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HubSpot CRM vs Microsoft Dynamics CRM comparison

HubSpot and Microsoft are both solutions in the CRM category. HubSpot is ranked #6 with an average rating of 8.2, while Microsoft is ranked #2 with an average rating of 8.1. HubSpot holds a 2.3% mindshare in CRM, compared to Microsoft’s 11.1% mindshare. Additionally, 98% of HubSpot users are willing to recommend the solution, compared to 93% of Microsoft users who would recommend it.
HubSpot CRM
Read 47 HubSpot CRM reviews
  • 959 Views
  • 649 Comparison Views
98% willing to recommend
Microsoft Dynamics CRM
Read 78 Microsoft Dynamics CRM reviews
  • 3,948 Views
  • 3,846 Comparison Views
93% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Apr 20, 2025

Microsoft Dynamics CRM and HubSpot CRM compete in the customer relationship management software category. Microsoft Dynamics CRM holds the upper hand for larger organizations needing comprehensive features and integration, while HubSpot CRM is better suited for smaller businesses focusing on user-friendly marketing automation.

Features: Microsoft Dynamics CRM provides extensive customization, seamless integration with Microsoft products, and robust reporting capabilities. In contrast, HubSpot CRM is user-friendly, excels in marketing automation, and integrates well with various platforms.

Room for Improvement: Microsoft Dynamics CRM could enhance user-friendliness, reduce ownership costs, and improve mobile integration. HubSpot CRM might improve its customization options, streamline pricing for premium features, and better handle duplicates.

Ease of Deployment and Customer Service: Microsoft Dynamics CRM offers diverse deployment options, including public, private clouds, and on-premises. Its customer service has mixed reviews, with some users noting needed improvements. HubSpot CRM is easy to deploy primarily in the public cloud, and its customer service is generally well-rated.

Pricing and ROI: Microsoft Dynamics CRM is priced higher, making it suitable for larger enterprises with substantial ROI potential due to its comprehensive features. HubSpot CRM offers a cost-effective solution for small to mid-sized businesses with free and modular pricing options, emphasizing lead generation efficiency.

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To learn more, read our detailed HubSpot CRM vs. Microsoft Dynamics CRM Report (Updated: April 2025).
Buyer's Guide
HubSpot CRM vs. Microsoft Dynamics CRM
April 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.7
HubSpot CRM enhances lead generation and revenue, offering ROI through efficiency, security, and integration with sales processes.
Sentiment score
7.5
Microsoft Dynamics CRM yields strong ROI through integration, upgrades, improved sales, data insights, but ROI varies by usage.
 

Customer Service

Sentiment score
7.3
HubSpot CRM's customer service is excellent, though some users desire more live support and improved issue handling.
Sentiment score
6.8
Microsoft Dynamics CRM's support is generally satisfactory, but response times vary, and premium support offers better responsiveness.
HubSpot's customer service is excellent and fast.
There is always an account rep that's available, and there is a technical account rep that is available for every account.
Part of it is different language use, and while that's okay, it wasn't immediately evident where to find help, verify, or submit a question and get responses.
For more quotes and insights, download the HubSpot CRM report
I would rate customer support as ten out of ten.
While the support operates within their standard SLA, it can be difficult to speak directly with someone over the phone.
For more quotes and insights, download the Microsoft Dynamics CRM report
MarianaPiñeres - PeerSpot reviewerKartikeya Prahlad - PeerSpot reviewerCharles Dickens - PeerSpot reviewerreviewer2305767 - PeerSpot reviewer
DM
 

Scalability Issues

Sentiment score
7.3
HubSpot CRM is praised for its scalability and adaptability, especially benefiting small to midsize businesses with growth management.
Sentiment score
7.6
Microsoft Dynamics CRM is scalable and adaptable, popular among medium to large companies, but smaller ones may need customization.
Handling around 100 to 150 users is fine.
There are a lot of enterprises using it, however, even as a GTM for HubSpot, their target market is predominantly SMB.
For more quotes and insights, download the HubSpot CRM report
Microsoft Dynamics CRM is highly scalable, rated at ten, even fifteen out of ten.
I would give it a ten out of ten for scalability.
For more quotes and insights, download the Microsoft Dynamics CRM report
KA
Kartikeya Prahlad - PeerSpot reviewerreviewer2305767 - PeerSpot reviewer
DM
 

Stability Issues

Sentiment score
8.5
HubSpot CRM is stable and reliable, with high ratings and minor delays not affecting overall user satisfaction.
Sentiment score
7.9
Microsoft Dynamics CRM is praised for stability and reliability, with minimal issues often due to external factors like network downtime.
No quotes available
For more quotes and insights, download the HubSpot CRM report
I would rate it ten out of ten.
For more quotes and insights, download the Microsoft Dynamics CRM report
 

Room For Improvement

HubSpot CRM needs improved email integration, customization, pricing, mobile app, technical support, navigation, and automation capabilities.
Microsoft Dynamics CRM needs better usability, third-party integrations, mobile customization, and enhanced reporting, dashboard, and automation features.
HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality.
A better CRM can be achieved by providing more customization features.
They are not at the pace or effectiveness of AgentForce by Salesforce.
For more quotes and insights, download the HubSpot CRM report
More use-case-oriented material should be provided to help users and implementers learn how to do more, faster.
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly.
For more quotes and insights, download the Microsoft Dynamics CRM report
Charles Dickens - PeerSpot reviewer
KA
Kartikeya Prahlad - PeerSpot reviewerreviewer2305767 - PeerSpot reviewer
DM
 

