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MicroStrategy vs QlikView comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 2, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.7
MicroStrategy enhances reporting and visualization, boosts efficiency, reduces costs, yet quantifying ROI remains challenging for some users.
Sentiment score
6.4
QlikView ROI appears through time savings, decision-making improvements, and efficient deployment, despite licensing complexity impacting perception.
The biggest return on investment is the time saving for the customer.
Managing Director at Hurricnae
 

Customer Service

Sentiment score
5.2
MicroStrategy offers generally responsive customer service, though pricing, technical support expertise, and response times, especially after hours, need improvement.
Sentiment score
6.1
QlikView's customer support is highly rated, with quick responses, a helpful community, and generally strong availability despite geographic factors.
I would rate the technical support from MicroStrategy as nine out of 10.
Lead Software Engineer at Momentus
I would rate the customer support a solid 10.
Managing Director at Hurricnae
I am totally satisfied with technical support from Qlik.
Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees
 

Scalability Issues

Sentiment score
7.6
MicroStrategy offers effective scalability, though challenges with large data volumes or architecture can require robust infrastructure and support.
Sentiment score
7.0
QlikView scales well with efficient resource management, but superior scalability features are found in Qlik Sense, requiring robust infrastructure.
MicroStrategy's scalability is good, as it has the possibility to read a lot of data and works fine with all the information that we have.
Analyst - IM at a healthcare company with 10,001+ employees
If you want better performance with a larger volume of data, you can simply add an additional server.
Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees
 

Stability Issues

Sentiment score
7.3
MicroStrategy is stable and reliable, with most issues resolved through updates or proper setup, garnering positive feedback.
Sentiment score
7.7
Users rate QlikView's stability highly, with issues mainly due to infrastructure or large data, resolved with hardware tweaks.
I would rate the stability of MicroStrategy as nine out of 10.
Lead Software Engineer at Momentus
 

Room For Improvement

MicroStrategy needs enhancements in usability, integration, and support, while addressing costly licensing and slow feature releases.
QlikView needs a more intuitive interface, better scalability, integration, predictive analytics, and cost-effective licensing for improved user experience.
Organizations that are well-established and have more money can afford MicroStrategy, but startups and mid-level organizations who do not have this much budget have to opt for other cheaper tools.
Lead Software Engineer at Momentus
I would appreciate improvements in MicroStrategy related to integration or sharing features with Power BI.
Analyst - IM at a healthcare company with 10,001+ employees
MicroStrategy could learn from Power BI's user-friendly interface.
Technical Analyst at Allianz
AI features are already available in Qlik Sense, so you would need to migrate to that platform.
Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees
In QlikView, I believe the improvement that should be made is to bring the costs down, as you'll have to be competitive with Power BI, aiming for at least a 30% reduction to stop the hemorrhaging to Power BI.
Managing Director at Hurricnae
 

Setup Cost

MicroStrategy offers powerful features for large enterprises but is costly, with flexible licensing and competitive long-term ownership costs.
QlikView pricing is variable and can be costly, but strategic planning can maximize ROI for organizations.
The license cost per user or per year for QlikView is about 500 Euros annually.
Managing Director at Hurricnae
I would rate the pricing for QlikView as not cheap, but it is reasonable.
Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees
 

Valuable Features

MicroStrategy provides scalable BI solutions with advanced visualization, mobile integration, robust security, and extensive SDK/API for customization.
QlikView offers powerful data analysis with dynamic dashboards, intuitive interface, and rapid visualization for enhanced business performance and insights.
It's important because with MicroStrategy we can manage all our cubes and show data to our clients.
Analyst - IM at a healthcare company with 10,001+ employees
The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements.
Lead Software Engineer at Momentus
The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
Technical Analyst at Allianz
Building metrics using simple language, similar to what you have in Excel, is what I have found most valuable in QlikView.
Financial Controller with task of Business Intelligence Implementation at a wholesaler/distributor with 1,001-5,000 employees
The best features in QlikView are rapid development, the fact that I can do what I want in QlikView, and full control along with ease of use.
Managing Director at Hurricnae
 

Categories and Ranking

MicroStrategy
Ranking in Embedded BI
2nd
Average Rating
8.2
Reviews Sentiment
6.5
Number of Reviews
162
Ranking in other categories
BI (Business Intelligence) Tools (8th)
QlikView
Ranking in Embedded BI
4th
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
163
Ranking in other categories
Reporting (5th)
 

Mindshare comparison

As of December 2025, in the Embedded BI category, the mindshare of MicroStrategy is 9.5%, down from 12.0% compared to the previous year. The mindshare of QlikView is 10.4%, up from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Embedded BI Market Share Distribution
ProductMarket Share (%)
MicroStrategy9.5%
QlikView10.4%
Other80.1%
Embedded BI
 

Featured Reviews

AS
Lead Software Engineer at Momentus
Provides strong data visualization and security while easing deployment across multiple sectors
The most effective features of MicroStrategy for data analysis in my experience are the security, the metadata management, and the administration, along with the options of different workarounds available to accommodate different types of requirements. MicroStrategy's data visualization capabilities are great, and I would rate them nine out of 10.
MA
Managing Director at Hurricnae
Rapid development and flexibility transform commercial decision-making processes
In QlikView, I believe the improvement that should be made is to bring the costs down, as you'll have to be competitive with Power BI, aiming for at least a 30% reduction to stop the hemorrhaging to Power BI, considering that you're losing a lot of customers to Power BI. Reducing costs is the main improvement needed, as this is the biggest burden currently faced in the South African market, with Microsoft converting QlikView customers due to the perceived cost reduction. I am aware of several big corporations, such as Sanofi and Aspen Pharmacare, which have left QlikView due to cost issues.
report
Use our free recommendation engine to learn which Embedded BI solutions are best for your needs.
879,371 professionals have used our research since 2012.
 

Comparison Review

it_user79932 - PeerSpot reviewer
Senior Manager - BI Head with 5,001-10,000 employees
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
 

Top Industries

By visitors reading reviews
Financial Services Firm
13%
Computer Software Company
9%
Retailer
8%
Healthcare Company
7%
Financial Services Firm
12%
Manufacturing Company
11%
Computer Software Company
8%
Performing Arts
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise26
Large Enterprise100
By reviewers
Company SizeCount
Small Business73
Midsize Enterprise36
Large Enterprise76
 

Questions from the Community

What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
My company has many licenses for MicroStrategy because we can build reports in this tool. I don't know what the cost is for these licenses.
What needs improvement with MicroStrategy?
I don't have any issues with MicroStrategy and would not suggest how it can be improved. I would not change anything because it's a great tool to build reports. I would appreciate improvements in M...
What do you like most about QlikView?
If you correctly use the product for your use cases, it provides value for money.
What is your experience regarding pricing and costs for QlikView?
I would rate the pricing for QlikView as not cheap, but it is reasonable.
What needs improvement with QlikView?
We are not using analytics features and possibly predictive analytics and forecasting features in QlikView, although they are available. QlikView is very flexible, but we are currently using only t...
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Canon, Gatorade, Amcor, Panasonic, Fila, Cambridge University Hospitals, Global Retail Bank, North Yorkshire Police department, Lanoo Group Publishers, and AonGroep Nederland.
Find out what your peers are saying about MicroStrategy vs. QlikView and other solutions. Updated: December 2025.
879,371 professionals have used our research since 2012.