IBM Watson Explorer vs Salesforce Einstein Analytics comparison

The compared IBM and Salesforce solutions aren't in the same category. IBM is ranked #11 in DM , and holds a 2.1% mindshare in the category. Salesforce is ranked #12 in BIT , with an average rating of 8.5, and holds a 1.0% mindshare. Additionally, 100% of IBM users are willing to recommend the solution, compared to 86% of Salesforce users who would recommend it.

IBM Watson Explorer

Read 10 IBM Watson Explorer reviews

565 Views
90 Comparison Views

100% willing to recommend

Salesforce Einstein Analytics

Read 21 Salesforce Einstein Analytics reviews

2,419 Views
1,669 Comparison Views

86% willing to recommend

IBM Watson Explorer

Salesforce Einstein Analytics

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between IBM Watson Explorer and Salesforce Einstein Analytics based on real PeerSpot user reviews.

Find out what your peers are saying about Knime, IBM, Weka and others in Data Mining.

To learn more, read our detailed Data Mining Report (Updated: August 2025).

Buyer's Guide

Data Mining

August 2025

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Helped 867,349 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

IBM Watson Explorer

Average Rating

8.4

Reviews Sentiment

6.3

Number of Reviews

Ranking in other categories

Data Mining (11th)

Salesforce Einstein Analytics

Average Rating

8.0

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

BI (Business Intelligence) Tools (12th)

Mindshare comparison

While both are Business Intelligence solutions, they serve different purposes. IBM Watson Explorer is designed for Data Mining and holds a mindshare of 2.1%, up 0.8% compared to last year.
Salesforce Einstein Analytics, on the other hand, focuses on BI (Business Intelligence) Tools, holds 1.0% mindshare, down 1.5% since last year.

Data Mining Market Share Distribution
Product	Market Share (%)
IBM Watson Explorer	2.1%
KNIME Business Hub	22.1%
IBM SPSS Modeler	15.7%
Other	60.099999999999994%

Data Mining

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Salesforce Einstein Analytics	1.0%
Microsoft Power BI	14.5%
Tableau Enterprise	11.0%
Other	73.5%

BI (Business Intelligence) Tools

Featured Reviews

it_user1319820

Lead Engineer at a computer software company with 10,001+ employees

A data analysis tool that is scalable and includes keyword search functionality

The solution is used for a government company for data collection and analysis I have found the auto-generated document very useful as well as the main keywords that are highlighted, which are used for the search functionality within IBM Watson Explorer. I have been using the solution for five…

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Sunny Nair

Solution Architect and Senior Consultant at Keysight Technologies

Business insights improve with reliable integration but face occasional system downtimes

It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"Ease of use is pretty good as is the standardization of not actually having to have my own natural learning algorithms, just to use the Watson APIs."

"The valuable feature of Watson Explorer for us is data entities, and to see the hidden insights from within unstructured data."

"For me, as a user, the most valuable feature is the ability to ingest and then retrieve information from a range of separate sources; the ability to dissect questions in context and actually answer them."

"The ability to easily pull together lots of different pieces of information and drill down in a smarter way than has been possible with other analytics tools is key. Watson is all based on a set of AI and deep learning, machine-learning capabilities, and it is looking behind the scenes at some relationships that you likely would not have spotted on your own. It's pulling things together, categorizing some things, that are not something that you might have seen on your own."

"We take natural language that was happening in our repositories and our application and then feed it to the Watson APIs. We receive JSON payloads as an API response to get cognitive feedback from the repository data."

"I have found the auto-generated document very useful as well as the main keywords that are highlighted, which are used for the search functionality within IBM Watson Explorer."

"The inbuilt features, like pictorial representation of the data and the ability to remap and realign the data, provide clarity in understanding sales perspectives."

"It is a comprehensive solution. It has everything in it. I can easily find what I need."

"Salesforce Einstein Analytics is a simplified CRM. It's integration is good."

"he most valuable feature of the solution is its ease of use."

"We have found the scalability to be very good."

"The solution scales extremely well."

"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."

"Transparency is the most valuable feature of this solution."

More Salesforce Einstein Analytics pros

Cons

"Stability is actually one of the areas that could use improvement. Setting it up is always tough. Setting Explorer requires experts, but also the underlying platform is not that stable. So it really needs a good expert to keep it running."

