Meraki Location Analytics vs Salesforce Einstein Analytics comparison

Cisco and Salesforce are both solutions in the BI (Business Intelligence) Tools category. Cisco is ranked #22 with an average rating of 9.0, while Salesforce is ranked #11 with an average rating of 8.5. Cisco holds a 0.3% mindshare in BIT, compared to Salesforce’s 1.1% mindshare. Additionally, 100% of Cisco users are willing to recommend the solution, compared to 86% of Salesforce users who would recommend it.

Meraki Location Analytics

Read 6 Meraki Location Analytics reviews

194 Views
149 Comparison Views

100% willing to recommend

Salesforce Einstein Analytics

Read 21 Salesforce Einstein Analytics reviews

2,071 Views
1,019 Comparison Views

86% willing to recommend

Meraki Location Analytics

Salesforce Einstein Analytics

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

In the field of analytics, Salesforce Einstein Analytics and Meraki Location Analytics compete by leveraging AI-driven data analysis and real-time location data, respectively. Salesforce Einstein Analytics has the upper hand in AI features, while Meraki provides superior location tracking.

Features: Salesforce Einstein Analytics offers predictive analytics, data visualization, and seamless Salesforce integration for enhanced business intelligence. Meraki Location Analytics provides detailed location tracking, footfall analysis, and insights for optimizing physical spaces. The distinction lies in Einstein's data processing and prediction versus Meraki's location-based metrics.

Ease of Deployment and Customer Service: Salesforce Einstein Analytics features cloud-based deployment with strong Salesforce integration and robust onboarding support. Meraki's straightforward deployment leverages Cisco infrastructure for faster setup in existing Cisco environments, with excellent network solution support.

Pricing and ROI: Salesforce Einstein Analytics incurs substantial initial costs due to advanced AI capabilities, offering long-term ROI through improved decision-making. Meraki Location Analytics has a lower startup cost, providing strong ROI in sectors reliant on customer flow and real-time location analysis, with a competitive edge in location-centric industries.

To learn more, read our detailed Meraki Location Analytics vs. Salesforce Einstein Analytics Report (Updated: June 2025).

Buyer's Guide

Meraki Location Analytics vs. Salesforce Einstein Analytics

June 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Meraki Location Analytics

Ranking in BI (Business Intelligence) Tools

22nd

Average Rating

9.4

Reviews Sentiment

7.3

Number of Reviews

Ranking in other categories

No ranking in other categories

Salesforce Einstein Analytics

Ranking in BI (Business Intelligence) Tools

11th

Average Rating

8.0

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of June 2025, in the BI (Business Intelligence) Tools category, the mindshare of Meraki Location Analytics is 0.3%, up from 0.2% compared to the previous year. The mindshare of Salesforce Einstein Analytics is 1.1%, down from 1.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools

Featured Reviews

Mike Scofield

Director of Technology at a educational organization with 51-200 employees

Location analytics helps in finding rogue hotspots and locating missing devices

I use Location Analytics occasionally to identify a rogue hotspot or to find the last location of a missing device. In some cases, if there is an interference issue, I might be able to determine the location. However, such instances are unusual I use Location Analytics to identify rogue hotspots…

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Sunny Nair

Solution Architect and Senior Consultant at Keysight Technologies

Business insights improve with reliable integration but face occasional system downtimes

It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The initial setup process is easy."

"The stability of the solution is excellent, and I would rate it a ten out of ten."

"I like Location Analytics' geofencing features for devices. You can manage thousands of devices with just a push of a button and deploy applications in seconds. For example, in schools, you can deploy an app update for thousands of iPads in just two clicks."

"The pricing and licensing for Meraki are good, and I would rate it as a nine out of ten."

"Technical support has always been very good."

"In general, it is helpful because it allows administrators to see where the Wi-Fi and network services are being most used."

"I use Location Analytics to identify rogue hotspots and find the last location of missing devices."

"The solution scales extremely well."

"We have found the scalability to be very good."

"It is a comprehensive solution. It has everything in it. I can easily find what I need."

"The most valuable features of Salesforce Einstein Analytics are the flexibility around the deployment, overall capabilities, user-friendliness, and interactiveness with the tools that came built with it."

"I find Salesforce Einstein Analytics valuable because it is easier to use within Salesforce."

"The out-of-the-box features are good for companies that want to try analytics and data science interventions."

"It's scalable."

"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."

More Salesforce Einstein Analytics pros

Cons

"My biggest complaint with Meraki Location Analytics is the lack of visibility into the back end. Everything we do is through a customer GUI, and there's limited access to CLI functions."

"I would like to see all of the features included in a single package."

"The biggest issue is negotiating the price with a client. That's the most complicated part, but the product is worth it."

"The technical support before implementation could be better for premium partners."

"The pricing is a pain point for us. It's a bit expensive."

"There are no specific areas for improvement as everything is working very well."

