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IBM FlashSystem vs Zadara comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Sep 18, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Pure FlashArray X NVMe
Sponsored
Ranking in All-Flash Storage
15th
Average Rating
9.0
Reviews Sentiment
7.6
Number of Reviews
35
Ranking in other categories
NVMe All-Flash Storage Arrays (6th)
IBM FlashSystem
Ranking in All-Flash Storage
13th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
111
Ranking in other categories
NAS (5th), Modular SAN (Storage Area Network) (3rd)
Zadara
Ranking in All-Flash Storage
33rd
Average Rating
8.6
Reviews Sentiment
7.6
Number of Reviews
12
Ranking in other categories
Software Defined Storage (SDS) (18th), Compute Service (9th), Public Cloud Storage Services (15th), File and Object Storage (20th)
 

Mindshare comparison

As of June 2025, in the All-Flash Storage category, the mindshare of Pure FlashArray X NVMe is 0.8%, up from 0.8% compared to the previous year. The mindshare of IBM FlashSystem is 6.6%, down from 6.8% compared to the previous year. The mindshare of Zadara is 0.2%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
All-Flash Storage
 

Featured Reviews

Eugene Hemphill - PeerSpot reviewer
Helps to save money and resources with the data compression feature
One point I'd like to improve is that the tool should start selling small boxes again. It discontinued some products and is focusing on bigger, more capable boxes, neglecting the SMB market. Even though it's not a big market, it shouldn't have removed them. One way to improve the product is to add an operational assistant that doesn't depend on VMware. It could also establish more alliances with other operational systems.
Raanan Sitton - PeerSpot reviewer
Offers cost-effective storage for small companies with budget constraints
IBM FlashSystem 5300 is offered at a very low cost in Israel, which is advantageous for small companies. However, other features like deduplication and compression do not perform effectively. The price sensitivity makes it a viable option for clients with budgetary constraints, as it allows us to secure deals based on the cost rather than advanced performance.
Kirubel Behailu - PeerSpot reviewer
Enhancing storage management efficiency with user-friendly experience
Our customers are using Zadara for their research and development environments. We provide infrastructure for government projects, but we are often not fully aware of their specific usage.  I typically use it for our infrastructure and offer both Zadara and Microsoft Azure to our customers Zadara…

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Offers excellent features like efficient data reduction, a reliable SafeMode, and a great support model for continuous assistance and updates."
"Pure Storage has signature security technology, which cannot be deleted, even if you are an administrator."
"It has benefited my organization because it has reduced time to insights."
"It's incredibly easy to use and greatly simplified our ability to both deploy and manage our storage subsystems."
"I appreciate the performance."
"The database workloads are pretty fast because I frequently move data from here to there."
"The high availability of the product is the most valuable feature."
"It has good, reliable, fast storage."
"The most valuable features are deduplication and compression, which together, enable you to have more space."
"IBM FlashSystem is a stable solution."
"The pricing is reasonable."
"The valuable features for us are the extra add-ons, such as the FIM provisioning, the compression, the disaster recovery capabilities, and the storage pooling functions."
"It is simple to make an update."
"The most valuable feature of the solution is compression."
"The performance monitoring feature is useful as it can report in 15 minute intervals by hour, day, week, month, or by a custom date range."
"The all-flash storage has tier replication capabilities."
"It provides very satisfactory storage performance."
"Zadara Storage Cloud having 24/7 management saves me support and engineering costs because the storage and computing are managed by a third-party. We are able to focus more attention on the customer, which is truly our core business. Even at 1:00 AM or 2:00 AM at night, someone will answer, which is important."
"A nice feature is the immutable object storage, which can be used in conjunction with Veeam."
"I find Zadara's user-friendliness from both the customer and engineering perspectives highly appreciated."
"One of the most valuable features is its integration with other cloud solutions. We have a presence within Amazon EC2 and we leverage compute instances in there. Being able to integrate with compute, both locally within Zadara, as well as with other cloud vendors such as Amazon, is very helpful, while also being able to maintain extremely low latency between those connections."
"Zadara is a fully-fledged platform, and our customers are happy with its use."
"Being able to scale on demand, and being able to get out of our security operation center, and not having to purchase hardware upfront, has drastically reduced the overhead that was required to maintain our information. We have also gained additional capabilities in terms of speed of replicating that information."
"Zadara saves both time and money."
 

