


Hitachi Virtual Storage Platform and IBM FlashSystem are key competitors in the storage solutions category. IBM FlashSystem may have an advantage due to its lower latency and comprehensive virtualization capabilities.
Features: Hitachi Virtual Storage Platform is known for its non-disruptive migration, Global Active Device feature, and data mobility capabilities. It also delivers high-performance flash and excellent compression ratios. IBM FlashSystem offers low latency and high IOPS, making it a frontrunner in powerful performance. Its ease of management and extensive virtualization features add additional value.
Room for Improvement: Hitachi VSP could improve its user experience and automation, along with better software management and scalability. There's also a need for improved pricing strategies. IBM FlashSystem would benefit from enhancements in deduplication technology and software integration. There's a request for better cost competitiveness and improved support and upgrade clarity.
Ease of Deployment and Customer Service: Deployment for Hitachi VSP is largely on-premises with limited hybrid options, and its customer service receives mixed reviews due to responsiveness. IBM FlashSystem offers flexible deployment, including hybrid and public cloud services, but also faces challenges in technical support efficiency for improved customer service.
Pricing and ROI: Hitachi VSP is considered expensive, especially for licensing and maintenance, but provides a solid ROI in the long run. IBM FlashSystem has a higher initial cost but may appear cost-effective with promotional offers and bundled options, overall offering a reasonable return on investment.
If you wait more than seven years to buy another one, you get a return on your investment.
While performance, security, and financial aspects of Hitachi Virtual Storage Platform are satisfactory, I am unsure about the exact return on investment.
The solution can comfortably be stretched from five to seven years without any failures, ensuring a long-lasting return.
We have seen return on investment compared to other OEMs, which took approximately three years after implementing IBM FlashSystem.
Customers always have their issues resolved promptly.
Technical support is good at least through vendors, not directly with the principal.
The time taken to act upon issues is quite large, and issue identification takes a significant amount of time, especially when it comes to critical problems.
Customers of alternatives like Dell and Hitachi enjoy more reliable and comprehensive support services directly from vendors rather than third-party subsidiaries.
I rate the technical support from IBM as a ten.
IBM customer support is responsible, efficient, and responsive, though it is expensive.
It hasn't broken down anytime in the last six to seven years, despite hurricanes, earthquakes, and power outages.
For larger enterprises, scalability is an issue as the price becomes prohibitive.
The problem arises when migrating data to a later IBM FlashSystem version due to issues with firmware compatibility.
The scalability of IBM FlashSystem is exceptional, and I rate it as a nine.
I would rate the stability of the product at seven out of ten.
If we are running on a standalone infrastructure, I would rate Hitachi Virtual Storage Platform a 10 for stability.
Customers have infrastructure that is 100% stable.
The firmware and software engine have fewer bugs, which enhances operational efficiency.
One way to improve the product is to add an operational assistant that doesn't depend on VMware.
I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert.
Storage replication should be essential.
The interface management and monitoring need improvement.
Additional functionality related to data encryption and authentication could improve Hitachi Virtual Storage Platform.
Despite marketing promises, these features do not function effectively and can impact performance.
There is room for improvement in the troubleshooting part, specifically related to IBM Spectrum for Insight.
An additional function that could be helpful is reducing the time it takes to delete volumes, especially if they are compressed or deduplicated.
While the prices may be higher than those of other vendors, we see it as a market leader with benefits.
The support can be a bit pricey, but the solution is more cost-effective than anything else out there.
The cost of Hitachi Virtual Storage Platform is reasonable compared to competitors.
To install or upgrade any software features, the cost is high, which makes it challenging for smaller companies who do not require advanced features like deduplication or compression typically needed by larger organizations.
The pricing is high; storage solutions are always expensive.
Its data compression feature is the best that we have ever seen.
Pure FlashArray X NVMe helps to improve our processing speed.
We are satisfied with the performance as it is significantly faster compared to traditional storage options.
The active data management of Hitachi Virtual Storage Platform, especially with the HOPS Center, makes it easier to work with the Hitachi Virtual Storage Platform infrastructure.
Hitachi Virtual Storage Platform is a great device that is very stable, very durable, and very simple.
There is a significant amount of data reduction, achieving a ratio of one to three.
The most valuable features are performance and reliability.
There is built-in compression, a data reduction feature, and artificial intelligence-driven insights that calculate warnings and errors to redirect to customers automatically.


| Company Size | Count |
|---|---|
| Small Business | 15 |
| Midsize Enterprise | 11 |
| Large Enterprise | 12 |
| Company Size | Count |
|---|---|
| Small Business | 19 |
| Midsize Enterprise | 15 |
| Large Enterprise | 28 |
| Company Size | Count |
|---|---|
| Small Business | 47 |
| Midsize Enterprise | 21 |
| Large Enterprise | 59 |
Pure Storage FlashArray//X is the world’s first enterprise-class, all-NVMe flash storage array. It represents a new class of storage – shared accelerated storage, which is a term coined by Gartner – that delivers major breakthroughs in performance, simplicity, and consolidation.
RETHINK YOUR DEFINITION OF SPEED AND PERFORMANCE
With adaptive, guaranteed data reduction and a 100% data-availability guarantee, Hitachi Virtual Storage Platform F series helps you tackle complicated business challenges. Hitachi Data Systems (HDS) VSP F series delivers up to 4.8M IOPS with sub-millisecond response times.
Featuring legendary Hitachi reliability, VSP F series arrays are backed by the industries only 100% availability guarantee. For these reasons, 80% of the Fortune 500 choose Hitachi all-flash arrays to accelerate the performance of mission-critical applications like Oracle, SAP, Virtualization, Microsoft apps etc. With over 350 patents in flash technology, Hitachi’s innovative mix of flash hardware and software accelerates ROI with enterprise-class reliability and performance.
IBM FlashSystem products are enterprise computer data storage systems that store data on flash memory chips. Unlike storage systems that use standard solid-state drives, IBM FlashSystem products incorporate custom hardware based on technology from the 2012 acquisition of Texas Memory Systems. This hardware provides performance, reliability, and efficiency benefits versus competitive offerings.
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