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Campfire Interactive vs Zoho CRM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Campfire Interactive
Ranking in Opportunity Management
10th
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
2
Ranking in other categories
Project Management Software (25th)
Zoho CRM
Ranking in Opportunity Management
3rd
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
52
Ranking in other categories
CRM (5th), Sales Force Automation (3rd)
 

Featured Reviews

Bianca Gaida - PeerSpot reviewer
Standardization and global information help with instantaneous projections
I recently discussed with them the need for better KPI measurements in the automotive world. A big KPI in the automotive world is the bookings of the future years, and we measure that not in annual revenue but in the lifetime of any given vehicle. Let's say, on average, a vehicle is in the market for five years, so we add up the five years of revenue that is generated with that vehicle. Every region and every account has targets where they have to say, "I'm going to source amount x in the upcoming year." This LOP calculation is not easily done because IHS also has limitations, so right now, it only projects out till 2031 or 2032. For instance, if we launch a program in 2028 that starts in 2030, only two years of data can be seen, and I cannot calculate the life of program revenue. We discussed it with them. They are looking into AI to make longer projections possible and to also improve the quality of the data that we have in the system to calculate this LOP based on historical data or IHS information. They had people who trained our staff, and some people, even though located in the US, were working 24/7 to accommodate our needs in Asia or Europe. These same people also had to implement the system and not just train, which I thought was a bit too much for people to handle. I told them that it would be beneficial to have someone in Asia or Europe to do those types of training during the time when those regions are working. They can have a hotline for simple questions. Sometimes, simple questions disrupt complex tasks. Having dedicated resources for basic inquiries could alleviate this issue. Additionally, it could be beneficial to have training videos within the system to handle routine questions instead of constantly bugging the people who are supposed to do way more complex things than that.
AmerKhan - PeerSpot reviewer
Diverse integrations assist in seamlessly aligning marketing efforts with sales tracking
Zoho CRM is flexible due to its integrations, like with Zoho Campaign, helping integrate marketing efforts with CRM processes. It offers a no-cost entry with the ability for three users to use it at no charge, which is beneficial for startups to explore the platform without financial strain. This enables me to start using the platform, handle opportunities, and get a feel before committing financially.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I appreciate the flexibility of the company more than any specific software feature. I have worked with SAP and other software providers before, and since it is still a smaller company, there is a very personal exchange. If we have a simple need that does not require coding, the company is willing to make changes overnight or even within hours. They are truly flexible and customer-oriented."
"The combination Campfire uses for the automotive sector, particularly the IHS forecast, offers unique predictive capabilities."
"Campfire Interactive has saved us time because the data that we are collecting is the same."
"I like the visibility of global opportunities. Prior to using Campfire Interactive, we would conduct Excel-based reporting and sales meetings with everyone bringing their information. Now, we can check it daily, look at the reports daily, and see what is coming into the system and what needs to be managed."
"Customer tracking, order management, sales tracking and PO tracking provide efficiency."
"I like that it is easy to get data in and out of it. We can export and import CSV files. I also like that the database is hierarchical, which allows me to be able to look at a parent and multiple children."
"There are many features that capture customer data."
"It is customizable. We have customized the CRM according to our needs."
"What I like best about Zoho CRM is the web form feature. I find Zoho CRM forms excellent."
"Zoho CRM integrates easily with customer service workflows."
"Zoho CRM is easy to use and easy to understand."
"The solution is always stable."
 

Cons

"I recently discussed with them the need for better KPI measurements in the automotive world. A big KPI in the automotive world is the bookings of the future years, and we measure that not in annual revenue but in the lifetime of any given vehicle."
"They occasionally became overwhelmed, leading to slowdowns due to the busy workforce."
"Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid. I would like to see some more fluidness from one module to the other."
"Because we use a multitude of modules, some of the interactions from one module to the other are not as seamless or fluid."
"Zoho CRM could benefit from predictive analysis based on historical trends to forecast future performance over the next two to three years, particularly from a sales pipeline perspective."
"The solution's feature for forecast has limitations."
"I would like to see more integrations and customization options in the next release."
"What needs improvement in Zoho CRM is the UI. It needs to be more user-friendly. I like Salesforce better than Zoho CRM in terms of the UI, so if Zoho CRM can make some UI changes, that would make the tool better."
"In Creator, you can do calculations and change another field immediately after you enter any value. If you add the quantity or price in any field, you can immediately change the total in Creator. The same functionality is not directly available in CRM because it is prebuilt."
"Zoho could be more user friendly by improving the UI of the interface."
"There was a challenge while deploying Zoho when we brought an API code. Because integrations "aren't perfect" for every organization."
"The reporting for developers should be improved."
 

Pricing and Cost Advice

"Compared to everything else I have seen, it is very fair."
"Zoho CRM has a subscription-based license, which is not too expensive."
"Zoho CRM is available at a fairly average price"
"It is around $1000 a month."
"The solution is cost-effective."
"There is an annual license."
"The solution has standard pricing plans."
"The basic plan has changed from $15 to $25 or $30."
"The price of Zoho CRM is already competitive, but we would always like to have a better discount. Most of the features are included in the price but if we want the extra features then we have to purchase them."
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Top Industries

By visitors reading reviews
Computer Software Company
36%
Manufacturing Company
22%
University
13%
Wholesaler/Distributor
10%
Educational Organization
77%
Computer Software Company
3%
Financial Services Firm
2%
Government
2%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What needs improvement with Campfire Interactive?
I recently discussed with them the need for better KPI measurements in the automotive world. A big KPI in the automotive world is the bookings of the future years, and we measure that not in annual...
What is your primary use case for Campfire Interactive?
We use it primarily to project our global sales forecast. They offer several solutions, but we only utilize the opportunity management system. Sales forecasting is the main focus, complemented by w...
What do you like most about Zoho CRM?
Zoho CRM integrates easily with customer service workflows.
What is your experience regarding pricing and costs for Zoho CRM?
I rate the pricing as a five out of ten, as it offers good value for money.
What needs improvement with Zoho CRM?
The analytics and AI suggestion features need improvement.
 

Comparisons

No data available
 

Overview

 

Sample Customers

Information Not Available
JetHub, Anderson Sales Advantage, ActionCoach, Milagro Advisory Group, TECO Pneumatic, Proteomics Consult
Find out what your peers are saying about Campfire Interactive vs. Zoho CRM and other solutions. Updated: April 2025.
849,963 professionals have used our research since 2012.