Google Cloud Identity vs Jamf Pro comparison

Google and JAMF are both solutions in the Enterprise Mobility Management (EMM) category. Google is ranked #10 with an average rating of 7.8, while JAMF is ranked #3 with an average rating of 9.0. Google holds a 1.3% mindshare in EMM, compared to JAMF’s 9.7% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 97% of JAMF users who would recommend it.

Comparison Buyer's Guide

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Executive SummaryUpdated on Oct 1, 2024

Jamf Pro and Google Cloud Identity are prominent in device and identity management. Jamf Pro is favored for its Apple-specific controls, while Google Cloud Identity stands out in Google Workspace integration, offering an advantage where Google services are extensively used.

Features: Jamf Pro offers automated device enrollment, extensive management features for Apple devices, and deep reporting capabilities. Google Cloud Identity provides multi-factor authentication, seamless Google Workspace integration, and straightforward user management.

Room for Improvement: Jamf Pro could enhance cross-platform support, UI efficiency, and overall user experience. Google Cloud Identity may benefit from better integration with non-Google services, improved mobile device support, and enhanced third-party app compatibility.

Ease of Deployment and Customer Service: Jamf Pro provides a simple deployment process for Apple devices and robust customer service. Google Cloud Identity offers easy setup within Google ecosystems but may lack comprehensive customer service guidance.

Pricing and ROI: Jamf Pro's pricing reflects its extensive controls and features, resulting in positive ROI. Google Cloud Identity is cost-effective for Google-centric organizations, offering a strong ROI due to its integration and lower initial costs.

To learn more, read our detailed Google Cloud Identity vs. Jamf Pro Report (Updated: March 2026).

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of April 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 27.5%, down from 35.1% compared to the previous year. The mindshare of Google Cloud Identity is 1.3%, down from 1.4% compared to the previous year. The mindshare of Jamf Pro is 9.7%, down from 13.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	27.5%
Jamf Pro	9.7%
Google Cloud Identity	1.3%
Other	61.5%

Enterprise Mobility Management (EMM)

Featured Reviews

AkashKamble

Sr MacOS specialist engineer at Cyber24

Enables management of multiple operating systems with a single license

The best feature is that it's a Microsoft product, so if anything goes wrong, we get quick support for anything required. Remote system functionality allows us to sit anywhere and take control of any device via remote management. We can enhance security for clients' laptops with built-in Microsoft Defender, which is available with the Microsoft Intune license. We use it for reporting purposes through endpoint analytics. When pushing scripting, there are two types available: remediation script and reservation script. Through endpoint analytics, you can push defender policies to clients. It helps with reporting, inventory updates, and monitoring tenant status health.

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Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Mohd Javed Khan

Lead Senior Consultant at Truglobal

Has supported centralized management of all Apple devices while ensuring high security and compliance

I have not encountered many areas for improvement, but there are feature requests submitted to Jamf Pro for reporting purposes that they are working on. Jamf Pro continues to increase its capabilities. One improvement I would recommend is integrating Jamf Setup Manager as an inbuilt feature. Currently, it is a separate tool that needs to be installed and integrated with Jamf Pro. Having zero-touch capability as an inbuilt feature would eliminate the need to work with scripts and configurations. The pricing of Jamf Pro is relatively high. Jamf Pro does not have a fixed price for all organizations. Based on my experience, they offer discounts inconsistently. Due to the high pricing, many organizations are moving to InTune and Workspace ONE. There are many other tools in the market for Mac OS device management, such as ScaleFusion, Addigy, and Kandji. Small organizations are moving to these alternatives, and larger organizations with fewer security concerns are moving to InTune. Despite being expensive, I still rate Jamf Pro highly because of its security features and comprehensive management capabilities for Mac OS devices.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"One of the most valuable features of Microsoft Intune is the detection and remediation script capability."

"We can manage and standardize security across your environment, identify problems, receive alerts, and so on. That's its purpose, and that's also why it's so good."

