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BetterCloud vs One Identity Manager comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BetterCloud
Ranking in User Provisioning Software
12th
Average Rating
7.0
Reviews Sentiment
7.1
Number of Reviews
2
Ranking in other categories
Data Loss Prevention (DLP) (40th), SaaS Management Platforms (8th)
One Identity Manager
Ranking in User Provisioning Software
1st
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
134
Ranking in other categories
Identity Management (IM) (3rd)
 

Mindshare comparison

As of January 2026, in the User Provisioning Software category, the mindshare of BetterCloud is 0.8%, up from 0.4% compared to the previous year. The mindshare of One Identity Manager is 9.7%, down from 13.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
User Provisioning Software Market Share Distribution
ProductMarket Share (%)
One Identity Manager9.7%
BetterCloud0.8%
Other89.5%
User Provisioning Software
 

Featured Reviews

PaulHeard - PeerSpot reviewer
CIO at a consultancy with 201-500 employees
Experienced easy deployment and stable performance but user support needs improvement
The most valuable features are that BetterCloud had a much more sophisticated workflow management toolset than Google itself. It was easy to build onboarding and offboarding workflows, which could handle the desired complexity versus out-of-the-box Google. BetterCloud allowed us to reallocate storage so all files created by a departing member would get reallocated to the manager, thus retaining access. BetterCloud saved help desk time by automating processes, providing a reasonable return on investment. BetterCloud now offers SaaS platform tracking capabilities, a key, previously missing feature.
reviewer2538840 - PeerSpot reviewer
Senior identity and security specialist at a pharma/biotech company with 1,001-5,000 employees
Highly flexible and stable, but lacks in many aspects and requires a strong partner
In terms of providing a single platform for enterprise-level administration and governance of users, data, and privileged accounts, One Identity is not yet there. One Identity recently bought OneLogin. They already had Safeguard and One Identity Manager. They have started integrating these three tools. I am also on the customer advisory board (CAB) of One Identity, so I have more insight into these things. I know that they started to integrate OneLogin and One Identity just recently. OneLogin is their access management tool. They use it for authentication and for SSO. It is a competitor for Entra and Okta, whereas Safeguard is competing with CyberArk, Delinea, and BeyondTrust. One Identity has indeed done good integration between their three products. However, the platform is not unified. You still need three URLs, which is not optimal. They are going there, but it will take them time. The second thing they are not yet good at is their SaaS offering. They are behind in the market. They started with something in Safeguard, but it is a pretty basic offering. It is still a new baby. They have Safeguard On Demand, but it is just a hosted PAM solution. I did PoC for Safeguard twice. This is how I know this, but I have not used it. As PAM, Safeguard is a good product, but it is not a full-featured PAM like CyberArk or BeyondTrust. They are lacking in that aspect. The integration between One Identity's products is similar to BMC's integration. I used to work with BMC products such as BMC Remedy ten years ago. I used to be an ITSM or Control-M guy. When BMC integrated its products, the integration was not well done. It was like two different entities trying to integrate with each other rather than one company giving you a fully-fledged platform. The same thing is happening with One Identity Manager at the moment. They are selling it as a unified platform, but in my opinion, it is not yet good. It is also not bad. There are things that I can take from it, but there is no complete picture. The problem nowadays is that vendors are getting into each other's areas. For example, CyberArk used to be just a PAM provider, so people would integrate with it, but now, CyberArk wants to do the identity bit. It has now become a competitor for other vendors, so they will stop integrating with it. SailPoint, at some point, stopped integrating with CyberArk. SailPoint and CyberArk's integration was good. This is what is happening in the market or between vendors. All of them are getting into each other's area. If you happen to buy another product from a competitor, you need to integrate it on your own. There is no integration plug-in concept between them. This is a bit hard for companies that already have a PAM and they want to buy a new IGA, for example, or vice versa. They are trying to shift towards an Angular-based platform for their web portal or for IT Shop. That has been very long overdue because they did not modernize their web portal for almost three versions. They are doing it, but there is no feature parity till version 9.3, which is the upcoming version. This is a problem. For example, data governance is not included in 9.2 if you want to upgrade, but if you do not upgrade, you lose support. They have these issues with the roadmap in general. They give you options, but they are not always the complete options. To me, it seems that this company is going to suffer in the long run. Another issue is that for admin requests, we have to configure the tool at least in seven different clients, which is unacceptable. We are in 2024, not in 1981 or 1985. Having