For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho Analytics is related to pivot tables. When using two text fields, such as client and project, with numerical data, sorting becomes impossible. However, with one text field and multiple numerical data fields, sorting works properly. I have escalated several cases for Zoho Analytics. In one instance, we needed a specific chart type that wasn't available in Zoho Analytics, unlike Power BI where new charts can be added. After multiple escalations, they provided a feature to add charts using JavaScript. Additionally, we have escalated the pivot table sorting issue multiple times, but it remains unresolved.
Senior Zoho Developer at a cloud solution provider with self employed
Real User
Top 5
Aug 20, 2025
I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour.
There is room for improvement related to the formulas because I'm really struggling with the formulas. At the backend. Even though formulas are correct, values are showing continuous errors. I've already submitted three to four tickets to the Zoho support team related to this issue. Another area of improvement is support. The support for Zoho Analytics is pathetic.
Zoho Solution Architect / Zoho Senior Developer / Zoho Administrator at a outsourcing company with 5,001-10,000 employees
Real User
May 30, 2023
The query language is complex, but it's complex, like, in MSSQL. The approach should be the same in secret and regular secret commands. It's a trusted period language. We have a data source from a data source. They have a script to introduce some different sources. Still, they could provide more templates so you can quickly adapt to the query command, for example, query command. To teach the users because if you're going to have a data analysis, the query should be easier to code—the same task. The hourly pricing needs improvement.
Finance Executive at Yugoslavian Furniture Co & Slovenian Furniture
Real User
Apr 27, 2023
The solution does not provide call center facilities for customer support. So we cannot retrieve reports if there’s an issue. Instead, we must put the reports in the BI tool and send them to our management. Zoho Analytics provides analytics and reporting for up to 1000 SKUs. If there are more than 1000 SKUs, the data is automatically uploaded to Excelpoint, and we must extract data from there.
They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau. Some APIs are not available for connecting to external data. Tableau provides a bigger variety of external data sources that I can connect to than Zoho. I want Zoho to allow for more connectivity to external data, like Tableau, so that we can connect to more data sources.
Solutions Consultant at a tech services company with 11-50 employees
Consultant
May 18, 2020
This solution does not support manufacturing facilities. Across Zoho products, it is not possible to consider multiple types of discounts. For example, if you give a discount on one level, and then want to give a separate discount at the invoice level, it is not possible.
In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA.
There should be a hierarchical structure among the filters so that when applying the main ones, they will cover all of the objects in the dashboard. The filter should also be applied to the labels as opposed to only the data. There should be more types of graphics available for use in the reports. You should be able to combine graphics, especially for presenting modeling and statistical evaluations. For the same reason, more scientific and statistical formulas should be available. It should be used to customize and configure graphics. There need to be more models of widgets. At a minimum, it should be possible to have two data columns in the same widget.
It would be great to have more user input fields which can be used on dashboards. For example, variables or sliders that can be used to change assumptions which have been made in the analysis. Some more graphical options would also be great.
Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.
For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho Analytics is related to pivot tables. When using two text fields, such as client and project, with numerical data, sorting becomes impossible. However, with one text field and multiple numerical data fields, sorting works properly. I have escalated several cases for Zoho Analytics. In one instance, we needed a specific chart type that wasn't available in Zoho Analytics, unlike Power BI where new charts can be added. After multiple escalations, they provided a feature to add charts using JavaScript. Additionally, we have escalated the pivot table sorting issue multiple times, but it remains unresolved.
In Zoho Analytics, I don't think there is something that could be improved, but in Zoho itself, I have many concerns about Zoho People.
I think the team would know how to predict what needs to be improved. Every business has its own predictions, so providing specific fields based on which to calculate predictions would be helpful. The analytics plans are very complex because they depend on the users, while other Zoho plans operate on a per-user basis. The analytics plan has different features for one user, 10 users, and 25 users. Having to pay for 25 users when only 11 are needed creates an issue with the pricing structure.
The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour.
The platform's pricing needs improvement.
There is room for improvement related to the formulas because I'm really struggling with the formulas. At the backend. Even though formulas are correct, values are showing continuous errors. I've already submitted three to four tickets to the Zoho support team related to this issue. Another area of improvement is support. The support for Zoho Analytics is pathetic.
The navigation on the interface is not intuitive. The product must improve its interface.
The query language is complex, but it's complex, like, in MSSQL. The approach should be the same in secret and regular secret commands. It's a trusted period language. We have a data source from a data source. They have a script to introduce some different sources. Still, they could provide more templates so you can quickly adapt to the query command, for example, query command. To teach the users because if you're going to have a data analysis, the query should be easier to code—the same task. The hourly pricing needs improvement.
The solution does not provide call center facilities for customer support. So we cannot retrieve reports if there’s an issue. Instead, we must put the reports in the BI tool and send them to our management. Zoho Analytics provides analytics and reporting for up to 1000 SKUs. If there are more than 1000 SKUs, the data is automatically uploaded to Excelpoint, and we must extract data from there.
The customer service and support for this solution could be improved by faster response times.
They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau. Some APIs are not available for connecting to external data. Tableau provides a bigger variety of external data sources that I can connect to than Zoho. I want Zoho to allow for more connectivity to external data, like Tableau, so that we can connect to more data sources.
This solution does not support manufacturing facilities. Across Zoho products, it is not possible to consider multiple types of discounts. For example, if you give a discount on one level, and then want to give a separate discount at the invoice level, it is not possible.
In terms of improvement, they have a limited number of graphs available in their store. They should come up with more graph style forms. They should have more charts and at the same time, you can't create panels like with Microsoft BA.
There should be a hierarchical structure among the filters so that when applying the main ones, they will cover all of the objects in the dashboard. The filter should also be applied to the labels as opposed to only the data. There should be more types of graphics available for use in the reports. You should be able to combine graphics, especially for presenting modeling and statistical evaluations. For the same reason, more scientific and statistical formulas should be available. It should be used to customize and configure graphics. There need to be more models of widgets. At a minimum, it should be possible to have two data columns in the same widget.
It would be great to have more user input fields which can be used on dashboards. For example, variables or sliders that can be used to change assumptions which have been made in the analysis. Some more graphical options would also be great.