KnowBe4 Reviews

Name: KnowBe4
Brand: KnowBe4
Rating: 4.3 (17 reviews)

4.3 out of 5

17 reviews
100% willing to recommend

What is KnowBe4?

Old school Security Awareness Training is static. It’s a one-time event without follow-up. KnowBe4's Kevin Mitnick Security Awareness Training starts with a baseline test to show the actual Phish-prone percentage of your users. Then it steps users through effective, interactive, on-demand browser-based training. As step three, you send frequent simulated phishing attacks to your employees to reinforce the training. This last feature, frequent simulated phishing attacks (we recommend at the very least once a month) really creates a change in behavior.

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KnowBe4 is the #1 ranked solution in top Security Awareness Training providers. PeerSpot users give KnowBe4 an average rating of 8.6 out of 10. KnowBe4 is most commonly compared to Proofpoint Email Protection: KnowBe4 vs Proofpoint Email Protection. KnowBe4 is popular among the large enterprise segment, accounting for 50% of users researching this solution on PeerSpot. The top industry researching this solution are professionals from a computer software company, accounting for 15% of all views.

Helped 861,481 peers since 2012

Featured KnowBe4 reviews

Amran Hossain

Senior Software Engineering Manager at Field Nation

One feature that would be highly beneficial in a future release is the ability to automatically send training articles or security tips to users on a regular, scheduled basis—for example, weekly or monthly. While the current training modules and phishing simulations are highly effective, ongoing awareness is equally important to keep security top of mind in day-to-day operations. These short, digestible articles or micro-learning content could cover recent phishing trends, real-world examples of security breaches, or quick tips on secure online behavior. Periodic delivery would serve as a continuous learning touchpoint, reinforcing key concepts from the main training and adapting to evolving threats. Ideally, this feature would also include personalization, allowing content to be tailored based on a user’s role, previous training performance, or common mistakes observed in phishing simulations. This kind of proactive, lightweight training approach could significantly enhance employee engagement with security practices and help maintain a strong security posture over time.

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Odai Tawalbeh

EPC Environmental Manager at Nesma & Partners

I think KnowBe4 focuses primarily on emails, phishing emails, and business. We need more experience about dealing with hackers and scams on social media, especially when we receive links from unknown people who create elaborate stories to manipulate our feelings to click on links. KnowBe4 should focus more on these issues and provide guidance on dealing with links received from individuals who attempt to manipulate our emotions, particularly on social media platforms such as Facebook and LinkedIn. Recently on LinkedIn, there have been numerous posts regarding job offers where companies post opportunities without providing official email addresses, requesting direct messages instead. We face difficulties determining whether these job offers are legitimate or phishing attempts, specifically on LinkedIn.

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reviewer2731362

Manager, Strategic Risk Management at a financial services firm with 1,001-5,000 employees

From my perspective regarding what can be improved or enhanced in KnowBe4, I would not be able to talk about pricing or areas that are outside my scope of visibility, but just from the quality of the offering itself, I think that it's a pretty good offering. There are no immediate problems, and they take care to consistently ask for feedback and implement it, so there are no major issues outstanding that I can immediately point to. There are some aspects of KnowBe4 that can be enhanced, specifically in the training feature, as a lot of their training is designed for people who are almost entirely computer illiterate, which is fine because you want to be comprehensive in your cybersecurity training. Most people today have some basic ideas on what passwords are and how to use them. I feel that much of the content they have might not be required, and that might cause frustration, especially when you're trying to implement a cybersecurity program where you're training your entire workforce, as it may frustrate someone if they're forced to do training on how to set a password. However, I think that the more complicated things they do about phishing, AI, and social engineering are very important, and the way they do it is very structured and good.

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KnowBe4 mindshare

As of July 2025, the mindshare of KnowBe4 in the Security Awareness Training category stands at 27.3%, down from 34.0% compared to the previous year, according to calculations based on PeerSpot user engagement data.

Security Awareness Training

PeerResearch reports based on KnowBe4 reviews

Type	Title	Date
Category	Security Awareness Training	Jul 13, 2025	Download
Product	Reviews, tips, and advice from real users	Jul 13, 2025	Download
Comparison	KnowBe4 vs Proofpoint Email Protection	Jul 13, 2025	Download
Comparison	KnowBe4 vs Sophos Phish Threat	Jul 13, 2025	Download
Comparison	KnowBe4 vs Proofpoint’s ZenGuide	Jul 13, 2025	Download

Title	Rating	Mindshare	Recommending
Proofpoint Email Protection	4.2	9.1%	95%	52 interviews Add to research
Proofpoint’s ZenGuide	4.0	5.9%	100%	2 interviews Add to research

Valuable Features

KnowBe4's valuable features include automated phishing simulations, detailed reporting, and interactive training. It offers AI-enhanced email authenticity, scalability, and a user-friendly interface. The platform provides a broad library of phishing templates and multilingual content. Users benefit from its educational materials, awareness training, and real-time analytics. It effectively raises security awareness by using simulations to test and reinforce employee caution against phishing threats. Its integration with SSO and robust metrics capabilities make it a comprehensive cybersecurity tool.

