HubSpot Sales Hub vs Pipedrive comparison

Why PeerSpot?

HubSpot and Pipedrive are both solutions in the CRM category. HubSpot is ranked #16 with an average rating of 8.5, while Pipedrive is ranked #26. HubSpot holds a 1.0% mindshare in CRM, compared to Pipedrive’s 1.3% mindshare. Additionally, 86% of HubSpot users are willing to recommend the solution, compared to 78% of Pipedrive users who would recommend it.

HubSpot Sales Hub

Read 23 HubSpot Sales Hub reviews

5,230 Views
4,341 Comparison Views

86% willing to recommend

Pipedrive

Read 13 Pipedrive reviews

6,125 Views
5,023 Comparison Views

78% willing to recommend

HubSpot Sales Hub

Pipedrive

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

Pipedrive and HubSpot Sales Hub are competing products in the sales process enhancement category. HubSpot Sales Hub has a slight upper hand due to its comprehensive feature set, despite its higher cost.

Features: Pipedrive offers a clean user interface, customizable sales pipelines, and insightful reporting features. HubSpot Sales Hub excels in advanced marketing automation, seamless integration with Gmail and calendar tools, and robust CRM capabilities.

Room for Improvement: Pipedrive could enhance email integration, improve its automation capabilities, and expand its customer support options. HubSpot Sales Hub could simplify its flexibility options, streamline its user interface for even easier navigation, and reduce complexity in automation tools.

Ease of Deployment and Customer Service: Both Pipedrive and HubSpot Sales Hub offer cloud-based deployment. HubSpot provides extensive onboarding and comprehensive support, easing the setup process. Pipedrive is highlighted for its quick and intuitive onboarding experience, maintaining simplicity and accessibility.

Pricing and ROI: Pipedrive is a cost-effective solution, suited for small to mid-sized businesses seeking functional and budget-friendly tools, providing good ROI. HubSpot Sales Hub, with a higher price point, delivers substantial ROI for larger enterprises aiming to invest in a broad array of services and tools.

To learn more, read our detailed HubSpot Sales Hub vs. Pipedrive Report (Updated: November 2026).

Buyer's Guide

HubSpot Sales Hub vs. Pipedrive

November 2026

Download the complete report

Helped 920,769 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

HubSpot Sales Hub

Ranking in CRM

16th

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

AI Sales & Marketing (9th)

Pipedrive

Ranking in CRM

26th

Average Rating

8.2

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Local Government CRM (14th), Opportunity Management (9th), Sales Force Automation (9th)

Mindshare comparison

As of November 2026, in the CRM category, the mindshare of HubSpot Sales Hub is 1.0%, up from 0.9% compared to the previous year. The mindshare of Pipedrive is 1.3%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
HubSpot Sales Hub	1.0%
Pipedrive	1.3%
Other	97.7%

CRM

Featured Reviews

reviewer2783040

Process Improvement Consultant at a consultancy with 51-200 employees

Reliable contact and pipeline management has organized my sales work but email tracking and UI personalization still need improvement

I think the areas of HubSpot Sales Hub that could be improved or enhanced are probably templates that could be a bit smarter and the overall UI, which is not the best.What bothers me about the UI of HubSpot Sales Hub is that it's a bit flat, and it does not allow for the personalization to the point I would want, as I would prefer it to look more like ClickUp tools where I can change the way it looks for my preference. The email tracking feature of HubSpot Sales Hub helps me assess prospect engagement, but I don't think it works well and it needs to be improved; the problem with it is that it recognizes auto-screening in email tools, which means HubSpot Sales Hub thinks an email opened by an end-user is actually an email that is screened, giving me false expectations. The benefits I've seen from custom reporting are quite acceptable, but the only thing I would improve is the Sankey feature; this feature is amazing in theory but it's not working very well, and I don't really understand how it's working. Regarding integration capabilities, I integrate HubSpot Sales Hub with Apollo and Fireflies, and while the Outlook features are acceptable, Outlook should be improved since it's really problematic; the problem is that it's constantly disconnecting, and every time you go to Outlook you have to log in again, which nobody remembers.

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Willem Lambrechts

Managing Director at Drebbel

Offers the ability to create multiple pipelines and the flexibility in filtering and reporting

We do a lot of analytics and reporting ourselves. We don't necessarily use all the features that Pipedrive provides, but it's very helpful at least. It has streamlined our deal-closing process. We use it for everything. When we create a lead, we put it into Pipedrive. That lead can be converted into an opportunity, which we manage through our whole pipeline. This includes having all data related to the opportunity in one place. Once the deal is closed, we use Pipedrive to follow up on the invoices until they are paid. We also manage sales commissions and payments to our salespeople through Pipedrive.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution has improved our workflow by providing a centralized solution. It is a one-stop solution that allows us to analyze the sales pipeline and plan activities for specific customers, giving us insights into our approach to prospects. The key improvements include the ability to cross-sell capabilities and identify conversion influencing factors, which we can use to convert customers."