"The most valuable features in Microsoft Intune for me are application deployment, Defender deployment, and asset management."

"This product allows us to restrict users who have access to the system, or to Office 365."

"Stable solution at a good price."

"The policy and compliance monitoring of devices and the software deployment are most valuable."

"It's cloud-based with no need for on-premise infrastructure, you can access it anywhere and start working on it, and you will have the record of data in your hand anytime if you need it quickly."

"There are many features in Microsoft Intune. For personal mobile devices, MDM is what I most prefer."

More Microsoft Intune pros

"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."

"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."

"Everything is relatively good and overall, the product itself is good."

"Cloud Identity is a cloud-based Software as a Service model, so you don't need to worry about managing the infrastructure."

"Google is always on its own, and Google Cloud Identity is pretty good on every point."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP. It becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."

More Google Cloud Identity pros

"The time that we save in hours for new deployments, redeployments, application upgrades and OS upgrades more than makes up for the cost of the product."

"There is also zero-day support to all new Apple OS."

"Having the ability to automate our workflows has been great."

"It has made it easy to track and update devices, I love how easy it is to use, and the support is the best in class."

"The self-service portal and auto-enroll are great, as self-service has reduced the number of support tickets incredibly by allowing end users to search for and find available and approved software and download and install it themselves, saving time for both the end user and the IT department."

"The pricing is somewhat high, but they are very powerful in managing Mac."

"Without Jamf, it would be nearly impossible to manage 700 Macs and 700 iPads."

"Apple School Manager integration and access to VPP content made the integration of devices into our fleet flawless and application installation much simpler and faster."

More Jamf Pro pros

Cons

"There are a lot of updates happening on Microsoft."

"One big problem with Microsoft is that they're changing the names of the products quite often, or they're quite consistently doing so. Intune is now Endpoint administration. Constantly switching the user interface or the administrative interface makes it quite hard to keep pace. If you are on a two-week holiday and you come back and look at the same screen you have looked at for the last couple of months, it looks different, which is annoying. Changing things around all the time doesn't make it easy."

"Microsoft needs to strategize its licensing structure. When using Microsoft Intune, we bought a small scale of controls, only controlling part of the devices, though Microsoft Intune can do much more. The Intune Suite offers more features, allowing extensive integration with either internal or cloud environments without requiring third-party licensing. However, each feature has a separate license, making logistics and cost management difficult if not strategically bundled together."

"Microsoft Intune's app deployment presents challenges for non-MSI and non-store apps, particularly EXEs, requiring the use of a Win32 wrapper tool and adding overhead to the process."

"In terms of what can be improved, I am looking for better enhancements regarding Apple management, not only on the mobile device, but also on the laptop."

"Intune could be improved by organizing different solutions, like Defender and Sentinel, into a single package. This would allow us to focus on security while Microsoft manages other areas. Having a unified solution would drive better management of various sectors. Although the Intune user experience is good, we should continue enhancing it."

"The admin portal for Microsoft Intune is not yet on the same level as other Microsoft 365 admin portals when comparing the interface and user-friendliness."

"I have not been satisfied with it, and I am planning to change it soon. There are a lot of updates coming from Microsoft that suddenly affect our security policies."

More Microsoft Intune cons

"The customer service and support team is not so good."

"The solution's storage capacity could be increased."

"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."

"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."

"The pricing for this solution is a little bit higher than AWS and others, which is something that should be improved."

"I want the tool to improve its support. It should also incorporate some functionalities. Currently, preparing presentations in Google is a pain point. The tool’s certain features like user provisioning are not intuitive as well. The product’s LDAP support is very poor. Clients do not trust the product due to the spam."

"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."

More Google Cloud Identity cons

"I think that there should also be more integrations with Jamf that could better the intelligence-gathering when making business decisions."

"It would be nice if there was a built-in means of renaming computers that worked reliably."

