Google Cloud Identity vs Jamf Pro comparison

Google and JAMF are both solutions in the Enterprise Mobility Management (EMM) category. Google is ranked #11 with an average rating of 7.8, while JAMF is ranked #4 with an average rating of 9.0. Google holds a 1.7% mindshare in EMM, compared to JAMF’s 9.0% mindshare. Additionally, 92% of Google users are willing to recommend the solution, compared to 97% of JAMF users who would recommend it.

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Executive SummaryUpdated on Oct 1, 2024

Jamf Pro and Google Cloud Identity are prominent in device and identity management. Jamf Pro is favored for its Apple-specific controls, while Google Cloud Identity stands out in Google Workspace integration, offering an advantage where Google services are extensively used.

Features: Jamf Pro offers automated device enrollment, extensive management features for Apple devices, and deep reporting capabilities. Google Cloud Identity provides multi-factor authentication, seamless Google Workspace integration, and straightforward user management.

Room for Improvement: Jamf Pro could enhance cross-platform support, UI efficiency, and overall user experience. Google Cloud Identity may benefit from better integration with non-Google services, improved mobile device support, and enhanced third-party app compatibility.

Ease of Deployment and Customer Service: Jamf Pro provides a simple deployment process for Apple devices and robust customer service. Google Cloud Identity offers easy setup within Google ecosystems but may lack comprehensive customer service guidance.

Pricing and ROI: Jamf Pro's pricing reflects its extensive controls and features, resulting in positive ROI. Google Cloud Identity is cost-effective for Google-centric organizations, offering a strong ROI due to its integration and lower initial costs.

To learn more, read our detailed Google Cloud Identity vs. Jamf Pro Report (Updated: April 2026).

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

April 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Microsoft Intune

Mindshare comparison

As of May 2026, in the Enterprise Mobility Management (EMM) category, the mindshare of Microsoft Intune is 23.8%, down from 33.8% compared to the previous year. The mindshare of Google Cloud Identity is 1.7%, up from 1.2% compared to the previous year. The mindshare of Jamf Pro is 9.0%, down from 12.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Enterprise Mobility Management (EMM) Mindshare Distribution
Product	Mindshare (%)
Microsoft Intune	23.8%
Jamf Pro	9.0%
Google Cloud Identity	1.7%
Other	65.5%

Enterprise Mobility Management (EMM)

Featured Reviews

Varun Mehra

Collaboration Support Engineer at a retailer with 11-50 employees

Centralized device management has transformed security and streamlined remote provisioning

One area where Microsoft Intune can improve is the user interface. Sometimes the portal feels a bit complex and not very intuitive, especially for new users, and it can take time to find specific settings. Another point is troubleshooting. While logs are available, the diagnostic policies and sync issues can still be time-consuming and not very straightforward. I also feel that reporting could be more detailed and customizable. The built-in reports are helpful, but for deeper insights, I often need to rely on additional tools. Overall, it is a strong solution, but improving usability and troubleshooting experience would make it even better. While Microsoft Intune works very well within the Microsoft ecosystem, the integration of some third-party tools could be smoother and require less customization. Support is another area that could improve, as sometimes response times can be slow, and resolving complex issues may take longer than expected. In terms of features, I think more advanced automation and built-in remediation options would be helpful since common issues can be fixed automatically without manual intervention.

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Bhushan Ladkhedkar

Head - Work Transformation at Econz

User lifecycle management becomes streamlined with unified access and context-aware policies

If applications support SAML protocols, integration is always an easy task. However, there are difficulties with form-based applications or LDAP-based applications, particularly traditional applications. We need more flexibility not only with SAML but also with LDAP-based and form-based applications. Context-aware access currently only works with SAML-based applications. If other application integrations could support context-aware access, that would be helpful, as companies are in a transition mode with various traditional, form-based, and LDAP-based applications. Mobile device management could be improved. Through Google Cloud Identity, we can manage Android applications and have control over iOS devices, but container functionality is missing. This is particularly important for BYOD (Bring Your Own Device) scenarios, especially in India where the market is now split equally between iOS and Android users. Improvements in this area and integration capabilities would be beneficial.

