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Qualtrics XM Platform Reviews

Vendor: Qualtrics
4.4 out of 5
Badge Ranked 1

What is Qualtrics XM Platform?

Featured Qualtrics XM Platform reviews

Qualtrics XM Platform mindshare

As of June 2026, the mindshare of Qualtrics XM Platform in the Social CRM category stands at 4.3%, down from 4.7% compared to the previous year, according to calculations based on PeerSpot user engagement data.
Social CRM Mindshare Distribution
ProductMindshare (%)
Qualtrics XM Platform4.3%
Sprinklr12.2%
HootSuite10.1%
Other73.4%
Social CRM

PeerResearch reports based on Qualtrics XM Platform reviews

TypeTitleDate
CategorySocial CRMJun 23, 2026Download
ProductReviews, tips, and advice from real usersJun 23, 2026Download
ComparisonQualtrics XM Platform vs SprinklrJun 23, 2026Download
ComparisonQualtrics XM Platform vs HootSuiteJun 23, 2026Download
ComparisonQualtrics XM Platform vs Salesforce Marketing CloudJun 23, 2026Download
Suggested products
TitleRatingMindshareRecommending
IFS Cloud Platform3.9N/A87%32 interviewsAdd to research
Salesforce Marketing Cloud4.26.0%98%63 interviewsAdd to research
 
 
Key learnings from peers
Last updated Jun 14, 2026

Valuable Features

Room for Improvement

ROI

Pricing

Popular Use Cases

Service and Support

Deployment

Scalability

Stability

Review data by company size

By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise6
By reviewers
By visitors reading reviews
Company SizeCount
Small Business117
Midsize Enterprise44
Large Enterprise135
By visitors reading reviews

Top industries

By visitors reading reviews
University
12%
Financial Services Firm
9%
Manufacturing Company
9%
Educational Organization
8%
Computer Software Company
7%
Construction Company
6%
Museum Or Institution
5%
Comms Service Provider
5%
Government
4%
Healthcare Company
3%
Performing Arts
3%
Insurance Company
3%
Transportation Company
3%
Retailer
3%
Outsourcing Company
2%
Energy/Utilities Company
2%
Media Company
2%
Wholesaler/Distributor
2%
Non Profit
2%
Real Estate/Law Firm
2%
Recreational Facilities/Services Company
1%
Hospitality Company
1%
Legal Firm
1%
Logistics Company
1%
Marketing Services Firm
1%
Aerospace/Defense Firm
1%
Religious Institution
1%

Compare Qualtrics XM Platform with alternative products

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Qualtrics XM Platform customers

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Qualtrics XM Platform Reviews Summary
Author infoRatingReview Summary
Head Of Vo C Strategy & Customer Success at TheX5.0I find Qualtrics XM Platform exceptional for end-to-end experience management. Beyond surveys, its intuitive dashboards, ticketing, seamless integrations, and powerful AI make it a superior, high-ROI solution when effectively utilized.
Generative AI Engineer at Tata Consultancy4.0I find Qualtrics XM Platform a stable, scalable solution centralizing feedback collection and analytics, significantly improving workflows at Roche. While setup was easy, advanced configurations and reporting have a learning curve for non-technical users.
Program Operations Associate at a educational organization with 51-200 employees4.5As a Program Management Associate, I've used Qualtrics XM Platform for efficient feedback collection and analysis. Its real-time dashboards and easy-to-use survey builder save time, leading to better program decisions, despite some advanced feature complexity for new users. I rate it 9/10.
Sr. Service Delivery Consultant at a consultancy with 201-500 employees3.5I use Qualtrics for CX, engagement, and market research. Omnichannel feedback improved client satisfaction and reduced churn. Despite its steep learning curve and high cost, I find it stable with good support. I rate it 7/10.
Senior Consultant at ALA Consulting Group4.5I use Qualtrics for diverse feedback, from customer to employee, valuing its complex surveys, AI analytics, and scalability. Its powerful customizability and integrations make it an effective solution, despite some back-end slowness, earning my 9/10 rating.
Technology Consultant at Zill Consulting4.5I work with diverse clients using Qualtrics, which provides effective workflows and AI tools like Text iQ. While its dashboards need improvement and suggestive AI features, the ROI is strong and generally surpasses competitors like SurveyMonkey.
People Technology Lead at Scandinavian Tobacco Group4.5At our company, we use Delighted by Qualtrics on a project basis for HR operations like onboarding and exit surveys. It's user-friendly but needs flexibility in participant management and improvements in analysis and data visualization capabilities.
Information Technology Analyst at a consultancy with 10,001+ employees4.0I've used Qualtrics XM Platform for various sectors like education and healthcare. It offers features like Stats iQ and seamless integrations, but struggles with survey flows, email distribution issues, and dashboard limitations, causing challenges in data migration and customization.
Head of Research & Insights at .amp sound branding4.0I use the Qualtrics XM Platform for market research and surveys, valuing its intuitive setup and survey logic. Although it's user-friendly and justifies its price, improvements are needed in the server builder and tiered feature accessibility due to cost.
Solution Consultant at Independent5.0We use Qualtrics to enhance customer and employee experiences through automated feedback collection via kiosks and online platforms, leveraging its intuitive interface and AI-driven insights. While it excels for enterprises, improvements for smaller-scale use cases are needed.
Romina Dorola - PeerSpot reviewer
Romina Dorola
Head Of Vo C Strategy & Customer Success at TheX
Jun 4, 2026
Experience programs have delivered unified insights and closed-loop actions across journeys
Singh Aman - PeerSpot reviewer
Singh Aman
Generative AI Engineer at Tata Consultancy
Jun 8, 2026
Centralized feedback has standardized surveys and now drives data-based decisions across teams
reviewer2847240 - PeerSpot reviewer
reviewer2847240
Program Operations Associate at a educational organization with 51-200 employees
Jun 10, 2026
Survey dashboards have streamlined feedback analysis and have supported data‑driven decisions
EM
Emorales Morales
Sr. Service Delivery Consultant at a consultancy with 201-500 employees
May 14, 2026
Customer insights have improved decision making but a steep learning curve still limits adoption
JishnuG Anand - PeerSpot reviewer
JishnuG Anand
Senior Consultant at ALA Consulting Group
Apr 3, 2026
Comprehensive feedback programs have transformed how we analyze customer and employee experiences
VinayakMishra - PeerSpot reviewer
VinayakMishra
Technology Consultant at Zill Consulting
Jun 3, 2024
Workflows are very good, integrate with a lot of things and effective real-time feedback mechanism
Martina Peneva - PeerSpot reviewer
Martina Peneva
People Technology Lead at Scandinavian Tobacco Group
Jun 3, 2024
Allows the development of multiple surveys based on the lifecycle
Shreyash Mhatre - PeerSpot reviewer
Shreyash Mhatre
Information Technology Analyst at a consultancy with 10,001+ employees
May 10, 2024
Good for visualization purposes and provides good integration
Bjorn Thorleifsson - PeerSpot reviewer
Bjorn Thorleifsson
Head of Research & Insights at .amp sound branding
Mar 27, 2024
An inuitive solution that helps with market research and surveys
SC
Siddharth Chakravanshi
Solution Consultant at Independent
Jan 24, 2024
A cloud experience management platform to measure customer satisfaction