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Google Cloud Identity vs Okta Workforce Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Apr 20, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
6th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Enterprise Mobility Management (EMM) (9th)
Okta Workforce Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
3rd
Average Rating
8.4
Reviews Sentiment
7.0
Number of Reviews
67
Ranking in other categories
Single Sign-On (SSO) (2nd), Authentication Systems (6th), Privileged Access Management (PAM) (7th), Access Management (4th), ZTNA as a Service (11th)
 

Mindshare comparison

As of July 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.9%, down from 12.7% compared to the previous year. The mindshare of Okta Workforce Identity is 12.1%, down from 14.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
Tor Nordhagen - PeerSpot reviewer
Extremely easy to work with, simple to set up, and reasonably priced
The drawback of this solution is that in our shops, many staff members sometimes have to be borrowed from one shop to another and the solution does not really support having multiple roles. The user experience we would like to have when a person works in shop A which pays their salary is that they should have access to pretty much everything. Maybe you have somebody who is a manager in that shop A, he should be able to order new wear, he should be able to change the pricing, he should be able to empty the cash registry, and ship it to the bank. But when for instance, in COVID, people had to fill in for people in shops where a lot of people were sick, then they had to actually use user accounts of people that work in shop B. If you were employed in shop A, you could not work in shop B without borrowing somebody else's user ID and password. Which is really bad. We haven't been able to work around that and Okta Workforce Identity does not have a solution for it. We are now piloting their identity governance solution. Obviously, it's easy to give somebody access, give them an account, and give them roles, but it's hard to maintain that. For example, if you moved from, say working in a shop to working in a warehouse. But why do you still have all this shop access? The solution has until now not had anything to really support the process of taking away access. But now we are in a better release program of Okta's identity governance solution. Although it's very basic, the solution has started on a journey, but identity governance is something that Okta Workforce Identity really needs to improve. The ability or the options in the solution for changing the look and feel are not good enough because in our partner portal, essentially what they have is an ugly admin interface. The admin interface is good enough for us technical people because that's all we need. We work with the product and we're able to see the data but when it comes to presenting the service portal, Okta Workforce Identity does not have any capabilities really for making it look pretty. To add branding and different graphical user interface elements than Okta basic for essentially delegated admin for the business-to-business portal is horrifying because you're essentially using the tech admin. The only option we had and used, was to take the tech admin console and strip it. so that a vendor that has some goods that are sold in the shops, when they want to add a user on their side, say a driver or a packer on their side who should know how much they've packed in a truck to come to our warehouse, then the user interface that this vendor is using, these functional people will then have to use an extremely basic user interface.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The main control page and the ability to manage all our users from a web-based portal are the most valuable aspects of the solution. That's particularly useful because we're a heterogeneous network."
"The most valuable feature is the performance."
"Although we have not looked at the whole product and explored it completely, we find that all the authentication features that we are using now are valuable."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."
"I have not experienced any serious problem with stability."
"It's easy to set up."
"One of the most useful features was the single sign-on. You can use it as an identity provider or service provider. And you can use their organization unit feature to enable or disable some of the features for a specific group of users."
"The product requires very little maintenance."
"You can only log in if you have the access, which protects the applications by avoiding cross-site scripting."
"Workforce Identity's best features include its user-friendliness and easy setup."
"The most valuable features depend on a customer's needs. Our customers generally find multi-factor authentication very useful."
"The most valuable aspects of the solution are the integration with external websites one-factor authentication."
"It is flexible and easy to install."
"Okta Workforce Identity is easy to use and has a lot of components."
"It's reliable and it does what it is advertised to do."
 

Cons

"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."
"We cannot manage the attributes of SSPR."
"There is room for improvement in the configuration of their security policies. It seems quite basic."
"Google Cloud Identity the UI could improve."
"To improve the product, the integration with third-party products could always be smoother."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"I would like to see more integration in future releases."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"The solution is very expensive."
"There is no proper documentation on integrating test cases with Okta, and this issue is troubling whenever I try to implement it."
"The pricing could be improved."
"In my country, there's a lot of stealing of mobile phones, and mobile phones are the authentication device through the Okta application. If someone should steal my mobile phone, which is very common in my country, he or she might have access to my company account. That's my concern."
"They also have single sign-on (SSO). When we bought Okta Workforce Identity a year and a half ago, I was also looking at SSO, but not much documentation was available for SSO. The documentation for SSO should be a little more robust for somebody who is implementing it for the first time."
"The solution's user interface needs to be improved and made easy."
"This user integration with the Okta integration network could be simplified."
"We have experienced some challenges in integrating this solution with Scope and Cognito."
 

Pricing and Cost Advice

"The licensing cost depends on the partners and the relationship between the company and the partners."
"The pricing is a bit expensive."
"The product is billed on a monthly basis depending on the number of users."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"We probably spend about $50,000 a year on licensing."
"The solution is not expensive."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"This solution is costly. Pricing is decent if you have less users, but it significantly goes up the more users you have, with its cost not justified."
"Price-wise, Okta Workforce Identity is a cheap solution. The overall cost depends on the license since you can negotiate with Okta or any of Okta's partners only if you opt for many licenses."
"I believe it competes well. The pricing is pretty competitive. I know that Microsoft also provides something similar with its MFA and identity services."
"The pricing is reasonable."
"The price of this product could be lower."
"The product is expensive compared to other vendors."
"It has a yearly subscription. As compared to its competitors, it is quite expensive. It also has a complex licensing model."
"The licensing model is fine for general service usage. However, the charges for API features and API tokens can be quite high."
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Top Industries

By visitors reading reviews
Computer Software Company
18%
Manufacturing Company
10%
Financial Services Firm
8%
Comms Service Provider
8%
Computer Software Company
15%
Financial Services Firm
10%
Manufacturing Company
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What do you like most about Okta Workforce Identity?
Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...
What is your experience regarding pricing and costs for Okta Workforce Identity?
Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.
What needs improvement with Okta Workforce Identity?
I believe that if we integrate the workflows section into the main Okta Workforce Identity dashboard, it can be very useful.
 

Also Known As

Cloud Identity, Cloud Identity Premium
No data available
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.
Find out what your peers are saying about Google Cloud Identity vs. Okta Workforce Identity and other solutions. Updated: June 2025.
861,390 professionals have used our research since 2012.