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HubSpot CRM vs Microsoft Dynamics CRM comparison

HubSpot and Microsoft are both solutions in the CRM category. HubSpot is ranked #6 with an average rating of 8.4, while Microsoft is ranked #1 with an average rating of 8.1. HubSpot holds a 2.4% mindshare in CRM, compared to Microsoft’s 10.1% mindshare. Additionally, 98% of HubSpot users are willing to recommend the solution, compared to 93% of Microsoft users who would recommend it.
HubSpot CRM
Read 48 HubSpot CRM reviews
  • 1,113 Views
  • 1,024 Comparison Views
98% willing to recommend
Microsoft Dynamics CRM
Read 79 Microsoft Dynamics CRM reviews
  • 5,864 Views
  • 3,812 Comparison Views
93% willing to recommend
 

Comparison Buyer's Guide

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Executive SummaryUpdated on Jul 27, 2025

Microsoft Dynamics CRM and HubSpot CRM compete in the CRM solutions category. HubSpot CRM seems to have the upper hand due to its user-friendly approach and effective marketing capabilities, making it a strong contender for businesses focusing on ease of use and marketing.

Features: Microsoft Dynamics CRM offers flexibility and comprehensive features like lead management, dynamic workflow integration, and excellent reporting capabilities, integrating well within Microsoft’s ecosystem. HubSpot CRM is celebrated for its ease of use, marketing capabilities, and effective sales automation features, appealing mainly to small to medium-sized businesses.

Room for Improvement: Microsoft Dynamics CRM needs improvement in areas like complexity in customization, mobile integration, and user interface intuitiveness, with users citing higher ownership costs due to customization. HubSpot CRM could improve its customization capabilities and pricing for paid versions while addressing redundancy and limitations in the free version.

Ease of Deployment and Customer Service: Microsoft Dynamics CRM can be deployed in various cloud configurations, including hybrid and on-premises, offering flexibility but draws mixed reviews for its technical support. HubSpot CRM primarily uses the public cloud, ensuring simplicity and ease of deployment, with generally praised customer service, but it requires improvements at the enterprise level.

Pricing and ROI: Microsoft Dynamics CRM often has a higher price, appealing more to enterprises invested in Microsoft's suite, with many reporting satisfactory ROI through improved integration. HubSpot CRM provides a flexible pricing model with a highly functional free version, preferred for its value for money and significant ROI through streamlined sales processes and marketing automation.

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To learn more, read our detailed HubSpot CRM vs. Microsoft Dynamics CRM Report (Updated: July 2025).
Buyer's Guide
HubSpot CRM vs. Microsoft Dynamics CRM
July 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.7
HubSpot CRM boosts lead generation and revenue, with varying ROI and valued for efficiency, automation, and data security.
Sentiment score
7.2
Users report substantial ROI from Microsoft Dynamics CRM through better sales, customer retention, and enhanced operational efficiency.
 

Customer Service

Sentiment score
7.3
Users commend HubSpot CRM's timely support, though improvements like live agents and self-help access are needed for some.
Sentiment score
5.5
Microsoft Dynamics CRM support experiences vary, with praise for responsiveness but concerns about contact difficulty and expertise in complex cases.
There is always an account rep that's available, and there is a technical account rep that is available for every account.
Part of it is different language use, and while that's okay, it wasn't immediately evident where to find help, verify, or submit a question and get responses.
HubSpot's customer service is excellent and fast.
For more quotes and insights, download the HubSpot CRM report
I would rate customer support as ten out of ten.
While the support operates within their standard SLA, it can be difficult to speak directly with someone over the phone.
Sometimes the technical support for Microsoft Dynamics CRM is not qualified enough, and in some situations, we know the tool better than they do.
For more quotes and insights, download the Microsoft Dynamics CRM report
Kartikeya Prahlad - PeerSpot reviewerCharles Dickens - PeerSpot reviewerMarianaPiñeres - PeerSpot reviewerreviewer2305767 - PeerSpot reviewer
DM
CK
 

