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Google Cloud Identity vs Okta Workforce Identity comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jul 27, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Cloud Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
6th
Average Rating
7.6
Reviews Sentiment
6.7
Number of Reviews
25
Ranking in other categories
Enterprise Mobility Management (EMM) (10th), Cloud Resource Access Management (5th)
Okta Workforce Identity
Ranking in Identity and Access Management as a Service (IDaaS) (IAMaaS)
3rd
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
68
Ranking in other categories
Single Sign-On (SSO) (2nd), Authentication Systems (6th), Privileged Access Management (PAM) (6th), Access Management (2nd), ZTNA as a Service (7th)
 

Mindshare comparison

As of October 2025, in the Identity and Access Management as a Service (IDaaS) (IAMaaS) category, the mindshare of Google Cloud Identity is 9.6%, down from 12.2% compared to the previous year. The mindshare of Okta Workforce Identity is 10.5%, down from 14.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Identity and Access Management as a Service (IDaaS) (IAMaaS) Market Share Distribution
ProductMarket Share (%)
Okta Workforce Identity10.5%
Google Cloud Identity9.6%
Other79.9%
Identity and Access Management as a Service (IDaaS) (IAMaaS)
 

Featured Reviews

Joel Prodigalidad - PeerSpot reviewer
User-friendly solution simplifies modern application integration and streamlines data investigation
We do not use these capabilities of Google Cloud Identity because of the limitations for Active Directory integration. Google Cloud Identity could have impacted our organization positively, but if it weren't for the Active Directory integration requirement, we could have been using the Google Identity solution. Google Cloud Identity can be improved by having better integration with Active Directory, but since Active Directory is also a Microsoft solution, we don't think it will happen; that's the only disadvantage of Google. The Active Directory integration that Entra has is a better implementation compared to Google, which we found lacking.
SumitMundik - PeerSpot reviewer
Authentication process improves security with quick and intuitive user interface
The best feature is the speed and execution of Okta Workforce Identity. The moment you click on single sign-on, you immediately get the notification on your mobile phone, then you do the authentication and within a second you get authenticated. The entire customer experience is very good. The user interface is pretty simple, straightforward, and really good. Multi-factor authentication in Okta Workforce Identity is very useful so people who do not have access or are trying to access using just a user ID and password will be completely blocked because of this two-factor authentication. You will get the code, and as your device is authorized in the system, only that device can be used for the authentication purpose. A third person trying to access or hack your data will not be able to do that anymore. Additionally, you don't have to remember your passwords going forward. Previously, every 60 days or 90 days, passwords kept changing. With the two-factor authentication or single sign-on option in Okta Workforce Identity, you don't have to remember it anymore or write down passwords in plain text. If something goes wrong, we have the IAM team which can unlock your account immediately if you have issues.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The Cloud Identity is well advanced in terms of features, applications, and the components that it is offering."
"The most valuable feature of Google Cloud Identity is group access. You are able to assign policies to groups instead of users individually."
"It is a very stable solution. I would rate it a ten out of ten."
"The most valuable feature is that you can manage users from one central location."
"The best features of Google Cloud Identity are that it's free and works with modern applications, meaning if it's OAuth or using the OAuth protocol, it's very easy to integrate with those applications."
"The solution is primarily used for single control and single sign which helps with the security and authentication of multiple devices."
"The most valuable feature is the performance."
"I have not experienced any serious problem with stability."
"Workforce Identity offers a comprehensive access management solution with multi-factor authentication, total control, and features like app access management, identity governance, and administration tools such as certification and access request management. These are typically found in identity management solutions, but Okta integrates them seamlessly into its user interface."
"This solution has a lot of capabilities and features."
"You can only log in if you have the access, which protects the applications by avoiding cross-site scripting."
"The most useful features of Okta for my organization are identity and access management, single sign-on, and the flexibility for hybrid setups."
"The most valuable features of Okta Workforce Identity are SSO, MFA, and beneficial feature sets."
"We find the solution to be reliable for our customers and it is nice that it is cloud-based and can be accessed from anywhere."
"I am able to authenticate my users on cloud and SaaS applications such as Workday through Okta workflows."
"The tool helps improve our security and productivity."
 

