-and-drop interface, is very easy to understand, use, and integrate."

"This means the task that I would complete in a span of one day is completed in a matter of minutes by using Make."

"Using Make, they have saved about 50% of their time, which equals one labor resource, translating to a significant amount of money saved."

"Make has positively impacted my organization by reducing the number of hours that go into validating and verifying the flow of a particular repetitive process, which would otherwise take multiple hours, to just a few minutes to review for more than 1,000 or 2,000 case scenarios."

"The new AI feature that Make has launched is really amazing."

More Make pros

"I would definitely recommend Orchestration if you're already on the ServiceNow platform."

"The product has a flexible interface for development."

"Orchestration is commonly utilized by major corporations. The process of linking methods in ServiceNow, known as the RTS chain to parent methods, is executed seamlessly and efficiently. It's quite impressive and significant in its impact."

"The automation ServiceNow has provided saves us a lot of time and resources."

"This is a user-friendly solution where scripts can be made with ease. There are also many integration options, including Microsoft products, which gives the product a competitive edge."

"The data visualization is good."

"I would recommend ServiceNow Orchestration, and I consider it the best product in its domain in the market now."

"The interface of the solution is very user friendly and it is easily accessible via a simple URL. This makes it easier to complete the UI based tasks but using other features require expertise in languages like Java. But along with that, there are limitation in terms of network connectivity testing and administrator faces regular challenges in conducting connectivity tests due to these limitations."

More ServiceNow Orchestration pros

Cons

"Make can be improved in terms of the code module, as sometimes I use it at a developer level, and I want it to be more specific; when using the webhook, some data structures may require a lot of time to organize, so if a code node is available, it would help me structure data effectively."

"Actually, I did not finish this project with Make; I could not manage to finish the full workflow, and I decided to leave it as it is, implementing it a different way because it is very tricky."

"Make could be improved by having more platforms and connections that we would like to use, as well as more flexibility in paying for operations, with tasks on a sliding scale instead of by tier."

"There is still a lot of difference when it comes to how the credits come into use and how to monetize what is being offered by Make."

"I feel that Make can be improved in terms of API handling and integrations."

"I chose a nine out of ten because sometimes my browser gets crashed while working on Make, and I do not know why."

"Make can enhance the credit limit for free use because what is happening now is that most of the credits have been used during testing only."

"One area for improvement is an auto-building feature."

More Make cons

"The only challenge I see is it requires a lot of technical expertise to implement these tools and modules and all those things."

"The third-party integrations are challenging when the tools are not from ServiceNow partners. This presents issues when integrating solutions from other vendors."

"There can be gaps in integration."

"We cannot perform GUI automation using the tool."

"The flow rate for releases and updates is very, very slow and does not meet customers' objectives for scalability."

"There should be connectors to cover at least the top industry applications, and they should be easier to configure in a plug-and-play fashion."

"ServiceNow Orchestration needs to improve multiple aspects in which their event monitoring system is one. The solution lacks event monitoring systems which makes them non-competitive. They need to include improvements in a similar manner that they did in Sweden."

"It is a highly complex platform to work on."

More ServiceNow Orchestration cons

Pricing and Cost Advice

"The price of Make is approximately $20 per month for the platform."

"The cost of the solution is based on the number of plugins, conductors and integrations used and is charged annually. The licensing cause has been increasing gradually which makes it difficult to access. Initially offer free features but over the time the charges rise which make it an expensive solution with limited features. Along with that, the integration issues persist and require additional middle where and internet connectivity for effective usage."

"It is quite expensive because we've had some customers come back and say it's quite pricey because in order for them to go ahead with Orchestration, they must have already been paying for Discovery, service mapping, and a few other things."

"It is not very expensive."

"Pricing is custom to every customer."

"The solution is costly and orchestrations are very expensive."

"ServiceNow doesn't give a clear cost indication. They have different contracts with different organizations and it's all about negotiation, so you don't know how they are doing at the cost level."

"In terms of price, this solution is at the higher end of what you'll find."

"This is an expensive product, but it is the best in the market considering the features and lack of competitors."

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Top Industries

By visitors reading reviews

Outsourcing Company

15%

Educational Organization

14%

Manufacturing Company

10%

Construction Company

Financial Services Firm

21%

Manufacturing Company

Comms Service Provider

Insurance Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	1
Large Enterprise	6

By reviewers
Company Size	Count
Small Business	3
Midsize Enterprise	4
Large Enterprise	9

Questions from the Community

What is your experience regarding pricing and costs for Make?

Regarding my experience with pricing, setup costs, and licensing for Make, I would add that they need to provide a dark mode because the UI is in light mode. I remember that when I was working late...

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What needs improvement with Make?

I think there are improvements needed for Make. They could add a guide roadmap for beginners to make it more accessible. While Make is easy to use, there is always room for improvement. There are m...

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What is your primary use case for Make?

My main use case for Make involves automating social media content creation and personalized content creation for my social profile like Instagram.