Scalability Issues

Sentiment score
7.3
HubSpot CRM is scalable for all company sizes, but some prefer pairing it with Salesforce for enhanced capabilities.
Sentiment score
7.5
Microsoft Dynamics CRM is scalable, integrates widely, adapts to changing needs, but may face integration challenges and cost considerations.
Handling around 100 to 150 users is fine.
There are a lot of enterprises using it, however, even as a GTM for HubSpot, their target market is predominantly SMB.
For more quotes and insights, download the HubSpot CRM report
Microsoft Dynamics CRM is highly scalable, rated at ten, even fifteen out of ten.
I would give it a ten out of ten for scalability.
For more quotes and insights, download the Microsoft Dynamics CRM report
KA
Kartikeya Prahlad - PeerSpot reviewerreviewer2305767 - PeerSpot reviewer
DM
 

Stability Issues

Sentiment score
8.5
Users praise HubSpot CRM for its stability, reliability, and strong performance, despite occasional minor delays in operations.
Sentiment score
7.9
Microsoft Dynamics CRM is stable, reliable, and well-rated, with minor issues addressed through updates, suiting medium to large businesses.
No quotes available
For more quotes and insights, download the HubSpot CRM report
I would rate it ten out of ten.
For more quotes and insights, download the Microsoft Dynamics CRM report
 

Room For Improvement

HubSpot CRM needs improvements in customization, pricing, integration, UI, mobile app, support, automation, scalability, and subscription features.
Microsoft Dynamics CRM requires enhancements in usability, customization, integration, cost-effectiveness, automation, and support for small businesses.
A better CRM can be achieved by providing more customization features.
The response time is slow.
HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality.
For more quotes and insights, download the HubSpot CRM report
More use-case-oriented material should be provided to help users and implementers learn how to do more, faster.
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly.
For more quotes and insights, download the Microsoft Dynamics CRM report
KA
PN
Charles Dickens - PeerSpot reviewerreviewer2305767 - PeerSpot reviewer
DM
 

Setup Cost

HubSpot CRM offers mid-range pricing with modular options but is criticized for limited advanced features and perceived high cost.
Microsoft Dynamics CRM is costly yet valued for comprehensive features, with prices influenced by users, licensing, and deployment type.
No quotes available
For more quotes and insights, download the HubSpot CRM report
The pricing of Microsoft Dynamics CRM can be complex due to Microsoft's complicated licensing model.
Microsoft Dynamics CRM costs about $110 to $115 per user per month, following a recent price increase.
For more quotes and insights, download the Microsoft Dynamics CRM report
 

Valuable Features

HubSpot CRM is valued for its user-friendly design, seamless integrations, automation, customizable workflows, scalable features, and real-time reporting.
Microsoft Dynamics CRM offers easy customization, integration, and features for enhanced business processes, valued for scalability and cost-effectiveness.
HubSpot stands out for its ease of use, especially with sequence creation compared to other CRM solutions.
The most valuable feature for me is when I encounter a company or a person, I can drop in their URL, and it pre-populates various details like address information and other contacts they might have.
The integration is very good, especially with Adobe and Google.
For more quotes and insights, download the HubSpot CRM report
The backend storage integrates seamlessly with OneDrive, and the solution offers robust security features, including Azure integration, two-factor authentication (2FA), and comprehensive audit trails.
The most valuable feature of Microsoft Dynamics CRM is its integration with Outlook and other Microsoft products like Microsoft 365, which includes emails, Teams, and SharePoint.
I can also create fields and customize them according to my needs.
For more quotes and insights, download the Microsoft Dynamics CRM report
MarianaPiñeres - PeerSpot reviewerCharles Dickens - PeerSpot reviewer
PN
reviewer2305767 - PeerSpot reviewer
DM
reviewer2035074 - PeerSpot reviewer
 

Categories and Ranking

HubSpot CRM
Ranking in CRM
6th
Average Rating
8.2
Reviews Sentiment
7.1
Number of Reviews
48
Ranking in other categories
No ranking in other categories
Microsoft Dynamics CRM
Ranking in CRM
1st
Average Rating
7.8
Reviews Sentiment
6.8
Number of Reviews
79
Ranking in other categories
CRM Customer Engagement Centers (1st), Local Government CRM (1st), Marketing Management (2nd), Sales Force Automation (2nd)
 

