MicroStrategy and Salesforce Einstein Analytics are both competitive in the business intelligence sector. Salesforce Einstein Analytics has the upper hand due to its seamless integration with Salesforce CRM and ease of use, offering visually appealing dashboards and AI-driven insights.
Features: MicroStrategy is valued for its scalability, advanced data exploration tools, and a comprehensive suite for optimized report and dashboard generation. Salesforce Einstein Analytics offers intuitive AI-driven insights, easy integration with the Salesforce ecosystem, and visually appealing dashboards.
Room for Improvement: MicroStrategy's complex installation and costly licensing are seen as downsides, along with the need for improved development tools and data visualization. Salesforce Einstein Analytics could benefit from more affordable pricing, expanded customization, and enhanced AI integration, especially for non-US markets.
Ease of Deployment and Customer Service: MicroStrategy offers flexible deployment options, including on-premises and hybrid cloud solutions, though customer support responsiveness can be inconsistent. Salesforce Einstein Analytics, being cloud-based, allows for smooth deployment and integration within the Salesforce environment, with a noted need for more intuitive support resources.
Pricing and ROI: MicroStrategy's high pricing and complex licensing can be challenging for smaller companies, yet the ROI is justified by its scalability. Salesforce Einstein Analytics adopts a subscription-based model, which some users find expensive but offset by its value in CRM integration, providing extensive capabilities despite the cost.
Tech support for Salesforce Einstein Analytics is generally good.
MicroStrategy could learn from Power BI's user-friendly interface.
There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language.
A benefit is that the pricing is available online, ensuring there are no hidden costs.
The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
It allows for a personalized customer experience by providing insights.
Company: Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. With direct operations in 26 countries worldwide and approximately 2,000 employees, our mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable and user-friendly. To learn more, visit MicroStrategy online, and follow us on Facebook and Twitter.
Product portfoilio:
MicroStrategy 10 Secure Enterprise™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight throughout an enterprise through two distinct offerings: MicroStrategy Analytics™ and MicroStrategy Desktop™. MicroStrategy Analytics delivers reports and dashboards, and enables users to conduct ad hoc analysis and share insights anywhere, anytime, via mobile devices or the Web. It also combines the agility and productivity of self-service visual data discovery with the security, scalability, and governance features of enterprise-grade business intelligence. MicroStrategy Desktop is a standalone, on-premise visual data discovery tool designed to enable business users to analyze and understand their data. MicroStrategy Mobile™ enables organizations to rapidly build custom business applications that deliver analytics combined with transactions, multimedia, and custom workflows to mobile devices. MicroStrategy Secure Cloud™ combines all of the enterprise analytics, mobile, and security features in MicroStrategy 10 Secure Enterprise with powerful and scalable data integration, validation, and warehousing services — all delivered in an environment where organizations can deploy transformational analytics applications in minutes.
Usher, MicroStrategy’s breakthrough security solution, is a powerful mobile security platform designed to dematerialize traditional forms of identity verification (such as passwords, tokens, and physical badges) and replace them with a single mobile identity badge that is cryptographically linked to its owner’s smartphone and dynamically linked to an enterprise’s existing identity repositories. Usher works on standard Android and iOS smartphones, and also boasts an Apple Watch™ integration.
Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:
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