What is our primary use case?
I have implemented Microsoft Dynamics GP in commercial and public sector organizations. In commercial pharma life sciences, Salesforce Veeva implementation supports commercial organizations doing product launches and campaigns. This extends from planning salesforce territories to incentive planning, and integrating CRM into CPQ for advanced pricing. For the semiconductor industry, where contracts are lengthy and include many line items, configurations, and service bundled offerings, we implement CPQ and CLM.
Microsoft Dynamics GP is primarily proposed when there is a smaller scope and clients are looking for more out-of-the-box capabilities. They may not need flexibility to customize process flows but want the biggest value for their investment because the product comes with integrated end-to-end processes. For large organizations with many Salesforce territories and product groups, we recommend Salesforce due to its extensive customization abilities.
This is typically done in FP&A and other tools within the finance organization, such as SAP IBP, Anaplan, Oracle, Hyperion, and similar solutions.
For smaller organizations, particularly PE-backed firms seeking fully integrated ERP with front office, sales, marketing, and back office finance capabilities in one package, we've explored both Microsoft Dynamics GP and NetSuite. Some clients choose NetSuite, while others opt for Microsoft Dynamics GP, primarily in small-cap and mid-cap companies.
I haven't implemented many supply chain solutions in small organizations, but for small-mid cap companies seeking all front, mid, and back-office capabilities in one system, NetSuite has those capabilities. We evaluated Microsoft Dynamics GP, but I haven't performed any supply operations implementations on it.
There are still use cases that require on-premise deployment, particularly in the public sector. These are typically confidential, highly regulated environments with their own security enclaves, especially in the intelligence community. While these deployments need an on-premise option, most other industries are now adopting cloud solutions.
What is most valuable?
Microsoft Dynamics GP has strong out-of-the-box reporting capabilities. It comes integrated with Office 365, making it simple to incorporate dashboards into PowerPoint or Word documents. Power Apps and Power Automate enhance the system, enabling automation of reporting and alerting capabilities.
For its target segment, Microsoft Dynamics GP is ideally suited. Its integration with Copilot, Office 365, Power Apps, and Power Platform provides great additional benefits, helping deliver better experiences to employees and customers.
What needs improvement?
Scale is a primary concern. If the product vision continues to serve small and mid-cap companies, they need to continue incorporating features into the out-of-the-box solution because small-caps typically lack budget for in-house IT organizations to customize and maintain systems.
If they want to expand beyond mid-cap and enter the large-cap market, they need to consider balance and provide more customizability. This includes extending process flows through more APIs and building a more modular architecture with granular backend exposed via API. The process layer should allow clients to customize while invoking back-office APIs.
The general perception positions Microsoft Dynamics GP in the middle of the market. Systems such as NetSuite and ServiceNow occupy the lower category, providing narrow use cases. Microsoft Dynamics GP offers more breadth and out-of-the-box capabilities at a slightly higher price point. At the top end, SAP, Oracle, and Salesforce offer extensive customizability at a premium price, suitable for large organizations with multiple transactions and customers. Microsoft Dynamics GP currently occupies a favorable position in the middle segment with limited competition.
What do I think about the stability of the solution?
Most solutions handle supplier engagement outside of Microsoft Dynamics GP using applications such as Concur. For inventory management, organizations typically use Manhattan Associates or similar flagship products.
What do I think about the scalability of the solution?
Smaller organizations, particularly PE-backed firms, seek fully integrated ERP solutions. When considering Microsoft Dynamics GP, they sometimes evaluate other competing solutions, which influences scalability considerations.
How are customer service and support?
As alliance partners with Microsoft, we have a direct line of sight with their product companies. At Accenture, Deloitte, and now with Guidehouse, we are their premier alliance partners.
They are great partners to work with, and we are fascinated with their roadmap, the progress made with Copilot, their integrated offerings, and platform evolution.
How would you rate customer service and support?
What other advice do I have?
I have hands-on implementation experience with all cloud and CRM products in the market. We provide advisory work and remain product-agnostic. We advise clients and implement these solutions. The top CRMs we use recently are Salesforce and Microsoft Dynamics GP. On a scale of 1-10, this solution receives a rating of 9.
Which deployment model are you using for this solution?
On-premises
If public cloud, private cloud, or hybrid cloud, which cloud provider do you use?
Other