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BotFarm vs Fortra's Automate comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 12, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BotFarm
Ranking in Robotic Process Automation (RPA)
22nd
Average Rating
8.0
Reviews Sentiment
6.8
Number of Reviews
37
Ranking in other categories
No ranking in other categories
Fortra's Automate
Ranking in Robotic Process Automation (RPA)
4th
Average Rating
8.6
Reviews Sentiment
7.1
Number of Reviews
37
Ranking in other categories
Business Orchestration and Automation Technologies (5th)
 

Mindshare comparison

As of January 2026, in the Robotic Process Automation (RPA) category, the mindshare of BotFarm is 0.8%, up from 0.3% compared to the previous year. The mindshare of Fortra's Automate is 2.7%, up from 1.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Robotic Process Automation (RPA) Market Share Distribution
ProductMarket Share (%)
Fortra's Automate2.7%
BotFarm0.8%
Other96.5%
Robotic Process Automation (RPA)
 

Featured Reviews

Rajneesh Prajapati - PeerSpot reviewer
Senior Rpa Consultant at Accely Consulting
Automation has streamlined client data extraction and has improved reporting for business decisions
I work as a developer, and my manager is responsible for the research and analytics for the project with the client and business users. I am satisfied with BotFarm. I would rate my experience with BotFarm an eight out of ten. I do not see any room for improvement for BotFarm. I am using AI tools such as Amazon, Microsoft Azure, and ChatGPT. I am not using AI-powered bots in BotFarm. I am a partner with Automation Anywhere.
Jane Rachma Kiniti - PeerSpot reviewer
IT Project Manager at Labo des histoires
Automate has streamlined workflows and increased efficiency with powerful automation
The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool. The intuitive interface of Automate has an intuitive design, which makes it easy to learn and use even without a strong technical background, and it has a drag-and-drop interface, which makes everything so easy and straightforward. The error handling capabilities in complex automation tasks are powerful, as it handles all types of tasks, whether complex or simple. I've never faced any problems even when dealing with complex tasks, so everything is super smooth and highly reliable, even when dealing with big tasks, as it has never slowed down. Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows. The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies. It is also cost-saving. By minimizing manual labor, it decreases human errors that can lead to costly mistakes. By automating the tasks, it helps to save costs, and it also improves our accuracy by reducing these errors to ensure that tasks are done almost perfectly.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Automation Anywhere provides a very flexible UI."
"The most valuable features are PDF extraction and emailing."
"From a solution standpoint, screen capture and tight integration with Outlook are valuable features."
"The solution has been very user-friendly."
"BotFarm has been working perfectly fine with our business model. Its scalability is the most valuable feature. We can easily scale out bots on a need basis. Portability is another valuable feature. We work with different payment systems like Visa and MasterCard and have bots for them. Because of BotFarm, we are able to reuse these bots."
"The most valuable features of this solution are the Excel automation and support for SharePoint."
"The initial setup is pretty straightforward."
"The most valuable features are the portals for extracting data from PDF files, appending data to SAP, automating the SAP, downloading reports, and mapping and creating the reports accordingly to your requirements."
"Automate increases efficiency and eliminates errors during documentation and invoicing processes."
"The solution is continuously adding more integrations to help with workflows and bot and task creation."
"The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool."
"Fortra's Automate has a user-friendly interface that is quite easy to understand for new use cases."
"A great feature that you seldom see in these kind of systems is the ability to use a database as trigger to launch a task. This is something I asked for a few years ago and that was added."
"Fortra's Automate performs the job effectively and has the capability to alert us of any issues."
"Web scraping is quite good since it offers a lot of possibilities."
"We have found the pricing to be very reasonable."
 

