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Acumatica vs HubSpot CRM comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Acumatica
Average Rating
8.2
Reviews Sentiment
7.5
Number of Reviews
4
Ranking in other categories
Cloud ERP (8th)
HubSpot CRM
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
51
Ranking in other categories
CRM (4th)
 

Mindshare comparison

Acumatica and HubSpot CRM aren’t in the same category and serve different purposes. Acumatica is designed for Cloud ERP and holds a mindshare of 3.2%, up 3.2% compared to last year.
HubSpot CRM, on the other hand, focuses on CRM, holds 1.4% mindshare, up 1.4% since last year.
Cloud ERP Mindshare Distribution
ProductMindshare (%)
Acumatica3.2%
Oracle Fusion Cloud ERP21.6%
NetSuite ERP21.3%
Other53.9%
Cloud ERP
CRM Mindshare Distribution
ProductMindshare (%)
HubSpot CRM1.4%
Microsoft Dynamics CRM3.2%
Salesforce Sales Cloud2.8%
Other92.6%
CRM
 

Q&A Highlights

CP
Chief Executive Officer at West Coast Corp
Aug 18, 2023
 

Featured Reviews

MZ
Marketing And Technical Specialist at a retailer with 11-50 employees
Centralized ERP has streamlined multi-warehouse inventory and e-commerce operations
To improve Acumatica, loading in between screens can be a slow start. Sometimes, if I'm loading into a screen and I don't have a filter set, it loads everything, and that can slow it down. I think it would be nice if they had some sort of way to save a template for the base setup. They may already have this, and I may not have it, or our IT department may not have it set up. However, sometimes when I go into sales orders, for instance, it would be nice for it to just narrow down to maybe the past seven days instead of all 600,000 records that I have on file in one shot. I don’t have more to add about the needed improvements; I like it other than that.
Sadiq H - PeerSpot reviewer
Campaign Specialist at a outsourcing company with 1,001-5,000 employees
Automation and integrated analytics have transformed how my team manages campaigns and deals
There are a couple of things which I would improve in HubSpot CRM. There are limitations with user limitations. I would want a feature where certain users do not need to export data and I want to be notified if anyone is exporting. That feature exists for a certain number of users, but it should also apply to lower-level users who should be notified as well. Second, the analysis and insights need to be provided on a weekly basis. For example, I would want to see that in this week we sent an email to a certain number of prospects, information about which was my highest open rate email campaign and which was my lowest engagement campaign, and insights from HubSpot AI that can be utilized. I would want to know which subject lines we gathered that received more attention as a form of data analytics information. Additionally, if I have one hundred contacts today and a couple of them are not active, for example, if eighty contacts are active and twenty contacts have never opened my email, I would want to trash them because they are not engaging. That kind of information would be very useful.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The way everything integrated well with everything else was most valuable. We had one solution for everything, from the first phone call down to follow-up visits for wholesale callers and for just regular purchases."
"Acumatica has positively impacted my organization by making it nice to have all of the warehouses that we have, four different warehouses, in one page instead of having them spread across different areas."
"This solution supports multiple branches."
"The permission system is great, so you can really decide who gets what permissions."
"The feature that is beneficial from HubSpot CRM is business intelligence."
"The ease of having everything in one place is valuable."
"Very scalable CRM platform with multiple functions, e.g. marketing, ticketing, and service."
"The most valuable feature is their marketing automation service and sales lead management."
"The main benefit that HubSpot CRM provides for me is that I can complete a campaign and rather than sending metrics to my sales team manually, I can customize them ad hoc based on the requirement."
"The calling option from any region is beneficial."
"HubSpot CRM gives me all the features I've wanted and probably more than what I want, so I chose HubSpot CRM for my business."
 

Cons

"To improve Acumatica, loading in between screens can be a slow start."
"It is very expensive for a small business."
"The solution doesn't have features to break down the structure for multiple people in the project."
"We should be able to personalize it for the company. There should be more customization of the pages so that they seem more like a company rather than as an outside company. We should be able to change company images and things like that and do this kind of personalization."
"For support, we go through a distributor, and the support we receive from them is much better than what we would from Acumatica directly. When we went to Acumatica support directly, we were not happy with it."
"HubSpot CRM could improve in integration with other solutions."
"To improve HubSpot CRM, I think they should have a sequence feature like how Outreach or SalesLoft has it, and possibly incorporate a Gong-like feature where you can give feedback and receive feedback from all the conversations you're having with prospects and customers."
"Certain stability issues could be automatically addressed through automation measures that would ensure absolute stability."
"The only thing that was tough was that the functionality was very dependent on the licensing level. So there were many things I wanted to do, but then I'd have to add on different licenses or purchase different add-ons."
"The solution's user interface can be simpler with features that are easy to navigate."
"The price of HubSpot CRM is expensive."
"I would prefer it to be easier to manage, or a bit simpler, with fewer options. It's nice to have so many options, but for some clients, having so many options may not be necessary, they can just customize accordingly."
"A better CRM can be achieved by providing more customization features. Some areas require improvement, particularly in enhancing customization options."
 

Pricing and Cost Advice

"It is very expensive for a small business. If you're a small business, it is not a very good solution in that aspect, but if you are big and have more manufacturing, it is well worth it. It comes with the ability to integrate with one website. We had to modify ours. We customized it so that we could do hundreds of websites. In Texas, I believe that we were the only one ever to be integrated with hundreds of websites. So, the development of our API probably cost us a hundred grand, and then there would be maintenance. That's all outside of the standard licensing fee."
"If one is a low price and ten is a high price, I rate the pricing as a five. HubSpot CRM is much more expensive than Salesforce. My company probably pays around 40 USD per user monthly."
"The price of HubSpot CRM is expensive."
"The pricing is in a midrange if you line up the marketing tools."
"There is a cost for the solution. However, I am not aware of the price."
"There are a few licensing payment models, such as annual or monthly. The solution is modular, which means that if you need a specific capability or function within the organization, you can purchase it specifically and you don't have to purchase something that is only utilized by 20 percent of the organization."
"We are using HubSpot CRM’s free version."
"HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."
"The pricing is reasonable."
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Top Industries

By visitors reading reviews
Healthcare Company
13%
Comms Service Provider
10%
Manufacturing Company
10%
Computer Software Company
9%
Construction Company
13%
Financial Services Firm
11%
Comms Service Provider
11%
Outsourcing Company
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise5
Large Enterprise9
 

Questions from the Community

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What is your experience regarding pricing and costs for HubSpot CRM?
My experience with pricing, setup cost, and licensing has been pretty straightforward; HubSpot CRM offers a zero human sign-up to try and no pressure calls with their salespeople, which I really lo...
What is your primary use case for HubSpot CRM?
I have been using HubSpot CRM for at least eight years. My main use case for HubSpot CRM is to manage my pipeline and all my customer relationships, handling everything to do with calls, notes, and...
What advice do you have for others considering HubSpot CRM?
HubSpot CRM is deployed in my organization on the cloud; it is subscription-based and hosted on the cloud, so HubSpot CRM is not on my premises or hybrid. I'm not sure which cloud provider is u...
 

Comparisons

 

Overview

 

Sample Customers

Additive-X, Carlson-LaVine Inc, Cornell Cooperative Extension, Alpha Insulation and Waterproofing, Dukathole Group, Eagle Fence Distributing, Clive Coffee
digimind, easyrecrue, software2, subaru, suzuki
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