SAP Analytics Hub vs Zoho Analytics comparison

SAP and Zoho are both solutions in the BI (Business Intelligence) Tools category. SAP is ranked #30 with an average rating of 6.0, while Zoho is ranked #7 with an average rating of 8.0. SAP holds a 0.8% mindshare in BIT, compared to Zoho’s 1.0% mindshare. Additionally, 71% of SAP users are willing to recommend the solution, compared to 97% of Zoho users who would recommend it.

SAP Analytics Hub

Read 8 SAP Analytics Hub reviews

1,198 Views
671 Comparison Views

71% willing to recommend

Zoho Analytics

Read 35 Zoho Analytics reviews

1,830 Views
1,116 Comparison Views

97% willing to recommend

SAP Analytics Hub

Zoho Analytics

Comparison Buyer's Guide

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Executive SummaryUpdated on Jan 1, 2025

Zoho Analytics and SAP Analytics Hub are competing in the business intelligence space. Zoho Analytics is favored for its attractive pricing and support model, while SAP Analytics Hub offers superior features, making it a valuable investment.

Features: Zoho Analytics is known for its intuitive dashboard and seamless data integration capabilities. It includes features such as collaborative analytics, user-friendly reporting, and diverse visualization options. SAP Analytics Hub offers advanced machine learning, robust data management, and broad cross-platform support.

Room for Improvement: Zoho Analytics could enhance its data integration with more complex systems and improve scalability for larger enterprises. Some users find limitations in advanced analytical features and require better cross-platform integration. SAP Analytics Hub could benefit from simplified deployment and reduced setup complexity. Feedback suggests improvements in user interface intuitiveness and customer support responsiveness.

Ease of Deployment and Customer Service: Zoho Analytics is recognized for quick cloud deployment and responsive customer service. It suits small to midsize businesses looking for straightforward implementation. On the other hand, SAP Analytics Hub requires more extensive setup, with mixed reviews regarding customer service efficiency, but offers a scalable deployment model ideal for larger enterprises.

Pricing and ROI: Zoho Analytics provides competitive pricing, delivering significant ROI for businesses seeking accessible analytics solutions. SAP Analytics Hub, while having higher initial costs, offers substantial long-term ROI due to its advanced features and scalability, making it suitable for larger organizations aiming for comprehensive analytics solutions.

To learn more, read our detailed SAP Analytics Hub vs. Zoho Analytics Report (Updated: December 2025).

Buyer's Guide

SAP Analytics Hub vs. Zoho Analytics

December 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

SAP Analytics Hub

Ranking in BI (Business Intelligence) Tools

30th

Average Rating

7.2

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Data Integration (50th)

Zoho Analytics

Ranking in BI (Business Intelligence) Tools

7th

Average Rating

8.2

Reviews Sentiment

6.1

Number of Reviews

Ranking in other categories

Reporting (6th), Data Visualization (7th), Embedded BI (6th)

Mindshare comparison

As of January 2026, in the BI (Business Intelligence) Tools category, the mindshare of SAP Analytics Hub is 0.8%, up from 0.3% compared to the previous year. The mindshare of Zoho Analytics is 1.0%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
Zoho Analytics	1.0%
SAP Analytics Hub	0.8%
Other	98.2%

BI (Business Intelligence) Tools

Featured Reviews

Nitesh Agrawal

Director & Co-Owner at InfraBeat Technologies Pvt. Ltd.

Integration and security have improved, but search functionality and clarity of future direction need enhancement

The search function in SAP Analytics Hub is not effective. When speaking about integration with various analytic sources, for example, if I wanted to send the data from SAP BW or B4HANA to a data lake, we used to earlier use the Open Data Hub or Analytics Hub. Nowadays, we are using the Data Sphere integrators available with Amazon, Azure, and Google Cloud. The search capability could be better, and SAP needs to come out with a clear roadmap for the solution going ahead, as they have not yet provided that.

