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Salesforce Einstein Analytics vs Sigma comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Salesforce Einstein Analytics
Ranking in BI (Business Intelligence) Tools
15th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
21
Ranking in other categories
No ranking in other categories
Sigma
Ranking in BI (Business Intelligence) Tools
16th
Average Rating
7.6
Reviews Sentiment
7.7
Number of Reviews
7
Ranking in other categories
Data Visualization (12th)
 

Mindshare comparison

As of October 2025, in the BI (Business Intelligence) Tools category, the mindshare of Salesforce Einstein Analytics is 1.0%, down from 1.5% compared to the previous year. The mindshare of Sigma is 1.7%, up from 0.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools Market Share Distribution
ProductMarket Share (%)
Salesforce Einstein Analytics1.0%
Sigma1.7%
Other97.3%
BI (Business Intelligence) Tools
 

Featured Reviews

Sunny Nair - PeerSpot reviewer
Business insights improve with reliable integration but face occasional system downtimes
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, especially when the modules are upgraded or when there is a source code update, causing the entire tool to go offline. There is downtime which still affects the particular product. I would provide a reliability rating of 70%, with 30% still having scope for improvement.
Russell Rothstein - PeerSpot reviewer
Modern dashboards and reports enhance decision-making and presentations
I would love to be able to create my own reports in Sigma, as I can do in Salesforce. Either we are not using it properly, or the software is too complicated. It would be great if there was a way for me to create reports without relying on a data analyst. I'm interested in the upcoming AI co-pilot to enable natural language generation of visualizations and reports. Also, the marketing materials did not match what I feel we've received. Regarding pricing, Sigma's pricing doesn't allow more people to have the ability to create their own reports. We have very few admin or report creator licenses, while everyone else is on a view-only mode.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Transparency is the most valuable feature of this solution."
"We have found the scalability to be very good."
"The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. Integrating other systems and conducting campaigns is easy. The solution relies heavily on AI."
"I find Salesforce Einstein Analytics valuable because it is easier to use within Salesforce."
"The inbuilt features, like pictorial representation of the data and the ability to remap and realign the data, provide clarity in understanding sales perspectives."
"The tool is a cloud-based solution capable of integrating any kind of data in the world."
"Einstein Analytics provides insights into what we are doing and how we are doing it. It tells us what benchmarks we need to hit consistently to achieve our goals. In sales, there is sometimes a disconnect between actions and objectives. We aren't necessarily going to close a deal because we call X number of people. There are some underlying skills that add nuance to these metrics."
"The way Salesforce Einstein Analytics is structured in terms of the work assignments and the user profile is very good."
"The most valuable feature of Sigma is the detailed reports."
"I find the collaborative features, such as commenting, to be very valuable."
"The most valuable aspect for me is having real-time data."
"Sigma is a great software for non-technical business users. If someone's familiar with pivot tables or Excel or Google Sheets, they should be able to pick up Sigma pretty quickly. There is a very low bar for onboarding."
"Sigma serves as the visualization and reporting front end."
"Sigma has excellent features, such as lookup tables where you can easily bring data that are not interrelated or at different granularity."
"The most valuable feature of Sigma is the detailed reports."
"The tool's interface is easy to use. The functions listed as a part of the menu items are easy to use."
 