See all answers

What is your experience regarding pricing and costs for ServiceNow Orchestration?

The cost of ServiceNow Orchestration is considered medium; it is expensive but powerful. I would rate the pricing experience as a six out of ten.

See all answers

What needs improvement with ServiceNow Orchestration?

If I compare the interface of ServiceNow Orchestration with Boomi, it is easier to use Boomi than ServiceNow Orchestration. Boomi is an ESB with orchestration features to integrate and exchange dat...

See all answers

What is your primary use case for ServiceNow Orchestration?

I use ServiceNow Orchestration's third-party integrations, and when I benchmarked ServiceNow Orchestration, I ensured that there are connectors and API capabilities available to integrate it with o...

See all answers

Comparisons

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Compared 14% of the time

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Compared 13% of the time

Appian vs Make

Compared 12% of the time

Nintex Process Platform vs Make

Compared 12% of the time

Zapier vs Make

Compared 11% of the time

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Compared 11% of the time

Control-M vs ServiceNow Orchestration

Compared 8% of the time

Nintex Process Platform vs ServiceNow Orchestration

Compared 8% of the time

Resolve Actions vs ServiceNow Orchestration

Compared 6% of the time

BIC Process Execution vs ServiceNow Orchestration

Compared 5% of the time

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Product Reports

Buyer's Guide

Make

June 2026

Download Make product report

Buyer's Guide

ServiceNow Orchestration

June 2026

Download ServiceNow Orchestration product report

Also Known As

Integromat

No data available

Overview

Make is a robust automation platform that streamlines workflows, connecting apps to enhance productivity. Tailored for tech-savvy users, it offers dynamic automation solutions that optimize processes and facilitate seamless integration of disparate systems.

At its core, Make empowers businesses to automate tasks through an intuitive builder with drag-and-drop capabilities. Ideal for professionals who need to integrate systems efficiently, it supports a wide range of applications, aiding in the creation of complex workflows without the need for extensive coding. Users value its adaptability, making it a popular choice for enhancing operational efficiency.

What features does Make offer?

Visual Workflow Builder: Create and edit workflows effortlessly with a friendly interface.
App Integration: Supports numerous apps, enabling diverse connections.
Real-Time Monitoring: Track workflow executions with precise analytics.
Conditional Logic: Implement logic paths for smarter automations.

What benefits can users expect from Make?

Increased Efficiency: Automating tasks reduces manual intervention, saving time.
Cost Reduction: Lower operational costs with streamlined processes.
Scalable Solutions: Easily adjust workflows to meet growing business demands.
Enhanced Productivity: Focus on high-priority tasks with automated operations.

In industries like retail and technology, Make has become essential for automating inventory management, order processing, and customer relationship tasks. Companies leverage its capacity to connect multiple databases, CRM systems, and sales platforms, driving growth and operational excellence.

Make

ServiceNow Orchestration automates business workflows with intuitive script creation and flexible integrations, especially with Microsoft tools. It enhances process efficiency by supporting provisioning systems, AI operations, and employee management, providing a scalable, secure, and 360-degree solution.

ServiceNow Orchestration is designed to streamline IT workflows and enhance IT infrastructure management. Its drag-and-drop functionality simplifies complex processes and integrates seamlessly with platforms like HR, Active Directory, and SAP. While it has strong data visualization and cloud automation capabilities, users report needing more third-party integration options. The platform's scalability and competitive AI functionality allow organizations to unify processes with secure provisioning and achieve comprehensive visibility. Users appreciate the API capabilities despite challenges with interface complexity, limited workflow flexibility, and connector updates. Automation for employee onboarding, application installations, and provisioning systems are common use cases, although more advanced GUI automation and event monitoring are desired.

What are the key features of ServiceNow Orchestration?

User-friendly Scripting: Facilitates easy script creation with minimal effort.
Drag-and-Drop Workflow: Allows simple automation of business processes.
Integration Capabilities: Robust connections across platforms especially with Microsoft products.
AI Operations: Supports advanced operational automation.
Data Visualization: Provides easy access to comprehensive data insights.

What benefits should users look for in reviews?

Scalability: Offers robust growth potential without requiring a thick client.
Secure Provisioning: Ensures safe unification of processes.
Comprehensive Visibility: Provides a 360-degree view of processes.
Enhanced Workflow Efficiency: Simplifies IT operations through automation.
API Capabilities: Facilitates seamless integration with other systems.

In industries like IT infrastructure management and enterprise resource management, ServiceNow Orchestration is utilized primarily for automating workflows such as application installations and network management. Companies use it for employee onboarding and resource allocation, leveraging its integration with HR systems and SAP to maintain IT efficiency.

ServiceNow

Sample Customers

Buan Consulting, Armadia

experian, BEACHBODY, HealthPartners, Banosoft

Buyer's Guide

Make vs. ServiceNow Orchestration

June 2026

Free Report: Make vs. ServiceNow Orchestration

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