"More cognitive feedback would be good. The natural language analysis is great, the sentiment analyzers are great. But I would just like to see more... innovation done with the Watson platform."

"I would say, give some kind of a community edition, a free edition. A lot of companies do, even Amazon gives you some kind of trial and error opportunities. If they could provide something like that, it would be good."

"Much of IBM operates this way, where they have sets of tools that are in the middleware space, and it becomes the customer's responsibility or the business partner's responsibility to develop full solutions that take advantage of that middleware. I think IBM's finding itself in that spot with Watson-related technologies as well, where the capabilities to do really interesting and useful things for customers is there, but somebody still has to build it. Is that going to be the customer? Are they going to be willing to take on that responsibility themselves"

"It is a little bit tricky to get used to the workflow of knowing how to train Watson, what can be provided, what can't be, how to provide it, how to import, export, and what it means every time you have to add a new dictionary"

"The solution is expensive."

"Small businesses will probably have a little harder time getting into it, just because of the amount of resources that they have available, both financial and time, but it really is a solution that should work for them."

"It needs better language support, to include some other languages. Also, they should improve the user interface."

"There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline."

"Improvement-wise, I feel the solution must be more robust since it is not exactly ready to handle large data."

"The product must be more transparent."

"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."

"Better pricing would make it available to more users and we would likely use it more broadly within the organization."

"The tool needs to simplify its features."

"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."

"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."

More Salesforce Einstein Analytics cons

Pricing and Cost Advice

"The solution is expensive."

"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."

"The solution is expensive."

"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."

"Price-wise, Salesforce Einstein Analytics is an expensive tool."

"I rate the solution's pricing a seven out of ten."

"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."

"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."

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Top Industries

By visitors reading reviews

Educational Organization

14%

Performing Arts

12%

University

10%

Recreational Facilities/Services Company

Financial Services Firm

14%

Computer Software Company

14%

Manufacturing Company

University

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	2
Large Enterprise	7

By reviewers
Company Size	Count
Small Business	7
Midsize Enterprise	4
Large Enterprise	12

Questions from the Community

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What do you like most about Salesforce Einstein Analytics?

The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...

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What needs improvement with Salesforce Einstein Analytics?

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What is your primary use case for Salesforce Einstein Analytics?

It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...

See all answers

Comparisons

Microsoft Power BI vs IBM Watson Explorer

Compared 32% of the time

Tableau Enterprise vs IBM Watson Explorer

Compared 30% of the time

Izenda vs IBM Watson Explorer

Compared 13% of the time

More IBM Watson Explorer Competitors

Microsoft Power BI vs Salesforce Einstein Analytics

Compared 30% of the time

Databricks vs Salesforce Einstein Analytics

Compared 19% of the time

Tableau Enterprise vs Salesforce Einstein Analytics

Compared 15% of the time

SAP Analytics Cloud vs Salesforce Einstein Analytics

Compared 8% of the time

Amazon QuickSight vs Salesforce Einstein Analytics

Compared 7% of the time

More Salesforce Einstein Analytics Competitors

Product Reports

Buyer's Guide

IBM Watson Explorer

September 2025

Download IBM Watson Explorer product report

Buyer's Guide

Salesforce Einstein Analytics

August 2025

Download Salesforce Einstein Analytics product report

Also Known As

IBM WEX

Einstein Analytics, Salesforce Wave Analytics

Overview

IBM Watson Explorer is a cognitive exploration and content analysis platform that lets you listen to your data for advice. Explore and analyze structured, unstructured, internal, external and public content to uncover trends and patterns that improve decision-making, customer service and ROI. Leverage built-in cognitive capabilities powered by machine learning models, natural language processing and next-generation APIs to unlock hidden value in all your data. Gain a secure 360-degree view of customers, in context, to deliver better experiences for your clients.

IBM

Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:

Connect directly to your CRM data and execute on insights directly in Chatter.
Automatically analyze millions of rows of data and get predictive analytics with Einstein Discovery.
Explore data quickly and automate actions with prebuilt apps.
Use mobile to act, whether you're on Android or iOS.

Salesforce

Sample Customers

RIMAC, Westpac New Zealand, Toyota Financial Services, Swiss Re, Akershus University Hospital, Korean Air Lines, Mizuho Bank, Honda

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority

Find out what your peers are saying about Knime, IBM, Weka and others in Data Mining. Updated: August 2025.

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We monitor all Data Mining reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.