Sprinklr and Salesforce Community Cloud compete in social media management and community engagement. Salesforce Community Cloud tends to have the upper hand due to its broader range of features and integration with Salesforce CRM, justifying its higher price point.
Features: Sprinklr provides social media management tools with strengths in customer engagement, monitoring, and reporting. Salesforce Community Cloud offers a suite for building online communities, customization, and analytics, along with Salesforce CRM integration. Users recognize Salesforce Community Cloud for its features, whereas Sprinklr focuses on social media functions.
Ease of Deployment and Customer Service: Salesforce Community Cloud integrates seamlessly with the Salesforce ecosystem, simplifying deployment and scalability, with highly regarded customer service. Sprinklr's deployment process is straightforward and supported by extensive channels but is less simple compared to Salesforce's integration. Salesforce Community Cloud’s integration and support have a slight advantage.
Pricing and ROI: Sprinklr is viewed as cost-effective with a competitive pricing structure and substantial ROI for businesses focused on social media. Salesforce Community Cloud involves a higher setup cost, justifiable by its extensive features, offering better ROI in terms of feature richness and capabilities. Despite appealing pricing from Sprinklr for budget-conscious businesses, Salesforce Community Cloud's ROI benefits from its offerings.
| Product | Market Share (%) |
|---|---|
| Sprinklr | 17.3% |
| Salesforce Community Cloud | 16.3% |
| Other | 66.4% |
| Company Size | Count |
|---|---|
| Small Business | 1 |
| Midsize Enterprise | 5 |
| Large Enterprise | 6 |
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
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