seven clients for the same tool, or more, is just unheard of. To me, that is a very old design idea. I am on the newest version 9.2, and I am still doing that. To me, that is a big problem as an admin. The relationship with the customers is extremely bad. That is not a technical problem. That is a company problem. They tried to fix that, but it seems they failed. They do not have the personnel. They have a hiring problem. They now rely on partners. They are a type of company where the partner is more of a vendor to you as a client rather than the company itself. If you want to pick any solution by One Identity, you need a very strong partner with you. If you do not, you will struggle with this product's adoption, roadmap, vision, and implementation. We struggle a lot as a client. I have been there. I have seen that. It is not easy with them. One Identity is based in Europe. Our account manager at One Identity resigned in May and till now, just to show how bad they are, we do not know who our new account manager is. We are in August. Their Starling Connect roadmap or flagship is a failure. We had to withdraw from using it with SuccessFactors, for example. It had a lot of stability issues. Now, my understanding is better, but it caused a bad implementation, so we are not using it. They are not investing a lot in enhancing or extending Starling Connect. They are using Starling Connect as a propagation gateway to SaaS apps so that you have One Identity Manager on-prem talking to Starling Connect which is handling all SaaS apps. However, the roadmap for Starling Connect is not clear. Now that they have bought OneLogin, OneLogin can do that as well as an IAM tool. You can now bring any IAM or CIAM tool such as Entra, Okta, or OneLogin. They can be your propagation gateway. OneLogin and Starling Connect are competing products, and they need to unify them. They cannot have both products doing the same thing. When I discussed this with the head of engineering from their side, they were still defending having Starling Connect. I do not understand why because if you have a proper IAM such as Entra or Okta, that is your propagation gateway. That is it. You can do everything you want with it. You can merge the functionality, and that is it. You do not need Starling Connect. To me, this is confusing. You use a propagation gateway like Starling Connect because it has ready plug-ins to connect to SaaS apps and you do not need to create a custom connector every time. If you look at the number of apps that One Identity supports with Starling Connect, there are not more than 50, which is not a lot. There is a big difference when you compare it to Okta Marketplace or Entra Marketplace. You will immediately understand the difference. OneLogin's marketplace is better than Starling Connect, but OneLogin was not a part of One Identity before, so they had their own marketplace. Overall, the Starling Connect roadmap does not make sense to me. They need to remove the dependency on VB.NET for backend development and they need to unify the front end. If they are selling it as a unified product, they need to give me a unified UX. This is something I have mentioned to Mark Logan himself. This is how ServiceNow won over Remedy. Having a unified UX and being able to turn on or off a feature is better than trying to connect three or four different products with different contracts. To me, the main thing is that they need to modernize their application. Once we do that, making it SaaS is doable.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"BetterCloud saved help desk time by automating processes, providing a reasonable return on investment."
"One Identity Manager is a very robust tool with plenty of out-of-the-box features in the identity and access management space, and it is very easy to customize and fits for very complex platforms."
"It is very comprehensive. There are a lot of features in the product. The strong points are that you can model your organization in One Identity Manager and create roles."
"One of the most valuable features is the ability for business people to input their knowledge about business processes directly into the product. It's a good tool for anyone familiar with business or technical administration. The shopping cart capability for requests and the catalog features were also initially valuable."
"The biggest improvement has been the auditing. Now we have a record of what the users have, what the users have requested and when, and when things were approved. It's all in the same system."
"It is easy to use and handle."
"The tool's true advantage is its flexibility; it provides building blocks that can be easily assembled to create custom processes, much like constructing something with Lego bricks."
"The best features in One Identity Manager include the new Angular portal, which is the best improvement they made by removing the old portal; this feature gives you access to customize and create endpoints, APIs, and now it makes sense because you can expose and create endpoints from your tables and other target systems can use them and add or remove from your database and trigger processes with APIs."
"Among the most valuable features of One Identity Manager are administration from Active Directory and Azure Active Directory, as well as administration from Exchange. These features enable us to have fully automated processes to create new accounts and new mailboxes. The most valuable option is the ability to design an automated route to give our customers permissions."
 

