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SendGrid vs SendPulse comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

SendGrid
Ranking in Cloud Email
1st
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
22
Ranking in other categories
No ranking in other categories
SendPulse
Ranking in Cloud Email
11th
Average Rating
9.2
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of April 2026, in the Cloud Email category, the mindshare of SendGrid is 8.8%, down from 20.1% compared to the previous year. The mindshare of SendPulse is 2.7%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email Mindshare Distribution
ProductMindshare (%)
SendGrid8.8%
SendPulse2.7%
Other88.5%
Cloud Email
 

Featured Reviews

Amrit Dash - PeerSpot reviewer
Automation Engineer at a educational organization with 11-50 employees
Dynamic templates have streamlined student and parent email campaigns and build consistent engagement
The activity log is a little slower at times, but that is probably just nitpicking an issue. Overall, in general, there are not really very difficult pain points. There are certain issues sometimes when we are trying to handle a very big campaign; we might end up having a little bit less reputation in terms of bounces or spam reports that get detected when we send out the emails. Apart from that, there is not anything that would become a significant pain point. If you don't really have an advanced subscription for SendGrid, it might take a while for you to reach the customer support.
it_user520110 - PeerSpot reviewer
Investor at a tech company with 51-200 employees
It provides a mix of communication channels. I have never seen downtime.
It provides a great mix of communication channels We have a better process of customer engagement because of the better open rate of our marketing newsletters. It could have a little better usability to get started working with SendPulse, so people could onboard faster and start working faster.…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The API side of things is valuable. It is flexible enough to handle pretty much anything that needs to be done in an automated manner."
"SendGrid offers features that stand out for me, including that it is very easy to use, especially for a developer."
"My integration team likes that it's very easy to integrate and very easy to automate based on activities that happen on our core banking application."
"It does everything we need. It's got templating. It's got email validation. It's great."
"SendGrid is a most powerful third-party tool to use for email sending, and it improves the delivery rates compared to other services."
"Overall, it provides a good return on investment through reliability, time savings, and improved communication."
"It is a stable and scalable solution."
"Their REST API feature is the most amazing and easy API I have used."
"The drag-and-drop email builder is the most valuable feature."
"We have a better process of customer engagement because of the better open rate of our marketing newsletters."
"Setup was very easy, really good platform."
"The email resend feature alone made this product worth the money."
 

Cons

"Maybe they could have a mobile application to give to admins, so they could see some insights related to the data."
"Pricing can be improved for SendGrid, as this is the only area I have seen that needs enhancement."
"SendGrid is a great solution. I don't have any areas of improvement."
"The contact limit alerts need to be improved."
"The documentation is not fine, so I believe the documentation needs to be improved."
"So, don't think that you could do anything with SendGrid on email matters."
"Customer Service: 4/5. Technical Support: 3/5."
"SendGrid is already nice, but it could be improved by providing the company ID when sending the email."
"It could have a little better usability to get started working with SendPulse, so people could onboard faster and start working faster."
"Would be great if deliverability % would be better."
"I would like to see more integration with other apps and browsers."
 

Pricing and Cost Advice

"The basic plan starts at €90 per month."
"Its cost can vary. It can go as low as $10 or $15 to $1,000 depending on how much you use it."
"My company pays for SendGrid monthly, and though I cannot share the amount, my feedback is that the vendor should accept other modes of payment apart from a credit card."
"The solution is relatively inexpensive."
"I use the essential plan which is $20 a month. After that, we use the pro which is $90 a month, and had all our costs bundled in."
"We are using the Advanced plan,10K. That is about $100 per month but sometimes we do go over the limit of the plan."
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Top Industries

By visitors reading reviews
Construction Company
9%
Manufacturing Company
8%
Government
8%
Financial Services Firm
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise1
Large Enterprise6
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for SendGrid?
The pricing experience was reasonable at the beginning, but it increased as my email volume grew.
What needs improvement with SendGrid?
I think SendGrid is great already as it is. If they keep developing it, that would be beneficial. If I were a power user, then I would probably have some ideas, but it is perfect for my use case. S...
What is your primary use case for SendGrid?
Our main use case is integrating SendGrid with Sentinel, and we use the .NET API. For SendGrid with the .NET API, any use case can work. We can accomplish anything, but for example, contact forms w...
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Comparisons

 

Overview

 

Sample Customers

ScoutMob
Polish Airlines LOT, Swatch, Karcher, Aeroflot, Radisson Hotels and Resorts
Find out what your peers are saying about SendGrid vs. SendPulse and other solutions. Updated: April 2026.
886,858 professionals have used our research since 2012.