Campfire Interactive vs Zoho CRM comparison

Campfire Interactive and Zoho are both solutions in the Opportunity Management category. Campfire Interactive is ranked #7 with an average rating of 7.3, while Zoho is ranked #5 with an average rating of 8.2. Additionally, 77% of Campfire Interactive users are willing to recommend the solution, compared to 89% of Zoho users who would recommend it.

Campfire Interactive

Read 9 Campfire Interactive reviews

557 Views
273 Comparison Views

77% willing to recommend

Zoho CRM

Read 55 Zoho CRM reviews

1,741 Views
400 Comparison Views

89% willing to recommend

Campfire Interactive

Zoho CRM

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Executive Summary

We performed a comparison between Campfire Interactive and Zoho CRM based on real PeerSpot user reviews.

Find out in this report how the two Opportunity Management solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Campfire Interactive vs. Zoho CRM Report (Updated: July 2025).

Buyer's Guide

Campfire Interactive vs. Zoho CRM

July 2025

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Helped 865,384 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Campfire Interactive

Ranking in Opportunity Management

7th

Average Rating

7.4

Reviews Sentiment

5.4

Number of Reviews

Ranking in other categories

Project Management Software (17th)

Zoho CRM

Ranking in Opportunity Management

5th

Average Rating

8.0

Reviews Sentiment

6.9

Number of Reviews

Ranking in other categories

CRM (6th), Sales Force Automation (4th)

Featured Reviews

Tom Beach

Market Intelligence & Sales Forecasting at RESRG Automotive

Works very well for opportunity management and sales forecasting for the automotive industry

I've had recent discussions with the leadership team at Campfire Interactive about several issues. They're fully aware of my displeasure with certain things. Some concerns are not related to the tool itself, although there are some aspects that could be better with the tool. The issues are more related to technical service, specifically when we have an issue or problem with the tool, the communication gap, and the follow-through on issues that need improvement. They're fully aware of that concern, and they're doing things to address it. From a technical standpoint, there are some limitations within the tool that are somewhat out of Campfire Interactive's control because it's a complicated industry to try and have one solution that fits all vendors. There are times when we go to execute reports from their system, and the data does not generate as expected. When that happens, we have to inform the Campfire Interactive IT or Support group what the failure is. They have to research and come back to us. In the meantime, we have 2, 4, 6, maybe 12 hours of downtime where people around the world are trying to use the system. Though it affects less than 50 people, these instances are frustrating.

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Romani Labib

Director of Information Technology at MASFinancials

Customization options empower workflow management, though support understanding can be enhanced

Currently, I am still working with Azure and I use the Azure products for my current work. I use Azure Active Directory. I don't use products like App Service from Azure or Azure Logic Apps, Front Door, but I think it's very straightforward. Once I take the first step to use Azure, I can track myself to use another application, program, or module in Azure. I use Office 365 because we actually have Exchange mail server 2019 on premises. In the last few months, I upgraded from Exchange on premise to use Office 365, which is faster, easier to troubleshoot, and more secure. I use Remote Desktop Services (RDS) as the best solution because I make a private server in my data center room. I have many users that need to access the internet, so I don't join the server to my domain because if I have any malware or other attacks, I can resolve it easily without any damage to my internal network. Microsoft RDS is more user-friendly and easier to use compared to RDS from Azure Microsoft or another provider. I purchase Microsoft Remote Desktop Services directly from Microsoft. I have had an MCSE and Microsoft account for 15 years. I work with SharePoint and Exchange, which are famous applications through Microsoft and Office 365. For daily tasks, I use Microsoft tools and Linux tools because I have applications like CRM, ERP, and HRM running over CentOS, an operating system by Linux. Regarding CentOS, in Egypt, we have issues paying for things from the internet, especially due to the large margin between US dollars and Egyptian pounds. CentOS is totally free from the internet, so I create ISO and install it on the server to use all features, policies, and security modules. Currently, I use 3CX as voice solutions, and Asterisk is the Linux platform I use, along with firewalls by Linux called pfSense. All data centers in my company have products between Microsoft and Linux systems. For DNS, I use deDNS to make remote access or subdomains from deDNS organization. Sometimes, I pay for a main domain from HostGator and re-route the domain to my data centers. Based on other competitors, I would rate Zoho CRM's price as a five, as it has a middle-range price compared to others. Overall, I rate Zoho CRM a seven out of ten.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The feature I appreciate the most about Campfire Interactive is probably the forecasting module, the way it links to IHS for the IHS forecast."