Setup Cost

HubSpot CRM offers flexible pricing with free and paid plans, modular features, but may be costly for small teams.
Microsoft Dynamics CRM pricing ranges from $50-$115 per user/month, with complexity and customization affecting costs and affordability.
No quotes available
For more quotes and insights, download the HubSpot CRM report
The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model.
Microsoft Dynamics CRM costs about $110 to $115 per user per month, following a recent price increase.
For more quotes and insights, download the Microsoft Dynamics CRM report
 

Valuable Features

HubSpot CRM is user-friendly, scalable, and integrates seamlessly, offering powerful marketing, reporting, and automation features, even for free.
Microsoft Dynamics CRM offers customizable features, seamless Microsoft integration, and robust automation, enhancing efficiency in sales and customer management.
HubSpot stands out for its ease of use, especially with sequence creation compared to other CRM solutions.
All the automation features, where I can completely automate a cadence like emailing, lead scoring, and lead qualification, everything can be automated, including all workflows.
The feature that I find valuable is the customer 360-degree view and the marketing automation.
For more quotes and insights, download the HubSpot CRM report
The backend storage integrates seamlessly with OneDrive, and the solution offers robust security features, including Azure integration, two-factor authentication (2FA), and comprehensive audit trails.
The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint.
I can also create fields and customize them according to my needs.
For more quotes and insights, download the Microsoft Dynamics CRM report
MarianaPiñeres - PeerSpot reviewerKartikeya Prahlad - PeerSpot reviewer
KA
reviewer2305767 - PeerSpot reviewer
DM
reviewer2035074 - PeerSpot reviewer
 

Categories and Ranking

HubSpot CRM
Ranking in CRM
6th
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
47
Ranking in other categories
No ranking in other categories
Microsoft Dynamics CRM
Ranking in CRM
2nd
Average Rating
7.8
Reviews Sentiment
7.0
Number of Reviews
78
Ranking in other categories
CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd), Sales Force Automation (2nd)
 

Mindshare comparison

As of May 2025, in the CRM category, the mindshare of HubSpot CRM is 2.3%, up from 2.1% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 11.1%, down from 13.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Charles Dickens - PeerSpot reviewer
Effortlessly manage relationships with seamless contact data integration
The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.
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Rishabh Chhajer - PeerSpot reviewer
Intuitive APIs, customizable design, but dashboards could improve
The most advantageous aspect of Microsoft Dynamics CRM is its periodic updates. Every quarter, Microsoft releases upgrades that address bugs and vulnerabilities. As a company governed by the Reserve Bank of India and SAP security regulations for our stock operations, we conduct periodic reviews of our applications, including Microsoft Dynamics CRM. Whenever we submit an audit report and identify bugs, we reach out to the Microsoft team for assistance. They assure us that the issues will be fixed in the next quarterly release. As a result, we have not experienced any outstanding bugs that have not been recorded or addressed.
Read full review
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Top Industries

By visitors reading reviews
Computer Software Company
18%
Comms Service Provider
12%
Government
12%
Financial Services Firm
8%
Computer Software Company
13%
Government
11%
Financial Services Firm
10%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about HubSpot CRM?
The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
See all answers
What is your experience regarding pricing and costs for HubSpot CRM?
The cost is about the same price, currently charged monthly.
See all answers
What is your primary use case for HubSpot CRM?
I primarily use the solution for CRM.
See all answers
What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
See all answers
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly. It is one area where the com...
See all answers
What is your primary use case for Microsoft Dynamics CRM?
We use Microsoft Dynamics CRM ( /products/microsoft-dynamics-crm-reviews ) for opportunity management and a traditional CRM approach for managing customer and client relationships. Although we have...
See all answers
 

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Product Reports

Buyer's Guide
HubSpot CRM
April 2025
HubSpot CRM reportDownload HubSpot CRM product report
Buyer's Guide
Microsoft Dynamics CRM
April 2025
Microsoft Dynamics CRM reportDownload Microsoft Dynamics CRM product report
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
 

Overview

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management. 

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes. 

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

HubSpot

Microsoft Dynamics CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and customer service processes. With its user-friendly interface and powerful features, it enables organizations to effectively manage their customer interactions and drive business growth.

One of the key features of Microsoft Dynamics CRM is its sales automation capabilities. It allows sales teams to track leads, manage opportunities, and close deals more efficiently. The solution provides a centralized platform for managing customer information, enabling sales representatives to access real-time data and make informed decisions. It also offers tools for forecasting, pipeline management, and sales analytics, helping businesses optimize their sales processes and drive revenue growth.

In addition to sales automation, Microsoft Dynamics CRM offers robust marketing automation features. It enables marketers to create and execute targeted marketing campaigns, track campaign performance, and generate actionable insights. The solution provides tools for lead management, email marketing, social media integration, and customer segmentation, allowing businesses to engage with their customers effectively and drive marketing ROI.

Furthermore, Microsoft Dynamics CRM helps organizations deliver exceptional customer service. It provides a unified view of customer interactions, enabling customer service representatives to deliver personalized and timely support. The solution offers case management, a knowledge base, and self-service portal capabilities, empowering customers to find answers to their queries and resolve issues on their own. It also provides tools for service analytics and reporting, helping businesses identify areas for improvement and enhance customer satisfaction.

Microsoft
 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Buyer's Guide
HubSpot CRM vs. Microsoft Dynamics CRM
April 2025
Free Report: HubSpot CRM vs. Microsoft Dynamics CRM
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