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Mohd Javed Khan

Lead Senior Consultant at Truglobal

Has supported centralized management of all Apple devices while ensuring high security and compliance

I have not encountered many areas for improvement, but there are feature requests submitted to Jamf Pro for reporting purposes that they are working on. Jamf Pro continues to increase its capabilities. One improvement I would recommend is integrating Jamf Setup Manager as an inbuilt feature. Currently, it is a separate tool that needs to be installed and integrated with Jamf Pro. Having zero-touch capability as an inbuilt feature would eliminate the need to work with scripts and configurations. The pricing of Jamf Pro is relatively high. Jamf Pro does not have a fixed price for all organizations. Based on my experience, they offer discounts inconsistently. Due to the high pricing, many organizations are moving to InTune and Workspace ONE. There are many other tools in the market for Mac OS device management, such as ScaleFusion, Addigy, and Kandji. Small organizations are moving to these alternatives, and larger organizations with fewer security concerns are moving to InTune. Despite being expensive, I still rate Jamf Pro highly because of its security features and comprehensive management capabilities for Mac OS devices.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"We already use a lot of Microsoft products in our company, and therefore, it made sense to also use this product."

"The best part of Intune is device control. If we need to block a user from opening something in their organization's system, we can do it from Intune. If we want to restrict the movement of an organization's data to prevent users from copying the data into Outlook, WhatsApp, or their personal Gmail, we can limit that via Intune. It secures all corporate data."

"Microsoft Intune is brilliant for scalability and is excellent for scaling purposes."

"The solution has reduced the risk of security breaches by 30%."

"The solution is easy to use, simple to understand for those new to using it, and combined with the other Microsoft products it makes for an overall good package."

"Microsoft Intune is a very strong and modern endpoint management solution, especially for organizations moving towards cloud and hybrid environments."

"The one feature we find most useful is the Mobile Application Manager; we don't give our users phones, it is their own personal phone, and we need to allow them to have access to the company data on their phone while creating a balance between their own personal data and the company data so that we won't be able to interfere with their own personal data."

"The biggest benefits of Intune are the ability to push changes and the added security. When we moved forward with Defender, we onboarded all those machines automatically. That helps dramatically. For a while, we were left with machines that weren't protected. We could see where people had done things they shouldn't have done, and Defender saved our skins a few times. It didn't happen a lot, but it happened enough that it made us glad we made that decision."

More Microsoft Intune pros

"I think the first thing that is great is that it gives you a lot of features, like login, and then vaulted passwords and secure LDAP, and it becomes easier for the end customer to leverage all those features without going to a higher SKU of G Suite."

"Cloud Identity is scalable enough for our needs, and it's serving more than 3,000 users in our organization."

"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."

"The most valuable feature is the performance."

"The most valuable feature of Google Cloud Identity is group access, as you are able to assign policies to groups instead of users individually."

"Google is always on its own. Google Cloud Identity is pretty good on every point."

"Everything is relatively good and overall, the product itself is good."

"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."

More Google Cloud Identity pros

"Zero-touch deployment is the most valuable feature because many organizations have employees working from home. This feature allows devices to be configured and ready for use without needing physical handling by IT staff, making it important for remote work environments."

"Navigation is straightforward. It's not hard to create policies and manage the device. It's a lot simpler to create smart groups, view inventory, and see what the estate looks like."

"It has made it easy to track and update devices, I love how easy it is to use, and the support is the best in class."

"Jamf Pro has helped us to have the best management for all of our devices."

"The self-service portal to share scripts and other tasks that have extremely minimized the need for calls to our support teams, or even sharing the applications we package and allowing users to pick and choose what apps they need or want, instead of just blanket installing everything from our old environment."

"The most valuable feature is the self-service, which lets users install their preferred application instead of installing all applications and filling the machine with junk."

"It offers professionals an endless amount of possibilities to keep users and the company happy."

"Some of the most valuable features for us include remote management, DEP enrollment, and zero-touch deployment."

More Jamf Pro pros

Cons

"There are a lot of small use cases where we realized that some technical solution was missing in Microsoft in comparison to other products."

"While the ability to deploy applications at startup is reliable, the policy-based application deployment method has not reached the same level of consistency."

"Intune endpoint analytics can be challenging."

"Microsoft Intune has potential for improvement; I would like to see a lot more customization in the reporting tools."

"Customer service used to be better, but as we are nearing the end of the contract, the focus on investing in us as a customer has diminished. It is what one would expect in such a situation."

"While no specific feature requires immediate improvement, the ongoing expansion of reporting and inventory capabilities promises to enhance its utility."

