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SugarCRM Platform vs Zoho Desk comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jun 29, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

SugarCRM Platform
Ranking in CRM Customer Engagement Centers
9th
Average Rating
7.0
Reviews Sentiment
6.4
Number of Reviews
12
Ranking in other categories
CRM (23rd), Marketing Automation (11th), Sales Force Automation (6th)
Zoho Desk
Ranking in CRM Customer Engagement Centers
11th
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
21
Ranking in other categories
Help Desk Software (22nd)
 

Mindshare comparison

As of August 2026, in the CRM Customer Engagement Centers category, the mindshare of SugarCRM Platform is 4.4%, up from 2.2% compared to the previous year. The mindshare of Zoho Desk is 3.4%, up from 2.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Customer Engagement Centers Mindshare Distribution
ProductMindshare (%)
SugarCRM Platform4.4%
Zoho Desk3.4%
Other92.2%
CRM Customer Engagement Centers
 

Featured Reviews

reviewer1345677 - PeerSpot reviewer
Senior Manager / IT Planning & Architecture Services at a comms service provider with 10,001+ employees
Easily customizable, automation enhances the marketing campaigns but support is the main hiccup for us
It has been effective in managing customer relationships. It has sales email campaigns, plus integration with Active Directory. And there are centralized reports for the CEO and the general managers. We work with automation for these marketing and email campaigns. It sends out emails to prospective customers related to sales offers automatically. And it copies the sales team so that they can follow up. They are tracking the sales leads. So, the automation within SugarCRM enhances the marketing campaigns. For now, my work is done because I am the IT strategy and planning manager. I just try to deliver the solution according to the requirements of the business. From my side, it's implemented already, the requirement related to the sales funnel. But if they have any other requirement from the business side, they will submit it to me, and then I will look for a suitable solution.
JJ
Advisor at a tech services company with 11-50 employees
Efficient integration enhances customer insights and communication
The integration between Zoho CRM, Zoho Desk, and Zoho Projects is very good. One of the key features of Zoho CRM is the ability to record telephone calls using AI. The AI tool, Tele Zia, translates calls into bullet points, providing insights such as when to send emails or contact the customer based on previous conversations.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It has sales email campaigns, plus integration with Active Directory."
"Saying that, it has a small server footprint and is easy to set up."
"Good, basic out-of-the-box solution, however, in my estimation not a long term play as the design flow and user interface make it a true chore to enter data."
"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."
"The performance and stability are fine."
"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."
"Available source code, good documentation, training programs, and a relatively active community, provide the hallmarks for a successful open source effort."
"The most valuable aspect of this solution is its low cost, and it works well."
"The initial setup is easy."
"The product is quite stable."
"The deployment process is swift, typically taking just one day, and includes customization and automation setup."
"The product has a lot of features."
"You can use the solution anywhere, anytime, even on mobile phones, and it is capable of supporting a lot of users while remaining quite stable."
"The ticketing feature is very easy to use, compared to other systems."
"The tool's UI is very user-friendly. The solution's workflow is flexible and we can create our workflows. We can assign and create groups with the tool. We are also able to control the privileges with the tool."
"The tool has made support very flexible and strong. We can use chat boxes and auto-responses. If someone creates a ticket, it will be created in Zoho Desk's ticket module. We can get emails and respond to them within the product. We don't need a support email product to manage emails. We can easily manage it within Zoho Desk. The tool's interface is good since it updated the layout three months ago and the current interface is more effective."
 

Cons

"The interface could be more user-friendly."
"It lacks customization, and this is the main reason that we are switching to a different solution."
"Putting so many things into SugarCRM became a much-hated task, mainly because of the horrible UI."
"You cannot include all your entities under one instance at the moment."
"At the moment, there is a complicated flow in regards to the user's permissions and what they can see."
"Functionality and features are well suited for small business companies only."
"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."
"The UX was such that it limited the use of it."
"The solution should provide an option to autofill some values while creating tickets."
"Zoho Desk needs to be enhanced to support IT service management policies."
"Sometimes support is available according to their time slots and they can't fulfill everything I need them to. They give us a time slot but it's not always enough."
"There is room for improvement with the pricing."
"The solution could improve its stability and scalability."
"Zoho Desk could be improved by making it multi-tenant, as it is currently not suitable for service providers with multiple customers."
"Sometimes, the solution has some email issues in a new data center."
"There is room for improvement in terms of integration."
 

Pricing and Cost Advice

"Licensing fees are paid on a yearly basis."
"The pricing is better than Zendesk. Zendesk charges in USD per user per month, whereas Zoho let us pay in Naira (Nigerian currency)."
"Zoho Desk is a cost-effective solution."
"The product costs $10 to $25 per user per month."
"Zoho Desk's pricing is more flexible."
"Price-wise, Zoho Desk is about 35 USD a month per user."
"The gap is limited, but it should limit the price back bracket so that most start-ups can use it most effectively."
"For what it does, it's quite cheap."
"The solution costs INR 8400 per user."
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Top Industries

By visitors reading reviews
Financial Services Firm
18%
Construction Company
16%
Engineering Company
8%
Manufacturing Company
7%
Construction Company
14%
Manufacturing Company
10%
Financial Services Firm
7%
Insurance Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise3
By reviewers
Company SizeCount
Small Business19
Midsize Enterprise2
Large Enterprise1
 

Questions from the Community

What is your experience regarding pricing and costs for Sugar Enterprise?
All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.
What needs improvement with Sugar Enterprise?
The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...
What advice do you have for others considering Sugar Enterprise?
To start with, SugarCRM is a very good platform. It's easy to implement and easily customizable. Might be later when you want to scale, then I would recommend Salesforce. Overall, I would rate it a...
What is your experience regarding pricing and costs for Zoho Desk?
The pricing in Brazil is complicated due to the high exchange rate, with one dollar equaling six reais. Altasnet has a favorable pricing from Zoho as an early account in Brazil, but current website...
What needs improvement with Zoho Desk?
Zoho Desk could be improved by making it multi-tenant, as it is currently not suitable for service providers with multiple customers. Additionally, Zoho Desk's potential would be fully realized wit...
What is your primary use case for Zoho Desk?
We use Zoho Desk ( /products/zoho-desk-reviews ) for support tickets. We have a web interface where each customer can log in and open tickets, which are then escalated within the company to support...
 

Overview

 

Sample Customers

Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor
Intel, Sears, Daimler, Essilor, Aon Hewitt, Shop Your Way, CoffeeRocket
Find out what your peers are saying about SugarCRM Platform vs. Zoho Desk and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.