Looker vs MicroStrategy comparison

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Looker Logo
3,765 views|2,757 comparisons
MicroStrategy Logo
11,808 views|8,699 comparisons
Comparison Buyer's Guide
Executive Summary

We performed a comparison between Looker and MicroStrategy based on real PeerSpot user reviews.

Find out what your peers are saying about Qlik, Dundas, Looker and others in Embedded BI Tools.
To learn more, read our detailed Embedded BI Tools Report (Updated: November 2022).
657,397 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"The stability of Looker has been good since I have been using it. However, it depends on what components are being used.""Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It works better with BigQuery than any other BI platform. We also like how this tool was developed. It was designed with an eye toward microservices architecture.""From a developer's perspective, the way the functionality's being handled is great."

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"The solution is ideal for enterprise-level companies or corporations.""The product is very mature. It's quite robust and an excellent enterprise-level solution.""It is easy to use and visually very appealing. One thing that sets it apart is that it has got a great ETL tool. As compared to some of the other solutions, it is much easier to process data from other applications in MicroStrategy. That's why we prefer using it.""MicroStrategy has what they call the Semantic Graph — an enterprise-grade semantic graph — and I think the technology is fantastic.""The hyperintelligence is the most valuable feature.""The interactive features that appear in the report were good. The external rendering option they give with multi servers was also good.""The most valuable features of MicroStrategy are user-friendliness and integration with the different data warehouse systems.""MicroStrategy's solution for mobile is very good."

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Cons
"Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to expand its horizons when it comes to data sources. The inability to connect to different data sources is hampering our use cases. Currently, it only has an ODBC connection that connects to a database. It needs to connect to other data sources, such as Excel, APIs, and different platforms.""It needs to be more user-friendly."

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"The learning curve is quite steep.""I would like to see more integration.""MicroStrategy should become more user friendly. It should behave more like Tableau.""I would like to see the enterprise version available in a demo or as a trial version.""Its price should be lower. In terms of features, what we have is quite encompassing right now.""We've found the scalability to be very good. However, it depends on the environment. In general, it could be much better.""Data preparation-wise, it was not so straightforward with respect to getting different sources. Preparing or transforming the data inside and then bringing it onto the dashboard was a bit difficult, and the experience could have been better.""MicroStrategy should improve migration automation. Additionally, I would like there to be better partnership support."

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Pricing and Cost Advice
  • "Looker is expensive and could be made better by reducing it."
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  • "It is expensive. We would like to extend it to many users, but we are currently restricting that because the cost is a constraint. If we are given a chance, we would love to expand it."
  • "All BI software vendors' list prices are high. It's about a price that fits the customer's needs. And I think MicroStrategy has some flexibility in its pricing model where we can easily demonstrate a total cost of ownership comparison against any of the other players."
  • "There is no subscription, I am using the free version."
  • "I am unsure what the licensing costs are for this solution however, development costs are around $100,000 per year."
  • "The price of MicroStrategy is reasonable."
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    Questions from the Community
    Top Answer:Looker allows you to generate the most optimal SQL queries in a DC through UI actions. We had signed a contract with Google Cloud to use BigQuery. That was the primary reason we adopted Looker. It… more »
    Top Answer:I am not 100% sure about the price, but Looker is slightly less expensive in comparison to Power BI. The tool isn't cheap, but it's roughly in the same range as its competitors. I think they give… more »
    Top Answer:Looker doesn't connect to Excel, which is a huge disappointment because a lot of data is presented in Excel. Also, it can't consume data directly from REST APIs, which is necessary. Looker needs to… more »
    Top Answer:The most valuable features of MicroStrategy are user-friendliness and integration with the different data warehouse systems.
    Top Answer:MicroStrategy is used to receive all the reports from their customers who are logging into their website, such as customers purchasing products online.
    Ranking
    4th
    out of 23 in Embedded BI Tools
    Views
    3,765
    Comparisons
    2,757
    Reviews
    3
    Average Words per Review
    683
    Rating
    7.7
    Views
    11,808
    Comparisons
    8,699
    Reviews
    11
    Average Words per Review
    477
    Rating
    8.1
    Comparisons
    Learn More
    Overview

    Looker is a data platform that brings data and business teams together by making it easy for everyone to explore and understand the data that drives business.

