Aptean CRM vs SAP CRM comparison

Aptean and SAP are both solutions in the CRM category. Aptean is ranked #89, while SAP is ranked #4 with an average rating of 8.1. Aptean holds a 0.4% mindshare in CRM, compared to SAP’s 2.1% mindshare. Additionally, 84% of SAP users are willing to recommend the solution.

Aptean CRM

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459 Comparison Views

SAP CRM

Read 44 SAP CRM reviews

4,480 Views
4,032 Comparison Views

84% willing to recommend

Aptean CRM

SAP CRM

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Executive Summary

We performed a comparison between Aptean CRM and SAP CRM based on real PeerSpot user reviews.

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To learn more, read our detailed CRM Report (Updated: March 2026).

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CRM

March 2026

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Aptean CRM

Ranking in CRM

89th

Average Rating

0.0

Number of Reviews

Ranking in other categories

No ranking in other categories

SAP CRM

Ranking in CRM

4th

Average Rating

7.8

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Local Government CRM (2nd), Marketing Management (3rd)

Mindshare comparison

As of April 2026, in the CRM category, the mindshare of Aptean CRM is 0.4%, up from 0.0% compared to the previous year. The mindshare of SAP CRM is 2.1%, down from 11.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Mindshare Distribution
Product	Mindshare (%)
SAP CRM	2.1%
Aptean CRM	0.4%
Other	97.5%

CRM

Featured Reviews

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Fazle Rabbi

CRM administrator at a manufacturing company with 10,001+ employees

Customization and automation drive effective user training and insights sharing

Recently, the price of SAP CRM has increased, which is one concern. Another issue is that sometimes we experience slow performance. Reports in SAP CRM itself can become very slow. Other than that, it is a very good CRM system. I am happy with SAP CRM because whenever we have requirements for changes or customization as per our needs, we get them, and the downtime is minimal. We are getting very good support from the incident team and the in-house support team who are responsible for customization. Some customer centers have moved to Salesforce, but I don't have any experience with Salesforce to make a comparison.

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Top Industries

By visitors reading reviews

No data available

Manufacturing Company

12%

Financial Services Firm

University

Computer Software Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

By reviewers
Company Size	Count
Small Business	14
Midsize Enterprise	5
Large Enterprise	27

Questions from the Community

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What do you like most about SAP CRM?

Getting the right information at the right time across different programs is important. These programs lack interaction between them. IPA is a good option to bring them together.

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What is your experience regarding pricing and costs for SAP CRM?

SAP CRM is not suitable for small companies because of the cost. It is suitable for medium and large enterprise companies.

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What needs improvement with SAP CRM?

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Comparisons

No data available

Microsoft Dynamics CRM vs SAP CRM

Compared 35% of the time

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Compared 9% of the time

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Compared 5% of the time

Zoho CRM vs SAP CRM

Compared 4% of the time

Siebel CRM vs SAP CRM

Compared 4% of the time

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Product Reports

Buyer's Guide

CRM

March 2026

Download Aptean CRM product report

Buyer's Guide

SAP CRM

March 2026

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Overview

Aptean CRM is a comprehensive tool designed to enhance customer relationship management, providing robust functionality for sales and customer support teams.

Aptean CRM offers tools to help businesses manage customer interactions effectively, with features that streamline communication and improve operational efficiency. It's an adaptable system that supports diverse business requirements, offering valuable insights and scalability. While it’s recognized for its strong capabilities, improvements can be made in customization options and integration flexibility. Users note it as a reliable choice for enhancing CRM strategies.

What valuable features does Aptean CRM provide?

Contact Management: Centralized database for customer information to enhance communication.
Sales Automation: Tools to streamline sales processes and improve productivity.
Analytics and Reporting: Advanced features for data-driven decision-making.
Multichannel Support: Facilitates customer engagement across different communication channels.

What are the benefits of using Aptean CRM?

Improved Customer Engagement: Boosts interaction and relationships with customers.
Enhanced Productivity: Automates routine tasks to increase team efficiency.
Data-Driven Insights: Provides analytics to refine business strategies.

Aptean CRM has applications in industries like manufacturing and distribution, where managing customer relationships is key to success. For instance, manufacturing businesses benefit from its ability to handle complex sales cycles and customer data management.

Aptean

SAP CRM is a comprehensive customer relationship management solution that helps businesses streamline their sales, marketing, and service processes. It offers a range of features including lead management, opportunity management, campaign management, and customer service management. With SAP CRM, businesses can effectively manage their customer interactions, improve customer satisfaction, and drive revenue growth.

The solution integrates with other SAP modules, allowing for seamless data exchange and real-time insights. It also offers mobile access, enabling sales and service teams to access critical information on the go.

SAP CRM is a powerful tool for businesses looking to enhance their customer relationships and drive business success.

SAP

Sample Customers

Information Not Available

Brau Union Osterreich AG, Nu Skin Enterprises Inc., AOK Bundesverband, RAK Ceramics, NHS 24, Wholesale Sports Outdoor Outfitters, FC Bayern Munchen AG, Tumi, The Kellogg Company, MVV Energie AG, Anglian Water Services, German Football Association (DFB), Nebraska Book Company Inc.

Find out what your peers are saying about Microsoft, Salesforce, Zoho and others in CRM. Updated: March 2026.

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