MailChimp vs Mailgun comparison

 

Comparison Buyer's Guide

Executive Summary
 

Categories and Ranking

MailChimp
Ranking in Cloud Email
2nd
Average Rating
8.2
Number of Reviews
32
Ranking in other categories
No ranking in other categories
Mailgun
Ranking in Cloud Email
5th
Average Rating
8.6
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2024, in the Cloud Email category, the mindshare of MailChimp is 17.0%, down from 20.6% compared to the previous year. The mindshare of Mailgun is 8.0%, down from 8.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Email
Unique Categories:
No other categories found
No other categories found
 

Featured Reviews

LuisYndigoyen - PeerSpot reviewer
Nov 7, 2022
Great templates, easy to configure and offers A/B testing functionality
We use the solution for marketing communication. Any marketing is sent via MailChimp. If a lead doesn't complete the onboarding process, we'll let them know about some new feature or some new business offer.  It allows the marketing team to run everything by themselves. It allows them to be very…
Christopher Justice - PeerSpot reviewer
May 16, 2024
Reliable, easy to set up, and offers good email-sending capabilities
We use the solution for high-volume email sending for event management. Simple and perfect for what we need.  It has helped us with email deliverability. The email-sending capabilities are great. It's a very easy product to set up.  The solution is stable. It is scalable.  The solution needs…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"MailChimp has many capabilities."
"MailChimp's most important functionality is its automation feature."
"Running email campaigns is easy and straightforward."
"It allows for dragging and dropping, which is much faster than writing HTML and CSS."
"I use Mailchimp for digital marketing purposes, such as creating and managing email campaigns, collecting data, and integrating with WordPress websites."
"The email scheduling has been quite useful."
"It's a very easy product to set up."
 

Cons

"The solution should improve its reporting feature. There should be more transparency around API development. At the moment, the clients are pushing custom API into the mail, so we don't have too much visibility regarding what endpoints they're pushing the data into."
"Mailchimp could be more user-friendly for setting up WordPress websites. Some of the complex settings can be time-consuming to configure. So, setting up Mailchimp for WordPress websites can be time-consuming for an average user."
"It needs more formatting flexibility, such as the ability to wrap text around photos."
"I don't have any issues with the service."
"The solution could be easier to use."
"A standalone system for private servers would be ideal."
"The solution needs better templating and email validation."
 

Pricing and Cost Advice

"MailChimp is affordable."
"I primarily use the free version, but sometimes, for specific client needs, we may have to purchase different versions or packages."
"We pay $80 a month to use the solution."
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Top Industries

By visitors reading reviews
Computer Software Company
17%
Financial Services Firm
11%
Comms Service Provider
9%
Real Estate/Law Firm
8%
Computer Software Company
19%
Insurance Company
11%
Retailer
10%
Financial Services Firm
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about MailChimp?
I use Mailchimp for digital marketing purposes, such as creating and managing email campaigns, collecting data, and integrating with WordPress websites.
What is your experience regarding pricing and costs for MailChimp?
I primarily use the free version, but sometimes, for specific client needs, we may have to purchase different versions or packages. So, I use a combination of the free version and paid plans depend...
What needs improvement with MailChimp?
Mailchimp could be more user-friendly for setting up WordPress websites. Some of the complex settings can be time-consuming to configure. So, setting up Mailchimp for WordPress websites can be time...
What do you like most about Mailgun?
It's a very easy product to set up.
What needs improvement with Mailgun?
The solution needs better templating and email validation.
 

Comparisons

 

Learn More

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Overview

 

Sample Customers

The Atlantic, WNYC, Sierra Nevada, New York Times
Stripe. GitHub, Heroku
Find out what your peers are saying about MailChimp vs. Mailgun and other solutions. Updated: July 2024.
793,295 professionals have used our research since 2012.