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HubSpot Sales Hub vs Pipedrive comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

HubSpot Sales Hub
Ranking in CRM
9th
Average Rating
8.0
Reviews Sentiment
7.0
Number of Reviews
21
Ranking in other categories
No ranking in other categories
Pipedrive
Ranking in CRM
19th
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
13
Ranking in other categories
Local Government CRM (10th), Opportunity Management (3rd), Sales Force Automation (8th)
 

Mindshare comparison

As of September 2025, in the CRM category, the mindshare of HubSpot Sales Hub is 1.0%, up from 0.6% compared to the previous year. The mindshare of Pipedrive is 0.8%, down from 0.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
HubSpot Sales Hub1.0%
Pipedrive0.8%
Other98.2%
CRM
 

Featured Reviews

Mano Senaratne - PeerSpot reviewer
Seamless integration boosts workflow through custom connectivity
The main advantage is its ease of use, and it comes with multiple connectors that can be used to integrate several other systems. The most important feature for us is the ability to plan workflows and integrate other systems manually, even without native connectivity. This is significant because we have connected our internal systems to HubSpot Sales Hub using the API. Another valuable feature is the email tracking module. Once a person is tracked, it adds all the metadata into the platform for later audit or progress tracing of the email. The custom reporting functionality is very helpful. We have been using custom reporting with HubSpot Sales Hub to get periodic reports and see the progress of certain projects. It helps us plan our sales strategy by tracking variables based on project size or site projects. We can link these projects to data and components, which helps us strategically plan based on the reports. The associated lists feature is new, though it has certain limitations when exporting data. HubSpot Sales Hub provides 95% flexibility in terms of allowing us to export, transform data, and bring it back. However, there are some limitations with the associated list feature and the API in terms of flexibility.
Willem Lambrechts - PeerSpot reviewer
Offers the ability to create multiple pipelines and the flexibility in filtering and reporting
We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution makes it easy for you to log in and manage your pipeline. So pipeline management is very easy and simple."
"The solution is very straightforward to utilize."
"I found the interface to be modern and intuitive. It offers excellent documentation and guidance for effectively managing sales pipelines."
"HubSpot Sales Hub provides its users with very user-friendly UX or customization controls."
"It provides efficient business forecasts."
"The customer service and support are very good because every time I need something, they reply immediately even in the free version."
"We use the tool for email automation and responses. It helps with sales nurturing, and we have integrated it with Factors.ai. The biggest pro is its intuitive and easy-to-use interface. I can easily access the information I need. Another strong point is the customer education they provide. There are numerous resources available to help understand how to use it. HubSpot Sales Hub does a great job with automation and structuring sales processes."
"HubSpot Sales Hub is useful for managing workflows."
"It is a stable platform."
"The initial setup is straightforward."
"Pipedrive's most valuable feature is reporting and insights. The CRM shows the database and lets the salespeople arrange their daily activities. The insights are essential from a management point of view because it helps the sales staff improve or adjust their whole sales cycle, activities, and quality."
"The solution is pretty easy to use and intuitive."
"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."
"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."
"It's very flexible and we can really fit it into our business model."
"The most useful thing is the ability to create multiple pipelines and the flexibility in filtering and reporting."
 

Cons

"The tool doesn't effectively summarize conversations and note-taking features. The solution needs to include predictive analytic capabilities. There is room for improvement in post-call functionalities. After a sales call, more can be done, such as providing detailed insights and better note-taking capabilities. An AI-enabled sales assistant feature would also be beneficial."
"The solution should have more integration options."
"One challenge for us is getting our team engaged in HubSpot. Some of them are not familiar with CRMs, so we spend time training them on HubSpot's features."
"I think AI-driven features would be great. For example, if it could make recommendations and suggestions for each user, like when to reply or what to say, that would be a great asset in a CRM. This could help sales reps close deals faster, which is crucial."
"The solution is good, but it could be more straightforward."
"The tool should add a prospect success feature. Some intelligence should be drawn from our activities and the data we're feeding to recommend the next action. Some AI enablement will help us take the next step for a particular prospect or recommend solutions to help with prospect conversion from an out-of-the-box perspective."
"When it comes to the UI part of the product, it looks very novice and definitely not something meant for an enterprise-grade level business."
"There is always room for improvement; I expect more integrations with different tools. I also appreciate the mobile app's user-friendliness. However, I think there could be improvements in database cleaning and customization options for information presentation on the screen. Overall, as a final user, I am very happy with HubSpot Sales Hub."
"Reporting capabilities of the solution could be improved."
"Pipedrive has some weaknesses against Salesforce. The documentation of Pipedrive could improve. They need more qualified documentation because I had to fix my colleague's work to correct the reports because they did not find how they can do it, or develop reports. There are some misunderstandings about how to do reporting."
"You must pay more if you need an additional feature."
"The integration possibilities with other systems could be better as well. We use it in connection with Octopus CRM, and there's room for improvement."
"The automation process is challenging."
"The form builder works even though it has some shortcomings...Also, the forms don't have the ability to avoid or stop people from signing up if they don't have a corporate email."
"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."
"New features sometimes seem bolted on rather than being smooth."
 

Pricing and Cost Advice

"From a pricing point of view, it was 1,000 dollars per month. The solution was worth the money paid for it."
"We have to pay for licenses. They are not expensive."
"The tool's licensing depends on factors like the number of contacts, users, and additional modules. But generally, it's feasible and accessible. A free license is also available, although it comes with limited features. Even the free license is cool to use."
"HubSpot Sales Hub is priced reasonably. There are other solutions available that are affordable as compared to HubSpot Sales Hub. They are one of the market leaders, the price tag is good at this point."
"I rate the product price as seven on a scale of one to ten, where ten is the most expensive, and one is the least expensive."
"I rate the product's pricing a five out of ten. It becomes expensive when you add more features and users."
"The tool's licensing offers value."
"The solution is very affordable from the perspective of the features."
"As of now, the pricing and value are quite good."
"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."
"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."
"The product is expensive but provides valuable services."
"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."
"Pipedrive keeps increasing the prices, which is becoming a bit annoying. It was reasonable when we started, but now they're increasing all the time."
"We pay $1000 a month for the tool."
"The price of Pipedrive has been reasonable."
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Top Industries

By visitors reading reviews
Educational Organization
14%
University
14%
Computer Software Company
10%
Retailer
9%
Computer Software Company
16%
Retailer
10%
Comms Service Provider
8%
Outsourcing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise4
Large Enterprise3
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise1
Large Enterprise3
 

Questions from the Community

What do you like most about HubSpot Sales Hub?
It provides efficient business forecasts.
What is your experience regarding pricing and costs for HubSpot Sales Hub?
The solution is affordable, though the pricing structure includes a base payment for the sales part. The sales component is somewhat expensive, making the overall cost higher compared to some other...
What needs improvement with HubSpot Sales Hub?
There are areas that could be improved in terms of custom reporting. The associated lists feature, while new, has certain limitations when exporting data. Some features cannot be linked to custom r...
What do you like most about Pipedrive?
The most valuable feature is the ability to create timelines and custom fields.
What needs improvement with Pipedrive?
New features sometimes seem bolted on rather than being smooth.
 

Comparisons

 

Overview

 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif
Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo
Find out what your peers are saying about HubSpot Sales Hub vs. Pipedrive and other solutions. Updated: September 2025.
867,445 professionals have used our research since 2012.