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Vedhanayagam R

Data Analyst at Mobolution

Has supported trend analysis and forecasting but needs major fixes in customization and reliability

There are some areas where Zoho Analytics needs improvement compared to Power BI. Uploading and interpreting data inside the interface needs enhancement. While Power BI uses Power Query, an intuitive and powerful tool that allows data manipulation in any way, Zoho Analytics has limitations. I usually prepare data in Excel before uploading it to Zoho Analytics. The charts in Zoho Analytics are not as customizable as in Power BI. While all chart types are available, they can only be modified at a basic level, not an advanced level. Though trend analysis features are provided, creating anything out of the box is challenging.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"As a partner, I can mention something positive about SAP Analytics Hub: its products are tightly integrated, so the business context of data is retained in the analytics solution, and that's the main advantage."

"This product provides good reports using a single pane of glass."

"The platform's main benefit is its integration with SAP ERP data. It’s effective for data integration and integrity."

"SAP Analytics Hub offers a user-friendly interface with effortless configuration, seamless updates, and real-time availability of information. It avoids the complexities associated with batch processing, providing a smooth and efficient experience."

"What I like best about this solution is that it is built into the SAP line, making it easier to integrate with other SAP products."

"Data consistency is also a notable feature; the system takes care of data consistency, so you don't need to handle it manually."

"For report scheduling, I always prefer SAP because it has the most powerful scheduling features, like sending reports to more than 1,000 customers per day. That option is not as good in Microsoft BI and in Tableau it only exists as an add-on option."

"We really like that it's user friendly and has a lot of combinations and charts. They're good compared to other tools. We used a free Elastic product, comparatively, this solution is good because of their support, UI, and connecting to databases is very easy."

"The benefits I've seen from using Zoho Analytics include saving time; this is the most important benefit for me as I don't need to do my analytics or revisit a report repeatedly every month or according to the frequency of the requirement."

"The data visualization features of Zoho Analytics have helped me improve decision making for my customers, and I could assess the impact of Zoho Analytics' AI-driven insights on the strategic initiatives of my customers."

"The data source is the most valuable feature as it can perform any function."

"We can create advanced-level reports with the tool. We can get data from different Zoho applications and also from other third-party applications. We can create schedules for syncing data from third parties to Zoho Analytics. We can also use table queries for getting data from more than one table."

"Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform."

"Scheduling of reports and dashboards is the most valuable feature of Zoho Analytics."

"The tool's most valuable feature is its dashboard."

More Zoho Analytics pros

Cons

"Pricing and support are integrated into the system. However, the support process can be challenging, particularly when navigating the SAP support site, which lacks user-friendliness and ease of access."

"The search capability could be better, and SAP needs to come out with a clear roadmap for the solution going ahead, as they have not yet provided that."

"The platform could easily integrate with other ERP data solutions. Additionally, it should be faster compared to competitors in the cloud space."

"The technical support for Analytics Hub is limited and could be improved."

"The analytics part of SAP has not been that good up until now. They're still in the infant stage and development is still going on. SAP has some cloud analytics and they're trying to configure it in Lumira, but it's not that good at this point."

"Faster implementation of new functions for the new product is an area of improvement in SAP Analytics Hub."

"The interface can be simplified because it is not a user-friendly experience."

"I would appreciate enhanced features in Zoho Analytics that offer greater customization options."

"It would be great to have more user input fields which can be used on dashboards."

"The navigation on the interface is not intuitive."

"I have a lower rating when it comes to Zoho Analytics. The tool has poor performance. It needs to improve the dimensions and measures."

"There is a limitation that we cannot create more than 300 columns in a worksheet on Zoho Analytics."

"The support team doesn't have full awareness of the system capabilities."

"The platform's pricing needs improvement."

"I would appreciate enhanced features in Zoho Analytics that offer greater customization options."

More Zoho Analytics cons

Pricing and Cost Advice

"They are pursuing a highly assertive approach to target businesses of all sizes within the industry."

"It is an expensive solution."

"The product is expensive."

