Acumatica vs HubSpot CRM comparison

The compared Acumatica and HubSpot solutions aren't in the same category. Acumatica is ranked #7 in CE , with an average rating of 10.0, and holds a 3.3% mindshare in the category. HubSpot is ranked #5 in CRM , with an average rating of 8.4, and holds a 1.6% mindshare. Additionally, 66% of Acumatica users are willing to recommend the solution, compared to 98% of HubSpot users who would recommend it.

Acumatica

Read 3 Acumatica reviews

679 Views
204 Comparison Views

66% willing to recommend

HubSpot CRM

Read 48 HubSpot CRM reviews

1,359 Views
1,277 Comparison Views

98% willing to recommend

Acumatica

HubSpot CRM

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Executive Summary

We performed a comparison between Acumatica and HubSpot CRM based on real PeerSpot user reviews.

Find out in this report how the two Cloud ERP solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Acumatica vs. HubSpot CRM Report (Updated: September 2024).

Buyer's Guide

Acumatica vs. HubSpot CRM

September 2024

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Acumatica

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Cloud ERP (7th)

HubSpot CRM

Average Rating

8.2

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

CRM (5th)

Mindshare comparison

Acumatica and HubSpot CRM aren’t in the same category and serve different purposes. Acumatica is designed for Cloud ERP and holds a mindshare of 3.3%, up 2.6% compared to last year.
HubSpot CRM, on the other hand, focuses on CRM, holds 1.6% mindshare, down 1.8% since last year.

Cloud ERP Market Share Distribution
Product	Market Share (%)
Acumatica	3.3%
Oracle Fusion Cloud ERP	20.6%
NetSuite ERP	18.6%
Other	57.5%

Cloud ERP

CRM Market Share Distribution
Product	Market Share (%)
HubSpot CRM	1.6%
Microsoft Dynamics CRM	4.5%
SAP CRM	4.1%
Other	89.8%

CRM

Q&A Highlights

Chuck Peterson

Chief Executive Officer at West Coast Corp

Aug 18, 2023

Which solution do you prefer: Acumatica or HubSpot CRM?

Choosing between Acumatica and Hubspot CRM depends on your organization's requirements or needs. If you are a mid-market or enterprise organization that needs a comprehensive CRM solution with a wide range of features, Acumatica could be a good choice. If you are an SMB looking for an affordable and easy-to-use CRM solution, HubSpot CRM may be worth considering. Here are some of the pros and cons of Acumatica and Hubspot CRM: Acumatica Pros: Wide range of features Scalable Integrates with other systems Strong security Cons: More expensive More complex to use HubSpot CRM Pros: Affordable Easy to use Good marketing automation features Strong integration with other HubSpot products Cons: A more limited set of features Not as scalable as Acumatica Not as strong security

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Featured Reviews

Steven-Parker

CEO at Cottingham Ltd

Focused on inventory and accounting production; valuable inventory control and sales recording

The Acumatica features I found most valuable are inventory control and sales recording Additional features I would like to see in the next release are more flexible reporting options. I would specifically benefit from the ability to create comparative reports for many months instead of having to…

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Charles Dickens

President at iCIO, Inc

Effortlessly manage relationships with seamless contact data integration

The primary area to improve is creating deployable packages. When I buy into HubSpot, I have a list of checks, however, I am left to figure out how to use it. I start with a budget, and it's just a persistent sales demand. HubSpot should establish some pre-deployable packages that, when contracted, offer basic functionality. It is important to be clear about what it doesn't provide or what else is needed. I can outfit myself with my own tools or other options as I evaluate the board. They are building businesses for themselves. However, there's always a limiting function encountered. Understanding limitations upon entry would be beneficial so I don't constantly stumble upon unknown constraints. A package covering everything in a particular area without requiring the entire purchase would be excellent.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The way everything integrated well with everything else was most valuable. We had one solution for everything, from the first phone call down to follow-up visits for wholesale callers and for just regular purchases."

"This solution supports multiple branches."

"It is quite customizable if I know what I am doing."

"HubSpot's customer service is excellent and fast."

"The product is user-friendly for sales personnel and other salespeople."

"The solution's most valuable features stem mostly from the sequencing of marketing automation."

"It avoids creating duplicate records by updating Salesforce automatically when changes occur in HubSpot CRM."

"The solution's greatest value lies in its online capability in terms of web content creation."

"The feature that I find valuable is the customer 360-degree view and the marketing automation."

"The calling option from any region is beneficial."

More HubSpot CRM pros

Cons

"For support, we go through a distributor, and the support we receive from them is much better than what we would from Acumatica directly. When we went to Acumatica support directly, we were not happy with it."

"We should be able to personalize it for the company. There should be more customization of the pages so that they seem more like a company rather than as an outside company. We should be able to change company images and things like that and do this kind of personalization."

"The solution doesn't have features to break down the structure for multiple people in the project."

"I would prefer it to be easier to manage, or a bit simpler, with fewer options. It's nice to have so many options, but for some clients, having so many options may not be necessary, they can just customize accordingly."

"HubSpot CRM is easy to use compared to others solutions and anyone can use it. However, for enterprise companies, I would recommend Salesforce because it has established partners, can be more reliable, has more features, and has a more powerful integration with ERP modules which is important for enterprise companies. For multi-locations and multinational companies, Salesforce is one of the best."

