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Tungsten Insight vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Tungsten Insight
Ranking in BI (Business Intelligence) Tools
40th
Average Rating
7.6
Reviews Sentiment
7.2
Number of Reviews
3
Ranking in other categories
Process Mining (14th)
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
10th
Average Rating
8.4
Reviews Sentiment
6.1
Number of Reviews
34
Ranking in other categories
Reporting (6th), Data Visualization (9th), Embedded BI (3rd)
 

Mindshare comparison

As of July 2026, in the BI (Business Intelligence) Tools category, the mindshare of Tungsten Insight is 0.6%, up from 0.1% compared to the previous year. The mindshare of Zoho Analytics is 1.4%, up from 0.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Mindshare Distribution
ProductMindshare (%)
Zoho Analytics1.4%
Tungsten Insight0.6%
Other98.0%
BI (Business Intelligence) Tools
 

Featured Reviews

reviewer2005506 - PeerSpot reviewer
Major Account Manager at a computer software company with 51-200 employees
Great reporting and customizations with good reliability
A lot of the improvement is not so much the product as it is how it's deployed; it's about mapping against what you need to improve your processes, whether it's the Kofax kind of shows in the IDP. You've got process orchestration, extraction and robotic process automation, process orchestration, and then mobile. Tracking what you need out of those, either all five together or one of those separated out, is usually what's more critical. They do add capabilities to the tool. However, from our perspective as a consulting organization, the real key is whether you are getting the data you need to improve your process or if your reporting is not providing you with the desired information you need to improve your processes. If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing.
VR
Data Analyst at Mobolution
Has supported trend analysis and forecasting but needs major fixes in customization and reliability
There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution is easy to manage, very easy to scan and archive documents, and after digitizing it is very easy to reach archived documents."
"You can easily customize reporting to pull the fields that interest you."
"It provides the ability to design applications directly."
"Based on my experience, it's been a very, very good product, a very powerful insight analytics or business KPI-type tool that provides a very good data-based review of intelligent document processing and allows clients to develop their own reliable, customized reports."
"The designer and workspace tools in Kofax Insight are good, providing the ability to design applications directly and read various types of PDF images, handwritten files and cheques, transferring the data from these images into the database and making it accessible on mobile and computer devices."
"The initial setup is straightforward."
"Personally, I am completely satisfied with Zoho Analytics and it is definitely a product I recommend."
"The major benefit of using Zoho Analytics in our organization is that before implementation, we didn't have any insights or data security and integration capabilities."
"The solution’s dashboard is very good."
"Ask Zia is a great feature that I use to quickly decide what improvements I need to make in order to present the data that I want to show."
"What I like the most is the flexibility of creating dashboards."
"As a product analyst, one of the best features in Zoho Analytics is its ability to allow stakeholders to access raw data for any kind of metric I've created, significantly reducing my dependency to share data sets repeatedly, saving a lot of time."
"Zoho Analytics is the best software for giving reports to customers and we can create any report that is required."
"The tool's most valuable feature is its dashboard."
 

Cons

"It would be ideal if there were some standard forms that could be customized."
"The initial setup is complex and would be difficult to carry out without any training."
"If there's any negative, it's just the different names, the branding names that the product's gone through. It's confusing."
"The solution is not cheap. It is a bit pricey, and therefore more suited towards larger companies."
"The reporting and internal integration systems could be improved by making them more user-friendly."
"The support for Zoho Analytics is pathetic."
"There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics."
"I would let the users delete and copy as many cells as they want. It is absolutely uncomfortable for me to do it one by one."
"Zoho Analytics can improve by offering more options in the reports, as there are situations where the types of reports offered are a little limited, and I would like additional types of reports along with more functions in the SQL for queries."
"Query builder guidance/steps for beginners who need to write actual queries"
"The data visualization features of Zoho Analytics can be improved in terms of decision-making processes. There are many shortcomings in the query language, as it is outdated, and many keywords cannot be used."
"They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau."
"The support team doesn't have full awareness of the system capabilities."
 

Pricing and Cost Advice

Information not available
"The pricing is okay. It is fair compared to the market."
"For one license the pricing is about $35 a user."
"The product's licensing is reasonable."
"The tool's pricing is similar to other Zoho applications and is affordable."
"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."
"The product is expensive."
"An exact ROI is hard to calculate. However, we have definitely made sales that would have been much harder, or unlikely, as a result of the speed with which we were able to prepare comprehensive analysis."
"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."
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Top Industries

By visitors reading reviews
Construction Company
18%
Performing Arts
8%
Outsourcing Company
8%
Comms Service Provider
6%
Construction Company
16%
Financial Services Firm
10%
Computer Software Company
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business28
Midsize Enterprise4
Large Enterprise5
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for Zoho Analytics?
Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...
What needs improvement with Zoho Analytics?
For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...
What is your primary use case for Zoho Analytics?
We are using an HRMS tool, Zoho People. We use automations for our people's convenience. We use automations in Zoho People. For insights regarding Zoho People data, we use Zoho Analytics. In the HR...
 

Also Known As

Kofax Insight
Zoho Reports
 

Overview

 

Sample Customers

Infosys,HMI, krungsri, Cegeka
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about Tungsten Insight vs. Zoho Analytics and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.