Cons

"The solution's storage capacity could be increased."
"If I were to suggest enhancements, it would mainly revolve around ensuring compatibility and maximizing integration options with various services."
"The solution needs to better integrate with Mac's OS."
"Overall, I would give a zero out of 10 for Google's support. There is no easy way to navigate issues without paid consultation, making it quite frustrating."
"Google Cloud Identify could make the technology used easier to understand as a layman making it more user-friendly."
"We cannot manage the attributes of SSPR."
"The one place it could be improved is the password vaulting. The password vaulting does not prevent the admins from reading users' passwords, and that's a debate."
"The integration should be made easier."
"In some setup cases, there are issues with attributes not going in properly."
"They also have single sign-on (SSO). When we bought Okta Workforce Identity a year and a half ago, I was also looking at SSO, but not much documentation was available for SSO. The documentation for SSO should be a little more robust for somebody who is implementing it for the first time."
"If that phone or device gets stolen, somebody else can log into the system using that code."
"You can't hide the device when you're checking logs."
"The solution should have greater on-premises availability, not just cloud and more package customization in its processing."
"It would be pricing, which is a tough one because it goes against Microsoft. A lot of companies say they're a Microsoft partner, and they get all their software for free. Okta is like a luxury product, and it's not the most affordable one. I would say if they could work on pricing, it would help. Other than that, they've done great strides in developing a product that is really good. The companies that do see the value tend to invest in it."
"The solution is very expensive."
"There is a need for Okta to provide an end-to-end solution without needing a separate product like Zscaler for multifactor authentication."
 

Pricing and Cost Advice

"The product is billed on a monthly basis depending on the number of users."
"We probably spend about $50,000 a year on licensing."
"Licensing fees are on a yearly basis."
"On a scale from one to ten, where one is cheap and ten is expensive, I rate the solution's pricing a three out of ten."
"When I worked on Cloud Identity, they offered a free or enterprise version. You can synchronize and create up to 100 user identities in the free version. After that, you have to purchase a business or enterprise license. In that model, you'll be charged based on the number of users."
"The pricing is a bit expensive."
"The licensing cost depends on the partners and the relationship between the company and the partners."
"I rate the product price a seven on a scale of one to ten, where one is a low price, and ten is a high price."
"Workforce Identity is well-priced."
"It could be a bit too pricey for small companies. Okta Workforce Identity can add a lot of benefits, but smaller companies may not have a lot of applications that need to be managed by Okta Workforce Identity. In larger organizations, there are more departments, applications, and users to manage. Okta Workforce Identity adds a bit more value to those bigger organizations. In addition to standard licensing fees, there are also additional costs for things"
"The licensing is per user per month and includes full technical support."
"The price of the solution is good."
"The product is expensive compared to other vendors."
"Though I don't know about the licensing model of the product, I wouldn't be surprised if Okta offers a per user license subscription model."
"The solution's pricing model could be better for SMBs."
"The solution is not the cheapest but not the most expensive. They are in the middle rating."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Manufacturing Company
10%
Financial Services Firm
9%
Comms Service Provider
8%
Computer Software Company
12%
Manufacturing Company
11%
Financial Services Firm
9%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business11
Midsize Enterprise4
Large Enterprise8
By reviewers
Company SizeCount
Small Business30
Midsize Enterprise16
Large Enterprise32
 

Questions from the Community

How does Google Cloud Identity compare with Microsoft Intune?
Microsoft Intune offers not only an easy-to-deploy data protection and productivity management solution, but also access to both Microsoft’s user community as well as around-the-clock customer s...
What do you like most about Google Cloud Identity?
The most valuable feature of Google Cloud Identity is its stability.
What is your experience regarding pricing and costs for Google Cloud Identity?
It's crucial to monitor costs carefully, as there can be unexpected charges. I have been charged even when there was supposed to be free credit.
What do you like most about Okta Workforce Identity?
Okta has introduced the Universal Directory. It has custom attribute capability and user permissions to read/write on their profiles or hide them. Profile sources and identity profile sourcing are ...
What is your experience regarding pricing and costs for Okta Workforce Identity?
Pricing for Okta is reasonably not that much, however, I don't have access to the commercial aspect.
What needs improvement with Okta Workforce Identity?
Currently, in Okta Workforce Identity we get the two-digit authentication code. Instead of getting the two-digit authentication code, if we had an option to do fingerprint verification, that would ...
 

Also Known As

Cloud Identity, Cloud Identity Premium
No data available
 

Overview

 

Sample Customers

ExtraHop Networks, HealthChannels
FedEx, Zoom, Takeda, Lululemon Athletica, GrunHub, jetBlue, McKensson, Bain & Company, Engie, Peloton, Sonos, T-Mobile, Hewlett Packard, MGM Resorts, Ally Financial, Priceline, Albertsons, Itercom, Classy, FICO, Kensho, Live Nation, Drata, Rotary, and others.
Find out what your peers are saying about Google Cloud Identity vs. Okta Workforce Identity and other solutions. Updated: September 2025.
872,655 professionals have used our research since 2012.