Cons

"Right now, the box itself is just strictly working as a backend storage system. It would be fantastic if we could access it directly like a NAS device through network access or SIS drives. I think they have an interface, but I am not sure how good it is. If we could address a box directly on the network without having to go through a server, it would be great. The replication schemas could be improved. We are not using replication on the storage level right now. We use a different type of replication. If their replication would be as good as the one that we have, I would probably run the replication schema because it might be faster, but I don't know that for a fact. So, I cannot say that they have good replication. All I can say is that they need to inform us better."
"We have run into a couple of instances recently where we are running out of space. So we have had to buy some more packs for it and they have deployed fine and it has increased smoothly."
"I would like to see some AI features that would allow arrays to intelligently identify threats or unusual behavior in the data pattern and give an alert."
"If the customer only needs 500 terabytes and doesn't care how much data they'll put in the server, IBM is cheaper than Pure."
"We would like to see VNC integration or be able to use Pure Storage with VNC."
"There is room for improvement in the pricing of the product."
"In the future, I would like to see integration with enterprise backup systems."
"We would like to see more visibility into garbage collection and CPU performance in the GUI."
"The marketing could be improved."
"The pricing needs to be more competitive."
"We use some open-source tools for monitoring, such as Grafana and it should be bundled along with IBM FlashSystem."
"This solution needs a management console where we are alerted to issues and can report them, or escalate them through email or another method."
"IBM could do more marketing and improve brand awareness. I had never heard of this product until a colleague told me about it. FlashSystem could add a few features, but it would probably increase the price. For example, Pure Storage offers instant snapshotting and partitioning. That would be nice to have, but I think the cost would go up."
"The technical support in my region is satisfactory but it could improve. Support is very important for customers and downtime is very critical for us. We would like onsite or complete technical support which can help us to minimize our downtime or if problems occur."
"The solution should improve its pricing and the mechanism in the reduction pool."
"Our customers have raised concerns about the limitations of the FlashSystem 5200 and 7300, which only offer a 32-gigabyte connection."
"The management interface is more geared towards end-users rather than a service partner like ourselves, and there are improvements that can be made around that."
"The cost is not favorable as Zadara does not provide competitive rates for regions like South Africa and Ethiopia."
"In the next release, there can be some improvements to the web console by adding more features because the console is simple. Additionally, the calculator could improve."
"There is room for improvement in pricing as it is currently quite expensive."
"Cost-wise, because it's a pay-per-use model, it may ultimately end up costing us more in the long run than something we developed ourselves."
"The initial installation was difficult because many steps required the command line interface (CLI). Maintenance can also be complicated, especially when deeper troubleshooting requires navigating the CLI and searching for logs."
"Having iSCSI over the internet using a VPN, the IPSec tunnel is really the only thing that I find missing from this product."
"The initial setup of the solution is complex."
 