"I like the visibility of global opportunities. Prior to using Campfire Interactive, we would conduct Excel-based reporting and sales meetings with everyone bringing their information. Now, we can check it daily, look at the reports daily, and see what is coming into the system and what needs to be managed."

"Enhancing our commercial strategy has been a significant advantage, resulting in millions of dollars in additional revenue that our sales team has been able to achieve through effective planning."

"The most important feature from Campfire Interactive is its ability to work together with other different applications that we use in our company, and I think that's one of the best features it has."

"It fixed an issue where we are able to get all of our information in one spot. We have 23 different manufacturing plants whose systems do not communicate with each other. Campfire Interactive allowed us to bring all of our data into one platform."

"I appreciate the dashboard features and widget features of Campfire Interactive because it has the ability to consolidate data in bar graphs or pie charts, making it very easy to visualize the situation with new opportunities."

"The combination Campfire uses for the automotive sector, particularly the IHS forecast, offers unique predictive capabilities."

"I have recommended Campfire Interactive to at least 10 companies over my career, including some of the largest Tier 1 automotive customer suppliers in the world."

More Campfire Interactive pros

"It is customizable. We have customized the CRM according to our needs."

"Zoho CRM has been a really good product. From a basic CRM perspective, we use it to maintain the details of our company's customers."

"We can customize the solution the way we want to."

"We use the solution for different projects. We use it to patch lead details from clients' sources."

"The most valuable features include the dashboards, deal tracking, email tracking, notes, managing notes and the ability to manage databases in one place."

"The best thing about Zoho CRM is that it is integrated with other Zoho applications."

"I am impressed with the product's information on customers."

"Zoho CRM handles the entire customer relationship management, from lead generation to workflows, reports, and lead qualification."

More Zoho CRM pros

Cons

"Campfire Interactive lacks a built-in interface to manage shipment information, so we have to handle that outside the system."

"It could be a little bit more user-friendly."

"We just went through that last month, where we had reported data to our board of directors and then came to find out that some parts of the data were incorrect, which is really frustrating."

"The areas of improvement for Campfire Interactive are in cycle plan management, forward model and backlog planning, user interface and usability, records management, price bump chart flexibility, and creation and facilitation of reports management."

"I do not prefer the role-based access controls in Campfire Interactive. The role-based system makes sense on paper, but a company such as ours, where people wear multiple hats and different people have multiple roles in some cases, makes it very difficult at times to assign the correct people in the process. I've asked for years to give me, as an admin in the system, the ability to ignore the role and just select the person I want assigned to a task, because the role-based system makes it way more complicated than that."

"Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid. I would like to see some more fluidness from one module to the other."

"Because Campfire Interactive is seen as a standalone system, I do not think that it would be scalable at this point within my company."

"From a technical standpoint, there are some limitations within the tool that are somewhat out of Campfire Interactive's control because it's a complicated industry to try and have one solution that fits all vendors. There are times when we go to execute reports from their system, and the data does not generate as expected."

More Campfire Interactive cons

"This solution needs a more user-friendly interface."

"The process of creating reports is not very user-friendly - it takes time, and it's confusing."

"Zoho CRM has a rule engine or a place where you can set certain rules. That's not evolved very much. They could improve this within the platform."

"The product's scalability and stability need improvement."

"The main area for improvement is how the solution handles leads. Leads are separated and always tied to a contact, which makes it difficult to maintain leads within a company. This could be handled better."

"The login process could be improved as some users find it unfriendly. The documentation could also be more user-friendly and better organized."

"Zoho CRM could benefit from predictive analysis based on historical trends to forecast future performance over the next two to three years, particularly from a sales pipeline perspective."

"Zoho CRM’s customer service can be a little difficult to reach sometimes."