Cons

"I would definitely be wanting to see OCR features for improving the solution."
"There should be more support for developing in environments such as Citrix and Linux."
"The pricing of this product could be better."
"The machine learning needs to be improved so that they perform better in terms of predictive analysis and sentiment analysis."
"Sometimes I feel like it doesn't work properly and we are not able to provide the dexterity needed."
"I would like to have access to self-service support."
"The stability needs to be improved."
"Normally we need to monitor the solution using an AWS console and the control room. We would like to have a standardized dashboard to see all the information in one place."
"While this solution is continually improving, as it is now, the user interface could use improvement when I compare it to a product like UiPath."
"Fortra's Automate is not as reliable as I would like it to be."
"Some challenges include the system being too loaded or delayed in taking instructions and responding quickly as needed."
"I believe we need to test various OCR tools that assist in evaluating, let's say, six different customer resyncs. We analyze their spending patterns and documentations, but current OCR support has limitations, requiring highly standardized documents, which isn't always the case. With a more advanced OCR system, we could improve processes related to credit risk management and legal matters. We're exploring how to integrate Fortra's Automate with our CRM platform, taking cues from instances where Salesforce seamlessly merged with Automate. However, we use a different CRM, Insight for New Enterprise, and we're seeking ways to connect the automation process within our CRM. We aim for the automation to continue smoothly, even in instances where traditional automation methods might face hurdles."
"One aspect I dislike about Fortra's Automate is that debugging slows me down."
"The intelligent automation feature could be improved. It's interesting because it's simple, but the automation quality isn't always good. It's easy to use, but sometimes you need to make a slight improvement to the automation, and that's not so easy."
"The workflow for variables could be better. The input and output of task-level variables could be made a little clearer in terms of passing those around from one task to another upon success, etc. Things like that could be a little easier potentially."
"Error messages should be better. For error status, there should be better documentation because a lot of times, error messages that you get are quite vague. For example, you get a message saying that the workflow has run into an unknown status, which is vague. It just tells you that it failed, but you don't know how or why it failed. It makes debugging difficult."
 

Pricing and Cost Advice

"An unattended bot license costs around $5,000, whereas an attended bot license costs roughly $1,500."
"The pricing model could be simplified."
"Automation Anywhere is more reasonable than Blue Prism and UiPath in terms of cost."
"I think payment can vary but it's a re-occurring fee that needs to be paid every year."
"Its price is quite high as compared to other solutions, but it has a lot of features and good stability. They should reduce its price."
"I am very happy with the pricing."
"The product is slightly expensive"
"Our licensing costs are approximately $3,000 USD annually."
"Compared to other products, the pricing model for this solution is much more convenient, flexible, and adaptable to the Portuguese reality."
"It comes with a package that costs approximately $20,000 USD per year."
"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."
"I believe the price falls within a reasonable range, which significantly influenced our decision regarding the product. This aspect is crucial for any technological solution, especially in our country where enterprises might be hesitant to invest heavily in something untested or uncertain about its practicality and potential returns."
"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."
"The pricing is quite reasonable. We can run the process with one bot. The limitation is at the server level because they have some resources, and sometimes that is enough. It isn't too expensive, so you can get a good return off of one, and you can also have a pack of five bots that is quite competitive."
"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."
"From a distributor's perspective, one of the biggest selling points of Automate is its price point."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
6%
Performing Arts
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business6
Midsize Enterprise14
Large Enterprise18
By reviewers
Company SizeCount
Small Business25
Midsize Enterprise10
Large Enterprise9
 

Questions from the Community

What do you like most about BotFarm?
The product has increased efficiency and reduced the time spent on tasks.
What is your experience regarding pricing and costs for BotFarm?
The product is slightly expensive. In comparison to competitor tools like UiPath, BotFarm's cost is greater. Our organization also works with UiPath and Microsoft products. Our company doesn't want...
What needs improvement with BotFarm?
The solution can improve the accuracy of hand-written data reading. In some situations, the data needs to be hand-written by the agents, and at our organization, we face some rare challenges with s...
What is your primary use case for HelpSystems AutoMate?
I use Fortra's Automate for IT operations as an automated repetitive workflow task, handling tasks like file transfer, job scheduling, SAP data pools, and system notifications.
What is your experience regarding pricing and costs for Fortra Automate?
I am somewhat aware of Fortra's Automate's pricing, and I can say it is budget-friendly—not too cheap or too high. The pricing is on point.
What needs improvement with Fortra Automate?
Fortra's Automate is good overall, but the advanced logic is somewhat challenging. Some of the more complex branching and error handling require digging into documentation or trial and error before...
 

Also Known As

No data available
HelpSystems Automate, Automate
 

Overview

 

Sample Customers

Cisco, CocaCola Bottlers Japan, Macy's, Whirlpool, Unilever
Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories
Find out what your peers are saying about BotFarm vs. Fortra's Automate and other solutions. Updated: December 2025.
881,082 professionals have used our research since 2012.