"KnowBe4 has a lot of high-quality content, and their interface is very user-friendly."
"The impact of KnowBe4's automated training campaigns on the overall cybersecurity posture is quite comprehensive because it covers everything from the very basics of cybersecurity to evolving and emerging threats."
"The impact of KnowBe4's automated training campaigns on the overall cybersecurity posture is quite comprehensive because it covers everything from the very basics of cybersecurity to evolving and emerging threats."

Room for Improvement

KnowBe4 users seek more interactivity and localized content, especially in Ukrainian. There is a demand for more training on social media security and for scenarios involving SQL injection vulnerabilities. Improving AI automation, content personalization, and reducing repetitive content are desired. Users suggest expanding communication channels beyond email and updating simulations to bypass spam filters. Enhancements to emotional intelligence in training and more frequent updates on cybersecurity threats are also recommended.

"I don't find KnowBe4's real-time insights and analytics very useful because I found it a bit repetitive."
"Some courses have the same type of content, the same type of page. But not too much, I think some repeated content exists in multiple courses in KnowBe4."
"A lot of their training is designed for people who are almost entirely computer illiterate, which is fine because you want to be comprehensive in your cybersecurity training, but much of the content they have might not be required, and that might cause frustration, especially when you're trying to implement a cybersecurity program where you're training your entire workforce."

ROI

KnowBe4 provides a positive ROI by enhancing security training for IT administrators, reducing external training costs, and improving the security culture within organizations. The platform increases employee awareness, resulting in fewer security incidents and threats. Although some did not measure ROI directly, they acknowledged its effectiveness in mitigating potential risks and enhancing audit reporting and skills development. Automated and convenient trainings contribute significantly to cybersecurity awareness and reduced security incidents.

Pricing

KnowBe4 pricing varies based on user count and geography, ranging from affordable to expensive depending on context. Contracts typically span multiple years with subscription levels bundling various features. While some users find the cost manageable at approximately five dollars per seat monthly, others view it as high, especially in government settings. Employing a trusted partner can aid in quick implementation, mitigating perceived costs compared to offline alternatives. Users report satisfaction with licensing simplicity and options.

"It's about five dollars a seat per month."
"I rate the product pricing as four out of ten."
"Licensing is paid on a yearly basis. You can go to the official site to check their approximate pricing. It's based on the number of users or staff. It can vary from country to country, but for Ukraine, it works as it's stated on the site."

Popular Use Cases

KnowBe4 is primarily used for security awareness training, focusing on educating employees about cybersecurity threats like phishing, smishing, and vishing. Organizations deploy it for remote training and compliance, often incorporating phishing simulations to lower human risk. New hires complete onboarding modules, and ongoing training ensures awareness reinforcement. Simulations test employee responses, enhancing their ability to identify threats. The platform also offers modules on safe AI usage and provides compliance-related education.

Service and Support

Users find KnowBe4's customer service and support to be swift and informative. The knowledge base is extensive, and technical support is highly responsive, with no extensive waiting periods, even for international users. Feedback and issues are addressed promptly, with responses within 24 hours. While some have had limited interaction with technical support, those who have contacted them rate the service positively, highlighting quick resolutions and effective guidance when dealing with feature requests or technical difficulties.

Deployment

Users find KnowBe4's initial setup straightforward. They appreciate detailed instructions and efficient support, allowing quick deployment. Teams with adequate resources can easily integrate with Microsoft and configure required settings. Some mentioned needing expertise for deployment; vendors aided the setup in certain cases. Its cloud-based nature simplifies the process, making it accessible. Users rate the setup highly, noting minimal issues and low maintenance requirements.

Scalability

KnowBe4 demonstrates strong scalability across different organizational sizes. Users report ease in managing many accounts and appreciate its automation and reporting capabilities. While some note minor sync challenges, many attest to effective large-scale deployment. Organizations, from educational institutions to enterprises, manage phishing training efficiently. The platform supports varied teams without significant manual input, aligning well with compliance and awareness goals, showcasing its flexibility and adaptability in accommodating user growth.

Stability

Many find KnowBe4 to be stable, often scoring it an eight or nine. Despite occasional disruptions, reliability in training modules, phishing simulations, and reporting is noted. Some mention rare accessibility issues, but these instances are minimal. Users have not faced significant performance or cyber attack issues, finding it reliable even with low connections. KnowBe4 is described as consistent and effective without major downtime or reliability problems, offering a smooth user experience.

These insights are based on the in-depth reviews provided by peers to help you make a better buying decision.

Download our KnowBe4 Buyer's Guide for additional reliable information.