Cons

"The account support team was weak in engagement and communication, contributing to the decision to move to more comprehensive solutions."
"There is a small area inside of the administrator's GUI that could be a little bit more organized."
"There are a few aspects of One Identity Manager's user experience that could be improved."
"A major area for improvement is Web Designer. If One Identity Manager advances this, it will greatly benefit all customers. Web Designer is based on legacy Microsoft technologies like ASP.NET and HTML."
"The tool did not allow beyond a specific level of visibility; it provided visibility at the user level, not at the level of nested entitlements, resulting in an inaccurate depiction from the asset manager's point of view."
"Visually, I would like it to be more user-friendly."
"Improvements in documentation would be beneficial."
"The UI and user experience side of things needs improvement."
"One Identity Manager has room for improvement in areas such as being more low-code, since it currently requires some coding knowledge."
 

Pricing and Cost Advice

Information not available
"The price of One Identity Manager is cheaper than SailPoint."
"The pricing is reasonable compared to other solutions."
"You get a lot of bang for your buck with One Identity. It has many features that are included in the standard IGA license. Most people who are considering buying One Identity don't understand how much power is behind it in engines."
"The licensing for One Identity Manager is per user, per carbon life, specifically, it's per people, and not a per-identity licensing model. For example, if I have two hundred people, or if I have someone with several identities, I'm only paying for it once. I don't remember the exact cost of One Identity Manager because I wasn't the one who paid for the license."
"We are using a self-built solution. It would cost too much to get that up to the standard of what we need. In the long-term, it is cheaper to buy a solution that has what we need. Though, we are still running the previous solution, as we are still in the implementation phase."
"One Identity Manager's pricing is reasonable."
"Pricing depends on licensing models, such as per-user licensing and feature-based pricing. Additional models like governance, provisioning, and reporting increase costs."
"One Identity Manager is cost-efficient."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
12%
Manufacturing Company
9%
Computer Software Company
7%
Comms Service Provider
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business44
Midsize Enterprise18
Large Enterprise88
 

Questions from the Community

What is your experience regarding pricing and costs for BetterCloud?
The real downside was it was a relatively expensive product, and ultimately we removed it as a cost-saving measure.
What needs improvement with BetterCloud?
BetterCloud's support for SaaS management was lacking initially, requiring development of a custom tool to handle some workflow automation. It was also relatively expensive. The account support tea...
What is your primary use case for BetterCloud?
We were using BetterCloud for onboarding and offboarding, particularly managing Google account setup and removal, because we wanted to retain information after people left, and not just have the ac...
What do you like most about One Identity Manager?
The One Identity birthright process has helped generate user accounts more accurately and quickly.
What is your experience regarding pricing and costs for One Identity Manager?
Specific details regarding pricing, setup cost, and licensing cannot be shared. However, One Identity is quite affordable, particularly with partner status.
What needs improvement with One Identity Manager?
One of the improvements concerning One Identity Manager that I mentioned before is that we need to add the Arabic language for the web portal and APIs. The Arabic language is the main thing that af...
 

Also Known As

No data available
Quest One Identity Manager
 

Overview

 

Sample Customers

HelloFresh, Oscar Health, Square
Texas A&M, Sky Media, BHF Bank, Swiss Post, Union Investment, Wayne State University. More at OneIdentity.com/casestudies
Find out what your peers are saying about BetterCloud vs. One Identity Manager and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.