"One drawback of Intune is that we cannot find devices based on a user's region or location."

"A detailed device diagnostic feature is missing. Also, operating system deployment and imaging are missing."

More Microsoft Intune cons

"The management of external users needs to be introduced in the tool as it is an area of concern in the tool presently."

"I want the tool to improve its support. It should also incorporate some functionalities. Currently, preparing presentations in Google is a pain point. The tool’s certain features like user provisioning are not intuitive as well. The product’s LDAP support is very poor. Clients do not trust the product due to the spam."

"When referring to the help articles I found them not helpful. Support themselves understood my query but the resolution was not satisfactory."

"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."

"For Google Cloud Identity, there will be a recurring cost. There is no ROI."

"If you want to set up some alerts, you don't have much control over the configuration. You have to use their default alerts. And they only provide alerts for certain activities, so you cannot customize those. Monitoring isn't very helpful either."

"In the next release, I would like to see integration with different systems, mainly wireless SIEMS and other analytical systems that we want to introduce."

"Google Cloud Identity the UI could improve."

More Google Cloud Identity cons

"A dark mode would for sure be appreciated."

"I would love to see an integrated ticketing system built-in, better reporting templates to help analyze the data (software usage, etc.), and integration with FREE SSL Cert (letsencrypt.org) with auto-renewal."

"I really hate updating certificates and I would love to see more integration with ASM and ABM."

"I'd like to see Jamf add Unified Endpoint Management, but it's not going to happen. It's too complex. We tried that for so many years, and no one can do this for Windows and macOS. It can be done with iOS, but that's not the case here. If you want device management for a real laptop operating system, you need two systems. They're very different."

"They need to alphabetize payloads. Also, they need to add service management/managed login payloads for configuration profiles."

"I can only say that I would love to see a more customizable dashboard."

"The solution only makes sense if you have a lot of macOS products in your company."

"Currently, you need to scroll through pages and pages of icons (we have many icons that have been uploaded), and it can be tedious."

More Jamf Pro cons

Pricing and Cost Advice

"It is expensive. The cost depends on the license that we choose."

"I have no comment on pricing of the solution."

"Its pricing seems reasonable."

"Intune is linked with Microsoft. We can deploy the Microsoft E365 license to users by Intune. There are different types of licenses, such as device administrator licenses, E5 licenses for device enrollment manually, and P1 and p2 licenses for device enrollment automatically. These are the licenses required for the administration."

"Consider the Microsoft Enterprise Mobility Suite rather than choosing specific sub-components, e.g. only Microsoft Intune."

"We are partners, so we receive some discount. However, from the customer's perspective, Microsoft Intune's pricing is competitive with non-Microsoft technology, and the price is good compared to other market competitors."

"Our enterprise agreement includes Microsoft Intune at no additional cost."

"Microsoft Intune is included in the E5 license at no additional cost."

More Microsoft Intune pricing and cost advice

"The fees are paid monthly and there are no additional costs other than the licensing fees."

"The pricing is a bit expensive."

"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."

"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."

"We probably spend about $50,000 a year on licensing."

"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."

"Licensing fees are on a yearly basis."

"The solution is not expensive."

More Google Cloud Identity pricing and cost advice

"Jamf Pro is on the expensive side and could be slightly cheaper."

"The cost of any licensing is certainly outweighed by the time saved from manually managing Apple devices."

"Licensing cost is dependent on the footprint and foreseen growth."

"The only thing that is kicking us a bit is the rand to the dollar exchange rate. It is priced in dollars. Every time the rand goes worse, it just costs more. I would rate it a four out of five in terms of pricing because it is very unpredictable because of the rand to the dollar exchange rate."

"We have signed a licensing contract for three years. There is an option to buy an annual license subscription, but we opted for three years as it came with a 25% or 30% discount."

"Depending on how much support you require, it might make sense to add that to the licensing agreement."

"This is a pricey solution."

"The price difference between Jamf Pro and VMware Workspace One is not very much, but when counting the cost of my time, Jamf Pro is clearly much better."

More Jamf Pro pricing and cost advice

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Top Industries

By visitors reading reviews

Financial Services Firm

10%

Manufacturing Company

Computer Software Company

Government

Computer Software Company

12%

Financial Services Firm

12%

Manufacturing Company

11%

Comms Service Provider

Financial Services Firm

11%

Media Company

11%

Computer Software Company

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	149
Midsize Enterprise	60
Large Enterprise	177

By reviewers
Company Size	Count
Small Business	11
Midsize Enterprise	5
Large Enterprise	8

By reviewers
Company Size	Count
Small Business	37
Midsize Enterprise	41
Large Enterprise	64

Questions from the Community

How does Microsoft Intune compare with VMware Workspace One?