"The pricing is reasonable."

"It is very reasonable, and it gives me a good return on investment. Compared to other tools, it is the best choice in terms of pricing."

"The product is expensive."

"For one license the pricing is about $35 a user."

"The pricing is okay. It is fair compared to the market."

"The product's licensing is reasonable."

"The tool's pricing is similar to other Zoho applications and is affordable."

"I would recommend looking at your usage and whether the Zoho One license model would work for your organisation. It is very cost effective if you use other Zoho tools."

"Zoho Analytics costs $ 4,200 per month, billed yearly."

More Zoho Analytics pricing and cost advice

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Top Industries

By visitors reading reviews

Manufacturing Company

15%

Transportation Company

Retailer

Financial Services Firm

Computer Software Company

12%

Manufacturing Company

Comms Service Provider

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	3
Large Enterprise	3

By reviewers
Company Size	Count
Small Business	29
Midsize Enterprise	4
Large Enterprise	4

Questions from the Community

What is your experience regarding pricing and costs for SAP Analytics Hub?

The product is expensive. The cost starts from $1,000,000 per year. Moreover, there are additional costs involved for customization.

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What needs improvement with SAP Analytics Hub?

See all answers

What advice do you have for others considering SAP Analytics Hub?

When speaking about integration with various analytic sources, for example, if I wanted to send the data from SAP BW or B4HANA to a data lake, we used to earlier use the Open Data Hub or Analytics ...

See all answers

What do you like most about Zoho Analytics?

Zoho Analytics's most valuable feature is the ability to provide excellent analytics through a single platform.

See all answers

What is your experience regarding pricing and costs for Zoho Analytics?

Compared to other analytic tools, Zoho Analytics is cost-effective. The annual subscription cost of Zoho Analytics is equivalent to about half of the monthly cost of tools such as Tableau or Power ...

See all answers

What needs improvement with Zoho Analytics?

For our strategic initiatives, the AI functionality is not useful because it cannot provide requirement-specific insights. It only gives an overview of the report. One major issue I face in Zoho An...

See all answers

Comparisons

SAP Analytics Cloud vs SAP Analytics Hub

Compared 23% of the time

SAS Access vs SAP Analytics Hub

Compared 18% of the time

Microsoft Power BI vs SAP Analytics Hub

Compared 17% of the time

Informatica PowerCenter vs SAP Analytics Hub

Compared 14% of the time

Informatica Intelligent Data Management Cloud (IDMC) vs SAP Analytics Hub

Compared 14% of the time

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Microsoft Power BI vs Zoho Analytics

Compared 11% of the time

Tableau Enterprise vs Zoho Analytics

Compared 9% of the time

Profitbase InFront vs Zoho Analytics

Compared 7% of the time

Apache Superset vs Zoho Analytics

Compared 6% of the time

Qlik Sense vs Zoho Analytics

Compared 6% of the time

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Product Reports

Buyer's Guide

SAP Analytics Hub

December 2025

Download SAP Analytics Hub product report

Buyer's Guide

Zoho Analytics

December 2025

Download Zoho Analytics product report

Also Known As

No data available

Zoho Reports

Overview

SAP Analytics Hub simplifies access to analytics scattered across multiple heterogeneous environments. The solution recommends the best analytics to fit personalized needs and grants users with actionable insights without compromising agility.

SAP

Zoho Reports is a powerful, easy-to-use and highly scalable cloud-based reporting and business intelligence platform for small to medium-sized businesses. Its flexible pay-as-you-go pricing model and scope for customization allow businesses to tailor it to their unique needs.

Zoho

Sample Customers

STIB-MIVB

Suzuki, American Pacific Mortgage, KPMG, Air Canada, University of Michigan, BricozOr, WorldWide Express, The University of Melbourne, Novartis, SAIC

Buyer's Guide

SAP Analytics Hub vs. Zoho Analytics

December 2025

Free Report: SAP Analytics Hub vs. Zoho Analytics

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