"If I could improve Tableau CRM I would make it as powerful as Tableau. Tableau CRM is more integrated and it's on the web, but it has less functionality. It is lacking functionality at this time."

"When it comes to generating reports, it appears that many users rely on experts to handle technical aspects. For instance, if you require a weekly report displaying accounts transitioning in and out of your modules, it seems challenging to accomplish without consulting experts for assistance. Such tasks should be user-friendly and easily achievable without external assistance."

"I would advise others not to customize because they rolled out the newer versions, which are every six months. There had to be some significant testing and verification that happened. It is important to have a strong third-party provider that is very experienced. We used Deloitte, but we evaluated Accenture, KPMG, and IBM, but we decided on Deloitte and that was a good decision for us. Having a partner who has a center of excellence or experts that could give you a lot of the tips that they've learned could jumpstart your deployment and stick to the standards."

"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."

"There is a learning curve associated with Salesforce Einstein Analytics, particularly since users need to learn a new language."

"All of the timesheets and appraisal management I have not been happy with. There should be some improvements. For example, as a management team, our managers do not have access to see a summary report, such as who is on leave today or how many hours each person logged in. You have to get into individual users and see. You cannot see a summary report, the reporting is missing. There should improve the reports."

"Improvement-wise, I feel the solution must be more robust since it is not exactly ready to handle large data."

"Salesforce is working very rigorously on improvements with each release."

More Salesforce Einstein Analytics cons

Pricing and Cost Advice

"The product is less expensive compared to other vendors for gold partners."

"They have different tiers of pricing including one-year, three-year, five-year, seven-year, and ten-year."

"I rate the solution's pricing a seven out of ten."

"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."

"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."

"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."

"Price-wise, Salesforce Einstein Analytics is an expensive tool."

"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."

"The solution is expensive."

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Top Industries

By visitors reading reviews

No data available

Computer Software Company

18%

Financial Services Firm

15%

Manufacturing Company

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Meraki Location Analytics?

The initial setup process is easy.

See all answers

What is your experience regarding pricing and costs for Meraki Location Analytics?

The pricing for Meraki Location Analytics is comparable to other solutions in the market. When we moved to Meraki Location Analytics, we benefited from not needing to buy outdoor-rated AP enclosure...

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What needs improvement with Meraki Location Analytics?

My biggest complaint with Meraki Location Analytics ( /categories/location-intelligence-platforms ) is the lack of visibility into the back end. Everything we do is through a customer GUI, and ther...

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What do you like most about Salesforce Einstein Analytics?

The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...

See all answers

What needs improvement with Salesforce Einstein Analytics?

See all answers

What is your primary use case for Salesforce Einstein Analytics?

It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...

See all answers

Comparisons

Microsoft Power BI vs Meraki Location Analytics

Compared 100% of the time

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Microsoft Power BI vs Salesforce Einstein Analytics

Compared 36% of the time

Databricks vs Salesforce Einstein Analytics

Compared 23% of the time

Tableau vs Salesforce Einstein Analytics

Compared 15% of the time

IBM Watson Explorer vs Salesforce Einstein Analytics

Compared 12% of the time

SAP Analytics Cloud vs Salesforce Einstein Analytics

Compared 8% of the time

More Salesforce Einstein Analytics Competitors

Product Reports

Buyer's Guide

Meraki Location Analytics

May 2025

Download Meraki Location Analytics product report

Buyer's Guide

Salesforce Einstein Analytics

May 2025

Download Salesforce Einstein Analytics product report

Also Known As

No data available

Einstein Analytics, Salesforce Wave Analytics

Overview

Cisco Meraki's location analytics and engagement solution displays real-time location statistics to improve customer engagement and loyalty across sites. Data collected by intelligent Meraki APs is synced with the Meraki cloud, automatically reported in the dashboard, and exported to third-party applications via the Cisco Meraki Location Analytics API.

Cisco

Salesforce Einstein Analytics is a customer and business analytics platform that’s optimized for mobile use and brings flexible customer analytics to everyone in the company. It works with many types of data, from many data sources, and it can change the way your company answers critical questions. Einstein Analytics allows you to:

Connect directly to your CRM data and execute on insights directly in Chatter.
Automatically analyze millions of rows of data and get predictive analytics with Einstein Discovery.
Explore data quickly and automate actions with prebuilt apps.
Use mobile to act, whether you're on Android or iOS.

Salesforce

Sample Customers

Ladbrokes, Neinver, Westwind School Division, The Salvation Army, Queensland Airports Limited

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority

Buyer's Guide

Meraki Location Analytics vs. Salesforce Einstein Analytics

June 2025

Free Report: Meraki Location Analytics vs. Salesforce Einstein Analytics

Find out what your peers are saying about Meraki Location Analytics vs. Salesforce Einstein Analytics and other solutions. Updated: June 2025.

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