Microsoft Intune is a great tool for managing a mobile device fleet while keeping access control. The solution makes ...

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What are the pros and cons of Microsoft Intune?

Microsoft Intune is a great configuration management tool and has a lot of good things going for it. Here are some of...

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How does Google Cloud Identity compare with Microsoft Intune?

Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also ...

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What is your experience regarding pricing and costs for Google Cloud Identity?

It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was ...

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What needs improvement with Google Cloud Identity?

If you are asking about room for improvement with Google Cloud Identity, whatever is there already, cost is the only ...

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What is your primary use case for Google Cloud Identity?

We are using Google Cloud Identity for application development.

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What is your experience regarding pricing and costs for Jamf Pro?

My experience with pricing, setup cost, and licensing for Jamf Pro was good compared to other service providers.

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What needs improvement with Jamf Pro?

I would still say that Jamf Pro's automated patch management requires development and improvement. Patch deployment c...

See all answers

What is your primary use case for Jamf Pro?

My main use cases for Jamf Pro involve it being the greatest MDM solution for Apple devices, whether iOS, macOS, or t...

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Comparisons

IBM MaaS360 vs Microsoft Intune

Compared 9% of the time

Workspace ONE UEM vs Microsoft Intune

Compared 7% of the time

ManageEngine Endpoint Central vs Microsoft Intune

Compared 4% of the time

Microsoft Entra ID vs Microsoft Intune

Compared 4% of the time

Samsung Knox vs Microsoft Intune

Compared 3% of the time

More Microsoft Intune Competitors

Microsoft Entra ID vs Google Cloud Identity

Compared 73% of the time

Okta Platform vs Google Cloud Identity

Compared 4% of the time

SailPoint Identity Security Cloud vs Google Cloud Identity

Compared 3% of the time

OneLogin vs Google Cloud Identity

Compared 2% of the time

Oracle Identity Cloud Service vs Google Cloud Identity

Compared 1% of the time

More Google Cloud Identity Competitors

Workspace ONE UEM vs Jamf Pro

Compared 10% of the time

Kandji vs Jamf Pro

Compared 5% of the time

IBM MaaS360 vs Jamf Pro

Compared 3% of the time

JumpCloud vs Jamf Pro

Compared 3% of the time

Microsoft Enterprise Mobility + Security vs Jamf Pro

Compared 3% of the time

More Jamf Pro Competitors

Product Reports

Buyer's Guide

Microsoft Intune

April 2026

Download Microsoft Intune product report

Buyer's Guide

Google Cloud Identity

April 2026

Download Google Cloud Identity product report

Buyer's Guide

Jamf Pro

April 2026

Download Jamf Pro product report

Also Known As

Intune, MS Intune, Microsoft Endpoint Manager

Cloud Identity, Cloud Identity Premium

JAMF Software Casper Suite

Overview

Microsoft Intune is a cloud-based service designed for device management, security, and compliance. It supports automation and facilitates endpoint management for Windows, iOS, and Android devices, ensuring data protection and efficient policy enforcement.

Microsoft Intune offers seamless integration with tools like Windows Autopilot to automate device setup and deployment. Integrated with Azure Active Directory, it enhances policy management while providing robust reporting and analytics tools for compliance tracking. Despite its intuitive interface aimed at simplifying navigation and device security management, there are challenges such as compatibility issues with Linux and Mac, limited policy support for Android, and demands for better third-party integration. It's widely used for both corporate-owned devices and BYOD scenarios in dynamic IT environments.

What are the key features of Microsoft Intune?

Windows Autopilot: Automates device setup for rapid deployment.
Azure Active Directory Integration: Enhances user policy management.
Reporting and Analytics: Improves compliance visibility.
Mobile Application Management: Ensures app security without compromising personal data.
Cloud-Based Management: Allows management from any location.

What benefits and ROI can users expect?

Time Efficiency: Automation reduces time in policy enforcement and configuration updates.
Enhanced Security: Ensures data protection across corporate-owned and BYOD devices.
Improved Compliance: Advanced reporting tools enhance compliance visibility.
Flexible Management: Cloud-based nature supports management from any location.