"In some places, GUI could be more reactive."

"I can only say that I would love to see a more customizable dashboard."

"The prices are expensive and should be reduced."

"I would like to have the ability to push scripts using MDM commands."

"It will be very helpful if we could restore users after they have been removed from Jamf because I have some cases of deleting a computer before unlocking it."

More Jamf Pro cons

Pricing and Cost Advice

"No one can compete with Microsoft when it comes to price, and the features it is offering."

"While Microsoft Intune boasts a wide range of features, its user-friendliness and bundled licensing cost are key considerations for me."

"The product is expensive."

"Microsoft Intune is a cost effective choice. It is less expensive than other products on the market."

"I am not that aware of the pricing, but as compared to other MDM solutions, Microsoft is providing a lot of things at the organizational level. So, it is quite reasonable as compared to other MDM solutions."

"In terms of the product price and licensing costs, my company finds the product to be reasonably priced."

"If you ask the accountant or the finance department, they'll tell you that it is way too expensive, but when I look at the cost and compare it with the value you actually get, it's more than fair."

"With one user base license, we can use Intune for up to five devices. However, with Soti MobiControl, each license is tied to a single device, meaning one license is dedicated to one device only."

More Microsoft Intune pricing and cost advice

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"The licensing cost depends on the partners and the relationship between the company and the partners."

"The solution is not expensive."

"Licensing fees are on a yearly basis."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"We probably spend about $50,000 a year on licensing."

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."

More Google Cloud Identity pricing and cost advice

"This product is surely worth the cost of implementation."

"They have a standard pricing model which they follow, and it's global."

"Licensing cost is dependent on the footprint and foreseen growth."

"If you have the in-house capability to support Jamf, then paying for onboarding / JumpStart training is a no brainer."

"The cost of Jamf is certainly worth the investment."

"The cost of any licensing is certainly outweighed by the time saved from manually managing Apple devices."

"We have signed a licensing contract for three years. There is an option to buy an annual license subscription, but we opted for three years as it came with a 25% or 30% discount."

"The setup is pricey upfront for support and setup."

More Jamf Pro pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

Computer Software Company

Financial Services Firm

Government

Computer Software Company

13%

Manufacturing Company

11%

Financial Services Firm

10%

Comms Service Provider

Media Company

10%

Computer Software Company

University

Financial Services Firm

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	126
Midsize Enterprise	54
Large Enterprise	168

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	37
Midsize Enterprise	41
Large Enterprise	64

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?

Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...

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What are the pros and cons of Microsoft Intune?

Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...

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What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...

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What is your primary use case for Google Cloud Identity?

We are using Google Cloud Identity for application development.

See all answers

What is your experience regarding pricing and costs for Jamf Pro?

My experience with pricing, setup cost, and licensing for Jamf Pro was good compared to other service providers.

See all answers

What needs improvement with Jamf Pro?

I would still say that Jamf Pro's automated patch management requires development and improvement. Patch deployment c...

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What is your primary use case for Jamf Pro?

My main use cases for Jamf Pro involve it being the greatest MDM solution for Apple devices, whether iOS, macOS, or t...

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Comparisons

IBM MaaS360 vs Microsoft Intune

Compared 8% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 8% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 5% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 4% of the time

Samsung Knox vs Microsoft Intune

Compared 3% of the time

More Microsoft Intune Competitors

Microsoft Entra ID vs Google Cloud Identity

Compared 78% of the time

Okta Platform vs Google Cloud Identity

Compared 4% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 2% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

AWS Directory Service vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Workspace ONE UEM vs Jamf Pro

