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SendGrid vs SendPulse comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

SendGrid
Ranking in Cloud Email
1st
Average Rating
8.0
Reviews Sentiment
7.1
Number of Reviews
24
Ranking in other categories
No ranking in other categories
SendPulse
Ranking in Cloud Email
11th
Average Rating
9.2
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2026, in the Cloud Email category, the mindshare of SendGrid is 8.6%, down from 17.6% compared to the previous year. The mindshare of SendPulse is 2.6%, up from 2.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email Mindshare Distribution
ProductMindshare (%)
SendGrid8.6%
SendPulse2.6%
Other88.8%
Cloud Email
 

Featured Reviews

Amrit Dash - PeerSpot reviewer
Automation Engineer at a educational organization with 11-50 employees
Dynamic templates have streamlined student and parent email campaigns and build consistent engagement
The activity log is a little slower at times, but that is probably just nitpicking an issue. Overall, in general, there are not really very difficult pain points. There are certain issues sometimes when we are trying to handle a very big campaign; we might end up having a little bit less reputation in terms of bounces or spam reports that get detected when we send out the emails. Apart from that, there is not anything that would become a significant pain point. If you don't really have an advanced subscription for SendGrid, it might take a while for you to reach the customer support.
it_user520110 - PeerSpot reviewer
Investor at a tech company with 51-200 employees
It provides a mix of communication channels. I have never seen downtime.
It provides a great mix of communication channels We have a better process of customer engagement because of the better open rate of our marketing newsletters. It could have a little better usability to get started working with SendPulse, so people could onboard faster and start working faster.…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"SendGrid provides the best analytics a competent postmaster needs."
"SendGrid offers features that stand out for me, including that it is very easy to use, especially for a developer."
"The best features SendGrid offers is the template customization, which really helps in creating templates according to client demand and their UI/UX experience."
"It is easy to set up."
"The most valuable feature is the conditions in automation."
"The API side of things is valuable. It is flexible enough to handle pretty much anything that needs to be done in an automated manner."
"They have pretty good support in terms of any issues."
"SendGrid has positively impacted my organization by solving the notification problem."
"Setup was very easy, really good platform."
"The email resend feature alone made this product worth the money."
"We have a better process of customer engagement because of the better open rate of our marketing newsletters."
"The drag-and-drop email builder is the most valuable feature."
 

Cons

"A long time ago, I may have had an issue, and I had to wait for support, which wasn't that helpful. However, that was a very long time ago. Overall, I've had a good experience."
"SendGrid could improve pricing flexibility and offer more detailed analytics without extra cost."
"I would prefer an easy plugin for Linux mail installation."
"SendGrid is already nice, but it could be improved by providing the company ID when sending the email."
"They are backlogged on feature requests, which is a bit of a shame really."
"For my use case, SendGrid is very good. The cost could potentially be improved, though I am not very familiar with pricing details."
"So, don't think that you could do anything with SendGrid on email matters."
"SendGrid has documentation that is not up to date, and their support team is the worst."
"I would like to see more integration with other apps and browsers."
"It could have a little better usability to get started working with SendPulse, so people could onboard faster and start working faster."
"Would be great if deliverability % would be better."
 

Pricing and Cost Advice

"Its cost can vary. It can go as low as $10 or $15 to $1,000 depending on how much you use it."
"I use the essential plan which is $20 a month. After that, we use the pro which is $90 a month, and had all our costs bundled in."
"We are using the Advanced plan,10K. That is about $100 per month but sometimes we do go over the limit of the plan."
"My company pays for SendGrid monthly, and though I cannot share the amount, my feedback is that the vendor should accept other modes of payment apart from a credit card."
"The solution is relatively inexpensive."
"The basic plan starts at €90 per month."
Information not available
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Top Industries

By visitors reading reviews
Manufacturing Company
18%
Outsourcing Company
13%
Construction Company
10%
Financial Services Firm
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise1
Large Enterprise6
No data available
 

Questions from the Community

What needs improvement with SendGrid?
I think there is room for improvement in customer service, up-to-date documentation, and better training.
What is your primary use case for SendGrid?
I use SendGrid for sending marketing emails and confirmation emails from our web pages.
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Comparisons

 

Overview

 

Sample Customers

ScoutMob
Polish Airlines LOT, Swatch, Karcher, Aeroflot, Radisson Hotels and Resorts
Find out what your peers are saying about SendGrid vs. SendPulse and other solutions. Updated: September 2026.
917,743 professionals have used our research since 2012.