"I found the interface to be modern and intuitive. It offers excellent documentation and guidance for effectively managing sales pipelines."

"There is definitely ROI because it helps manage the overall sales pipeline effectively; without it, we wouldn't be able to manage everything properly or strategically plan our sales strategy."

"The product helps us to identify coincidences and work to build a model that will allow us to identify opportunities."

"I would say that there are two features that I found valuable. These two features are the solution's clean UI and ease of setup."

"The tool facilitates adding the relevant information to the records automatically, so you don't have to look things up, as there is an automated search engine and a complete field for you."

"The solution makes it easy for you to log in and manage your pipeline. So pipeline management is very easy and simple."

"The customer service and support are very good because every time I need something, they reply immediately even in the free version."

More HubSpot Sales Hub pros

"The most useful stuff for me is that it's very flexible with all the data structures...Stability-wise, I rate the solution a ten out of ten."

"The biggest and the best feature is the view that you get when you log in. You have a board like Kanban when you log in, and you've got a column on the left and several other columns that move to the right, depending on where you are in a particular deal. If it's a prospect or someone who is just looking, you move it along the process, and it really helps you keep track of where you are."

"The initial setup is straightforward."

"Anyone thinking about using this solution should definitely look at it and seriously consider it because it's a very good product."

"The solution is pretty easy to use and intuitive."

"The most valuable feature is the ability to create timelines and custom fields."

"Pipedrive's most valuable features are that you can keep the whole information that's related to managing your sales process and you can customize it easily. The person that we have who is customizing Pipedrive is very junior in means of software development or process development. He can easily use it, anyone can use the solution. It has a very easy user interface to customize your processes and apply them to the Pipedrive process."

"Our primary use case for this solution ranges from using it for daily activities in sales to forecasting and KPIs and following up on every deal we are working on and every lease we are opening."

More Pipedrive pros

Cons

"There is always room for improvement; I expect more integrations with different tools. I also appreciate the mobile app's user-friendliness. However, I think there could be improvements in database cleaning and customization options for information presentation on the screen. Overall, as a final user, I am very happy with HubSpot Sales Hub."

"There have been many instances where we later identified certain customers that should have been on our target list yet were not."

"The tool should add a prospect success feature. Some intelligence should be drawn from our activities and the data we're feeding to recommend the next action. Some AI enablement will help us take the next step for a particular prospect or recommend solutions to help with prospect conversion from an out-of-the-box perspective."

"I think AI-driven features would be great. For example, if it could make recommendations and suggestions for each user, like when to reply or what to say, that would be a great asset in a CRM. This could help sales reps close deals faster, which is crucial."

"The solution should have more integration options."

"The initial setup process is not very complicated."

"When it comes to the UI part of the product, it looks very novice and definitely not something meant for an enterprise-grade level business."

"The tool doesn't effectively summarize conversations and note-taking features. The solution needs to include predictive analytic capabilities. There is room for improvement in post-call functionalities. After a sales call, more can be done, such as providing detailed insights and better note-taking capabilities. An AI-enabled sales assistant feature would also be beneficial."

More HubSpot Sales Hub cons

"The automation process is challenging."

"The platform could be even more robust."

"In future releases, I would like to have a highly intelligent integration service where you can easily connect PipeDrive with other tools, even if you are not a developer."

"We are using the lowest version of it. As we become more sophisticated, we might outgrow the tool, but there are features that are available in the higher-level versions, which I'm unfamiliar with, that might be able to meet the needs we would have in the future. They can maybe add some of the features to the basic version or make it more reasonably priced or free."

"Pipedrive is relatively stable, but the performance is lackluster compared to other solutions in this space."

"Pipedrive has some weaknesses against Salesforce."

"The product is expensive."

"The tool's APIs are challenging. It should also be compliant with HIPAA, FINRA and GLBA. The data centers should be within US so that they are compliant with regulations."

More Pipedrive cons

Pricing and Cost Advice

"The tool's licensing offers value."

"The solution is very affordable from the perspective of the features."

"I rate the product price as seven on a scale of one to ten, where ten is the most expensive, and one is the least expensive."

"We have to pay for licenses. They are not expensive."

"From a pricing point of view, it was 1,000 dollars per month. The solution was worth the money paid for it."

"The tool's licensing depends on factors like the number of contacts, users, and additional modules. But generally, it's feasible and accessible. A free license is also available, although it comes with limited features. Even the free license is cool to use."

"The solution is more on the cheaper side, but not the cheapest. I'd say it's somewhere in the middle. There are cheaper options like Zoho that provide many features at a lower price, but they're not as expensive as Salesforce or SAP."

"I rate the product's pricing a five out of ten. It becomes expensive when you add more features and users."

More HubSpot Sales Hub pricing and cost advice

"The solution's pricing is excellant. It costs 65 dollars a month for top tier plan."

"The price of Pipedrive has been reasonable."

"We pay $1000 a month for the tool."

"Pipedrive is relatively more affordable than other solutions."

"The product is expensive but provides valuable services."