More Zoho CRM cons

Pricing and Cost Advice

"Campfire Interactive is on the expensive side, with approximately $100,000 to $120,000 in expenses."

"We had a negotiation with them back in March of this year to extend our contract for 1 year. They were willing to work with us to negotiate different terms and a different cost of production. They were asking for a certain percentage increase, and we said that was not acceptable. They were willing to settle on a different number."

"It's fairly priced."

"Compared to everything else I have seen, it is very fair."

"I don't know the full scope of our subscriptions for all the modules, but from what I've seen before, it seems fairly expensive. The high cost may drive some potential clients to consider developing a homegrown solution internally if they have a competent finance group."

"The price of Zoho CRM is already competitive, but we would always like to have a better discount. Most of the features are included in the price but if we want the extra features then we have to purchase them."

"The licensing is the subscription, where we pay $50 per month per user."

"Zoho CRM is available at a fairly average price"

"The solution has standard pricing plans."

"The solution is cost-effective."

"Compared to other CRMs, it is very cheap."

"Professional plans cost $35 per user in the USA and EUR 35 in Europe."

"We pay for an annual license to use this solution."

More Zoho CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

21%

Outsourcing Company

20%

Computer Software Company

18%

Insurance Company

Manufacturing Company

Computer Software Company

University

Educational Organization

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What is your experience regarding pricing and costs for Campfire Interactive?

My company is in a unique situation because we have had the product for so long. We got grandfathered into some very good pricing. The pricing that my company has currently is very good, but I thin...

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What needs improvement with Campfire Interactive?

The issue we are having with Campfire Interactive is that it is basically seen as a standalone system and our company is in the process of trying to implement a full company system, a full process ...

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What is your primary use case for Campfire Interactive?

We are using the OMSF module, which is the revenue planning module.

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What do you like most about Zoho CRM?

Zoho CRM integrates easily with customer service workflows.

See all answers

What is your experience regarding pricing and costs for Zoho CRM?

I rate the pricing as a five out of ten, as it offers good value for money.

See all answers

What needs improvement with Zoho CRM?

The UX for the product in general is probably below standard compared to some of the other CRMs.

See all answers

Comparisons

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Compared 6% of the time

Salesforce Sales Cloud vs Zoho CRM

Compared 6% of the time

Microsoft Dynamics CRM vs Zoho CRM

Compared 5% of the time

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Product Reports

Buyer's Guide

Campfire Interactive

August 2025

Download Campfire Interactive product report

Buyer's Guide

Zoho CRM

July 2025

Download Zoho CRM product report

Overview

Campfire Interactive provides strategic planning and product profitability management, offering businesses comprehensive foresight into financial trajectories and market demands.

Campfire Interactive delivers data-driven insights, helping organizations align their product portfolios with market trends. By enabling scenario planning and strategic forecasting, companies can make informed decisions to maximize their product profitability. Its integration capabilities with existing enterprise systems facilitate streamlined operations, ensuring teams have access to real-time data for quick, adaptable responses to changing market landscapes.

What are the key features of Campfire Interactive?

Strategic Planning: Facilitates long-term planning and forecasting with precision.
Scenario Analysis: Offers detailed what-if analysis to align with market dynamics.
Profitability Management: Tracks and optimizes the profitability of product portfolios.

What benefits or ROI can be expected with Campfire Interactive?

Optimize Product Profitability: Enhance profit margins by aligning product strategies with market demand.
Data-Driven Decisions: Leverage analytics for informed strategic choices.
Efficient Resource Allocation: Streamline processes and allocate resources strategically.

Campfire Interactive is used extensively in industries reliant on meticulous product planning and forecasting. Automotive and aerospace sectors benefit from its ability to integrate complex data streams, improving coordination and maximizing profit potential through enhanced market understanding.

Campfire Interactive

Zoho CRM empowers organizations with a complete customer relationship lifecycle management solution for managing organization-wide Sales, Marketing, Customer Support & Service and Inventory Management.

Zoho

Sample Customers

Information Not Available

JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult

Buyer's Guide

Campfire Interactive vs. Zoho CRM

July 2025

Free Report: Campfire Interactive vs. Zoho CRM

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