What is our primary use case?
I mainly use it to visualize data related to the education sector. Our company is giving service to a university. They have around five users, but they are using it as consumers. They don't analyze. I analyze, and I publish a dashboard, and they consume the dashboard. It is available only on the cloud. Zoho provides the service as Software-as-a-Service, and there is no desktop application.
How has it helped my organization?
Something very useful in Zoho is the integration between Zoho Analytics and other applications produced by Zoho. They have multiple applications that I can use, such as Zoho Creator and Zoho DataPrep. Zoho DataPrep is for data preparation and cleansing, and there is a very tight integration between Zoho DataPrep and Zoho Analytics, and Zoho Creator and Zoho Analytics. This integration helped me a lot in many projects in which I needed to use three products from Zoho; Zoho Creator, Zoho DataPrep, and Zoho Analytics.
What is most valuable?
What I like the most is the flexibility of creating dashboards. I don't need to have a desktop application. I can do it on the web as a Software-as-a-Service. It is fully web-based. I also like the way it integrates with APIs and external sources, just like Tableau. I also like multiple or a variety of visualizations that they have. They are constantly providing more visualizations. I like the way I can share dashboards and embed dashboards. I normally use embedding. So, I create a dashboard, and I embed it into specific websites. Sharing of the dashboard is seamless, and it is easier than any other visualization platform, even Tableau. I like their technical support. They are very responsive.
What needs improvement?
They should provide white labeling with a cheaper option. I know they have a white labeling feature in which I can white label Zoho Analytics with my company theme, logo, and URL, but it seems a little expensive. If they can make it cheaper, it would be great. The same is applicable to Tableau. Some APIs are not available for connecting to external data. Tableau provides a bigger variety of external data sources that I can connect to than Zoho. I want Zoho to allow for more connectivity to external data, like Tableau, so that we can connect to more data sources.
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For how long have I used the solution?
I have been using this solution for four years.
How are customer service and support?
Their support is excellent, and they are very responsive.
How was the initial setup?
It is seamless because I don't need to deploy anything. It is a Software-as-a-Service, so Zoho provides me with an account, and I use it as a Software-as-a-Service. I don't need to deploy anything.
What's my experience with pricing, setup cost, and licensing?
It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing.
What other advice do I have?
I would rate it a nine out of 10.
Which deployment model are you using for this solution?
Public Cloud
Disclosure: I am a real user, and this review is based on my own experience and opinions.