Cons

"If a user leaves your organization, you shouldn't lose the visibility of all of the records."
"They have a lot of opportunity to improve BI tools. With Einstein Analytics, we have a very minimal scope."
"Improvement-wise, I feel the solution must be more robust since it is not exactly ready to handle large data."
"The tool needs to simplify its features."
"The product is natively integrated into the Salesforce ecosystem. You also need a CRM license. It should be more flexible with other platforms."
"I would advise others not to customize because they rolled out the newer versions, which are every six months. There had to be some significant testing and verification that happened. It is important to have a strong third-party provider that is very experienced. We used Deloitte, but we evaluated Accenture, KPMG, and IBM, but we decided on Deloitte and that was a good decision for us. Having a partner who has a center of excellence or experts that could give you a lot of the tips that they've learned could jumpstart your deployment and stick to the standards."
"The price of Salesforce Einstein Analytics is quite a bit expensive for the region of Mexico. I think the price of the product could be better."
"Einstein Analytics could incorporate something like SFIA 8 to help users understand the underlying skill sets."
"The only minor area for improvement lies in handling highly complex visualizations."
"Sigma lacks a versioning feature to track changes. There is a need for better structuring, like a folder system, to organize diagrams efficiently."
"The product's roadmap regarding introducing new features in the solution or new versions of the tool can be made better in the future."
"Sigma could have better reports."
"Sigma could have better reports."
"I would like to see better visualization options. That would allow me to build out more visually pleasing dashboarding in Sigma."
"The main improvement needed is in data modeling capabilities. If they add those features in the near future, it would be very helpful for us to implement the same or do the data cleansing part in the Sigma tool itself."
"Either we are not using it properly, or the software is too complicated. It would be great if there was a way for me to create reports without relying on a data analyst."
 

Pricing and Cost Advice

"Price-wise, Salesforce Einstein Analytics is an expensive tool."
"Although it was deemed slightly expensive and failed the cost analysis we conducted in our company, we proceeded with the purchase because we desired to have a leading CRM system in the industry."
"The solution is expensive."
"Salesforce Einstein Analytics can be considered somewhat expensive, depending on the company's needs. If they want the complete package with all the features, it's pricier. It all comes down to what the company requires from the platform."
"I rate the solution's pricing a seven out of ten."
"Salesforce has a subscription-based licensing structure, where it's between $20 to $75 per month, per user."
"The biggest challenge we had was the cost and the licensing. We ended up getting an enterprise licensing agreement(ELA). That took a lot of negotiations and a lot of pressure. We were able to receive a good price for the community licensing they bundled Salesforce Einstein Analytics. They bundled a lot of capabilities with us with the ELA."
"The retail price is set at one thousand dollars per creator per year."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
13%
Manufacturing Company
10%
University
6%
Financial Services Firm
14%
Computer Software Company
13%
Manufacturing Company
12%
Healthcare Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise4
Large Enterprise12
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise3
Large Enterprise1
 

Questions from the Community

What do you like most about Salesforce Einstein Analytics?
The tool is valuable. It's one of the greatest programs I'm currently working with, and I believe it will continue to be crucial in the next four to five years. It's the future of our operations. I...
What needs improvement with Salesforce Einstein Analytics?
It is difficult to integrate the modules. The customization is also a little bit complex currently, but it is getting easier as they continue improving the market. There are certain glitches, espec...
What is your primary use case for Salesforce Einstein Analytics?
It is more of an integrated platform where marketing, customer service, and the ticketing system are integrated into each other as a SaaS-based solution, which is what we use. For Marketing Cloud, ...
What do you like most about Sigma?
The tool's interface is easy to use. The functions listed as a part of the menu items are easy to use.
What is your experience regarding pricing and costs for Sigma?
The pricing of Sigma is a concern, as it restricts our ability to provide more users with report-creating capabilities due to the high cost of admin or report creator licenses. Most users have view...
What needs improvement with Sigma?
As we are exploring multiple features in Sigma, I think Sigma can add more functionality. As Power BI gives multiple modeling options in its interface with the query editor, those features can be a...
 

Also Known As

Einstein Analytics, Salesforce Wave Analytics
No data available
 

Overview

 

Sample Customers

ADS Securities, Alstom Grid, American Express, Barclays Bank, Coca-Cola, CoderDojo, Dubai Multi Commodities Centre, Financial Conduct Authority
Snowflake, Fivetran ,Autodesk, Flowspace, Super League Gaming, Zumper, Clover, Volta, Olivela
Find out what your peers are saying about Salesforce Einstein Analytics vs. Sigma and other solutions. Updated: September 2025.
869,566 professionals have used our research since 2012.