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Adobe Connect vs GoToWebinar comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Feb 3, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Adobe Connect
Ranking in Virtual Meetings
14th
Average Rating
8.2
Reviews Sentiment
7.2
Number of Reviews
11
Ranking in other categories
No ranking in other categories
GoToWebinar
Ranking in Virtual Meetings
18th
Average Rating
8.4
Reviews Sentiment
6.7
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2025, in the Virtual Meetings category, the mindshare of Adobe Connect is 3.0%, up from 1.7% compared to the previous year. The mindshare of GoToWebinar is 2.1%, up from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Virtual Meetings Market Share Distribution
ProductMarket Share (%)
Adobe Connect3.0%
GoToWebinar2.1%
Other94.9%
Virtual Meetings
 

Featured Reviews

LAWAL YUSUF - PeerSpot reviewer
Stable product with a straightforward setup process
We use Adobe Connect for communication purposes using messaging and video chat features The product has valuable communication features. It also has good performance and stability. We encounter issues while connecting headphones via Bluetooth. This particular area needs improvement. We have…
RITA Conroy-Martin - PeerSpot reviewer
Video library is a great tool and it enables good customization; feels a little antiquated and rusty
I like that recordings are available immediately, it's a great feature. I also appreciate being able to use the video library as a tool, and the integration of an API with other systems we have. We were able to build our own customer portal and then integrate into GoToWebinar with a seamless interface. People thought they were on our platform, but they were using GoToWebinar. Those are unique features that seemed to be very easy for our development team to integrate. I like that aspect of it. It also provides good visibility if somebody had seen a webinar that was useful. It's very easy to push them out. Registration is an easy process as is customization on the back end. We very rarely had technical issues running the webinars so it's a pretty robust platform overall.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I like Adobe Connect because of its flexibility."
"The solution can scale well."
"The most critical feature is the POA, but Breakout sessions are definitely my favorite."
"It is a stable product."
"Screen share and document share are good features."
"It is straightforward to set up."
"It trains providers for on-premise deployment in several locations."
"The product has valuable communication features. It also has good performance and stability."
"I can extract the activity and the attendance reports, along with every single question that was asked during the webinar, which is a feature that we highly value."
"The interface is browser-based and simple, which is an advantage over other solutions."
"All of their features are good. They are more or less equivalent to the competition. There's less disturbance, less jitter, the voice is always good even at a low bandwidth."
"We were able to build our own customer portal and integrate into GoToWebinar with a seamless interface."
"This solution is very reliable. It is easy to switch between audio and microphone when using headphones."
 

Cons

"Adobe's products are difficult to grasp."
"Interface and layout options could be improved."
"The price is a problem."
"It needs faster and easier upgrades."
"We encounter issues while connecting headphones via Bluetooth. This particular area needs improvement."
"We would like to see support for exportable files that have been uploaded into Adobe Connect as templates for activities."
"Other solutions have more marketing and more visibility. Nobody knows Adobe Connect exists."
"I would like to see btter integration."
"The chat window and using polls is easier in Zoom than compared to GoToWebinar. Make it simpler and easier to publish polls on the fly would improve the solution."
"Some of my friends also use GoToWebinar to collect clients for affiliate marketing. In those cases, they found some features were missing with respect to some of the competition. And the worst part is the price."
"GoToWebinar would be improved with the inclusion of support for video endpoints."
"The platform feels old and a little rusty, more could be invested into the look and feel of it."
"The sharing of cameras is limited to meeting organizers."
 

Pricing and Cost Advice

"The purchasing process is complicated. It would be beneficial if it were more simplified."
"Adobe Connect is free of cost."
"It is expensive."
"This is a free solution."
"It is a monthly subscription and the price is quite expensive if you're not paying annually."
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Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise1
Large Enterprise3
By reviewers
Company SizeCount
Small Business5
Midsize Enterprise1
Large Enterprise2
 

Questions from the Community

What do you like most about Adobe Connect?
The product has valuable communication features. It also has good performance and stability.
What needs improvement with Adobe Connect?
I would like to see btter integration and better features on integrating, especially in the UI, because it's so obvious when you use Adobe Connect.
What is your primary use case for Adobe Connect?
Adobe Connect is not bad for connecting and integrating for remote connecting and video streaming. I think it was not bad, actually. I don't integrate it in my project. Some other guys work on that...
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Overview

 

Sample Customers

Blue Sky Broadcast, Wiley and Georgetown University, New South Wales (NSW) Schools, BMO Financial Group, The Ministry of Education, Church, Culture & Gender Equality in Greenland, HealthSTAR Communications, IDEXX Laboratories, Philips Healthcare
Avigilon Corporation, Bitdefender, British Library's Business & IP Centre, Business Wire, Clarity, Colt, Conversion Rate Experts, Cornerstone Home Lending Inc., DemandGen, DPR Construction
Find out what your peers are saying about Adobe Connect vs. GoToWebinar and other solutions. Updated: September 2025.
867,676 professionals have used our research since 2012.