Pricing and Cost Advice

"Pretty much everything that you need is licensed when you buy the product. Licensing to me is different than the maintenance cost, but they can bleed into one another. We buy the product, and we expect three years of support bundled into what we negotiate on our storage arrays. I would start to see maintenance costs going into the fourth year, but we're not there yet."
"They can tout the functionality and cutting edge technology that they have, but that's where the price tag comes in. The cost is high, but I think as they grow their business and get more customers that it will probably go down a little bit."
"We pay approximately $50,000 USD per year in licensing fees."
"The tool is an investment that we've budgeted for. While the prices may be higher than those of other vendors, we see it as a market leader with benefits. We don't regret purchasing it."
"The support cost per array is about $20,000 a year for 24/7 support."
"The product is expensive."
"Pure FlashArray X NVMe’s pricing is cheaper than other products."
"As far as the licensing costs, everything is included in the license."
"Our customers would like IMB FlashSystem to be less expensive."
"My customers got the IBM FlashSystem bundle offer. It was a one-time purchase for three years of service. The price would depend on the storage size and could reach between $25,000 to $55,000."
"The pricing may be a bit higher than other brands. If you compare the IBM FlashSystems in midrange with Dell EMC in midrange, IBM costs a bit more, but I prefer IBM because it has more specs that I can benefit from."
"We have no issues with the price as it is very competitive."
"It pays to go back and get the best price you can from your supplier. The first offer is not always at the best discount."
"The tool is cost-efficient."
"Overall the price of the solution is expensive and this includes the license."
"The price of IBM FlashSystem is a little high because you pay a premium because the solution is from IBM. We had paid for the SLA prior to using the solution."
"For our use, it's appropriately priced and overall, it's proved to be very cost-effective against other tier-one vendors."
"The price of Zadara is very good and it covers everything. There is no subscription needed."
"It is a nice licensing model and it makes it quite simple because we just pay for what we use, and the bill that comes shows us exactly what customers are using what resources."
"One of the factors that ruled out several providers was cost. They were way too expensive for the volume of data that we needed and the speed at which we needed to be able to manage it. There aren't a lot of providers that can do that."
"The pricing and licensing are very simple and the cost is predictable, although, like everything that you pay for as you use, you have to be mindful of what you're using."
"If you just take the street price of Zadara Storage Cloud and look up the price or cost per hour, then you could think that Zadara Storage Cloud is extremely expensive or a solution only for enterprise use. That is not true. You need to compare the entire system. This means that you don't stop looking at just the street price, but you need to consider all the features, requirements, and costs of support as well as the extra cost that other vendors have. Other players just play with hidden, additional costs. Everything is included in Zadara Storage Cloud's licensing cost; what you get is what you pay for."
"The pricing is very competitive and the fact that they have very compelling discounts for multi-year commitments is great."
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Financial Services Firm
11%
Manufacturing Company
10%
Government
6%
Computer Software Company
14%
Financial Services Firm
11%
Manufacturing Company
9%
Government
7%
Computer Software Company
23%
Manufacturing Company
11%
Financial Services Firm
8%
Retailer
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Pure FlashArray X NVMe?
Pure FlashArray X NVMe helps to improve our processing speed. It is user-friendly and easy to use.
What needs improvement with Pure FlashArray X NVMe?
Adding some functions to the product would be beneficial. Storage replication should be essential, and the analytics ...
What is your experience regarding pricing and costs for IBM FlashSystem?
Many factors affect purchasing directly from IBM, often involving a multi-step process. Customers, especially in bank...
What needs improvement with IBM FlashSystem?
The deduplication technology in IBM FlashSystem needs significant improvement. Other vendors like NetApp ( /products/...
What needs improvement with Zadara?
The initial installation was difficult because many steps required the command line interface (CLI). Maintenance can ...
What is your primary use case for Zadara?
I use this product as storage. Specifically, I use it as big storage. That's the main use case for Zadara ( /products...
What advice do you have for others considering Zadara?
As for the pros and cons, the main concerns are the complexity of the initial installation and the complicated mainte...
 

Also Known As

Pure FlashArray//X NVMe, Pure FlashArray//X, FlashArray//X
IBM Storwize
No data available
 

Overview

 

Sample Customers

Fremont Bank, Judson ISD, The Nielsen Company
Celero, Friedhelm Loh Group, Clarks, Mingkang Natregro Health Food Group, Sofia, Etisalat Fights Fraud, UF Health Shands Hospital, Generali, Elecon Engineering Company Limited, Ventiv , Technology, CPFL Energia, Royal Caribbean Cruises Ltd., SciQuest, Coca-Cola Bottling Co. Consolidated, Paddy Power, Kelsey-Seybold Clinic, Interconnect Services, Severstal IP-Only AB, PVU Group GmbH
Time, Inc. A&E Network, The Washington Post, News UK, McGraw Hill, Gilt, Toshiba, Deloitte, VMware
Find out what your peers are saying about IBM FlashSystem vs. Zadara and other solutions. Updated: June 2025.
856,873 professionals have used our research since 2012.