"The product's free version could have more integration and automation options."

"An area to be improved in HubSpot CRM is its customization capabilities."

"They are trying to make it better by adding agent.ai to HubSpot, however, it's in a very early stage."

"Certain stability issues could be automatically addressed through automation measures that would ensure absolute stability."

"Sometimes, the usability is not intuitive."

"The solution's user interface can be simpler with features that are easy to navigate."

More HubSpot CRM cons

Pricing and Cost Advice

"It is very expensive for a small business. If you're a small business, it is not a very good solution in that aspect, but if you are big and have more manufacturing, it is well worth it. It comes with the ability to integrate with one website. We had to modify ours. We customized it so that we could do hundreds of websites. In Texas, I believe that we were the only one ever to be integrated with hundreds of websites. So, the development of our API probably cost us a hundred grand, and then there would be maintenance. That's all outside of the standard licensing fee."

"The pricing is in a midrange if you line up the marketing tools."

"The price of HubSpot CRM is expensive."

"The price of the solution could improve because it is expensive."

"I do not recall the particulars of the licensing fees."

"HubSpot CRM has a free version, which is why small companies prefer it. The paid version of this software needs to be priced better."

"We are using HubSpot CRM’s free version."

"It's in the upper range. If 10 represents the most expensive, I'd rate it a 7 out of 10. Its price also depends on the size of your team."

"We use a paid version of Hubspot and we have an annual license."

More HubSpot CRM pricing and cost advice

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Top Industries

By visitors reading reviews

Computer Software Company

17%

Healthcare Company

10%

Construction Company

Media Company

Computer Software Company

13%

Comms Service Provider

11%

Performing Arts

11%

Manufacturing Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	38
Midsize Enterprise	5
Large Enterprise	8

Questions from the Community

What do you like most about Acumatica?

This solution supports multiple branches.

See all answers

What needs improvement with Acumatica?

When I logged into project accounting, I found that the solution didn't have features to break down the structure for multiple people in the project. I think it's hard for the construction companie...

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What is your primary use case for Acumatica?

The user interface has many features like Multi-company and Multi-Currency. In the costing method, the warehouse is a critical port; you cannot find it in any other software, so it's helpful.

See all answers

What do you like most about HubSpot CRM?

The best thing about HubSpot is its clear workflow. Anyone can understand the flows of your contacts, your emails, their delivery dates, and the reasons behind their movements.

See all answers

What is your experience regarding pricing and costs for HubSpot CRM?

The cost is about the same price, currently charged monthly.

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What is your primary use case for HubSpot CRM?

I use Segment, mainly Segment. We use CRM, usually HubSpot CRM. Some clients use HubSpot CRM and Zoho CRM. Different clients use different kinds of CRM, but we don't use them. We mostly focus on ma...

See all answers

Comparisons

Salesforce Sales Cloud vs Acumatica

Compared 21% of the time

Zoho CRM vs Acumatica

Compared 19% of the time

Oracle Fusion Cloud ERP vs Acumatica

Compared 16% of the time

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monday.com for Enterprise vs HubSpot CRM

Compared 14% of the time

Attio vs HubSpot CRM

Compared 13% of the time

Odoo vs HubSpot CRM

Compared 9% of the time

Affinity vs HubSpot CRM

Compared 9% of the time

Bigin by Zoho CRM vs HubSpot CRM

Compared 8% of the time

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Product Reports

Buyer's Guide

Cloud ERP

August 2025

Download Acumatica product report

Buyer's Guide

HubSpot CRM

September 2025

Download HubSpot CRM product report

Overview

Acumatica is the world’s fastest-growing provider of cloud business management software, with the industry’s highest customer satisfaction rating. And that’s not a coincidence. We offer a unified, modern business management platform designed to help today’s small and medium-sized businesses connect every facet of their operations. With Acumatica, the information you need to make critical decisions is right at your fingertips, wherever you are. Our technology and licensing are designed to be flexible and growth-friendly—adapting gracefully to the changing needs of growing businesses and freeing you up to focus on delighting more customers.

Acumatica

HubSpot CRM is a comprehensive customer relationship management software that helps businesses manage their sales, marketing, and customer service activities. It offers a wide range of features, including contact management, email tracking, deal tracking, and task management.

With its intuitive interface and easy-to-use tools, HubSpot CRM allows users to streamline their sales processes, track customer interactions, and improve overall productivity. It also integrates seamlessly with other HubSpot products, such as marketing automation and customer service, providing a complete solution for businesses of all sizes.

Whether you're a small startup or a large enterprise, HubSpot CRM can help you organize and grow your customer relationships.

HubSpot

Sample Customers

Additive-X, Carlson-LaVine Inc, Cornell Cooperative Extension, Alpha Insulation and Waterproofing, Dukathole Group, Eagle Fence Distributing, Clive Coffee

digimind, easyrecrue, software2, subaru, suzuki

Buyer's Guide

Acumatica vs. HubSpot CRM

September 2024

Free Report: Acumatica vs. HubSpot CRM

Find out what your peers are saying about Acumatica vs. HubSpot CRM and other solutions. Updated: September 2024.

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