Compared 10% of the time

Kandji vs Jamf Pro

Compared 5% of the time

ManageEngine Endpoint Central vs Jamf Pro

Compared 3% of the time

Microsoft Enterprise Mobility + Security vs Jamf Pro

Compared 3% of the time

JumpCloud vs Jamf Pro

Compared 3% of the time

More Jamf Pro Competitors

Product Reports

Buyer's Guide

Microsoft Intune

March 2026

Download Microsoft Intune product report

Buyer's Guide

Google Cloud Identity

March 2026

Download Google Cloud Identity product report

Buyer's Guide

Jamf Pro

March 2026

Download Jamf Pro product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Cloud Identity, Cloud Identity Premium

JAMF Software Casper Suite

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

Cloud Identity is an Identity as a Service (IDaaS) and enterprise mobility management (EMM) product. It offers the identity services and endpoint administration that are available in G Suite as a stand-alone product. As an administrator, you can use Cloud Identity to manage your users, apps, and devices from a central location - the Google Admin console.

Google

Jamf Pro is a mobile device management software designed to help organizations and businesses automate Apple device handling-related workflows and processes. It features zero-touch deployment that enables users to automatically enroll new Apple devices, and also configure and deploy these devices swiftly and efficiently. It comes with inventory management capabilities, Apple mobile device management features, and an enterprise app store. Jamf Pro also allows users to deploy and access their mobile apps licenses in bulk. When it comes to using the app store, end users don’t need to ask for assistance from helpdesk agents in order to download, install, and update applications.

Jamf Pro Features

Jamf Pro has many valuable key features. Some of the most useful ones include:

Zero-touch deployment
Management of Apple devices
Security for app devices
App Store for self-service enterprise
Smart targeting
Reports of inventory
Smart Groups
Preconfiguration of apps
App distribution
Mac imaging
Upgrades to app and OS
Management of IT inventory
Device enrollment (user initiated)
Purchasing & license management

Jamf Pro Benefits
There are many benefits to implementing Jamf Pro. Some of the biggest advantages the solution offers include:

Deployment: Fully-customizable onboarding experience. Provision the perfect Mac, iPhone, iPad, or Apple TV, all deployed seamlessly with the workflow of your choice.

Device management: Use configuration profiles, scripts, and policies to make your Apple devices function exactly as needed. Move beyond simple troubleshooting by automating management with patented Smart Groups technology. This is a powerful way to trigger real-time alerts and actions from inventory data.

Application management: Streamline app management with bulk purchasing and deployment. The solution integrates with Apple Business Manager and Apple School Manager, allowing you to assign apps to users or devices without Apple ID. Deploy apps from the App Store, B2B App Store, or your own in-house apps.

Apple device security: Protect Apple devices by leveraging native security features. Manage device settings and configurations, restrict malware and patch all of your Apple devices without user interaction.

Self-service access: Give your users access to a one-stop shop for trusted apps, company resources, and shortcuts for troubleshooting tasks like password resets.

Inventory: Automatically gather user, hardware, software, and security device data or customize inventory specifications. The dynamic Smart Groups feature keeps track of everything for you, including software versions and warranty expiration dates.

Reviews from Real Users

Jamf Pro stands out among its competitors for a number of reasons. Some of these include its app deployment, its easy installation, and the fact that it’s lightweight but powerful. PeerSpot users take note of the advantages of these features in their reviews:

An IT Support Specialist at Visby Medical writes, “The first most valuable feature I found was the ability to simply push out applications to devices, Mac or iPads/iPhones. It's as easy as procuring the licensing for the apps and then setting it to the volume purchasing back in Jamf.”

Another reviewer, a Desktop Engineer at Kroger, notes, “The self-service portal to share scripts and other tasks that have extremely minimized the need for calls to our support teams, or even sharing the applications we package and allowing users to pick and choose what apps they need or want, instead of just blanket installing everything from our old environment.”

JAMF

Sample Customers

Mitchells and Buzzers, Callaway

ExtraHop Networks, HealthChannels

Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

March 2026

Free Report: Google Cloud Identity vs. Jamf Pro

Find out what your peers are saying about Google Cloud Identity vs. Jamf Pro and other solutions. Updated: March 2026.

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