SendPulse vs Zoho Campaigns comparison

SendPulse and Zoho are both solutions in the Cloud Email category. SendPulse is ranked #12, while Zoho is ranked #7. SendPulse holds a 2.6% mindshare in CE, compared to Zoho’s 3.5% mindshare. Additionally, 100% of SendPulse users are willing to recommend the solution, compared to 84% of Zoho users who would recommend it.

SendPulse

Read 4 SendPulse reviews

236 Views
236 Comparison Views

100% willing to recommend

Zoho Campaigns

Read 11 Zoho Campaigns reviews

565 Views
565 Comparison Views

84% willing to recommend

SendPulse

Zoho Campaigns

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between SendPulse and Zoho Campaigns based on real PeerSpot user reviews.

Find out in this report how the two Cloud Email solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed SendPulse vs. Zoho Campaigns Report (Updated: March 2026).

Buyer's Guide

SendPulse vs. Zoho Campaigns

March 2026

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Helped 885,286 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SendPulse

Ranking in Cloud Email

12th

Average Rating

9.2

Number of Reviews

Ranking in other categories

No ranking in other categories

Zoho Campaigns

Ranking in Cloud Email

7th

Average Rating

8.0

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of March 2026, in the Cloud Email category, the mindshare of SendPulse is 2.6%, up from 1.4% compared to the previous year. The mindshare of Zoho Campaigns is 3.5%, down from 9.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Email Mindshare Distribution
Product	Mindshare (%)
Zoho Campaigns	3.5%
SendPulse	2.6%
Other	93.9%

Cloud Email

Featured Reviews

it_user520110

Investor at a tech company with 51-200 employees

It provides a mix of communication channels. I have never seen downtime.

It provides a great mix of communication channels We have a better process of customer engagement because of the better open rate of our marketing newsletters. It could have a little better usability to get started working with SendPulse, so people could onboard faster and start working faster.…

Read full review

Collince Dundo

Co-Founder at Youth Initiative Development Programme

It's easy to use and integrate, but I have a problem with messages getting marked as spam

When we use Zoho Campaigns, our emails often get routed to the spam or promotion module instead of the inbox. For example, people who use Gmail to receive our newsletter will often miss it because it was sent to their promotion module or folder. Many of our clients aren't seeing our work. We compared it to another solution, and the open rate was much higher because the emails went directly routed to the inbox.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The drag-and-drop email builder is the most valuable feature."

"We have a better process of customer engagement because of the better open rate of our marketing newsletters."

"Setup was very easy, really good platform."

"The email resend feature alone made this product worth the money."

"The out-of-the-box integration with all the other Zoho applications is the most valuable feature of the solution."

"Putting the campaigns together on Zoho is reasonably straightforward. They have a little campaign builder tool that works very well as long as you don't want the campaign to be too sophisticated."

"Putting the campaigns together on Zoho is reasonably straightforward; they have a little campaign builder tool that works very well as long as you don't want the campaign to be too sophisticated."

"Zoho Campaigns is a good software for email marketing."

"The solution is very inexpensive and very reasonably priced."

"It is a very reliable and stable tool."

"The solution generates a good return on investment."

"We can merge Zoho Campaigns with Zoho CRM and other applications. I think automation is the best feature of the product because it reduces manual inputs. It will work automatically and generate reports."

More Zoho Campaigns pros

Cons

"It could have a little better usability to get started working with SendPulse, so people could onboard faster and start working faster."

"Would be great if deliverability % would be better."

"I would like to see more integration with other apps and browsers."

"They could get better at dealing with spam. They need to improve their anti-spam capabilities."

"It takes a lot of work to get it set up the way you want. It's not an intuitive product."

"Zoho Campaigns has to improve its UI because sometimes it won't load the campaigns, and the software is a little lagging."

"The reports are not so clear."

"There is room for improvement with integration with other applications like MailChimp."

"The support team takes a while to respond to our request."

"They need to improve their anti-spam capabilities."

"It takes a lot of work to get it set up the way you want. It's not an intuitive product. It takes coding work to get the sales process to work. That setup process could be simplified significantly."

More Zoho Campaigns cons

Pricing and Cost Advice

Information not available

"The solution's pricing is reasonable."

"The solution's price is reasonable."

"The tool is priced less compared to other applications."

"Since the product is part of a bundle, it is definitely very cost-efficient."

"Zoho Campaigns is not that expensive as compared to other solutions like MailChimp."

"There are additional charges, like whenever I add additional users, I need to pay extra."

"Zoho Campaigns is cheaper compared to other products."

"We have an enterprise license for this because we use Zoho for lots of things. We have HR and a bunch of other things. We probably don't pay individually for marketing or sales, and it's all in the overall license that we have."

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Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	2
Large Enterprise	1

Comparisons

SendGrid vs SendPulse

Compared 49% of the time

MailChimp vs SendPulse

Compared 28% of the time

Mailigen vs SendPulse

Compared 23% of the time

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Constant Contact vs Zoho Campaigns

Compared 25% of the time

ZeptoMail vs Zoho Campaigns

Compared 25% of the time

Amazon WorkMail vs Zoho Campaigns

Compared 20% of the time

MailChimp vs Zoho Campaigns

Compared 18% of the time

SendGrid vs Zoho Campaigns

Compared 13% of the time

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Product Reports

Buyer's Guide

Cloud Email

March 2026

Download SendPulse product report

Buyer's Guide

Zoho Campaigns

March 2026

Download Zoho Campaigns product report

Overview

SendPulse is a fast, intuitive, and affordable way to send emails, sms, web push, and smtp email that will help you grow your business and increase brand awareness.

SendPulse provides:

Simple and intuitive interface to create campaigns and monitor your progress.
Ability to create emails in minute with hundreds of email templates and designs.
Emails optimized for all devices with no additional work.
Extensive reporting capabilities and AB test tools to help you get the best possible results.
24 hour support on phone and test for any reason.

SendPulse

With Zoho Campaigns, you can create, send and track effective email campaigns that help you build lasting relationships with your customers. Email deliverability is our highest priority and we make sure that our software delivers your emails straight to your recipients' inboxes. Zoho Campaigns gives you a multi-user account. You can maintain a single account for your entire marketing team.

Zoho

Sample Customers

Polish Airlines LOT, Swatch, Karcher, Aeroflot, Radisson Hotels and Resorts

Altus

Buyer's Guide

SendPulse vs. Zoho Campaigns

March 2026

Free Report: SendPulse vs. Zoho Campaigns

Find out what your peers are saying about SendPulse vs. Zoho Campaigns and other solutions. Updated: March 2026.

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885,286 professionals have used our research since 2012.

See our SendPulse vs. Zoho Campaigns report.

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We monitor all Cloud Email reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.