Liferay Digital Experience Platform and Sprinklr compete in digital content management and social media management. Liferay has an advantage with its content management capabilities, while Sprinklr is superior in social media tools and analytics.
Features: Liferay Digital Experience Platform offers a robust content management system, extensive customization options, and superior integration capabilities across enterprise platforms. Sprinklr provides comprehensive social media management including campaign management, detailed analytics, and social listening features.
Room for Improvement: Liferay could improve its social media integration, streamline its user interface, and enhance its out-of-the-box functionalities. Sprinklr might focus on expanding its content management, offer better offline support tools, and improve customization features to match enterprise requirements.
Ease of Deployment and Customer Service: Liferay's deployment can be complex and often requires skilled implementation, but it provides reliable customer service. Sprinklr, on the other hand, has a more straightforward deployment process and responsive customer service, aiding in quicker platform adoption and support.
Pricing and ROI: Liferay has higher initial setup costs due to its customization features but can offer a strong long-term ROI. Sprinklr’s pricing is more competitive, emphasizing cost-effectiveness and significant returns through enhanced social media outreach and analytics capabilities.
Product | Market Share (%) |
---|---|
Liferay Digital Experience Platform | 12.6% |
Sprinklr | 2.2% |
Other | 85.2% |
Company Size | Count |
---|---|
Small Business | 20 |
Midsize Enterprise | 8 |
Large Enterprise | 23 |
Company Size | Count |
---|---|
Small Business | 1 |
Midsize Enterprise | 5 |
Large Enterprise | 6 |
Liferay is a top-ranking digital experience platform used by companies in industries such as financial services, manufacturing, and energy and utilities. This product allows companies to initiate highly personalized digital experiences through mobile, social, and web. Organizations can use Liferay DXP for customer, partner, supplier, or employee portals, as well as integrational platforms, taking advantage of the platform's many customization options to suit their needs completely. The Liferay Experience Cloud offers companies the ability to use the Liferay DXP to build their own digital experiences, as well as to use it as a fully managed cloud platform, including options for self-management and self-hosting.
Liferay Digital Experience Platform Features
Liferay Digital Experience Platform provides various features in the following categories:
Liferay Digital Experience Platform Benefits
Liferay Digital Experience Platform offers the following benefits:
Sprinklr provides a comprehensive Unified-CXM Platform offering AI analytics, automation, integration with CRMs, and social media management to enhance customer interactions and operational efficiency.
Sprinklr is designed to support data-driven decisions by offering tools for social media management, content scheduling, and automation. It allows businesses to seamlessly manage customer interactions across channels, leveraging custom rule engines and AI analytics. While its customization, reporting, and case management features are appreciated, improvements in integrations and live support are noted. Users find onboarding complex and seek a more streamlined interface and advanced features like enhanced CRM interaction and post-editing capabilities. The platform is particularly useful in managing omnichannel engagement, integrating platforms like Facebook, WhatsApp, LinkedIn, YouTube, and Instagram, and providing extensive analytics and reporting.
What are the key features of Sprinklr?Sprinklr is particularly effective for industries like cryptocurrency, where managing customer interactions via chatbots, live agents, and integrated platforms such as Facebook and WhatsApp is vital. Businesses use it for social listening, analytics, and advertising on platforms like LinkedIn and Instagram, benefiting from modules focused on care, engagement, listening, and advertising.
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