    Company: Founded in 1989, MicroStrategy (Nasdaq: MSTR) is a leading worldwide provider of enterprise software platforms. With direct operations in 26 countries worldwide and approximately 2,000 employees, our mission is to provide enterprise analytics, mobility, and security platforms that are flexible, powerful, scalable and user-friendly. To learn more, visit MicroStrategy online, and follow us on Facebook and Twitter.

    Product portfoilio:

    MicroStrategy 10 Secure Enterprise™ empowers leading organizations to analyze vast amounts of data and distribute actionable business insight throughout an enterprise through two distinct offerings: MicroStrategy Analytics™ and MicroStrategy Desktop™. MicroStrategy Analytics delivers reports and dashboards, and enables users to conduct ad hoc analysis and share insights anywhere, anytime, via mobile devices or the Web. It also combines the agility and productivity of self-service visual data discovery with the security, scalability, and governance features of enterprise-grade business intelligence. MicroStrategy Desktop is a standalone, on-premise visual data discovery tool designed to enable business users to analyze and understand their data. MicroStrategy Mobile™ enables organizations to rapidly build custom business applications that deliver analytics combined with transactions, multimedia, and custom workflows to mobile devices. MicroStrategy Secure Cloud™ combines all of the enterprise analytics, mobile, and security features in MicroStrategy 10 Secure Enterprise with powerful and scalable data integration, validation, and warehousing services — all delivered in an environment where organizations can deploy transformational analytics applications in minutes.

    Usher, MicroStrategy’s breakthrough security solution, is a powerful mobile security platform designed to dematerialize traditional forms of identity verification (such as passwords, tokens, and physical badges) and replace them with a single mobile identity badge that is cryptographically linked to its owner’s smartphone and dynamically linked to an enterprise’s existing identity repositories. Usher works on standard Android and iOS smartphones, and also boasts an Apple Watch™ integration.

    Offer
    Learn more about Looker
    Learn more about MicroStrategy
    Sample Customers
    Yahoo!, Etsy, Kohler, Hipcamp, Hubspot, Kickstarter, Venmo, Dollar Shave Club, 600+ customer
    Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
    Top Industries
    REVIEWERS
    Retailer14%
    Recruiting/Hr Firm14%
    Computer Software Company14%
    Marketing Services Firm14%
    VISITORS READING REVIEWS
    Computer Software Company17%
    Financial Services Firm14%
    Comms Service Provider12%
    Retailer7%
    REVIEWERS
    Financial Services Firm15%
    Healthcare Company14%
    Retailer11%
    Manufacturing Company6%
    VISITORS READING REVIEWS
    Computer Software Company16%
    Financial Services Firm15%
    Comms Service Provider9%
    Retailer9%
    Company Size
    REVIEWERS
    Small Business25%
    Midsize Enterprise42%
    Large Enterprise33%
    VISITORS READING REVIEWS
    Small Business18%
    Midsize Enterprise14%
    Large Enterprise68%
    REVIEWERS
    Small Business22%
    Midsize Enterprise17%
    Large Enterprise62%
    VISITORS READING REVIEWS
    Small Business16%
    Midsize Enterprise12%
    Large Enterprise72%
    Buyer's Guide
    Embedded BI Tools
    November 2022
    Find out what your peers are saying about Qlik, Dundas, Looker and others in Embedded BI Tools. Updated: November 2022.
    657,397 professionals have used our research since 2012.

    Looker is ranked 4th in Embedded BI Tools with 3 reviews while MicroStrategy is ranked 7th in BI (Business Intelligence) Tools with 11 reviews. Looker is rated 7.6, while MicroStrategy is rated 8.2. The top reviewer of Looker writes "Easy to set up and has good community support but requires better UI". On the other hand, the top reviewer of MicroStrategy writes "Very good solution for mobile". Looker is most compared with Tableau, Google Data Studio, Qlik Sense, Amazon QuickSight and Oracle OBIEE, whereas MicroStrategy is most compared with Microsoft BI, Tableau, IBM Cognos, SAP BusinessObjects Business Intelligence Platform and Alteryx.

    We monitor all Embedded BI Tools reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.