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MicroStrategy vs Zoho Analytics comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.7
MicroStrategy boosts business efficiency with robust features, reducing development time and costs, enhancing reporting and accelerating market readiness.
Sentiment score
7.6
Zoho Analytics saves time, improves decision-making, and reduces costs for $50 monthly, enhancing focus on data analysis.
 

Customer Service

Sentiment score
6.1
MicroStrategy's customer service is generally well-regarded, but satisfaction varies due to mixed technical support and regional differences.
Sentiment score
7.4
Zoho Analytics support is praised for responsiveness but criticized for documentation mismatches, call delays, and occasional slow resolutions.
 

Scalability Issues

Sentiment score
7.5
MicroStrategy is scalable and handles large data, but performance may depend on architecture and associated costs.
Sentiment score
6.8
Zoho Analytics is scalable and efficient, accommodating diverse users and data needs, comparable to Qlik Sense in capabilities.
 

Stability Issues

Sentiment score
7.3
MicroStrategy is generally stable and reliable, with recent updates improving issues; infrastructure setup can affect stability.
Sentiment score
7.5
Users find Zoho Analytics mostly stable with minimal downtime, appreciating its responsiveness, though some suggest performance improvements.
 

Room For Improvement

MicroStrategy needs better dashboards, simpler tools, improved support, flexible layouts, easier customization, and cost-effective options.
Zoho Analytics needs improved graphics, data connectivity, user interface navigation, and more intuitive options for users seeking better functionality.
MicroStrategy could learn from Power BI's user-friendly interface.
 

Setup Cost

MicroStrategy's high upfront costs offer licensing flexibility; evaluate needs, negotiate discounts, and explore cost-saving for better scalability.
Zoho Analytics offers reasonable pricing starting at a few dollars, with better value for enterprises using Zoho One.
 

Valuable Features

MicroStrategy provides scalable BI solutions with advanced features including mobile BI, data visualization, robust security, and performance.
Zoho Analytics is a powerful tool with extensive features for intuitive visualization, collaboration, and automated reporting, enhancing data-driven insights.
The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
 

Categories and Ranking

MicroStrategy
Ranking in BI (Business Intelligence) Tools
9th
Ranking in Embedded BI
4th
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
160
Ranking in other categories
No ranking in other categories
Zoho Analytics
Ranking in BI (Business Intelligence) Tools
12th
Ranking in Embedded BI
6th
Average Rating
8.4
Reviews Sentiment
7.3
Number of Reviews
24
Ranking in other categories
Reporting (9th), Data Visualization (10th)
 

Mindshare comparison

As of May 2025, in the BI (Business Intelligence) Tools category, the mindshare of MicroStrategy is 3.0%, down from 3.6% compared to the previous year. The mindshare of Zoho Analytics is 0.5%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

AJIN S L - PeerSpot reviewer
Experience has shown effective features for analysis, but needs interface improvements
The most effective features of MicroStrategy for data analysis are those that cater to user needs. However, I find Power BI to be more useful when comparing some features, but my company does not choose Power BI due to certain code restrictions. The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.
Yogesh Kumar Mali - PeerSpot reviewer
An easy-to-set up solution that helps in the scheduling of reports and dashboards
A lot of integrations are available with Zoho Analytics. There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics. The data can be in millions. There are some limitations on the reports that depend on the various combinations of data you get. So there is always an error that gets thrown out if you are building complex reports.
report
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850,028 professionals have used our research since 2012.
 

Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
17%
Computer Software Company
12%
Retailer
8%
Insurance Company
7%
Educational Organization
73%
Computer Software Company
5%
Financial Services Firm
3%
Insurance Company
2%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
For larger businesses, I think the pricing is logical, but for smaller companies, it can be a bit costly.
What needs improvement with MicroStrategy?
MicroStrategy could learn from Power BI's user-friendly interface. I find the user interface lacking when compared to Power BI. Additionally, their hyperintelligence could be improved in certain as...
What do you like most about Zoho Analytics?
Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.
What is your experience regarding pricing and costs for Zoho Analytics?
I rate the tool's pricing seven out of ten. The licensing costs are yearly.
What needs improvement with Zoho Analytics?
The improvement needed is regarding the number of API calls. Currently, Zoho Analytics only allows us to update data hourly. It would be much better to have updates more frequently every half an hour.
 

Also Known As

No data available
Zoho Reports
 

Overview

 

Sample Customers

Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC
Find out what your peers are saying about MicroStrategy vs. Zoho Analytics and other solutions. Updated: April 2025.
850,028 professionals have used our research since 2012.