"On a scale of one to ten, where one is a low price, and ten is a high price, two or three. For us, everything is expensive because this is a startup, but for a normal company, it should be peanuts."

"Pipedrive is the most cost-effective in terms of the balance between cost and features. I would take Pipedrive over HubSpot or Zoho CRM. It's well-positioned on the market."

"The solution is affordable."

More Pipedrive pricing and cost advice

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Top Industries

By visitors reading reviews

Comms Service Provider

20%

Construction Company

14%

Financial Services Firm

11%

University

Outsourcing Company

16%

Construction Company

12%

Comms Service Provider

11%

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	16
Midsize Enterprise	4
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	1
Large Enterprise	3

Questions from the Community

What is your experience regarding pricing and costs for HubSpot Sales Hub?

My experience with pricing, setup cost, and licensing was a bit confusing, to be honest; I think HubSpot has gone through a lot of recent change around the packaging and the way that it is sold in ...

See all answers

What needs improvement with HubSpot Sales Hub?

I look forward to seeing a lot of the innovation in the space regarding Agentic AI and the ability to have AI agents working on your behalf via HubSpot to do some prospecting for and to fill the to...

See all answers

What is your primary use case for HubSpot Sales Hub?

My main use case for HubSpot Sales Hub is that it syncs very well with the way that we track our business via the HubSpot CRM, and it provides me workflows and solutions to manage my day-to-day act...

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Compared 6% of the time

Jobber vs Pipedrive

Compared 5% of the time

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Product Reports

Buyer's Guide

HubSpot Sales Hub

October 2026

Download HubSpot Sales Hub product report

Buyer's Guide

Pipedrive

October 2026

Download Pipedrive product report

Overview

HubSpot Sales Hub is a powerful CRM platform that enhances sales operations with features like pipeline management and customer journey mapping, while offering seamless integration and automation.

HubSpot Sales Hub provides a comprehensive suite of tools designed to optimize sales processes. Its intuitive interface supports efficient task completion through features like easy call functionality and customization options. The platform excels in email tracking and custom reporting, aiding in accurate sales forecasting. Integration capabilities enhance organizational visibility, while automation streamlines workflows. Despite its strengths, users seek improvements in lead capture accuracy, automation complexities, and customization flexibility, alongside more robust reporting and AI-driven analytics.

What are the key features of HubSpot Sales Hub?

Pipeline Management: Streamlines tracking and management of sales pipelines.
Customer Journey Mapping: Visualizes and enhances customer interactions.
Seamless Integration: Connects effortlessly with other systems for improved organization.
Automation Capabilities: Automates routine tasks, enhancing productivity.
Email Tracking: Offers insights into customer engagement through email monitoring.
Custom Reporting: Facilitates better decision-making with tailored reports.

What benefits or ROI should be expected?

Improved Forecasting: Accurate reporting enhances sales predictions.
Enhanced Visibility: Integration and automation boost operational insight.
Task Efficiency: Intuitive features streamline workflow management.
Sales Cycle Management: Flexibility supports diverse sales strategies.

HubSpot Sales Hub is widely implemented across industries for tasks like opportunity management and sales lifecycle tracking. It assists in proposal generation, lead management, and marketing campaigns, positioning it as a critical tool for sales and marketing teams aiming to improve workflow and customer relationships.

HubSpot

Pipedrive offers an intuitive interface for tracking deals with customizable features and extensive reporting to enhance sales management.

Pipedrive is a CRM tool designed to streamline sales processes. Known for its Kanban-style interface, it allows for easy tracking of deals and activities. Users find value in its customizable features, extensive reporting, and ability to manage communication. With flexible data structures, filters, and automation, Pipedrive improves sales management and communication integration. Although users seek better pricing and enhanced features for basic versions, the platform effectively supports tasks like deal tracking, email integration, and client relationship management.

What are the key features of Pipedrive?

Kanban-style interface: Facilitates easy deal tracking.
Customizable features: Allows adaptable data structures and processes.
Extensive reporting: Provides insights into sales activities.
Workflow automation: Enhances efficiency by automating repetitive tasks.
Email integration: Streamlines communication within the platform.

What benefits should users look for in Pipedrive?

Improved sales tracking: Enhances visibility into sales activities and pipelines.
Increased efficiency: Saves time through automation of routine tasks.
Customizability: Supports diverse business needs with flexible setup.
Scalability: Adapts to growing business requirements.
Better communication: Facilitates seamless interaction between team members.

In real estate and other industries, Pipedrive assists in managing client relationships by tracking interactions from introduction to closing. It supports sales funnels, lead capturing, and campaign management, enabling companies to effectively streamline workflows and forecast outcomes.

Pipedrive

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif

Samsung, Amazon, SkyScanner, TDW, Vimeo, ReMax, Festo

Buyer's Guide

HubSpot Sales Hub vs. Pipedrive

November 2026

Free Report: HubSpot Sales Hub vs. Pipedrive

Find out what your peers are saying about HubSpot Sales Hub vs. Pipedrive and other solutions. Updated: November 2026.

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