In industries such as finance and healthcare, Microsoft Intune is implemented to ensure data protection and compliance with regulatory standards. Manufacturing sectors utilize Intune for managing a distributed workforce across global locations, while educational institutions employ it to secure and manage devices in learning environments supporting both students and faculty.

Microsoft

Google Cloud Identity provides a robust platform for managing user and group access across cloud resources, enhancing security with multi-factor authentication and unifying identities with seamless single sign-on.

Offering a comprehensive range of features, Google Cloud Identity presents a web-based user management portal, group access control, and context-aware access, which significantly improves security and simplifies application-level policies. Seamless integration with Google Workspace and straightforward setup processes enhance usability, while organizational unit management supports efficient policy handling. This makes cloud-based user management both straightforward and impactful. Areas for enhancement include password management and integration with third-party applications and systems like Mac and Active Directory. The interface could also be more user-friendly, while pricing adjustments could improve competitiveness. Monitoring capabilities require better customization, and mobile device management needs refinement for wider compatibility. Strengthening customer support access and robustness would encourage smoother user experiences.

What are the key features of Google Cloud Identity?

Group Access Control: Enables management of access to resources by defining groups.
Single Sign-On: Streamlines access across applications through single sign-on.
Unified Identity Access: Provides a single view for identity management.
Endpoint Management: Manages devices accessing cloud resources efficiently.
Multi-Factor Authentication: Enhances security with additional authentication steps.

What benefits should users look for when evaluating Google Cloud Identity?

Enhanced Security: Robust security is provided through multi-factor authentication and context-aware access.
Streamlined Access Management: Simplified user and access management cuts down administrative tasks.
Integration Capabilities: Ease of integration with tools like Google Workspace enhances functionality.
Simplified Policy Management: Intuitive organizational unit management makes handling policies efficient.

Numerous industries implement Google Cloud Identity for its single sign-on and access management capabilities, which enable fine-tuned cloud resource control, multi-device authentication, and effective user administration. By integrating with systems for user authentication and identity synchronization from Active Directory, companies utilize it for enhanced collaboration and mobile device management. A unified account experience augments security with multi-factor authentication, applicable across platforms without necessitating Google Workspace.

Google

Jamf Pro empowers businesses with management capabilities for Apple devices, offering features like zero-touch deployment and integration with Apple Business Manager to enhance IT operations.

Geared towards professional environments, Jamf Pro supports management of devices like MacBooks and iPhones. Businesses benefit from its strong inventory capabilities, self-service features, and automated device management. Users manage deployments, configurations, and updates while integrating seamlessly with Apple Business Manager. The platform’s remote management, along with its support for day-one Apple updates and API customization, enhances operational efficiency, although improvements are desired in areas such as automated patch management and UI simplification.

What are the key features of Jamf Pro?

Asset and Patch Management: Offers tracking and management of devices and software updates.
Zero-Touch Deployment: Allows automated device configuration without manual intervention.
Self Service: Empowers users by providing them access to apps and configuration profiles.
Integration with Apple Business Manager: Seamless synchronization with Apple's enterprise features.
Customizable via APIs and Scripting: Enhances operational processes through advanced customization options.

What benefits and ROI should be evaluated in Jamf Pro reviews?

Enhanced Productivity: Streamlines IT operations for greater user efficiency.
Improved Security Compliance: Ensures devices adhere to security protocols from deployment to updates.
User Empowerment: Self-service tools increase user satisfaction and efficiency.
Remote Management: Facilitates device management without physical presence, crucial for distributed workforces.

Jamf Pro is extensively utilized across educational institutions and enterprises managing device fleets. It offers comprehensive mobile device management for schools and businesses, ensuring consistency in deployment and adherence to security standards. This adaptability provides a tailored approach for environments needing structured Apple device management solutions.

JAMF

Sample Customers

Mitchells and Buzzers, Callaway

ExtraHop Networks, HealthChannels

Xero, National Geographic, Oxford University, Via, University of Wisconsin-Eau Claire, Fallon, Cabela's

Buyer's Guide

Google Cloud Identity vs. Jamf Pro

April 2026

Free Report: Google Cloud Identity vs. Jamf Pro

Find out what your peers are saying about Google Cloud Identity vs. Jamf Pro and other solutions. Updated: April 2026.

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