Mindshare comparison

As of July 2025, in the CRM category, the mindshare of HubSpot CRM is 2.4%, up from 2.0% compared to the previous year. The mindshare of Microsoft Dynamics CRM is 10.1%, down from 13.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Charles Dickens - PeerSpot reviewer
Effortlessly manage relationships with seamless contact data integration
The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.
Read full review
Pawel-Gawronski - PeerSpot reviewer
Streamlining resource management and improving project insights with helpful support
The deployment of Microsoft Dynamics CRM is easy because it's a software as a service, which eliminates the need to deploy anything in our data center. It has improved the verification of value streams by mapping projects to products and demonstrating the total cost of ownership. This automation significantly impacts daily operations by reducing the time spent on manual tasks and improving the quality and delivery time.
Read full review
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Top Industries

By visitors reading reviews
Computer Software Company
12%
Comms Service Provider
11%
Government
10%
Performing Arts
8%
Computer Software Company
11%
Financial Services Firm
10%
Government
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about HubSpot CRM?
The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.
See all answers
What is your experience regarding pricing and costs for HubSpot CRM?
The cost is about the same price, currently charged monthly.
See all answers
What is your primary use case for HubSpot CRM?
I use Segment, mainly Segment. We use CRM, usually HubSpot CRM. Some clients use HubSpot CRM and Zoho CRM. Different clients use different kinds of CRM, but we don't use them. We mostly focus on ma...
See all answers
What do you like most about Microsoft Dynamics CRM?
The most valuable features of Microsoft Dynamics CRM are all the filters and possible reports.
See all answers
What needs improvement with Microsoft Dynamics CRM?
Microsoft Dynamics CRM needs improvement in simplifying the setup and configuration process, which can be relatively complex when we want all features to work properly. It is one area where the com...
See all answers
What is your primary use case for Microsoft Dynamics CRM?
We use Microsoft Dynamics CRM ( /products/microsoft-dynamics-crm-reviews ) for opportunity management and a traditional CRM approach for managing customer and client relationships. Although we have...
See all answers
 

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Product Reports

Buyer's Guide
HubSpot CRM
July 2025
HubSpot CRM reportDownload HubSpot CRM product report
Buyer's Guide
Microsoft Dynamics CRM
July 2025
Microsoft Dynamics CRM reportDownload Microsoft Dynamics CRM product report
 

Also Known As

No data available
Dynamics CRM, MS Dynamics CRM
 

Overview

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management. 

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes. 

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

HubSpot

Microsoft Dynamics CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and customer service processes. With its user-friendly interface and powerful features, it enables organizations to effectively manage their customer interactions and drive business growth.

One of the key features of Microsoft Dynamics CRM is its sales automation capabilities. It allows sales teams to track leads, manage opportunities, and close deals more efficiently. The solution provides a centralized platform for managing customer information, enabling sales representatives to access real-time data and make informed decisions. It also offers tools for forecasting, pipeline management, and sales analytics, helping businesses optimize their sales processes and drive revenue growth.

In addition to sales automation, Microsoft Dynamics CRM offers robust marketing automation features. It enables marketers to create and execute targeted marketing campaigns, track campaign performance, and generate actionable insights. The solution provides tools for lead management, email marketing, social media integration, and customer segmentation, allowing businesses to engage with their customers effectively and drive marketing ROI.

Furthermore, Microsoft Dynamics CRM helps organizations deliver exceptional customer service. It provides a unified view of customer interactions, enabling customer service representatives to deliver personalized and timely support. The solution offers case management, a knowledge base, and self-service portal capabilities, empowering customers to find answers to their queries and resolve issues on their own. It also provides tools for service analytics and reporting, helping businesses identify areas for improvement and enhance customer satisfaction.

Microsoft
 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki
Metro Bank, Nissan, Pandora, Delta, Haynes International, City of London, Trek and many more market leaders.
Buyer's Guide
HubSpot CRM vs. Microsoft Dynamics CRM
July 2025
Free Report: HubSpot CRM vs. Microsoft Dynamics CRM
Find out what your peers are saying about HubSpot CRM vs. Microsoft Dynamics CRM and other solutions. Updated: July 2025.
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