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Google Cloud Identity vs Okta Workforce Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
6th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Enterprise Mobility Management (EMM) (10th)
Okta Workforce Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
3rd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
68
Ranking in other categories
Single Sign-On (SSO) (2nd), Authentication Systems (6th), Privileged Access Management (PAM) (6th), Access Management (2nd), ZTNA as a Service (9th)
 

Mindshare comparison

As of September 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 10.0%, down from 12.0% compared to the previous year. The mindshare of Okta Workforce Identity is 11.0%, down from 15.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
ProductMarket Share (%)
Okta Workforce Identity11.0%
Google Cloud Identity10.0%
Other79.0%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
SumitMundik - PeerSpot reviewer
Authentication process improves security with quick and intuitive user interface
The best feature is the speed and execution of Okta Workforce Identity. The moment you click on single sign-on, you immediately get the notification on your mobile phone, then you do the authentication and within a second you get authenticated. The entire customer experience is very good. The user interface is pretty simple, straightforward, and really good. Multi-factor authentication in Okta Workforce Identity is very useful so people who do not have access or are trying to access using just a user ID and password will be completely blocked because of this two-factor authentication. You will get the code, and as your device is authorized in the system, only that device can be used for the authentication purpose. A third person trying to access or hack your data will not be able to do that anymore. Additionally, you don't have to remember your passwords going forward. Previously, every 60 days or 90 days, passwords kept changing. With the two-factor authentication or single sign-on option in Okta Workforce Identity, you don't have to remember it anymore or write down passwords in plain text. If something goes wrong, we have the IAM team which can unlock your account immediately if you have issues.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of Google Cloud Identity is its stability."
"The solution is moderate to difficult to use. I found the approach was practical. Following the steps made it very easy to use."
"The most valuable feature is that you can manage users from one central location."
"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."
"Cloud Identity is scalable enough for our needs. It's serving more than 3,000 users in our organization."
"The tool provides a free service that you can integrate for laptop authentication. You also don’t need a separate Active Directory."
"The most beneficial feature for enhancing security is context-aware access."
"It is a stable solution. Stability-wise, I rate the solution a ten out of ten."
"I find the provisioning features and the integration with other applications useful."
"Okta integrates well with other solutions. Once you have integrated an application into Okta and onboarded a user, they will be onboarded for just-in-time provisioning."
"The support for YubiKey is really good because you don't actually have to type in your username and password."
"Enabled MFA to access federated applications as well as increased user satisfaction through improved provisioning times and more reliable processes."
"I am able to authenticate my users on cloud and SaaS applications such as Workday through Okta workflows."
"One of the most beneficial features of the solution is the user provisioning and the de-provisioning feature."
"The product requires very little maintenance."
"Valuable features include UD, SSO functionality, MFA and Adaptive MFA functionality, ability to link multiple Directory databases with UD."
 

Cons

"The solution's storage capacity could be increased."
"The integration should be made easier."
"They are going ahead and adding a few more things to the Google Cloud premium edition. Their stock management and remote computer management can be improved."
"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."
"Technical support is slow."
"The solution needs to better integrate with Mac's OS."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"The interface could be more user-friendly."
"They also have single sign-on (SSO). When we bought Okta Workforce Identity a year and a half ago, I was also looking at SSO, but not much documentation was available for SSO. The documentation for SSO should be a little more robust for somebody who is implementing it for the first time."
"Okta doesn't have a partial push. It pushes down the full profile schema for lifecycle management or provisioning."
"It's not compatible with on-premises installations, unless you host it as a SaaS. We were not able to do that. For example, imagine a scenario where the cloud is not available. Then, Okta will not work for you. That use case will readily fail because it doesn't have an on-premises installation that you can use to authenticate or provide identity and access management. If you have a purely on-premises solution that is not connected to the internet, then this will not work. This is one area that can be improved."
"A room for improvement in Okta Workforce Identity is its price. It could be cheaper. The biggest benefit of the solution is that everything works securely without extra steps, so you're saving on your workforce's time and effort because your applications work smoothly and securely, but you'd need to pay some amount of money for that. Another area that could be improved, though not necessarily regarding Okta Workforce Identity, is the SSO applications because so many of the source applications charge extra money to put the SSO to work, which means you have to buy a more expensive license. Nowadays, SSO is a mainstream functionality and it should be out-of-the-box in those applications because it's so easy to set up."
"The guest user access could be improved."
"Okta Workforce Identity could improve the support system, they are too slow."
"The lifecycle management part can be improved. It should also have identity governance and the ability to choose a specific factor authentication at the application level. Its licensing and pricing can also be improved."
"I would appreciate it if Okta Workforce Identity becomes more user-friendly. Its API technology is complicated. Certain applications may pose challenges in terms of integration, especially when they require IDP technologies that aren't easily codable. While I can't provide specific examples, some applications may not integrate with Okta Workforce Identity."
 

Pricing and Cost Advice

"The product is billed on a monthly basis depending on the number of users."
"We probably spend about $50,000 a year on licensing."
"The fees are paid monthly and there are no additional costs other than the licensing fees."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"The pricing is a bit expensive."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The solution is not expensive."
"It has a yearly subscription. As compared to its competitors, it is quite expensive. It also has a complex licensing model."
"The pricing is reasonable."
"The product is expensive compared to other vendors."
"I believe it competes well. The pricing is pretty competitive. I know that Microsoft also provides something similar with its MFA and identity services."
"The pricing for Okta Workforce Identity could still be improved or made cheaper. It costs from 50 to 100 euros a year per user. Okta Workforce Identity has different packages you can choose from, and my previous company had all of them, particularly the full Okta suite."
"It is costly for large companies."
"The price of Okta Workforce Identity is reasonable."
"The price of this product could be lower."
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Top Industries

By visitors reading reviews
Computer Software Company
18%
Manufacturing Company
10%
Comms Service Provider
8%
Financial Services Firm
7%
Computer Software Company
13%
Manufacturing Company
11%
Financial Services Firm
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise16
Large Enterprise32
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What do you like most about Okta Workforce Identity?
Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...
What is your experience regarding pricing and costs for Okta Workforce Identity?
Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.
What needs improvement with Okta Workforce Identity?
Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...
 

Also Known As

Cloud Identity, Cloud Identity Premium
No data available
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.
Find out what your peers are saying about Google Cloud Identity vs. Okta Workforce Identity and other solutions. Updated: July 2025.
867,676 professionals have used our research since 2012.